Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

Matching your filters

31 businesses

81% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$30K /mo

Middle half earn $4K – $80K/mo

How they grow

Business models

Showing 31 of 31 case studies

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Growth

ICP

Personal growth guidance

Personal development and business strategies for creators.

thedankoe.com

—

Notary education platform

State-approved notary training for aspiring Maryland notaries.

notarytrainingnetwork.org

$5K /mo Reported

Online sustainability training

Online sustainability courses with expert mentorship for professionals.

sustainacademy.co

$40K /mo Reported

Cybersecurity risk prevention tool

Cybersecurity consultancy focused on education and prevention

tcm-sec.com

$10K /mo Reported

Agency-styled digital marketing training

"Agency-style digital marketing training institute."

digitalscholar.in

$40K /mo Reported

Digital marketing investment firm

Portfolio of web-based businesses and digital marketing services.

rejoinmedia.com

$40K /mo Reported

Mindfulness-based test prep software

Mindfulness-based test prep platform for students.

granite-education.com

$30K /mo Reported

Freelancer training platform

Comprehensive training for aspiring Filipino freelancers.

fvaconsultancy.com

$1K /mo Reported

Traditional art prints shop

Traditional nature art for collectors.

justinericksonart.com

$900 /mo Reported

Social media management course

Social media business training for aspiring women entrepreneurs.

smmsociety.com

$20K /mo Reported

Dating and relationship coaching

Dating and relationship coaching for men.

patstedman.com

$30K /mo Reported

Sustainable workwear for women

Sustainable workwear that feels like pajamas.

lezethelabel.com

$50K /mo Reported

Shoe brand launch consultancy

Consultancy for launching successful shoe brands.

shoeconsultant.com

$4K /mo Reported

Test prep success platform

Career-focused test prep platform for professional exams.

achievable.me

$200K /mo Reported

Professional writing service

Professional writing services for businesses and professionals.

careerowls.com

$700 /mo Reported

Trading education platform

Affordable stock trading education through expert-led webinars and ideas.

camelbacktrading.org

$4K /mo Reported

Natural skincare products

Natural soap brand empowering busy moms.

kmcessentials.square.site

$1K /mo Reported

Career transition coaching service

Career coaching for escaping the 9-to-5 grind.

screwthecubicle.com

$10K /mo Reported

Intentional pause experience

Intentional retreats and Pause Boxes for self-discovery.

pauseboxco.com

$1K /mo Reported

Online personal training platform

Online personal training for athletes and everyday people.

teamfflex.com

$80K /mo Reported

420-friendly art classes

Cannabis-friendly art classes for creative relaxation.

brushtokesoc.com

$3K /mo Reported

Pocket-sized book subscription

Pocket-sized classic books for digital minimalists.

mousebookclub.com

$10K /mo Reported

Online test prep courses

"Online test prep for construction inspector certifications."

sicerts.com

$100K /mo Reported

Root cause hair loss solution

Clinically-proven hair loss solutions targeting root causes.

sayarcare.com

$80K /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Personal growth guidance thedankoe.com Personal development and business strategies for creators.	—	$150-$800 per sale	Services +2	Email marketing SEO +1	Entrepreneurs +2	CO	Founded 2016 · Solo founder · $500 to start	84	Build this
Notary education platform notarytrainingnetwork.org State-approved notary training for aspiring Maryland notaries.	$5K /mo Reported	—	Digital Products & Courses +4	Word of mouth Advertising on social media +1	Aspiring Notaries +2	+2	Founded 2017 · Solo founder · Built in 365 days	68	Build this
Online sustainability training sustainacademy.co Online sustainability courses with expert mentorship for professionals.	$40K /mo Reported	$1750-$3500 per sale	Course +6	Organic social media Influencer partnerships +1	Professionals +10	+4	2 co-founders · Built in 65 days · Vilnius, Lithuania	59	Build this
Cybersecurity risk prevention tool tcm-sec.com Cybersecurity consultancy focused on education and prevention	$10K /mo Reported	—	Consulting +7	Advertising on social media Direct sales +1	Startup Founders +10	CU +30	Founded 2021 · Solo founder · $3K to start	66	Build this
Agency-styled digital marketing training digitalscholar.in "Agency-style digital marketing training institute."	$40K /mo Reported	—	Course +4	Pay Per Click Advertising Organic social media +1	College Graduates +9		Founded 2019 · 25 people · $300K to start	40	Build this
Digital marketing investment firm rejoinmedia.com Portfolio of web-based businesses and digital marketing services.	$40K /mo Reported	$2-$4 per sale	Affiliate +7	Email marketing SEO +1	Job Seekers +3	+3	Founded 2019 · 5 people · $50K to start	65	Build this
Mindfulness-based test prep software granite-education.com Mindfulness-based test prep platform for students.	$30K /mo Reported	$200-$1500 per sale	Online course +11	Advertising on social media Facebook Community +1	Educational Institutes +12	+12	4 people · Built in 400 days · Nashville, Tennessee, USA, United States	59	Build this
Freelancer training platform fvaconsultancy.com Comprehensive training for aspiring Filipino freelancers.	$1K /mo Reported	—	Digital Products & Courses +7	Advertising on social media SEO +1	Entrepreneurs +5		14 people · $500 to start · Built in 60 days	47	Build this
Traditional art prints shop justinericksonart.com Traditional nature art for collectors.	$900 /mo Reported	—	Digital Products & Courses +4	Word of mouth Direct sales +1	Art Collectors +2	AD +2	Founded 2017 · Solo founder · $7K to start	58	Build this
Social media management course smmsociety.com Social media business training for aspiring women entrepreneurs.	$20K /mo Reported	—	Services +5	Word of mouth Advertising on social media +1	Aspiring Women Entrepre... +1	KA +7	Founded 2020 · Solo founder · Las Vegas, NV, USA, United States	74	Build this
Dating and relationship coaching patstedman.com Dating and relationship coaching for men.	$30K /mo Reported	—	Coaching +7	Word of mouth Brand Authenticity +1	Men +7	+4	Founded 2015 · Solo founder · Built in 45 days	72	Build this
Sustainable workwear for women lezethelabel.com Sustainable workwear that feels like pajamas.	$50K /mo Reported	—	E-commerce +6	Advertising on social media Email marketing +1	Women Professionals +10	+1	Founded 2018 · 2 co-founders · $5K to start	69	Build this
Shoe brand launch consultancy shoeconsultant.com Consultancy for launching successful shoe brands.	$4K /mo Reported	$133-$266 per sale	Services +6	Word of mouth Email marketing +1	Aspiring Footwear Entre... +2	+16	Founded 2015 · Solo founder · $700 to start	75	Build this
Test prep success platform achievable.me Career-focused test prep platform for professional exams.	$200K /mo Reported	—	Course +7	Advertising on social media Press +1	Finance Professionals +13	CU +18	Founded 2016 · 12 people · $5K to start	63	Build this
Professional writing service careerowls.com Professional writing services for businesses and professionals.	$700 /mo Reported	—	Services +3	Word of mouth Advertising on social media +1	Professionals +2		Founded 2020 · Solo founder · $500 to start	57	Build this
Trading education platform camelbacktrading.org Affordable stock trading education through expert-led webinars and ideas.	$4K /mo Reported	—	Digital Products & Courses +6	Direct sales Referral Program +1	Traders +9	+38	Founded 2018 · Solo founder · $5K to start	70	Build this
Natural skincare products kmcessentials.square.site Natural soap brand empowering busy moms.	$1K /mo Reported	—	E Commerce +6	Word of mouth Advertising on social media +1	Mothers +3		Founded 2020 · Solo founder · $800 to start	64	Build this
Career transition coaching service screwthecubicle.com Career coaching for escaping the 9-to-5 grind.	$10K /mo Reported	—	Coaching +6	Word of mouth Brand Authenticity +1	Mid-Career Professionals +9	+20	Founded 2014 · Solo founder · $3K to start	74	Build this
Intentional pause experience pauseboxco.com Intentional retreats and Pause Boxes for self-discovery.	$1K /mo Reported	—	Services +8	Email marketing	Midlife Women +5	+9	Founded 2019 · Solo founder · San Carlos, California, USA, United States	65	Build this
Online personal training platform teamfflex.com Online personal training for athletes and everyday people.	$80K /mo Reported	—	Services +4	Word of mouth Brand Authenticity +1	Athletes +3	CU	Founded 2014 · Solo founder · $500 to start	78	Build this
420-friendly art classes brushtokesoc.com Cannabis-friendly art classes for creative relaxation.	$3K /mo Reported	—	E Commerce +9	Word of mouth Email marketing +1	Cannabis Enthusiasts In... +11	+4	Founded 2018 · Solo founder · California, USA, United States	53	Build this
Pocket-sized book subscription mousebookclub.com Pocket-sized classic books for digital minimalists.	$10K /mo Reported	—	Subscription +4	Email marketing SEO +1	Individuals Seeking Dig... +7	SA	Founded 2017 · 4 co-founders · Chicago, Illinois, USA, United Kingdom	62	Build this
Online test prep courses sicerts.com "Online test prep for construction inspector certifications."	$100K /mo Reported	$299-$479 per sale	Digital Products & Courses +6	Word of mouth Pay Per Click Advertising +1	Construction Inspectors +3		Founded 2011 · Solo founder · $3K to start	65	Build this
Root cause hair loss solution sayarcare.com Clinically-proven hair loss solutions targeting root causes.	$80K /mo Reported	—	E-commerce +5	Advertising on social media SEO +1	Individuals Seeking Hai... +11	+44	Founded 2017 · 4 people · New York, New York, USA, United States	65	Build this

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Idea	Revenue
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