Boredwalk

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How We Started A $150K/Month Original Designs Apparel And Accessories Brand

August 30th, 2020

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Matt Snow & Meredith Erin

Founder, Boredwalk

$275K

revenue/mo

Founders

Employees

Boredwalk

boredwalk.com

from Los Angeles, CA, USA

started February 2014

$275,000

revenue/mo

Founders

Employees

Discover what tools recommends to grow your business!

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ShipStation

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Later

Discover what books Matt recommends to grow your business!

Traction: Get a Grip on Your Business Gino Wickman

Want more updates on Boredwalk? Check out these stories:

1. Boredwalk Update: How We Increased Sales 85% Through Paid Social Media Marketing [$3.5M ARR] (2022) ➜

Hello! Who are you and what business did you start?

We are Matt Snow and Meredith Erin, and we’re the co-founders of Boredwalk, a lifestyle brand that sells original art and graphic design on functional goods.

While we mostly print and sell our art on casual apparel, we also offer accessories and decor products and are always working on new designs and products to delight our customers. Speaking of customers, ours are primarily 25-55 years old and interested in art, music, animals, mental health, progressive politics, feminism, existentialism, nihilism, monster movies, and Satan. So essentially a reflection of ourselves.

We’ve been growing fairly rapidly, especially in the last 2-3 years as we’ve become more adept at digital marketing to find and retain our ideal customers, averaging MoM growth of 10-12% and YoY growth of 50-100%.

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