Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

Matching your filters

47 businesses

98% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$30K /mo

Middle half earn $4K – $100K/mo

How they grow

Business models

Showing 47 of 47 case studies

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Growth

ICP

Personal finance education hub

Personal finance tips and courses for millennials.

millennialmoneyman.com

$200K /mo Reported

Solopreneur knowledge courses

Knowledge entrepreneur offering digital courses for solopreneurs

justinwelsh.me

$200K /mo Reported

Curated startup action guide

Step-by-step action guide for startup success.

nobsstartupcoach.com

$2K /mo Reported

Online coaching business builder

Online business growth hub for personal trainers.

personaltrainersbusinessincubator.com

$200K /mo Reported

Online writing bootcamps

Online writing school boosting professional careers in France.

saucewriting.com

$10K /mo Reported

Notary education platform

State-approved notary training for aspiring Maryland notaries.

notarytrainingnetwork.org

$5K /mo Reported

Speaker development program

Speaker and thought leadership coach incubator.

bigtalksnyc.com

$50K /mo Reported

Cybersecurity risk prevention tool

Cybersecurity consultancy focused on education and prevention

tcm-sec.com

$10K /mo Reported

Professional resume templates

Resume templates and job search resources for professionals.

byrecruiters.com

$4K /mo Reported

Agency-styled digital marketing training

"Agency-style digital marketing training institute."

digitalscholar.in

$40K /mo Reported

Virtual assistant training system

"Comprehensive training for aspiring Virtual Assistants."

fullybookedva.com

$50K /mo Reported

Freelance writing success guide

Blog and YouTube channel for aspiring freelance writers.

writingrevolt.com

$30K /mo Reported

Commissioning training programs

Online commissioning training for complex project managers and engineers.

commissioningandstartup.com

$4K /mo Reported

Debt management education platform

Online financial education for debt-strapped first responders.

arrestyourdebt.com

$4K /mo Reported

Online training platform

Training and skill development for global solopreneurs and educators.

mindynamics.in

$2K /mo Reported

Online arabic fluency course

Online platform for mastering Arabic fluency swiftly.

andalusinstitute.com

$80K /mo Reported

Holistic wellness coaching service

Holistic wellness coaching for busy professional women.

cassandrarhill.com

$100 /mo Reported

Pinterest virtual assistant training

Online courses to become a Pinterest Virtual Assistant.

pinterestva.com

$60K /mo Reported

Leadership coaching services

Leadership coaching for results-driven executives worldwide.

cainconsultinginc.com

$20K /mo Reported

Gut health coaching academy

Holistic coaching academy for gut health experts.

hwcacoach.com

$20K /mo Reported

Freelancer training platform

Comprehensive training for aspiring Filipino freelancers.

fvaconsultancy.com

$1K /mo Reported

Dating and relationship coaching

Dating and relationship coaching for men.

patstedman.com

$30K /mo Reported

Freelance writing consultancy

Freelance writing and coaching for aspiring freelancers.

eva-gutierrez.com

—

Blogging success coaching

Blogging education and coaching for profit-driven bloggers.

traciefobes.com

$10K /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Personal finance education hub millennialmoneyman.com Personal finance tips and courses for millennials.	$200K /mo Reported	$100-$130 per sale	Course +3	Advertising on social media Email marketing +1	Local Businesses Needin... +8	LO +61	Founded 2015 · 4 people · $5K to start	78	Build this
Solopreneur knowledge courses justinwelsh.me Knowledge entrepreneur offering digital courses for solopreneurs	$200K /mo Reported	$150-$503 per sale	Course +4	Word of mouth Brand Authenticity +1	Solopreneurs +2	+14	Founded 2019 · Solo founder · $1K to start	89	Build this
Curated startup action guide nobsstartupcoach.com Step-by-step action guide for startup success.	$2K /mo Reported	—	Guide +2	Word of mouth Email marketing +1	Startup Founders +2		Founded 2023 · Solo founder · $100 to start	73	Build this
Online coaching business builder personaltrainersbusinessincubator.com Online business growth hub for personal trainers.	$200K /mo Reported	—	Course +3	Word of mouth Advertising on social media +1	Personal Trainers +3	+16	Founded 2020 · 13 people · Built in 89 days	68	Build this
Online writing bootcamps saucewriting.com Online writing school boosting professional careers in France.	$10K /mo Reported	—	Bootcamp +3	Word of mouth Email marketing +1	Professionals +4	+17	Founded 2020 · Solo founder · $2K to start	78	Build this
Notary education platform notarytrainingnetwork.org State-approved notary training for aspiring Maryland notaries.	$5K /mo Reported	—	Digital Products & Courses +4	Word of mouth Advertising on social media +1	Aspiring Notaries +2	+2	Founded 2017 · Solo founder · Built in 365 days	68	Build this
BT Speaker development program bigtalksnyc.com Speaker and thought leadership coach incubator.	$50K /mo Reported	—	Coaching +5	Word of mouth Advertising on social media +1	Professionals +3	+3	Founded 2017 · 8 people · $3K to start	63	Build this
Cybersecurity risk prevention tool tcm-sec.com Cybersecurity consultancy focused on education and prevention	$10K /mo Reported	—	Consulting +7	Advertising on social media Direct sales +1	Startup Founders +10	CU +30	Founded 2021 · Solo founder · $3K to start	66	Build this
Professional resume templates byrecruiters.com Resume templates and job search resources for professionals.	$4K /mo Reported	$470-$705 per sale	Digital downloads +2	Word of mouth SEO +1	Job Seekers +3	+22	Founded 2018 · Solo founder · $5 to start	71	Build this
Agency-styled digital marketing training digitalscholar.in "Agency-style digital marketing training institute."	$40K /mo Reported	—	Course +4	Pay Per Click Advertising Organic social media +1	College Graduates +9		Founded 2019 · 25 people · $300K to start	40	Build this
Virtual assistant training system fullybookedva.com "Comprehensive training for aspiring Virtual Assistants."	$50K /mo Reported	—	Subscription +3	Affiliate program Word of mouth +1	Side Hustlers +6	+2	Founded 2014 · Solo founder · $200 to start	71	Build this
Freelance writing success guide writingrevolt.com Blog and YouTube channel for aspiring freelance writers.	$30K /mo Reported	$497-$1000 per sale	Online course +3	Email marketing SEO +1	Beginner Freelancers +5	CO +1	Founded 2015 · Solo founder · Dallas, TX, USA, United States	78	Build this
Commissioning training programs commissioningandstartup.com Online commissioning training for complex project managers and engineers.	$4K /mo Reported	—	Online courses +1	Advertising on social media Direct sales +1	Project Managers +3	CO KA BO +2	Founded 2019 · Solo founder · $5K to start	67	Build this
Debt management education platform arrestyourdebt.com Online financial education for debt-strapped first responders.	$4K /mo Reported	—	Blogging +3	Word of mouth SEO +1	First Responders +3		Founded 2018 · Solo founder · $500 to start	73	Build this
Online training platform mindynamics.in Training and skill development for global solopreneurs and educators.	$2K /mo Reported	—	Coaching +3	Word of mouth Direct sales +1	Solopreneurs +3	+35	Founded 2019 · Solo founder · $1K to start	70	Build this
Online arabic fluency course andalusinstitute.com Online platform for mastering Arabic fluency swiftly.	$80K /mo Reported	—	Course +3	Word of mouth Advertising on social media +1	Muslims +1	KA +24	Founded 2019 · 11 people · $500 to start	62	Build this
Holistic wellness coaching service cassandrarhill.com Holistic wellness coaching for busy professional women.	$100 /mo Reported	—	Coaching +2	Advertising on social media Brand Authenticity +1	Professional Women +2	+39	Founded 2018 · Solo founder · $800 to start	61	Build this
Pinterest virtual assistant training pinterestva.com Online courses to become a Pinterest Virtual Assistant.	$60K /mo Reported	—	Course +4	Affiliate program Email marketing +1	Side Hustlers +4	+30	Founded 2016 · Solo founder · $200 to start	85	Build this
Leadership coaching services cainconsultinginc.com Leadership coaching for results-driven executives worldwide.	$20K /mo Reported	—	Coaching +3	Word of mouth Advertising on social media +1	Executives +2	+8	Founded 2010 · Solo founder · $3K to start	59	Build this
Gut health coaching academy hwcacoach.com Holistic coaching academy for gut health experts.	$20K /mo Reported	—	Course +3	Direct sales Pay Per Click Advertising +1	Individuals Seeking Nat... +8		Founded 2017 · 3 people · $2K to start	50	Build this
Freelancer training platform fvaconsultancy.com Comprehensive training for aspiring Filipino freelancers.	$1K /mo Reported	—	Digital Products & Courses +7	Advertising on social media SEO +1	Entrepreneurs +5		14 people · $500 to start · Built in 60 days	47	Build this
Dating and relationship coaching patstedman.com Dating and relationship coaching for men.	$30K /mo Reported	—	Coaching +7	Word of mouth Brand Authenticity +1	Men +7	+4	Founded 2015 · Solo founder · Built in 45 days	72	Build this
Freelance writing consultancy eva-gutierrez.com Freelance writing and coaching for aspiring freelancers.	—	—	Freelancing +2	Word of mouth Advertising on social media +1	Entrepreneurs +2	+12	Founded 2017 · Solo founder · Built in 1 day	68	Build this
Blogging success coaching traciefobes.com Blogging education and coaching for profit-driven bloggers.	$10K /mo Reported	$100-$500 per sale	Course +3	Affiliate program Word of mouth +1	Bloggers +2		Founded 2016 · Solo founder · $200 to start	71	Build this

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