Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

Matching your filters

44 businesses

68% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$20K /mo

Middle half earn $6K – $200K/mo

How they grow

Business models

Showing 44 of 44 case studies

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Growth

ICP

Founder interview platform

Media platform showcasing founder success stories.

starterstory.com

$80K /mo Estimated

Music production tool marketplace

E-commerce site selling music production software tools.

modernproducers.com

$200K /mo Reported

Personal growth guidance

Personal development and business strategies for creators.

thedankoe.com

—

Productivity-focused content creator

Creator education platform for aspiring YouTubers.

aliabdaal.com

$200K /mo Estimated

Pool and hot tub care guide

Swim University: Expert advice for effortless pool and hot tub care.

swimuniversity.com

$80K /mo Estimated

Online expert-led classes

Online classes taught by world-class experts.

masterclass.com

—

Weekly photo challenge community

Weekly photo challenges for creative growth.

52frames.com

$10K /mo Reported

Ready-to-go training materials

"90-minute corporate courseware for busy trainers."

justninety.com

$5K /mo Reported

Notary education platform

State-approved notary training for aspiring Maryland notaries.

notarytrainingnetwork.org

$5K /mo Reported

Online sustainability training

Online sustainability courses with expert mentorship for professionals.

sustainacademy.co

$40K /mo Reported

Branding kits for startups

Pre-made brand packages for startups.

indiebrands.io

$1K /mo Reported

Personalized meditation courses

Meditation courses for personalized mindfulness journeys.

mindeasy.com

$3K /mo Reported

Agency-styled digital marketing training

"Agency-style digital marketing training institute."

digitalscholar.in

$40K /mo Reported

Social media management tool

Social media management tool for global businesses.

napoleoncat.com

$100K /mo Reported

Mindfulness-based test prep software

Mindfulness-based test prep platform for students.

granite-education.com

$30K /mo Reported

Freelancer training platform

Comprehensive training for aspiring Filipino freelancers.

fvaconsultancy.com

$1K /mo Reported

Social media management course

Social media business training for aspiring women entrepreneurs.

smmsociety.com

$20K /mo Reported

Shoe brand launch consultancy

Consultancy for launching successful shoe brands.

shoeconsultant.com

$4K /mo Reported

Trading education platform

Affordable stock trading education through expert-led webinars and ideas.

camelbacktrading.org

$4K /mo Reported

Natural skincare products

Natural soap brand empowering busy moms.

kmcessentials.square.site

$1K /mo Reported

Career transition coaching service

Career coaching for escaping the 9-to-5 grind.

screwthecubicle.com

$10K /mo Reported

Intentional pause experience

Intentional retreats and Pause Boxes for self-discovery.

pauseboxco.com

$1K /mo Reported

No-code MVP validation course

Course teaching MVP creation without coding skills.

nocodemvp.com

$6K /mo Reported

Stock research newsletter platform

Financial media platform providing stock ratings and market research for retail investors

marketbeat.com

$3M /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Founder interview platform starterstory.com Media platform showcasing founder success stories.	$80K /mo Estimated ▼ 9% · 29 mo	$9-$30 per sale	Subscription +4	Word of mouth Email marketing +1	Aspiring Entrepreneurs ... +8	+15	$100 to start · Tampa, United States · Education	92	Build this
Music production tool marketplace modernproducers.com E-commerce site selling music production software tools.	$200K /mo Reported	$13-$25 per sale	E Commerce +6	Word of mouth Advertising on social media +1	Independent Musicians +4	+20	Founded 2015 · Solo founder · $500 to start	60	Build this
Personal growth guidance thedankoe.com Personal development and business strategies for creators.	—	$150-$800 per sale	Services +2	Email marketing SEO +1	Entrepreneurs +2	CO	Founded 2016 · Solo founder · $500 to start	84	Build this
Productivity-focused content creator aliabdaal.com Creator education platform for aspiring YouTubers.	$200K /mo Estimated	—	Brick & mortar +5	Word of mouth SEO +1	Content Creators +2	KA PO	Founded 2017 · Solo founder · London, UK, United Kingdom	82	Build this
Pool and hot tub care guide swimuniversity.com Swim University: Expert advice for effortless pool and hot tub care.	$80K /mo Estimated	—	Digital Products & Courses +2	Organic social media Email List Growth +1	Homeowners +2	+1	Founded 2006 · 3 people · Boulder, CO, USA, United States	74	Build this
Online expert-led classes masterclass.com Online classes taught by world-class experts.	—	$120-$240 per sale	Subscription +2	Advertising on social media SEO +1	Aspiring Entrepreneurs +12	AW +2	Founded 2015 · 701 people · $2M to start	59	Build this
Weekly photo challenge community 52frames.com Weekly photo challenges for creative growth.	$10K /mo Reported	$130-$260 per sale	Membership +4	Word of mouth Facebook Community +1	Photography Enthusiasts +4	+9	Founded 2011 · Solo founder · $500 to start	82	Build this
Ready-to-go training materials justninety.com "90-minute corporate courseware for busy trainers."	$5K /mo Reported	$1500 per sale	Digital product +5	Word of mouth Email marketing +1	Professional Trainers +2	+13	Founded 2022 · Solo founder · $20K to start	76	Build this
Notary education platform notarytrainingnetwork.org State-approved notary training for aspiring Maryland notaries.	$5K /mo Reported	—	Digital Products & Courses +4	Word of mouth Advertising on social media +1	Aspiring Notaries +2	+2	Founded 2017 · Solo founder · Built in 365 days	68	Build this
Online sustainability training sustainacademy.co Online sustainability courses with expert mentorship for professionals.	$40K /mo Reported	$1750-$3500 per sale	Course +6	Organic social media Influencer partnerships +1	Professionals +10	+4	2 co-founders · Built in 65 days · Vilnius, Lithuania	59	Build this
Branding kits for startups indiebrands.io Pre-made brand packages for startups.	$1K /mo Reported	—	Digital product +6	Advertising on social media Email marketing +1	Startup Founders +6	NE +1	Founded 2021 · 2 co-founders · $400 to start	70	Build this
Personalized meditation courses mindeasy.com Meditation courses for personalized mindfulness journeys.	$3K /mo Reported	$40-$100 per sale	Course +3	Pay Per Click Advertising SEO +1	Side Hustlers +8	+24	Founded 2019 · Solo founder · $5K to start	69	Build this
Agency-styled digital marketing training digitalscholar.in "Agency-style digital marketing training institute."	$40K /mo Reported	—	Course +4	Pay Per Click Advertising Organic social media +1	College Graduates +9		Founded 2019 · 25 people · $300K to start	40	Build this
Social media management tool napoleoncat.com Social media management tool for global businesses.	$100K /mo Reported	—	Subscription +2	Advertising on social media Pay Per Click Advertising +1	Marketing Agencies +4	+37	Founded 2013 · 44 people · $50K to start	61	Build this
Mindfulness-based test prep software granite-education.com Mindfulness-based test prep platform for students.	$30K /mo Reported	$200-$1500 per sale	Online course +11	Advertising on social media Facebook Community +1	Educational Institutes +12	+12	4 people · Built in 400 days · Nashville, Tennessee, USA, United States	59	Build this
Freelancer training platform fvaconsultancy.com Comprehensive training for aspiring Filipino freelancers.	$1K /mo Reported	—	Digital Products & Courses +7	Advertising on social media SEO +1	Entrepreneurs +5		14 people · $500 to start · Built in 60 days	47	Build this
Social media management course smmsociety.com Social media business training for aspiring women entrepreneurs.	$20K /mo Reported	—	Services +5	Word of mouth Advertising on social media +1	Aspiring Women Entrepre... +1	KA +7	Founded 2020 · Solo founder · Las Vegas, NV, USA, United States	74	Build this
Shoe brand launch consultancy shoeconsultant.com Consultancy for launching successful shoe brands.	$4K /mo Reported	$133-$266 per sale	Services +6	Word of mouth Email marketing +1	Aspiring Footwear Entre... +2	+16	Founded 2015 · Solo founder · $700 to start	75	Build this
Trading education platform camelbacktrading.org Affordable stock trading education through expert-led webinars and ideas.	$4K /mo Reported	—	Digital Products & Courses +6	Direct sales Referral Program +1	Traders +9	+38	Founded 2018 · Solo founder · $5K to start	70	Build this
Natural skincare products kmcessentials.square.site Natural soap brand empowering busy moms.	$1K /mo Reported	—	E Commerce +6	Word of mouth Advertising on social media +1	Mothers +3		Founded 2020 · Solo founder · $800 to start	64	Build this
Career transition coaching service screwthecubicle.com Career coaching for escaping the 9-to-5 grind.	$10K /mo Reported	—	Coaching +6	Word of mouth Brand Authenticity +1	Mid-Career Professionals +9	+20	Founded 2014 · Solo founder · $3K to start	74	Build this
Intentional pause experience pauseboxco.com Intentional retreats and Pause Boxes for self-discovery.	$1K /mo Reported	—	Services +8	Email marketing	Midlife Women +5	+9	Founded 2019 · Solo founder · San Carlos, California, USA, United States	65	Build this
No-code MVP validation course nocodemvp.com Course teaching MVP creation without coding skills.	$6K /mo Reported	$199-$5000 per sale	Course +4	Word of mouth Direct sales +1	Entrepreneurs +9	+18	Founded 2019 · Solo founder · Amsterdam, North Holland, The Netherlands, Netherlands	76	Build this
Stock research newsletter platform marketbeat.com Financial media platform providing stock ratings and market research for retail investors	$3M /mo Reported	$7-$12 per sale	Freemium +2	Advertising on social media Press +1	Individual Investors +6	+6	Founded 2011 · 18 people · $10 to start	76	Build this

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Find the business ideas that actually make money.

Search 3,771+ real, revenue-generating projects — the tools they built on, how they grew, and the full breakdown behind each one.

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Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo