Nourishing Brands

How We Started A $600K/Month Business Selling Keto Cookbooks And Mealplans

January 24th, 2021
Jeremy Hendon
$600K
revenue/mo
2
Founders
10
Employees
Nourishing Brands
from
started
$600,000
revenue/mo
2
Founders
10
Employees
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Hello! Who are you and what business did you start?

Hi - I’m Jeremy Hendon, one of the co-founders of Nourishing Brands (a direct-to-consumer media company that operates popular sites like KetoSummit.com). My wife and I started the company just over 5 years ago to help people make the transition to eating a healthy diet easier and way more delicious.

Today, our main products are cookbooks (both digital and physical) and challenges and courses centered around various diets. To provide a bit of context, we sold over 300,000 cookbooks in 2020 alone. But our first really successful product in late 2016 was the Keto Summit, a digital summit with over 30 Keto experts.

how-we-started-a-600k-month-business-selling-keto-cookbooks-and-mealplans

What's your backstory and how did you come up with the idea?

My wife and I used to be lawyers in NYC, and we really wanted to find something...

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