20+ Best Business Ideas For Hipsters

20+ Best Business Ideas For Hipsters

Looking to start a business but not quite sure what to start?

The good news is, there are so many opportunities to innovate and build something creative in 2020.

We put a list together below of the most profitable hipster business ideas you can start today!

1. Start a book club ($156K/year)

How Much Can You Make?
$4,000 — $13,000/month
Average Initial Investment
$75
Time Commitment Per Week
Min. 5 hours/week
Skills
Interests

Ben Keene from London, England, United Kingdom started Rebel Book Club almost 8 years ago, a book club.

  • Revenue: $13,000/ month
  • Founders: 2
  • Employees: 0
  • Location: London, England, United Kingdom

Case Study

It was a bad habit. Buying books and not finishing them...

One tap on Amazon, and bang, there it was on my kindle or my doormat the next day. I’d fleetingly read a review or even just a crunching blurb and my key words, curiosities or aspirations had slapped me round the face and before I’d considered a sensible swipe-by it was too late.

I’d become a heavy user. Buying non-fiction books at quite a click. But the problem was not so much the cost — at the most I was spending £20 a month — which I saw as a solid investment in potentially 2–3 life-changing reads. The problem was I couldn’t get past page 100 (or 25%) of almost all of the books I’d bought.

how-two-friends-started-a-13k-month-online-book-club-from-bali

2. Start a mobile karaoke experience ($144K/year)

How Much Can You Make?
$12,000/month
Time To Revenue
360 days
Skills

Kelli L Bielema from Seattle, Washington, USA started The AirScream over 3 years ago, a mobile karaoke experience.

  • Revenue: $12,000/ month
  • Founders: 2
  • Employees: 2
  • Location: Seattle, Washington, USA

Case Study

The two of us met while working at Deloitte. I (Kelli) was an operations manager with an extensive background in event and entertainment production including creating live experiences at Universal Studios Hollywood. Vanessa was a year one CPA fresh out of the University of Washington who realized within just a few months in at the fall tax deadline that this was not her jam. She decided to jump ship and start a DJ & Karaoke Service. Barely a year later, I left the firm, as well as my then part-time event production company, began to take off & I was finally able to commit to it 100% when I got a contract with Boeing.

In just months after both launching our businesses respectively, our client rosters began to grow. Vanessa’s company and namesake moniker, Baby Van Beezly, dove into the private and corporate event vendor realm, spinning party tunes and wedding marches. My clients with my company, Shindig Events, began to move away from private individuals to corporate entities such as PopCap Games, Adobe, Boston Consulting Group, Oculus, and Facebook. I was able to hire Vanessa for all sorts of gigs over the course of the next 6 years.

While Vanessa’s Baby Van Beezly biz began to really take off, my Shindig Events were coming to a close. After 7 years I was ready for a change, a stress break and launched back into day-job land, where I currently reside. But there’s always that itch to do something creative and event-related so a side hustle was inevitable.

how-we-raised-45k-to-build-a-mobile-karaoke

3. Start a drinkware brand ($144M/year)

How Much Can You Make?
$416,000 — $12,000,000/month
Average Initial Investment
$23,400

Dylan Jacob from Denver, Colorado, USA started BrüMate about 7 years ago, a drinkware brand.

  • Revenue: $12,000,000/ month
  • Founders: 1
  • Employees: 57
  • Location: Denver, Colorado, USA

Case Study

BruMate is my 3rd company but the first where I was actually doing any real product development or design. My first company I started in high-school was a part supply company for repair shops / tech centers (batteries, LCD screens, flex cables, etc).

I went on to sell that company to a franchise customer of ours in 2014 after I dropped out of engineering school and decided to pursue entrepreneurship full time.

I thought the idea of creating a product people actually needed and being able to walk around and see people using my creation was the absolute coolest concept.

i-grew-a-drinkware-brand-to-1-1m-month-at-23-years-old

4. Start a handmade goods business ($1.8M/year)

How Much Can You Make?
$1,000 — $150,000/month
Average Initial Investment
$6,252
Time To Revenue
180 days
Skills
Business model
Work from home

Samuel Davidson from Nashville, Tennessee, USA started Batch over 9 years ago, a handmade goods business.

  • Revenue: $150,000/ month
  • Founders: 3
  • Employees: 6
  • Location: Nashville, Tennessee, USA

Case Study

During the summer of 2013, my co-founders (Rob Williams & Stephen Moseley) and I were discussing all the great things our hometown of Nashville had to offer, especially in the way of small-batch, handmade gifts and treats. But, there was no one-stop shop to get all of these items (you had to run around town or attend certain farmers markets or festivals).

Lo and behold, we actually hit the 200 mark our first month. The local media covered what we were doing and sales jumped to 600 for the second month and then 1,000 or month three (well beyond our original goal!).

Could we come up with a way to consolidate all of these local, small businesses making awesome products under one roof?

how-we-validated-and-launched-a-subscription-box-company

5. ($18M/year)

Jeffrey Mora from Los Angeles, California, USA started Food Fleet about 11 years ago, a business.

  • Revenue: $1,500,000/ month
  • Founders: 2
  • Employees: 6
  • Location: Los Angeles, California, USA

Case Study

We started the food truck business in 2012.

We kept finding it very difficult to find locations to operate. We had a booker that we used to find our locations but fell short and we let her go. I took over our booking and found that most people did not want to book just one truck, not only that they were upset that most of the time the trucks didn’t show up or were late.

We learned the real need was not only helping the trucks but providing a turnkey service for the corporations. This was a game-changer for us, we were really struggling financially.

How Much Can You Make?
$350,000/month
Average Initial Investment
$150,000
Time To Revenue
330 days
Skills
Business model

Adam Vieira from Montreal, Quebec, Canada started Station 16 Editions / S16 over 9 years ago, a art gallery.

  • Revenue: $350,000/ month
  • Founders: 2
  • Employees: 10
  • Location: Montreal, Quebec, Canada

Case Study

I met Carlo De Luca (my partner and current president of Station 16) in 2010. I was very active in the Montreal street art scene and had many artist connections because of it. Coincidentally, he was also looking to diversify his textile silkscreen shop into paper printing, which I had been doing a lot of.

In 2011, we started working with local Montreal artists to create quality silkscreen prints - a type of printing made famous with Andy Warhol's work. We began showcasing these prints online and in art fairs. That’s when Emily Robertson (3rd founder, and Art Historian) came on board. She had taken an interest in our project and suggested we open an art gallery showcasing the prints and street art talent we were really interested in.

Shortly after that, a few other friends that we were in contact with were building on the idea of a Mural festival for Montreal. They asked if we would be interested in supporting it. So in June of 2013, we debuted at both the Gallery and the Montreal MURAL festival on St. Laurent. It initially opened as a pop-up, and we haven’t closed our doors since.

growing-an-art-gallery-to-150-000-month

7. Become a temporary tattoo artist ($12K/year)

How Much Can You Make?
Average Initial Investment
$100
Time To Revenue
240 days
Skills
Business model
Work from home

Anslea from Atlanta, GA, USA started Forgotten Mermaids almost 5 years ago, a temporary tattoo artist.

  • Revenue: $1,000/ month
  • Founders: 1
  • Employees: 0
  • Location: Atlanta, GA, USA

Case Study

Before mermaid tattoos, I was working as a freelance graphic artist on everything from illustrations to website designs. I knew the fundamentals of how to design a brand and decided I wanted to apply those skills to create my own.

At the time I had been traveling and living out of my van while working full time as a freelance graphic designer. I spent a lot of creative energy working on other people’s ideas when I realized I wanted something of my own. Better yet, I realized I should be working towards something for myself.

The next step was figuring out what that was. At the time I was living in a van in a touristy Florida town, so naturally there was an abundance of mermaid themed stuff in all of the shops.

how-i-started-a-passive-income-business-while-living-out-of-a-van

8. Start a coffee shop

How Much Can You Make?
$15,000 — $52,500/month
Average Initial Investment
$41,766
Skills

Examples of a successful coffee shop:

Here are some great videos on how to get started with a coffee shop:

For further info, check out these books and products:

Learn more about starting a coffee shop ➜

Case Study

My name is Beth Baxter and I co-founded Camper Cafe, a mobile coffee van business. The idea for our business started with my partner’s love for vintage VW campervans. He had a rusty old shell of a T25 Campervan given to him, that he wanted to convert into a trailer for his motorbikes.

Although we never really thought about this ever becoming more than just a lifestyle business, we found we were turning so much work away from that in 2019 when the company was turning over around £150k from working only 70 days of the year, we decided that I should go full-time to see the potential.

we-built-a-coffee-shop-in-a-van-that-makes-180k-year

9. Start an used book store

Examples of a successful used book store :

Here are some great videos on how to get started with a used book store :

For further info, check out these books and products:

Learn more about starting an used book store ➜

article

10. Start a vintage reselling business

Examples of a successful vintage reselling business:

Here are some great videos on how to get started with a vintage reselling business:

For further info, check out these books and products:

Learn more about starting a vintage reselling business ➜

11. Start a record store

Examples of a successful record store:

Here are some great videos on how to get started with a record store:

For further info, check out these books and products:

Learn more about starting a record store ➜

article

12. Start a hipster clothing brand

Examples of a successful hipster clothing brand:

Here are some great videos on how to get started with a hipster clothing brand:

For further info, check out these books and products:

Learn more about starting a hipster clothing brand ➜

article

13. Start a second-hand shoes and bags business

Examples of a successful second-hand shoes and bags business:

Here are some great videos on how to get started with a second-hand shoes and bags business:

For further info, check out these books and products:

Learn more about starting a second-hand shoes and bags business ➜

article

14. Start a paper crafts designing business

Time To Revenue
180 days
Skills
Business model

Examples of a successful paper crafts designing business:

Here are some great videos on how to get started with a paper crafts designing business:

For further info, check out these books and products:

Learn more about starting a paper crafts designing business ➜

article

15. Start a gift baskets business ($24K/year)

How Much Can You Make?
$550 — $125,000/month
Average Initial Investment
$10,000
Time To Revenue
240 days
Skills
Business model

Examples of a successful gift baskets business:

Here are some great videos on how to get started with a gift baskets business:

For further info, check out these books and products:

Learn more about starting a gift baskets business ➜

Case Study

My name is Adam Elliot, and I started Dick At Your Door, an e-commerce shop for people who like to gift pranks, gags, and funny novelties to their friends and family.

Yes, you read that correctly... Dick At Your Door sells chocolate penises you can send as a fun prank to friends and family.

generating-25k-month-sending-chocolate-penises-to-your-friends

16. Start a throw pillow designing business

Examples of a successful throw pillow designing business:

For further info, check out these books and products:

Learn more about starting a throw pillow designing business ➜

article

17. Start a craft beer business

How Much Can You Make?
$56,000/month
Average Initial Investment
$10,000
Time To Revenue
300 days
Skills
Business model

Examples of a successful craft beer business:

Here are some great videos on how to get started with a craft beer business:

For further info, check out these books and products:

Learn more about starting a craft beer business ➜

Case Study

HI! We are Davor and Matija from Varionica, a craft brewery from Croatia.

We started by renting a small brewery outside of Zagreb and by the end of 2019. After that, we opened our new brewery with a much larger capacity and modern brewing equipment in Pisarovina near Zagreb. We started our business with only 22 30-liter steel KEGs, which we drove around in an old Opel Astra, and now we are producing roughly 40.000 liters of beer per month.

how-we-started-a-six-figure-craft-brewery-from-croatia

18. Start a cocktail class business

Examples of a successful cocktail class business:

Here are some great videos on how to get started with a cocktail class business:

For further info, check out these books and products:

Learn more about starting a cocktail class business ➜

article

19. Start an antique instrument business

Examples of a successful antique instrument business:

Here are some great videos on how to get started with a antique instrument business:

For further info, check out these books and products:

Learn more about starting an antique instrument business ➜

article

Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

Hey! 👋 I'm Pat Walls, the founder of Starter Story.

Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.