Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.
Ask the data real businesses · real revenue · cited
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52 businesses
96% founder-reported, the rest researched
Median revenue
$20K /mo
Middle half earn $2K – $100K/mo
How they grow
Word of mouth
62%
Advertising on social media
60%
Email marketing
54%
Business models
Direct to consumer
100%
E-commerce
83%
Subscription
13%
Showing 52 of 52 case studies
Revenue / mo
Starting Costs
Tabletop game publisher
Tabletop strategy games publisher in St. Louis.
stonemaiergames.com
$2M /mo Reported
Ready-to-drink protein shakes
Ready-to-drink protein shakes for health-conscious snackers.
drinkiconic.com
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Premium microplastic-free salt
Microplastic-free salt sourced from Andean springs.
onlysalt.co
$10K /mo Reported
Sea moss health products
E-commerce platform for sea moss health products.
beymoss.com
$100K /mo Reported
Natural skincare essentials
Chemical-free skincare solutions for the whole family.
raganaturals.com
$10K /mo Reported
Voice-activated laptop sleeve
Luxury leather tech accessories with style.
houseofsilviano.com
$20K /mo Reported
Spiral featherboard system
Spiral featherboard for safer, precise woodworking cuts.
featherboards.com
$20K /mo Reported
Low carb dessert delivery
Mail-order bakery for low carb, gluten-free desserts.
chipmonkbaking.com
$90K /mo Reported
Organic skin care remedies
Organic Vermont skincare products from locally grown herbs.
everlastingherbfarm.com
$8K /mo Reported
Meaningful connection tool
Mindful card games for meaningful connections.
vertellis.nl
$400K /mo Reported
Original art apparel brand
"Boredwalk: Bold graphic lifestyle brand for progressive creatives."
boredwalk.com
$300K /mo Reported
Neck grooming tool
Neck grooming tool for self-shavers.
thescruffie.com
$2K /mo Reported
2-in-1 breath and hand spray
All-natural spray for fresh breath and hands.
spretzme.com
$1K /mo Reported
Immunity-boost wellness shots
Immunity-boosting wellness shots for busy, on-the-go lifestyles.
drinkreviveme.com
$500 /mo Reported
Sweat-proof dress shirts
Sweat-wicking dress shirts combining style and performance.
lawrencehuntfashion.com
$20K /mo Reported
Nature-inspired candle maker
Nature-inspired candles capturing scents from global travels.
bluminaryshop.com
$500 /mo Reported
Sustainable men's underwear
Sustainably made, super comfy men's underwear.
getnooks.com
$800 /mo Reported
Fashion-forward kids' clothing
Affordable kids' fashion through e-commerce.
baileysblossoms.com
$800K /mo Reported
Craft granola for you
Craft Granola for Health-Conscious Snackers
birdseedforhumans.com
$8K /mo Reported
Farm-fresh cocktail mixers
Farm-to-bar mixers for crafting natural, flavorful drinks.
simplegoodnesssisters.com
$7K /mo Reported
Elastic apple watch bands
Elastic Apple Watch bands with style and comfort.
braxleybands.com
$100K /mo Reported
At-home teeth whitening system
At-home teeth whitening for a luxurious smile.
trysnow.com
$5M /mo Reported
Breathable short sleeve shirts
Breathable short sleeve button downs for comfort seekers.
shortstevebd.com
$5K /mo Reported
.22lr bolt catch solution
".22lr Bolt Catch for AR-15 Conversions"
arcatch22.com
$600 /mo Reported
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