Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

Matching your filters

18 businesses

67% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$40K /mo

Middle half earn $10K – $80K/mo

How they grow

Business models

Showing 18 of 18 case studies

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Growth

ICP

Founder interview platform

Media platform showcasing founder success stories.

starterstory.com

$80K /mo Estimated

Productivity-focused content creator

Creator education platform for aspiring YouTubers.

aliabdaal.com

$200K /mo Estimated

Online expert-led classes

Online classes taught by world-class experts.

masterclass.com

—

Online sustainability training

Online sustainability courses with expert mentorship for professionals.

sustainacademy.co

$40K /mo Reported

Audio stories for spanish learners

"Engaging audio stories for Spanish learners."

grittyspanish.com

$5K /mo Reported

Digital marketing investment firm

Portfolio of web-based businesses and digital marketing services.

rejoinmedia.com

$40K /mo Reported

Sustainable workwear for women

Sustainable workwear that feels like pajamas.

lezethelabel.com

$50K /mo Reported

Meaningful connection tool

Mindful card games for meaningful connections.

vertellis.nl

$400K /mo Reported

Printable sewing patterns shop

DIY sewing patterns and tutorials for creative women.

creativefashionblog.com

$10K /mo Reported

Career transition coaching service

Career coaching for escaping the 9-to-5 grind.

screwthecubicle.com

$10K /mo Reported

Stock research newsletter platform

Financial media platform providing stock ratings and market research for investors

marketbeat.com

$4M /mo Reported

Online blogging courses

Online business education teaching people to build profitable blogs and courses

createandgo.com

$80K /mo Reported

Personal finance blog

Personal finance blog and digital products shop for families

thesavvycouple.com

$20K /mo Reported

Indie author publishing platform

"Thriller novel publishing for action-adventure fans."

conundrumpub.com

$20K /mo Reported

Children's book publishing platform

Children's books introducing physics through imagination.

finnandremy.com

$2K /mo Reported

SEO consulting and education

SEO consultant and educator teaching online business owners to get found on Google

mariahmagazine.com

$10K /mo Estimated

Digital marketing training platform

- 'Digital marketing training platform for entrepreneurs

digitalmarketer.com

$80K /mo Estimated

Passive income coaching platform

Personal branding coach empowering entrepreneurs to thrive.

amylandino.com

—

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Founder interview platform starterstory.com Media platform showcasing founder success stories.	$80K /mo Estimated ▼ 9% · 29 mo	$9-$30 per sale	Subscription +4	Word of mouth Email marketing +1	Aspiring Entrepreneurs ... +8	+15	$100 to start · Tampa, United States · Education	92	Build this
Productivity-focused content creator aliabdaal.com Creator education platform for aspiring YouTubers.	$200K /mo Estimated	—	Brick & mortar +5	Word of mouth SEO +1	Content Creators +2	KA PO	Founded 2017 · Solo founder · London, UK, United Kingdom	82	Build this
Online expert-led classes masterclass.com Online classes taught by world-class experts.	—	$120-$240 per sale	Subscription +2	Advertising on social media SEO +1	Aspiring Entrepreneurs +12	AW +2	Founded 2015 · 701 people · $2M to start	59	Build this
Online sustainability training sustainacademy.co Online sustainability courses with expert mentorship for professionals.	$40K /mo Reported	$1750-$3500 per sale	Course +6	Organic social media Influencer partnerships +1	Professionals +10	+4	2 co-founders · Built in 65 days · Vilnius, Lithuania	59	Build this
Audio stories for spanish learners grittyspanish.com "Engaging audio stories for Spanish learners."	$5K /mo Reported	—	Digital Products & Courses +5	Affiliate program Word of mouth +1	Spanish-language learners +3	MI AD +7	Founded 2014 · Solo founder · $5K to start	70	Build this
Digital marketing investment firm rejoinmedia.com Portfolio of web-based businesses and digital marketing services.	$40K /mo Reported	$2-$4 per sale	Affiliate +7	Email marketing SEO +1	Job Seekers +3	+3	Founded 2019 · 5 people · $50K to start	65	Build this
Sustainable workwear for women lezethelabel.com Sustainable workwear that feels like pajamas.	$50K /mo Reported	—	E-commerce +6	Advertising on social media Email marketing +1	Women Professionals +10	+1	Founded 2018 · 2 co-founders · $5K to start	69	Build this
Meaningful connection tool vertellis.nl Mindful card games for meaningful connections.	$400K /mo Reported	—	E Commerce +7	Advertising on social media Word of mouth +1	Families +3	+6	Founded 2020 · 10 people · Amsterdam, North Holland, The Netherlands, Netherlands	65	Build this
Printable sewing patterns shop creativefashionblog.com DIY sewing patterns and tutorials for creative women.	$10K /mo Reported	—	Digital Products & Courses +7	Advertising on social media Email marketing +1	Creative Women +4	+3	Founded 2018 · Solo founder · $50 to start	75	Build this
Career transition coaching service screwthecubicle.com Career coaching for escaping the 9-to-5 grind.	$10K /mo Reported	—	Coaching +6	Word of mouth Brand Authenticity +1	Mid-Career Professionals +9	+20	Founded 2014 · Solo founder · $3K to start	74	Build this
Stock research newsletter platform marketbeat.com Financial media platform providing stock ratings and market research for investors	$4M /mo Reported ▲ 67% · 33 mo	$7-$12 per sale	Freemium +2	Advertising on social media Press +1	Individual Investors +6	+6	Founded 2011 · 18 people · $10 to start	76	Build this
Online blogging courses createandgo.com Online business education teaching people to build profitable blogs and courses	$80K /mo Reported	$100-$1300 per sale	Course +6	Email marketing SEO +1	Aspiring Bloggers +8	CO +26	Founded 2017 · 2 co-founders · Texas, USA, United States	73	Build this
Personal finance blog thesavvycouple.com Personal finance blog and digital products shop for families	$20K /mo Reported	—	Blogging +8	Outsourcing Partnerships +1	Families +8	CO +44	Founded 2016 · 2 people · $500 to start	67	Build this
Indie author publishing platform conundrumpub.com "Thriller novel publishing for action-adventure fans."	$20K /mo Reported	—	Digital Products & Courses +7	Advertising on social media SEO +1	Book Lovers +4	AD +56	Founded 2017 · 2 people · Colorado, USA, United States	76	Build this
Children's book publishing platform finnandremy.com Children's books introducing physics through imagination.	$2K /mo Reported	—	Print on demand +7	Press Advertising on social media +1	Parents of Young Childr... +12	+17	Founded 2017 · Solo founder · $1K to start	74	Build this
SEO consulting and education mariahmagazine.com SEO consultant and educator teaching online business owners to get found on Google	$10K /mo Estimated	—	Services +4	SEO Word of mouth +1	Ecommerce shop owners	KA GO +3	Founded 2015 · Solo founder · Education	77	Build this
Digital marketing training platform digitalmarketer.com - 'Digital marketing training platform for entrepreneurs	$80K /mo Estimated	$95-$250 per sale	Brick & mortar +4	Content marketing SEO +1	Agencies	FA	Founded 1999 · 120 people · $500 to start	54	Build this
Passive income coaching platform amylandino.com Personal branding coach empowering entrepreneurs to thrive.	—	—	Subscription +3	SEO Organic social media	Content Creators +2		Founded 2010 · Solo founder · Florida City, FL, USA, United States	77	Build this

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