1,000+ Trendy Tech Support Business Names

Updated: June 10th, 2025

So, you've come up with the perfect tech support business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your tech support business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best tech support business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your tech support business.

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Ideas

Catchy tech support business name ideas

  • Bottomer Customer
  • Valuable Client Place
  • The Micro Sci
  • Specific
  • Tenant Group
  • Dinosaur Support
  • Disconcert Support
  • The Bio Tec
  • Key Tenant
  • Backing Spot
  • Summoner Customer
  • Parental Substantiate Co
  • Active
  • The Tough Consumer
  • Outside Endorse
  • UnanimousSupport
  • Lateral
  • The Largest Tenant
  • Sustenance Co
  • Cal Technologist Trading Co
  • Secret Serving
  • 888
  • The Experienced Technologist
  • The Religious
  • Direct
  • The High Technical
  • SecretService
  • National
  • The Overwhelming Underpin
  • Military Service Co
  • Sermon Service
  • CoolCustomer
  • Concert Support
  • Electoral Backing Pro
  • FirstCustomer
  • Technologies Collective
  • Reinforcement Trading Co
  • Sur
  • The Postal
  • Prospective
  • Substantial Subscribe
  • Clients Place
  • Sufficient Endorse Spot
  • SurTech
  • Empirical Underpin Trading Co
  • Corporate Consumer Co
  • The Logistic
  • Mutual
  • Cool Tenant Spot
  • Ieee
  • Technicians Co
  • Steady
  • Diplomatic Overhauling Place
  • The Close Funding
  • The Medical Overhaul
  • Sci Spot
  • Foreign Consumers Collective
  • The Firm Substantiate
  • Social
  • Low Sci Trading Co
  • Technical Co
  • Tunneler Customer
  • The Electoral
  • Users Group
  • Continuous Reinforcement
  • Looking Client Collective
  • Corporate Cust
  • Purchase Service
  • Corporate
  • The Favored
  • Weekly Overhaul
  • Limited Underpin
  • Useful Overhauling
  • Consular Help Pro
  • ChemieTech
  • Federal Affirm Place
  • Underpin Pro
  • Exert Support
  • The Sufficient Sustenance
  • OutstandingService
  • Mart Support
  • Sufficient Supporter
  • Selfless Staff
  • Solid See Through
  • ExternalCustomer
  • LimnoTech
  • The Humble
  • Good Overhauling Place
  • The Based
  • The Much Endorse
  • The Ing
  • Multi Sci Place
  • Divine Service Group
  • Strongest Subscribe
  • Buyer Collective
  • Professional Divine Service Spot
  • Commercial
  • New Buyer Collective
  • Customise Customer
  • Loyal
  • Reinforcement Collective
  • Award Support

Creative tech support business name ideas

  • Slippery
  • Bolster Group
  • DomesticService
  • Satisfactory Served
  • Solid Stand
  • Civil Divine Service Collective
  • Federal Overhaul Trading Co
  • Distinguished
  • Harterei
  • Selfless Religious Service
  • New Client
  • Verses Service
  • Emotional Sustain
  • Wide Documentation Collective
  • Parental Affirm Trading Co
  • Multi Sci Place
  • The Voc
  • The Nutritional
  • Substantial Supporter
  • ConfederateService
  • Cool Clients
  • Backing Place
  • RetailCustomer
  • The Mass
  • The Popular
  • National
  • Limited Underpin
  • Steady Subscriber Collective
  • The Occasional
  • Unanimous
  • Important Subscriber Co
  • SingleCustomer
  • Selfless Serve
  • The Spectra Tec
  • The Loyal Shopper
  • Cool Client
  • Frequent
  • The Chem
  • The Chem Techno
  • Poly Technical School Co
  • Substantiate Co
  • The Cool
  • Purchase Service
  • Corporate Centered
  • Religious Religious Service Co
  • Based Avail
  • Adopt Support
  • Universal
  • StrongestSupport
  • The Active
  • Divine Service Group
  • Actual
  • Corporate Caller
  • The Dissatisfied
  • Customers Customer
  • Diplomatic Overhauling Place
  • Strongest Subscribe
  • The Chem Technologies
  • Limno
  • Technologies Group
  • Armed Service Co
  • Ursus Service
  • Foreign Serving
  • Above par Customer
  • New Buyer Collective
  • GoodCustomer
  • Serving Co
  • Ongoing Endorse Group
  • Sound
  • OutstandingService
  • The Sound
  • Pert Support
  • Affirm Collective
  • LimnoTech
  • Corporate Consumer
  • DehydroTech
  • Ofart Technological Place
  • The Unanimous
  • Technicians Co
  • Biotechnology Trading Co
  • Voluntary Help
  • Full Reinforcement Co
  • The Royal
  • PrincipalCustomer
  • Federal Endorse Spot
  • Technologies Spot
  • MediumTech
  • Firm Sustain Collective
  • Selfless Systems
  • Regular Help Trading Co
  • Serve Trading Co
  • Sophisticated
  • Sermon Service
  • The Potential Users
  • Inspection And Repair Pro
  • Corporate Consumer Co
  • Daily Divine Service Co
  • The Comp Technologist
  • Solid Sympathy
  • Administrative Documentation
  • The Ideal
  • Sustain Co

Learn more about starting a tech support business:

Where to start?

-> How much does it cost to start a tech support business?
-> Pros and cons of a tech support business

Need inspiration?

-> Other tech support business success stories
-> Marketing ideas for a tech support business

Other resources

-> Profitability of a tech support business
-> Tech support business tips

Funny Tech Support Business Names

  • The Mid
  • The External Consumers
  • Sustain Collective
  • Enthusiastic
  • GoodCustomer
  • Buyer Group
  • Ongoing
  • The Chem Techno
  • The Outside
  • Time Client Spot
  • Less Reinforcement
  • The Limited
  • The Dissatisfied
  • Active Religious Service Group
  • Happy
  • Full Reinforcement Co
  • Shuffler Customer
  • Sur
  • Specific
  • IndirectSupport
  • Technicians Pro
  • Big Shopper
  • StructuralSupport
  • Concert Support
  • Earnest Service
  • The Key
  • The Substantial
  • Occasional Client Place
  • Sound Techno Group
  • Avail Spot
  • Institutional
  • Substantial Supporter
  • Naval
  • The Constant Bolster
  • Invaluable Religious Service Co
  • Sustenance Collective
  • UnanimousSupport
  • The Bio Sci
  • Underpin Trading Co
  • UltimateCustomer
  • VoluntaryService
  • Tarsus Service
  • Corporate Cust
  • Loyal Clientele Group
  • The Experienced Technologist
  • Low Technological Place
  • Overhaul Collective
  • Parental Affirm Trading Co
  • The Surgical Techno
  • Actual Religious Service
  • Ieee Technological
  • Limited Reinforcement
  • The Free
  • Overhauling Trading Co
  • Efficient
  • Funding Collective
  • Ing
  • Direct
  • MassSupport
  • MicroTech
  • Electoral
  • The Latest
  • 888
  • SoleSupport
  • Unanimous
  • Cool Clients
  • Distinguished
  • Strong Supporter
  • IrateCustomer
  • Biggest Clientele Collective
  • Full Reinforcement Group
  • ValuableCustomer
  • Unhappy Subscriber Trading Co
  • Sci Technological
  • Subscriber Collective
  • Abutter Customer
  • Public Help
  • Heart Support
  • The Comp Technologist
  • Public Backing Group
  • Parental Substantiate Co
  • The Civil
  • 888 Technical
  • Good Overhauling Place
  • CongressionalSupport
  • Profitable Consumer Co
  • The Royal
  • SocialSupport
  • Dervish Service
  • The Voluntary Overhauling
  • Chem Sci Spot
  • Regular Overhauling
  • The Mass
  • Strongest Solidarity
  • Additional
  • Buyer Collective
  • Technologies Collective
  • The Steady
  • The Administrative
  • Clients Co
  • Secret Systems
  • Pan Techno Spot

Cool tech support business name ideas

  • The Loyal Shopper
  • Cal Technologist Trading Co
  • Strong Subscribe
  • The Sufficient
  • Substantial Subsidize
  • Funding Collective
  • The Micro Sci
  • GovernmentalSupport
  • The Ing
  • National Inspection And Repair Place
  • Cool Clients
  • The Federal
  • Governmental
  • The Ieee Techno
  • Satisfactory Served
  • End Subscriber Trading Co
  • Enthusiastic
  • The Sophisticated Technical School
  • CivilService
  • Based
  • Based Avail
  • Technologies Spot
  • Internal
  • Time Client Spot
  • Medi Technologist
  • Strongest Sympathy
  • Bio Technologies
  • Backing Group
  • Structural
  • Strongest Affirm
  • 709 Techno Place
  • The Spectra Tec
  • Nutritional Funding Pro
  • Selfless Serving
  • The Surgical Techno
  • Solid Sympathy
  • Additional
  • Customise Customer
  • SecretService
  • Retail
  • End Clients
  • Poly Technical School Co
  • The Popular
  • The Principal
  • Secret Serving
  • The Poly
  • Corporate Users Trading Co
  • Multi Technologist
  • Particular
  • Clientele Co
  • The Foreign
  • The Technical
  • Val Sci Co
  • Confederate Serve Collective
  • Summoner Customer
  • CompulsoryService
  • The Corporate
  • Sustain Group
  • Regular Help Trading Co
  • The Bio Tec
  • National Divine Service Pro
  • Help Pro
  • Sound Tec Place
  • Foreign Military Service Collective
  • Chief Consumers
  • Restart Support
  • The Voluntary Overhaul
  • Substantial Substantiate
  • The High
  • Potential Users Place
  • Substantial
  • The Sufficient Sustenance
  • Serve Trading Co
  • Corporate Centered
  • Faithful Avail Group
  • Ofart Technological Place
  • Bolster Collective
  • New Client
  • Domestic
  • RetailCustomer
  • Bloodsucker Customer
  • Consumer Place
  • The Secret
  • Sci
  • Consular Armed Service
  • Sufficient Stand
  • Secret Svc
  • Tec Collective
  • ValuableCustomer
  • Technicians Pro
  • Bubbler Customer
  • Vert Support
  • Cool Collaborator
  • Waste
  • Corporate User
  • Outstanding Help Place
  • Ongoing
  • MultiTech
  • Public Help
  • The Tough Consumer
  • Largest Subscriber Co
  • Ieee Technological

Unique tech support business name ideas

  • The Consular
  • Only
  • Selfless Serviceability
  • Serve Co
  • Commercial
  • SingleCustomer
  • Technology Group
  • MedicalService
  • Governmental Sustenance Co
  • Reinforcement Group
  • Satisfactory Service Of Process
  • The Efficient
  • Sustain Collective
  • Unhappy
  • Enthusiastic Bolster
  • Obstructer Customer
  • The Selfless
  • The Satisfactory
  • Key Tenant
  • Frequent Subscriber Place
  • Close Funding Co
  • Corporate
  • The Mid
  • Technologist Collective
  • Outside Endorse
  • Smuggler Customer
  • Sci Trading Co
  • Popular
  • Lateral
  • The Lip
  • Political
  • Waste Technological Collective
  • Armed Service Co
  • The Particular Buyer
  • The Commercial
  • The Close Funding
  • Underpin Trading Co
  • The Religious
  • The Voc
  • Public Bolster Group
  • Bottomer Customer
  • Limno
  • Hour Religious Service Collective
  • The Online
  • Favorite Client
  • The Comp Technologist
  • The Administrative
  • Buyer Group
  • Evert Support
  • The Nutritional
  • Sur
  • Corporate Custom
  • SolidTech
  • The Poly Technicians
  • Sufficient Backing Place
  • Important Clientele Place
  • Full Reinforcement Co
  • Less Reinforcement
  • Continued
  • MutualSupport
  • Nerveless Service
  • Satisfactory System
  • Tart Support
  • ArlesTech
  • Squirt Support
  • Aft Tec Pro
  • Users Trading Co
  • Mutual
  • The Cool
  • Substantial Sustenance
  • Substantial Subscribe
  • Technical School Co
  • Sound Techno Group
  • Earnest Service
  • Technical Collective
  • The Sole
  • Unhappy Subscriber Trading Co
  • Avail Place
  • The Strong
  • Sufficient Bolster Pro
  • Occasional Client Place
  • Considerable Sustenance
  • Chief Caller
  • Tenant Collective
  • Foreign
  • GoodService
  • The High Technical
  • The Much Endorse
  • The Residential User
  • Strong Supporter
  • Armed Service Group
  • SpectraTech
  • The Ideal
  • The Happy
  • 709Tech
  • Religious Service Collective
  • The Civil
  • Confederate Armed Service
  • The External Endorse
  • IndirectSupport
  • Adopt Support
  • SoleSupport

Cute tech support business name ideas

  • Overhaul Collective
  • The External
  • Chief Clientele
  • 888 Technical
  • Sci Spot
  • The Chief
  • Regular Overhauling Co
  • Profitable User
  • Technological Spot
  • Prospective Client Co
  • NutritionalSupport
  • National
  • NewCustomer
  • The Widespread
  • Affirm Trading Co
  • Clients Trading Co
  • PersonalService
  • Serve Pro
  • Senior Technological
  • The Steady
  • Weekly Overhaul
  • Strongest Services
  • ElectricService
  • Effective
  • Secret Served
  • Constant
  • Biotechnology Place
  • The Active
  • Tunneler Customer
  • Chem
  • ReligiousService
  • Parental Substantiate Co
  • SocialSupport
  • Diplomatic Help
  • Avail Spot
  • The Social
  • LateralSupport
  • Cool Client
  • Underpin Pro
  • Individual Consumer
  • SophisticatedTech
  • Sci Technological
  • Reinforcement Collective
  • The Waste
  • Alert Support
  • Specific Subscriber Group
  • Good
  • DailyService
  • Avuncular Customer
  • Profitable
  • Senior Biotechnology
  • Art Support
  • Avail Group
  • Divine Service Group
  • Cool Caller
  • The Prima
  • Specific Clients Collective
  • Only Clientele Pro
  • Full Documentation Place
  • Consular Help Pro
  • Affirm Collective
  • Techno Place
  • Slippery Subscriber Place
  • Ofart Technical Collective
  • The Potential
  • End
  • The Male
  • Governmental Documentation Trading Co
  • Yurt Support
  • Daily Divine Service Co
  • OngoingSupport
  • Solid See Through
  • Shopper Pro
  • The Weekly
  • Technical
  • Social
  • Technical Co
  • Smart Support
  • Excellent Overhaul Co
  • Arsis Service
  • The Limno
  • Buyer Spot
  • Favored
  • Happy
  • The Major
  • The Cool
  • Before Support
  • Serving Collective
  • Active
  • The Foreign Inspection And Repair
  • Strongest Funding
  • Female Consumer
  • Technology Pro
  • The Limited
  • The Generous
  • The Necessary
  • Loyal Clientele Group
  • LowTech
  • Ing
  • Selfless Religious Service
  • Adequate Reinforcement
  • AdministrativeSupport

Clever tech support business name ideas

  • Key Consumers Co
  • Clients Place
  • Chief Custom
  • Sufficient Sustenance
  • Serving Service
  • Award Support
  • The Medical
  • GeorgiaTech
  • Users Group
  • UnanimousSupport
  • LookingCustomer
  • Occasional Consumer Collective
  • Ray Technological Place
  • Technologist Co
  • Typical
  • Regular Client
  • Solid Stand
  • Solid Sustain
  • Clients Co
  • The Multi
  • Dermis Service
  • Corporate Clients
  • Medium
  • Val Technologist Pro
  • The Unanimous
  • Corporate Consumer Co
  • Sound
  • Backing Trading Co
  • Selfless System
  • Verses Service
  • PublicSupport
  • DehydroTech
  • The Divine
  • The Compulsory Overhaul
  • Big Shopper
  • Sustenance Pro
  • Limited Reinforcement
  • The End
  • The Dehydro
  • Broad Underpin
  • ExternalCustomer
  • Dervish Service
  • AdequateSupport
  • MaleCustomer
  • GenerousSupport
  • Satisfactory Military Service Collective
  • The Strongest
  • The Internal
  • Secret Systems
  • Cal Sci Place
  • The Sophisticated
  • Tec Trading Co
  • UglyCustomer
  • FemaleCustomer
  • SurTech
  • Sermon Service
  • Single User
  • Selfless Service Of Process
  • The Outside
  • The Firm
  • Essential Serve Spot
  • Actual
  • The Structural Backing
  • Federal
  • The Invaluable
  • Weekly
  • Dissatisfied Clientele
  • Actual Religious Service
  • Regular Military Service
  • Federal Affirm Place
  • Pervert Support
  • StructuralSupport
  • Serving Place
  • The Compulsory
  • The Ofart Technical School
  • Bolster Pro
  • Serving Trading Co
  • Outstanding
  • The Electoral
  • Biggest Clients
  • The Firm Substantiate
  • Federal Endorse Spot
  • Documentation Place
  • CoolCustomer
  • BiggestCustomer
  • Thermos Service
  • Affirm Spot
  • The Voluntary Overhauling
  • Satisfactory Svc
  • The Useful
  • Considerable Backing Group
  • Good Shopper
  • The Male Buyer
  • VoluntaryService
  • Cal
  • The Male Consumers
  • ForeignCustomer
  • The Enthusiastic
  • Limno Sci Trading Co
  • Satisfactory Serve
  • The Faithful Religious Service
  • The Aft

Best tech support business name ideas

  • Buyer Trading Co
  • The Good
  • Parental
  • The Advanced
  • User Collective
  • The Voluntary
  • Medical
  • 888
  • Circle Service
  • MedicalTech
  • Official Sustenance Co
  • The Effective
  • The First
  • The Royal
  • Empirical Affirm
  • The Valuable
  • Chief Consumer
  • RegularService
  • Technicians Place
  • Favorite Clientele
  • Depart Support
  • The Constant Documentation
  • Technologies Group
  • The Compulsory Divine Service
  • Medical Overhauling
  • Ongoing Underpin Pro
  • ExternalSupport
  • Foreign Consumers Collective
  • EnoughSupport
  • The Emotional
  • The Continuous
  • Corporate Caller
  • Secret Serve
  • Technical Funding Collective
  • Better Armed Service Pro
  • The Postal
  • Postal
  • Inspection And Repair Pro
  • Tenant Group
  • Efficient
  • Gunrunner Customer
  • Selfless Serve
  • Clientele Group
  • Overhaul Trading Co
  • Slippery
  • Full Reinforcement Group
  • The Experienced Technologist
  • Georgia Technicians Group
  • Principal Consumer
  • Isomer Customer
  • Muscular Customer
  • Federal Reinforcement
  • Biggest Clientele Collective
  • Solid Supporter
  • The Val
  • Backing Place
  • Voluntary Help
  • The Public
  • Administrative Documentation
  • Help Co
  • The Official Documentation
  • Funding Spot
  • Enough
  • Biotechnology Group
  • Frequent
  • The Largest Tenant
  • InternalCustomer
  • The Moral Reinforcement
  • Corporate Cust
  • Spectra Technicians Trading Co
  • Technicians Co
  • The Confederate
  • Next Subscriber Pro
  • Corporate Clientele
  • Consumers Group
  • The Occasional
  • The Chem Techno
  • Transform Support
  • The Micro
  • Partial
  • The Limno Technical
  • The External Consumers
  • Electoral Substantiate Co
  • Subscriber Collective
  • Sufficient Subsidize
  • Wide Bolster Place
  • Professional Divine Service Spot
  • Loyal Clients Co
  • Funding Place
  • Divine Service Spot
  • Divine Help Group
  • Harterei Sci
  • Corporate Collaborator
  • Based Help
  • Profitable Subscriber Spot
  • Steady Subscriber Collective
  • Distinguished
  • Selfless Staff
  • Time Shopper
  • Dinosaur Support
  • The Spectra
  • Federal Overhaul Trading Co

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Tech Support Business:

Simple is always better

This means a few different things. Your tech support business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your tech support business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.