Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

Matching your filters

14 businesses

93% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$10K /mo

Middle half earn $5K – $40K/mo

How they grow

Business models

Showing 14 of 14 case studies

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Creative business-building blog

Humorous blog empowering young women to thrive online.

straycurls.com

$5K /mo Reported

Personal finance blogging guide

Personal finance blog for earning, saving, and living smarter.

makingsenseofcents.com

$80K /mo Reported

Automated content creation tool

"AI-driven content publisher for writers."

aipublisherpro.com

—

Blogging and affiliate resources

Una Vida Online: Tools and training for aspiring affiliate marketers.

unavidaonline.com

$20K /mo Reported

Free stock photo website

Free stock photos from photographer Viktor Hanacek.

picjumbo.com

$10K /mo Reported

Pinterest virtual assistant training

Online courses to become a Pinterest Virtual Assistant.

pinterestva.com

$60K /mo Reported

Blogging and marketing insights

Blogging and marketing insights for aspiring entrepreneurs.

ryrob.com

$40K /mo Reported

Blogging success coaching

Blogging education and coaching for profit-driven bloggers.

traciefobes.com

$10K /mo Reported

Remote work resource hub

"Resources for building profitable remote careers."

mrsdaakustudio.com

$5K /mo Reported

Blogging growth mastermind group

Pop culture-driven personal finance blog and mastermind.

moneygeek.com

$10K /mo Reported

Home decor blog

Home decor blog and digital products for flooring and painting

theflooringgirl.com

$4K /mo Reported

Affordable website templates creator

"WordPress websites and templates for entrepreneurs."

hellosambrockway.com

$10K /mo Reported

Personal finance comparison tool

Personal finance blog guiding financial independence.

cashoverflow.com

$10K /mo Reported

Motherhood support platform

Advice blog for overwhelmed toddler moms.

mommyenlightened.com

$3K /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Creative business-building blog straycurls.com Humorous blog empowering young women to thrive online.	$5K /mo Reported	—	Digital products +2	Affiliate program Email marketing +1	Women Entrepreneurs +2	CO +6	Founded 2018 · Solo founder · $100 to start	82	Build this
Personal finance blogging guide makingsenseofcents.com Personal finance blog for earning, saving, and living smarter.	$80K /mo Reported	$118-$250 per sale	Affiliate marketing +4	Affiliate program Word of mouth +1	Side Hustlers +3	CO +18	Founded 2011 · Solo founder · $100 to start	82	Build this
AP Automated content creation tool aipublisherpro.com "AI-driven content publisher for writers."	—	—	Technology	Advertising on social media Organic social media	Content Creators +2		Founded 2022 · Solo founder · $500 to start	79	Build this
Blogging and affiliate resources unavidaonline.com Una Vida Online: Tools and training for aspiring affiliate marketers.	$20K /mo Reported	$18-$25 per sale	Course +4	Advertising on social media Email marketing +1	Aspiring Affiliate Mark... +4	+53	Founded 2018 · Solo founder · $100 to start	78	Build this
Free stock photo website picjumbo.com Free stock photos from photographer Viktor Hanacek.	$10K /mo Reported	$10-$25 per sale	Freemium +3	Word of mouth Brand Authenticity +1	Bloggers +4	AW +6	Founded 2013 · Solo founder · Built in 3 days	77	Build this
Pinterest virtual assistant training pinterestva.com Online courses to become a Pinterest Virtual Assistant.	$60K /mo Reported	—	Course +4	Affiliate program Email marketing +1	Side Hustlers +4	+30	Founded 2016 · Solo founder · $200 to start	85	Build this
Blogging and marketing insights ryrob.com Blogging and marketing insights for aspiring entrepreneurs.	$40K /mo Reported	—	Affiliate marketing +3	Email marketing SEO +1	New Bloggers +6	CO +34	Founded 2012 · Solo founder · $500 to start	86	Build this
Blogging success coaching traciefobes.com Blogging education and coaching for profit-driven bloggers.	$10K /mo Reported	$100-$500 per sale	Course +3	Affiliate program Word of mouth +1	Bloggers +2		Founded 2016 · Solo founder · $200 to start	71	Build this
Remote work resource hub mrsdaakustudio.com "Resources for building profitable remote careers."	$5K /mo Reported	—	Digital products +3	Advertising on social media Email marketing +1	Beginner Freelancers +7	+8	Founded 2018 · 3 people · $500 to start	66	Build this
Blogging growth mastermind group moneygeek.com Pop culture-driven personal finance blog and mastermind.	$10K /mo Reported	—	Paid community +3	Advertising on social media SEO	Bloggers +2	+15	Founded 2018 · Solo founder · $3K to start	60	Build this
Home decor blog theflooringgirl.com Home decor blog and digital products for flooring and painting	$4K /mo Reported	—	Blog +5	Affiliate program Email marketing +1	Homeowners +2	+1	Founded 2011 · Solo founder · New York, New York, USA, United States	65	Build this
Affordable website templates creator hellosambrockway.com "WordPress websites and templates for entrepreneurs."	$10K /mo Reported	—	Digital products +3	Word of mouth Brand Authenticity +1	Entrepreneurs +5		Founded 2018 · 2 people · Kalamazoo, MI, USA, United States	74	Build this
Personal finance comparison tool cashoverflow.com Personal finance blog guiding financial independence.	$10K /mo Reported	—	Affiliate marketing +4	SEO Email marketing +1	Indian Consumers +10	CO RO	Founded 2015 · 7 people · Chandigarh, India, India	61	Build this
Motherhood support platform mommyenlightened.com Advice blog for overwhelmed toddler moms.	$3K /mo Reported	—	Blog +5	Advertising on social media Email marketing +1	New Mothers Seeking Con... +5	CO TH +15	Founded 2018 · 2 people · Utah, USA, United States	65	Build this

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Idea	Revenue
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