Marketing Ideas

Start A Tech Support Business

Marketing Ideas

Tech Support Business Marketing Ideas

Wondering how to market your tech support business?

Marketing your tech support business is certainly not easy, but there are many ways to promote and advertise your tech support business.

We put together a list of the best marketing ideas for your tech support business, so you can get your small business out there.

  • 1

    Direct sales

    You may find yourself in a spot where you're ready to hire a few (or many) salespeople to support the sales conversion process.

    Regardless if you have one or thirty salespeople, it's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

  • 2

    Word of mouth

    The most tried and true way to grow a tech support business is through word of mouth - some entrepreneurs would say it's more important than all social media.

  • 3

    Outsourcing

    If you can afford to hire someone to help support your tech support business, outsourcing is a great way to save you time and energy.

    Most importantly, outsourcing can help you focus on the core growth of your business, versus spending your time on day to day tasks that other people can do just as well!

    If you do plan to outsource your work, it's important to be hyper-familiar with the actual work involved.

  • 4

    Pay Per Click Advertising

    Pay-per-click (PPC) is a performance-based marketing method that allows you to show specific ads for services or products oriented to a very defined target, with the goal that the user visits your website or landing page.

  • 5

    Email marketing

    The more engaged list of emails, the more engaged customers, which ultimately leads to more sales. One of the best ways to start growing your list is by providing your customer with something free (or discounted) in return.

  • 6

    Referral Program

    Word of mouth is one of the best ways to get the word out about your business and acquire new customers. Especially when you are starting out, it’s important to build a solid referral program to encourage existing customers to help you find new ones.

    A great way to do that is by offering a reward (ie. credit on your service or cash) to customers that refer you to their friends and family.

    A fantastic referral program will help with clout, credibility, and establishing yourself in the space.

  • 7

    SEO (blog posts, organic traffic from search engines)

    SEO is not just about driving traffic to your site, it's about driving the RIGHT traffic to your site, and ultimately, converting leads into customers.

    One of the most important aspects of SEO is understanding what your customers are searching for, otherwise known as "keyword research."

    Learn more about seo (blog posts, organic traffic from search engines) ➜