Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

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2 businesses

50% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$8M /mo

Middle half earn $40K – $8M/mo

How they grow

Business models

Showing 2 case studies

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Online expert-led classes

Online classes taught by world-class experts.

masterclass.com

—

Agency-styled digital marketing training

"Agency-style digital marketing training institute."

digitalscholar.in

$40K /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Online expert-led classes masterclass.com Online classes taught by world-class experts.	—	$120-$240 per sale	Subscription +2	Advertising on social media SEO +1	Aspiring Entrepreneurs +12	AW +2	Founded 2015 · 701 people · $2M to start	59	Build this
Agency-styled digital marketing training digitalscholar.in "Agency-style digital marketing training institute."	$40K /mo Reported	—	Course +4	Pay Per Click Advertising Organic social media +1	College Graduates +9		Founded 2019 · 25 people · $300K to start	40	Build this

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Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo