Idea

Solopreneur

Ideas for Solopreneurs

We scoured the internet for the biggest solopreneurs, and dug deep into their businesses.

Ask the data real businesses · real revenue · cited

Matching your filters

40 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$30K /mo

Middle half earn $7K – $100K/mo

How they grow

Business models

Showing 40 of 40 case studies

Sort By

Growth

ICP

Insulated beverage containers

Insulated drinkware for adult beverage enthusiasts.

brumate.com

$10M /mo Reported

Aromatherapy shower steamers

Natural aromatherapy shower steamers for spa-like relaxation.

thulisanaturals.com

$30K /mo Reported

Modern floral design shop

Modern flower and plant boutique in San Diego.

greenfreshflorals.com

$100K /mo Reported

Sustainable hiking socks

"Sustainable hiking socks inspired by Pacific Northwest beauty."

ftgusocks.com

$3K /mo Reported

Electric bike sales hub

Electric bike retailer with upgrade components for competitors.

area13ebikes.com

$400K /mo Reported

Affordable custom bicycles

Affordable, stylish bikes for budget-conscious riders.

statebicycle.com

$1M /mo Reported

Bespoke panama hat maker

Handcrafted luxury Panama hats for discerning global travelers.

truffaux.com

$50K /mo Reported

Hemp-based wellness products

Global leader in hemp-based wellness products.

elixinolwellness.com

$800K /mo Reported

Online coffee subscription service

Online café delivering globally inspired coffee flavors.

goldenmadekafe.com

$2K /mo Reported

Organic vegan chocolate brand

Organic vegan chocolate infused with superfoods.

biobenjamin.com

$10K /mo Reported

Dress-focused women's boutique

'Elegant dresses for every occasion.'

jessmiboutique.com

$500 /mo Reported

Mechanical keyboard retail store

"Online shop for custom mechanical keyboard components."

techkeys.us

$5K /mo Reported

Vegan kids' footwear brand

Vegan outdoor footwear for active kids.

stonz.com

$300K /mo Reported

Vehicle rooftop access step

Vehicle rooftop access step for adventurers.

mokidoorstep.com

$70K /mo Reported

Skateboard and streetwear shop

'Skateboards and streetwear shop in New Zealand'

empireskate.co.nz

$100K /mo Reported

Plant-based skincare solutions

Plant-based, chemical-free skincare for health and sustainability.

renunaturals.com

$5K /mo Reported

Honey-based bath and beauty

Honeybee-inspired natural foods and bath goods.

beeinspiredgoods.com

$30K /mo Reported

Autoimmune-friendly baked goods

Gluten-free baked goods for autoimmune and keto diets.

x.com

$100K /mo Reported

Fruit-infusing water bottle

Infusion water bottle for flavorful hydration.

pressabottle.com

$50K /mo Reported

Curated boutique shopping experience

Curated boutique offering clothes, home goods, and community events.

blushboutiqueco.com

$30K /mo Reported

High-performance motorcycle exhausts

High-performance exhausts for motorcycle enthusiasts.

tabperformance.com

$600K /mo Reported

Zero-proof balsamic beverage

Non-alcoholic balsamic beverages for sophisticated zero-proof sipping.

drinkshrub.com

$5K /mo Reported

Custom patch creation service

Custom embroidered patches with no minimum order requirement.

thepatchsmith.blogspot.com

$7K /mo Reported

Military teddy bear protector

Military-inspired teddy bears for comforting kids at night.

zzzbears.com

$40K /mo Reported

Idea	Revenue	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Insulated beverage containers brumate.com Insulated drinkware for adult beverage enthusiasts.	$10M /mo Reported	E-commerce +2	Advertising on social media Email marketing +1	Adult Beverage Enthusiasts +4	+18	Founded 2016 · 57 people · $5K to start	62	Build this
Aromatherapy shower steamers thulisanaturals.com Natural aromatherapy shower steamers for spa-like relaxation.	$30K /mo Reported	E-commerce +1	Word of mouth Email marketing +1	Boutique Retailers +3	+33	Founded 12017 · 2 people · $5K to start	62	Build this
Modern floral design shop greenfreshflorals.com Modern flower and plant boutique in San Diego.	$100K /mo Reported	Retail +2	Word of mouth Advertising on social media +1	Local Shoppers +4		Founded 2009 · 10 people · $80K to start	48	Build this
Sustainable hiking socks ftgusocks.com "Sustainable hiking socks inspired by Pacific Northwest beauty."	$3K /mo Reported	E-commerce +4	Word of mouth Direct sales +1	Outdoor Enthusiasts +3		Founded 2018 · Solo founder · $5K to start	59	Build this
Electric bike sales hub area13ebikes.com Electric bike retailer with upgrade components for competitors.	$400K /mo Reported	E-commerce +2	Word of mouth Email marketing +1	Cyclists +2		Founded 2015 · 6 people · $200 to start	63	Build this
Affordable custom bicycles statebicycle.com Affordable, stylish bikes for budget-conscious riders.	$1M /mo Reported	E-commerce +3	Word of mouth Advertising on social media +1	Cycling Enthusiasts +2	+17	Founded 2009 · 15 people · $30K to start	54	Build this
Bespoke panama hat maker truffaux.com Handcrafted luxury Panama hats for discerning global travelers.	$50K /mo Reported	Retail +2	Word of mouth Advertising on social media +1	Discerning Travelers +2		3 people · $10K to start · Built in 120 days	53	Build this
Hemp-based wellness products elixinolwellness.com Global leader in hemp-based wellness products.	$800K /mo Reported	E-commerce +5	Word of mouth Direct sales +1	Health-Conscious Consumers +10	+4	Founded 2018 · 35 people · $1M to start	42	Build this
Online coffee subscription service goldenmadekafe.com Online café delivering globally inspired coffee flavors.	$2K /mo Reported	E-commerce +2	Word of mouth Advertising on social media	Coffee Lovers +2	+19	Founded 2019 · Solo founder · $7K to start	62	Build this
Organic vegan chocolate brand biobenjamin.com Organic vegan chocolate infused with superfoods.	$10K /mo Reported	Distribution +2	Word of mouth Advertising on social media +1	Health-Conscious Consumers +5		Founded 2015 · Solo founder · $10K to start	57	Build this
Dress-focused women's boutique jessmiboutique.com 'Elegant dresses for every occasion.'	$500 /mo Reported	E-commerce +2	Word of mouth Advertising on social media +1	Women +2		Founded 2017 · Solo founder · $1K to start	60	Build this
Mechanical keyboard retail store techkeys.us "Online shop for custom mechanical keyboard components."	$5K /mo Reported	E-commerce +1	Word of mouth Advertising on social media +1	Gamers +3	GO +5	Founded 2012 · Solo founder · $1K to start	64	Build this
Vegan kids' footwear brand stonz.com Vegan outdoor footwear for active kids.	$300K /mo Reported	E-commerce +1	Word of mouth Direct sales +1	Parents +3	+37	Founded 2004 · 7 people · $200K to start	49	Build this
Vehicle rooftop access step mokidoorstep.com Vehicle rooftop access step for adventurers.	$70K /mo Reported	Licensing +2	SEO Direct sales	Outdoor Enthusiasts +3		Founded 2017 · Solo founder · Newington, New Hampshire, USA, United States	52	Build this
Skateboard and streetwear shop empireskate.co.nz 'Skateboards and streetwear shop in New Zealand'	$100K /mo Reported	E-commerce +3	Advertising on social media SEO +1	Young Adults +3		Founded 2003 · 10 people · Wellington, Wellington, New Zealand, New Zealand	47	Build this
Plant-based skincare solutions renunaturals.com Plant-based, chemical-free skincare for health and sustainability.	$5K /mo Reported	E-commerce +2	Affiliate program Word of mouth +1	Health-Conscious Consumers +4		Founded 2013 · Solo founder · Boston, Massachusetts, USA, United States	54	Build this
Honey-based bath and beauty beeinspiredgoods.com Honeybee-inspired natural foods and bath goods.	$30K /mo Reported	E-commerce +1	Email marketing SEO	Health Conscious Consumers +3	+8	Founded 2012 · 3 people · Maryland, USA, United States	55	Build this
Autoimmune-friendly baked goods x.com Gluten-free baked goods for autoimmune and keto diets.	$100K /mo Reported	E-commerce +1	Word of mouth Advertising on social media +1	Autoimmune Sufferers +4		Founded 2015 · 20 people · Alabama, USA, United States	39	Build this
Fruit-infusing water bottle pressabottle.com Infusion water bottle for flavorful hydration.	$50K /mo Reported	E-commerce +3	Advertising on social media Direct sales	Health Conscious Consumers +2	+40	Founded 2015 · 3 co-founders · $100K to start	52	Build this
Curated boutique shopping experience blushboutiqueco.com Curated boutique offering clothes, home goods, and community events.	$30K /mo Reported	Retail +4	Word of mouth Advertising on social media +1	Fashion Enthusiasts +3		7 people · Greeley, Colorado, USA, United States · Clothing & Fashion	44	Build this
High-performance motorcycle exhausts tabperformance.com High-performance exhausts for motorcycle enthusiasts.	$600K /mo Reported	E-commerce +2	Advertising on social media Direct sales	Motorcycle Enthusiasts +3	+20	Founded 2004 · 9 people · Lincoln, Nebraska, USA, United States	54	Build this
Zero-proof balsamic beverage drinkshrub.com Non-alcoholic balsamic beverages for sophisticated zero-proof sipping.	$5K /mo Reported	Dtc +3	Word of mouth Advertising on social media +1	Sober Consumers +3	+23	Founded 2017 · Solo founder · Portland, Oregon, USA, United States	50	Build this
Custom patch creation service thepatchsmith.blogspot.com Custom embroidered patches with no minimum order requirement.	$7K /mo Reported	E-commerce +2	Advertising on social media SEO +1	Event Marketers +9		Founded 2017 · Solo founder · New York, New York, USA, United States	49	Build this
Military teddy bear protector zzzbears.com Military-inspired teddy bears for comforting kids at night.	$40K /mo Reported	E-commerce +5	Word of mouth Facebook Community +1	Military Families +10	+38	Founded 2015 · Solo founder · $5K to start	71	Build this

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