Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

Matching your filters

42 businesses

95% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$10K /mo

Middle half earn $5K – $40K/mo

How they grow

Business models

Showing 42 of 42 case studies

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Growth

ICP

Curly hair care blog

Blog and digital products for curly hair care and clean beauty

holisticenchilada.com

$8K /mo Reported

Creative business-building blog

Humorous blog empowering young women to thrive online.

straycurls.com

$5K /mo Reported

Culinary resource platform

"Culinary info hub for professional chefs."

chefs-resources.com

$5K /mo Reported

Personal finance blogging guide

Personal finance blog for earning, saving, and living smarter.

makingsenseofcents.com

$80K /mo Reported

Activity booklets for leaders

Activity booklets for youth leadership organizations.

leaderconnectingleaders.com

$5K /mo Reported

Personal finance coaching platform

'Personal finance blog empowering millennial women.'

fitnancials.com

$10K /mo Reported

Affordable filmmaking courses

Online courses teach beginners professional video content creation.

contentcreator.com

$500K /mo Reported

Notion template shop

"Notion templates and productivity tools by Thomas Frank."

thomasjfrank.com

$200K /mo Reported

Express shipping solution

NextJS boilerplate for rapid startup launches

shipfa.st

$60K /mo Estimated

Blogging and affiliate resources

Una Vida Online: Tools and training for aspiring affiliate marketers.

unavidaonline.com

$20K /mo Reported

Personal finance blogging guide

Personal finance blog offering money and blogging advice.

finsavvypanda.com

$20K /mo Reported

Marketing toolkit for realtors

"Digital marketing toolkit for real estate professionals."

coffeecontracts.com

$200K /mo Reported

Graphic design resource library

Graphic design library for creators and entrepreneurs.

designious.com

$20K /mo Reported

Stock animation marketplace

Stock animation and GIF marketplace for easy video projects.

videoplasty.com

$20K /mo Reported

Handmade business guidance hub

Blog advising craft sellers on business success strategies.

madeurban.com

$5K /mo Reported

Holistic wellness coaching service

Holistic wellness coaching for busy professional women.

cassandrarhill.com

$100 /mo Reported

Long-term care consulting tool

Online consulting for nursing home placements and resources.

linktr.ee

$1K /mo Reported

Keto meal planning tools

D2C company offering keto cookbooks and diet courses.

ketosummit.com

$600K /mo Reported

Women's fitness product line

Women's fitness brand specializing in hourglass figure toning.

serenahannahathletics.com

$10K /mo Reported

Blogging success coaching

Blogging education and coaching for profit-driven bloggers.

traciefobes.com

$10K /mo Reported

Remote work resource hub

"Resources for building profitable remote careers."

mrsdaakustudio.com

$5K /mo Reported

Live streaming interaction sales

Digital interaction marketplace for live streamers.

streamloots.com

$400K /mo Reported

Blogging success course

Personal growth blog and courses for aspiring full-time bloggers

letsreachsuccess.com

$5K /mo Reported

Consulting business growth platform

Consulting Success: Coaching and courses for budding consultants.

consultingsuccess.com

$200K /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Curly hair care blog holisticenchilada.com Blog and digital products for curly hair care and clean beauty	$8K /mo Reported	$9-$17 per sale	Digital products +4	Affiliate program Email marketing +1	Women +3	+5	Founded 2017 · 2 people · $300 to start	72	Build this
Creative business-building blog straycurls.com Humorous blog empowering young women to thrive online.	$5K /mo Reported	—	Digital products +2	Affiliate program Email marketing +1	Women Entrepreneurs +2	CO +6	Founded 2018 · Solo founder · $100 to start	82	Build this
Culinary resource platform chefs-resources.com "Culinary info hub for professional chefs."	$5K /mo Reported	$4-$25 per sale	Subscription +2	Word of mouth Pay Per Click Advertising +1	Professional Chefs +1	GO +14	Founded 2010 · Solo founder · $50 to start	82	Build this
Personal finance blogging guide makingsenseofcents.com Personal finance blog for earning, saving, and living smarter.	$80K /mo Reported	$118-$250 per sale	Affiliate marketing +4	Affiliate program Word of mouth +1	Side Hustlers +3	CO +18	Founded 2011 · Solo founder · $100 to start	82	Build this
Activity booklets for leaders leaderconnectingleaders.com Activity booklets for youth leadership organizations.	$5K /mo Reported	—	Digital products +3	Affiliate program Word of mouth +1	Girl Scout Leaders +4	+28	Founded 2014 · Solo founder · $100 to start	78	Build this
Personal finance coaching platform fitnancials.com 'Personal finance blog empowering millennial women.'	$10K /mo Reported	—	Affiliate marketing +4	Email marketing SEO	Millennial Women +3	CO +16	Founded 2013 · Solo founder · $100 to start	79	Build this
Affordable filmmaking courses contentcreator.com Online courses teach beginners professional video content creation.	$500K /mo Reported	—	Course +3	Advertising on social media Direct sales +1	Beginners +5	+8	Founded 2020 · 5 people · $2K to start	65	Build this
Notion template shop thomasjfrank.com "Notion templates and productivity tools by Thomas Frank."	$200K /mo Reported	$149-$229 per sale	Digital products +5	Email marketing SEO +1	Content Creators +4	CO PR +33	Founded 2010 · 3 people · $5 to start	82	Build this
S Express shipping solution shipfa.st NextJS boilerplate for rapid startup launches	$60K /mo Estimated	—	Digital Products & Courses +4	Publicity stunts Organic social media	Indie makers +2	NE	Founded 2023 · Solo founder · Built in 7 days	89	Build this
Blogging and affiliate resources unavidaonline.com Una Vida Online: Tools and training for aspiring affiliate marketers.	$20K /mo Reported	$18-$25 per sale	Course +4	Advertising on social media Email marketing +1	Aspiring Affiliate Mark... +4	+53	Founded 2018 · Solo founder · $100 to start	78	Build this
Personal finance blogging guide finsavvypanda.com Personal finance blog offering money and blogging advice.	$20K /mo Reported	—	Affiliate marketing +4	Email marketing SEO +1	Side Hustlers +3	CO	Founded 2017 · 2 people · $200 to start	80	Build this
Marketing toolkit for realtors coffeecontracts.com "Digital marketing toolkit for real estate professionals."	$200K /mo Reported	$50-$54 per sale	Subscription +2	Word of mouth Advertising on social media +1	Real Estate Agents +1	+17	Founded 2021 · 3 people · $500 to start	76	Build this
Graphic design resource library designious.com Graphic design library for creators and entrepreneurs.	$20K /mo Reported	$60-$108 per sale	Membership +3	Affiliate program Word of mouth +1	Graphic Designers +3	FA +1	Founded 2008 · 2 people · Built in 30 days	60	Build this
Stock animation marketplace videoplasty.com Stock animation and GIF marketplace for easy video projects.	$20K /mo Reported	—	Marketplace +1	Word of mouth SEO +1	Video Editors +4	CU +11	Founded 2017 · 5 people · $50K to start	60	Build this
Handmade business guidance hub madeurban.com Blog advising craft sellers on business success strategies.	$5K /mo Reported	$11-$19 per sale	Digital products +2	Email marketing SEO +1	Craft Sellers +3	CO +10	Founded 2012 · 2 co-founders · $5K to start	77	Build this
Holistic wellness coaching service cassandrarhill.com Holistic wellness coaching for busy professional women.	$100 /mo Reported	—	Coaching +2	Advertising on social media Brand Authenticity +1	Professional Women +2	+39	Founded 2018 · Solo founder · $800 to start	61	Build this
BN Long-term care consulting tool linktr.ee Online consulting for nursing home placements and resources.	$1K /mo Reported	—	Consulting +3	Affiliate program Word of mouth +1	Families Seeking Nursin... +5		Founded 2018 · Solo founder · $500 to start	57	Build this
Keto meal planning tools ketosummit.com D2C company offering keto cookbooks and diet courses.	$600K /mo Reported	—	Digital products +3	Affiliate program Advertising on social media +1	Health-Conscious Indivi... +2		10 people · $500 to start · Built in 90 days	63	Build this
Women's fitness product line serenahannahathletics.com Women's fitness brand specializing in hourglass figure toning.	$10K /mo Reported	—	E-commerce +2	Word of mouth Advertising on social media +1	Women +2	+3	Founded 2018 · 2 co-founders · $3K to start	62	Build this
Blogging success coaching traciefobes.com Blogging education and coaching for profit-driven bloggers.	$10K /mo Reported	$100-$500 per sale	Course +3	Affiliate program Word of mouth +1	Bloggers +2		Founded 2016 · Solo founder · $200 to start	71	Build this
Remote work resource hub mrsdaakustudio.com "Resources for building profitable remote careers."	$5K /mo Reported	—	Digital products +3	Advertising on social media Email marketing +1	Beginner Freelancers +7	+8	Founded 2018 · 3 people · $500 to start	66	Build this
Live streaming interaction sales streamloots.com Digital interaction marketplace for live streamers.	$400K /mo Reported	—	Marketplaces & Platforms +5	Word of mouth Organic social media +1	Streamers +3	+4	Founded 2018 · 22 people · Valencia, Valencian Community, Spain, Spain	56	Build this
Blogging success course letsreachsuccess.com Personal growth blog and courses for aspiring full-time bloggers	$5K /mo Reported	$75-$125 per sale	Online course +5	Email marketing SEO	Side Hustlers +4	CO +12	Founded 2013 · Solo founder · $100 to start	79	Build this
Consulting business growth platform consultingsuccess.com Consulting Success: Coaching and courses for budding consultants.	$200K /mo Reported	—	Course +4	Word of mouth Email marketing +1	Consultants +3	+8	Founded 2009 · 8 people · $1K to start	69	Build this

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Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo