49 Etsy Business Success Stories

49 Etsy Business Success Stories
Start An Etsy Seller Business

49 Etsy Business Success Stories

Etsy is an online marketplace where people can buy and sell all kinds of handmade goods, vintage items, and art supplies.

It's a great way to make some extra cash, and you can use it as an opportunity to build your brand and find new clients.

To get started on Etsy, you'll need these four things:

  • An Etsy account
  • A PayPal account
  • A product idea (or at least a product category)
  • A visually appealing storefront with photos of your products

Here are some real-life success stories on becoming a successful Etsy Seller

1. Timber Grove Studios ($78K/year)

Sasha Weekes (from Hunter River, Prince Edward Island, Canada) started Timber Grove Studios almost 6 years ago.

Revenue
$6.5K / month
Team
1 founders / 0 employees
Location
Hunter River, Prince Edward Island, Canada

Case Study

My name is Sasha Weekes and I’m the 25 years old owner of Timber Grove Studios. Our home-based woodshop is nestled in the hills of PEI’s countryside, and we specialize in decorative shelving and home decor with a focus on minimalist design and simplicity. Each piece is made to order with 20+ color options, meaning it will be the perfect fit for each customer's space. We ship Canada and U.S. wide.

Moving twice in two years has definitely caused organizational, financial and opportunity hiccups, but the business has grown steadily regardless so we’re very excited about where 2020 will take us. We’ve learned what to focus on during which months, as revenue can range anywhere from $2000 during slow months to $10,000 during high months. Net profit has run anywhere between 20-50% throughout the life of the business and varies month to month. It’s closer to 20% right now as we’ve been spending all we can on new tools and materials for our new larger products and our Christmas stock.

how-i-took-my-woodworking-hobby-full-time-to-build-a-successful-brand

2. Ann + Joy ($48K/year)

Lindsay Ann Gottschall and Courtney Joy Bleier (from Miami, Florida, USA) started Ann + Joy ago.

Revenue
$4K / month
Team
2 founders / 2 employees
Location
Miami, Florida, USA

Case Study

Hello there! We are Lindsay Ann Gottschall and Courtney Joy Bleier, two sisters from Miami who started Ann + Joy. We make handmade real flower and resin jewelry and sell online and in stores around the world. We take pride in being one of the first companies to make real flower jewelry. During our first year of business, we blossomed almost immediately into a very successful Etsy shop. Etsy was constantly featuring our products on its website and in promotional emails. We are proud to say that since starting in early 2017 we have had over 5,000 sales online.

For all the readers, we are providing a 20% off coupon to our Etsy shop. Use code: STARTERSTORY at checkout!

how-we-started-a-4k-month-handmade-flower-and-resin-jewelry-business

Learn more about starting an etsy seller business:

Where to start?

-> How much does it cost to start an etsy seller business?
-> Pros and cons of an etsy seller business

Need inspiration?

-> Examples of established etsy seller business

Other resources

4. Oh My Balm ($24K/year)

Meredith Moseley-Bennett & Yolanda Grbic (from Glen Ridge, New Jersey, USA) started Oh My Balm about 6 years ago.

Revenue
$2K / month
Team
2 founders / 0 employees
Location
Glen Ridge, New Jersey, USA

Case Study

Oh My Balm was founded two years ago and we make kitchen-crafted all-natural body products. Our tagline is “Two Mom’s Making it Real.”

We promote them through our marketing, as they work on several different projects that create a life of prosperity for African women and their families. You can find more about them here. The other charity that is close to our hearts is Behind The Scenes, which provides financial support to entertainment technology industry professionals if they, or their immediate dependent family, are seriously ill or injured. We make a body butter, “Crew,” and we give a portion of the proceeds of every tin sold to BTS. This got us mention in several entertainment industry magazines.

how-two-moms-started-a-business-selling-homemade-body-butter

5. Valhalla Wood Forge ($102K/year)

James Wolfer (from Portland, Oregon, USA) started Valhalla Wood Forge almost 6 years ago.

Revenue
$8.5K / month
Team
2 founders / 3 employees
Location
Portland, Oregon, USA

Case Study

My name is James Wolfer, and I am the founder, owner, and operator of Valhalla Wood Forge. We are a veteran and first responder run woodworking company that started in 2017.

As an update, October 2019 was our biggest month yet, grossing $8500, with about a 70% profit. We paid ourselves $5000, and reinvested about $1000 into future product lines and another $600 in running Facebook and Google Ads. As of today, November 14, we're already at over $4,000 gross and have had a pretty good ROAS.

how-i-started-a-4k-month-veteran-and-first-responder-woodworking-company

6. Popov Leather ($900K/year)

Ryan Popoff (from Nelson, Nelson, New Zealand) started Popov Leather about 10 years ago.

Revenue
$75K / month
Team
2 founders / 10 employees
Location
Nelson, Nelson, New Zealand

Case Study

My name is Ryan Popoff and I am the owner and maker at Popov Leather. We are a Canadian company that makes and sells small leather goods online. The majority of our sales are focused on direct-to-consumer and almost entirely in the USA.

Our top selling products are (you probably guessed) wallets. People love a great quality wallet backed by our amazing customer service.

popov-leather-from-handmade-leather-wallets-to-900k-revenue

7. Stoic Muse ($120K/year)

Jeff (from Denver, CO, USA) started Stoic Muse about 3 years ago.

Revenue
$10K / month
Team
1 founders / 1 employees

Case Study

Hi, my name is Jeff and I started Stoic Muse last year as a creative side project. I am currently selling about 100-150 t-shirts per month ($3K revenue) with around a 40% margin. I am hoping to sell 500 in December!

starting-a-3k-month-stoic-wisdom-inspired-arts-etsy-store-while-digital-nomading-in-bali

8. Vagabond Heart ($120K/year)

Mike Lecky (from Montreal, Quebec, Canada) started Vagabond Heart almost 6 years ago.

Revenue
$10K / month
Team
1 founders / 0 employees
Location
Montreal, Quebec, Canada

Case Study

Hi! My name is Mike, and I’m a serial entrepreneur living in Montreal, Canada. I run Vagabond Heart, a company that makes modern vintage-inspired travel patches and stickers to help your luggage stand out on a the carousel.

I started the company just under two years ago, and we’ve been growing at a 100+% growth rate ever since. Currently we sell just over $5,000 per month worth of patches and stickers.

how-i-started-a-successful-brand-selling-vintage-patches-on-etsy

9. Raghaus ($300K/year)

Markus Hartel (from Newburgh, New York, USA) started Raghaus about 8 years ago.

Revenue
$25K / month
Team
1 founders / 2 employees
Location
Newburgh, New York, USA

Case Study

Hi there! My name is Markus Hartel and I started Raghaus Studios, a boutique letterpress print shop and graphic design studio five years ago after moving to a new domicile with nothing but a dream, no customers, and little cash in my pocket.

The Raghaus product line includes irreverent beverage coasters, fun comment cards, rad stash boxes and the latest addition to my portfolio are motivational candles.

how-i-started-a-15k-month-business-making-bold-stationery

10. Crooked Branch Studio ($30K/year)

Paul Kaster (from Kansas City, Missouri, USA) started Crooked Branch Studio about 7 years ago.

Revenue
$2.5K / month
Team
1 founders / 0 employees
Location
Kansas City, Missouri, USA

Case Study

Hi guys! My name is Paul Kaster and I’m the owner of Crooked Branch Studio. I started the business in 2016 making handcrafted wooden bow ties, but I’ve since expanded to carbon fiber bow ties under the sub-brand Carbon Cravat.

After outsourcing most of my day-to-day work to contractors around the United States, my business now consistently pulls in around $1000/mo in profit with minimal upkeep. If you’re interested in learning how to turn a labor-intensive business into a self-running income stream, I’ll be diving more into specifics later.

how-i-started-a-passive-income-business-online-at-16-years-old

11. No Cold Feet LLC ($240K/year)

Mari & Matt McNamara (from Chicago, Illinois, USA) started No Cold Feet LLC over 6 years ago.

Revenue
$20K / month
Team
2 founders / 0 employees
Location
Chicago, Illinois, USA

Case Study

We are Mari and Matt McNamara and we’re the founders of No Cold Feet, a gifting company currently focused on groomsmen gifts. We’re in our third full year of business and planning on growing our business more than ever with new products, increased marketing, and focusing on growing our various platforms.

Last year we passed $200k in revenue and have cumulatively sold over 10k orders in the last three years.

how-we-started-a-18k-month-fun-and-colorful-groomsmen-socks-company

12. Forgotten Mermaids ($12K/year)

Anslea (from Atlanta, GA, USA) started Forgotten Mermaids almost 5 years ago.

Revenue
$1K / month
Team
1 founders / 0 employees
Location
Atlanta, GA, USA

Case Study

Over the last 12 months, we’ve expanded our products to include two tattoo designs in six colors, swimsuits, and clothing, all with the unifying “mermaid scale” theme. These last six months we’ve averaged about $1,000/month in mostly passive income.

how-i-started-a-passive-income-business-while-living-out-of-a-van

13. Betsy DeVille ($1.2K/year)

Betsy DeVille (from Austin, Texas, USA) started Betsy DeVille almost 7 years ago.

Revenue
$100 / month
Team
1 founders / 0 employees
Location
Austin, Texas, USA

Case Study

I am Betsy and I run Betsy DeVille at betsydeville.com, an e-commerce business capturing the positive viewpoints of the atheist, humanist, freethinker, lifestyle and expressing them in fashion, accessories, home decor, and gifts.

My income has doubled each year and I estimate I had about $1000 in sales last year. I am also a full time professional in fintech, with a family. I aim to bring two new ornaments to market each year and to expand the brand into another space. This year, it was Instagram and neckties.

on-starting-an-inspiring-atheists-gifts-brand

14. Seniman Calligraphy ($156K/year)

Ruth Daro (from Los Angeles, California, USA) started Seniman Calligraphy about 8 years ago.

Revenue
$13K / month
Team
1 founders / 0 employees
Location
Los Angeles, California, USA

Case Study

Hi, I’m Ruth and I run Seniman Calligraphy a custom stationery design studio where I do calligraphy, watercolor, illustration, and graphic design for bespoke wedding invitations and other paper goods. Basically, printing and manufacturing.

how-i-started-my-own-13k-month-custom-stationery-design-studio

15. Alpengraphics ($7.8K/year)

Melanie Goel (from Munich, Bavaria, Germany) started Alpengraphics almost 4 years ago.

Revenue
$650 / month
Team
1 founders / 1 employees
Location
Munich, Bavaria, Germany

Case Study

Hi, my name is Melanie. I’m an outdoor soul from Germany (grew upright in the middle of the German Alps) and business owner of alpengraphics - a zero plastic startup for minimalistic & durable campfire mugs. The company was founded in April 2019 and makes approximately 500 - 3.000€ a month, depending on the season.

I’ve also worked with various Instagram influencers. It was (still is!) really touching that all of them were willing to support my business without getting paid. They believed in the product, in the vision, in the sustainable approach, and were willing to go out of their way to create beautiful content with nothing but a mug in return and a lot of them still do. I’m still super grateful to all of these incredible people.

on-starting-a-zero-plastic-outdoor-products-company

16. Planner Peace ($270K/year)

Jess Yasuda (from Hobart, Tasmania, Australia) started Planner Peace over 7 years ago.

Revenue
$22.5K / month
Team
1 founders / 1 employees
Location
Hobart, Tasmania, Australia

Case Study

Hi, I’m Jess. I’m 34 years old from Tasmania, Australia. I started Chasing Planner Peace back in 2015 when I was pregnant with my third child. Originally we were based on Etsy and only sold planner inserts, however, we’ve now turned into a one-stop planner shop that caters to seasoned “planner addicts” who want to add to their planners, and also planner newbies who love the fact our shop is the only store in Australia you can custom build your own ring planner style planner.

Over the past few years, we’ve really expanded our range to not only offer planners and inserts, but also planner dashboards (beautiful cover pages), dividers, notepads, stationery items and more. We also recently started our subscription box service where every two months customers can receive a “Planner Peace Box” which is full of planner and self-care goodies. We have so many more plans for new products in 2020.

how-i-started-a-12k-month-selling-productivity-planners-online

17. LoveLornLingerie ($62.9K/year)

Jessica Ding (from New York, USA) started LoveLornLingerie about 9 years ago.

Revenue
$5.25K / month
Team
1 founders / 0 employees
Location
New York, USA

Case Study

At the moment, this business is still a side hustle. Between my online store and the in person events I do, revenue averages to about 1.9k per month. Not bad for something that was started on a whim!

how-i-started-my-own-lingerie-business-side-hustle

18. GEO 101 Design ($48K/year)

Nick Fortosis (from Zeeland, Michigan, USA) started GEO 101 Design over 5 years ago.

Revenue
$4K / month
Team
1 founders / 0 employees
Location
Zeeland, Michigan, USA

Case Study

My name is Nick Fortosis and I am the founder of GEO 101 Design, a company that specializes in creating one of a kind cork maps with modern minimalist aesthetics. Our goal is to turn your love of travel into your own personalized home décor.

Founded in late 2017, I run the business by myself and manufacture everything in my garage workshop in West Michigan. We have been steadily growing and are currently doing roughly $2000 a month in sales through our website and our Etsy shop.

how-i-started-a-side-project-out-of-my-garage-selling-cork-maps

19. 2Puggles ($30K/year)

Steve Smith (from Greensboro, North Carolina, USA) started 2Puggles over 8 years ago.

Revenue
$2.5K / month
Team
1 founders / 1 employees
Location
Greensboro, North Carolina, USA

Case Study

My name is Steve Smith. I am a high school marketing teacher. I started 2Puggles in December 2014 as a 3-year experiment that I could share with my students to see how big one person could build a part-time craft-based business.

In past years, January through March are typically 0 revenue months; However this year I have already grossed $500 in mid- January. With the home remodeling done and my brand awareness growing steadily I think this will be a significant growth year!

this-high-school-teacher-started-a-business-as-a-class-experiment

20. Gold Pan Pete Design ($30K/year)

Alex Moore (from Queenstown, New Zealand) started Gold Pan Pete Design over 10 years ago.

Revenue
$2.5K / month
Team
1 founders / 0 employees
Location
Queenstown, New Zealand

Case Study

My name is Alex Moore. I’m originally from St. Louis, MO, USA but have lived overseas the last 11 years and am currently living near Queenstown, New Zealand, where I have been for the last 5 ½ years. I have a wife, Paula, and three children, Sophia & Grace (twins, age 5) and Beau (age 3). My main profession (no longer full time) is that I’m a primary school (elementary) PE teacher going on my 15th year.

Currently, between all of my sales at the markets, online, etc, my revenue is on average between $2500-3000 per month. One thing that people find unique about my product is that I personally make every piece of jewelry I sell.

how-a-teacher-started-a-successful-handmade-jewelry-business-online

21. Boredwalk ($3.3M/year)

Matt Snow & Meredith Erin (from Los Angeles, CA, USA) started Boredwalk about 9 years ago.

Revenue
$275K / month
Team
2 founders / 10 employees

Case Study

We are Matt Snow and Meredith Erin, and we’re the co-founders of Boredwalk, a lifestyle brand that sells original art and graphic design on functional goods.

We’ve been growing fairly rapidly, especially in the last 2-3 years as we’ve become more adept at digital marketing to find and retain our ideal customers, averaging MoM growth of 10-12% and YoY growth of 50-100%.

how-we-started-a-150k-month-original-designs-apparel-and-accessories-brand

22. Bailey's Blossoms ($9M/year)

Erin E Hooley (from Rhome, Texas, USA) started Bailey's Blossoms about 14 years ago.

Revenue
$750K / month
Team
1 founders / 35 employees
Location
Rhome, Texas, USA

Case Study

Hello! I'm Erin E. Hooley, proud Texas mom of 6 as well as founder and CEO of the e-commerce children's clothing line Bailey's Blossoms and it's sister brand, Peyton Bre.

Bailey's Blossoms started as a hair accessories company at my kitchen table in Arizona back in 2008 and has since grown into a multi-million dollar adventure. Both brands provide fashion-forward styles at a price that won't break the bank!

how-i-started-a-750k-month-infant-and-toddler-clothing-brand

23. Dropcloth Samplers ($180K/year)

Rebecca Ringquist (from Portland, OR, USA) started Dropcloth Samplers about 12 years ago.

Revenue
$15K / month
Team
1 founders / 0 employees

Case Study

Hi! I’m Rebecca Ringquist. I’m an artist and entrepreneur living in Portland, Oregon.

Ten years later, that Original Sampler is by far the best seller and comprises at least 25% of yearly sales annually. Dropcloth Samplers started on a whim, but is now my full-time job, grossing over 15K a month.

how-i-started-a-15k-month-hand-drawn-embroidery-samplers-business

24. Mapply ($180K/year)

Scott Wood (from Edinburgh, UK) started Mapply over 4 years ago.

Revenue
$15K / month
Team
2 founders / 0 employees

Case Study

Hello Starter Story! My name is Scott Wood and I'm the co-founder of Mapply - an Edinburgh-based map print company specializing in colorful map art prints of the world’s best places. We sell primarily city map prints, but also have since expanded to customized prints of anywhere in the world in a variety of striking colors.

We are also sold in numerous brick and mortar stores across Edinburgh and plan to expand to the rest of the UK and beyond over the next few years.

how-i-started-a-15k-month-ecommerce-selling-colourful-map-art-prints

25. Mosspiration Biotech ($48K/year)

Henrik Toft Simonsen (from Hørsholm, Capital Region of Denmark, Denmark) started Mosspiration Biotech about 7 years ago.

Revenue
$4K / month
Team
2 founders / 3 employees
Location
Hørsholm, Capital Region of Denmark, Denmark

Case Study

Mosspiration Biotech engineer mosses to produce fragrances, either for home decorative products or for chemical used in the perfume industry. I, Henrik Toft Simonsen, is one of the two founders of the company.

Fragrant Moss as Natural Air Freshener was launched in January 2019 and now sells via Etsy and our own homepage. We currently do about $1,000 USD per month from our Fragrant Moss products and have income from grants and other sources as well.

how-two-scientists-created-a-natural-air-freshener-from-moss

26. Aromaology ($120K/year)

Daisy Kimbro (from Beverly Hills, CA, USA) started Aromaology ago.

Revenue
$10K / month
Team
1 founders / 1 employees

Case Study

Hello everyone! My name is Daisy Kimbro, the founder of Aromaology all-natural bath, body and home fragrance products. Aromaology was started with a vision to create natural products that are designed to add value, offer performance, and are ecologically sustainable. This has now become a vision come true.

Some of our upcoming releases are our monthly subscription boxes. We launched our Mindfulness Box this past November and it has become one of our top sellers. It comes with a lavender vanilla candle, eucalyptus room spray, rose quartz heart crystal, body butters, lava stone bracelet, mindfulness cards, stress-less cards, green tea, and a cute green tea strainer.

leaving-a-full-time-job-to-start-a-10k-month-bath-body-and-home-fragrance-brand

27. Chemo Cozy ($36K/year)

Ellen Hamilton (from Philadelphia, Pennsylvania, USA) started Chemo Cozy over 9 years ago.

Revenue
$3K / month
Team
2 founders / 0 employees
Location
Philadelphia, Pennsylvania, USA

Case Study

Hi! My name is Ellen Hamilton and I’m a Founder and CEO of Chemo Cozy; a company that makes fashionable and functional apparel designed to provide warmth and comfort to patients during infusion treatments.

We now have customers in all 50 states and internationally and have three online stores- our website chemocozy.com, an Etsy shop, and now a store on Amazon.

creating-a-clothing-brand-that-supports-patients-fighting-cancer

28. East Meets Dress ($600K/year)

Vivian Chan (from San Francisco, California, USA) started East Meets Dress over 4 years ago.

Revenue
$50K / month
Team
2 founders / 0 employees
Location
San Francisco, California, USA

Case Study

Hello! My name is Vivian and I’m one of the co-founders of East Meets Dress. We’re the first modern fashion company to bring Asian-American representation and inclusion to the traditional wedding industry by combining contemporary cultural designs, quality craftsmanship, and a dedicated customer experience.

East Meets Dress has been entirely bootstrapped from Day 1 (we got started with less than $100 over a weekend). Neither my co-founder nor I had any prior experience in fashion or entrepreneurship, but through a lot of hard work, hustle, and trial and error, we've been able to grow our team and company to a 6-figure annual recurring revenue ($25k/month) in one year and help hundreds of brides across the world celebrate their heritage in style.

how-i-built-a-six-figure-business-bringing-asian-culture-to-the-american-wedding-industry

29. Choast ($60K/year)

Joseph Dilecce (from Richmond Hill) started Choast about 6 years ago.

Revenue
$5K / month
Team
2 founders / 5 employees

Case Study

The backstory to the creation of Choast came from a long time of smoking weed with friends and being around people you can be yourself with. This is a very important aspect to us because being able to be yourself and not have the stress of being judged by your peers or friends really allows that person to be who they truly are.

Choast has become one of the most well known upcoming brands within the Toronto community and also within the cannabis niche suiting stoners all around. Having products ranging from hoodies to stickers, Choast has made an impact on the stereotype surrounding cannabis with the younger generation, creating a new way of thinking around cannabis. Choast is making $5,000 per month.

how-we-started-a-5k-month-clothing-and-smoking-accessories-stoner-friendly-brand

30. URSULA BARTON ($36K/year)

Ursula Barton (from Portland, Oregon, USA) started URSULA BARTON about 11 years ago.

Revenue
$3K / month
Team
1 founders / 1 employees
Location
Portland, Oregon, USA

Case Study

My name is Ursula Barton and I am an artist who has built two small businesses. My first business started with paper goods featuring my artwork of the Portland bridges: postcards, greeting cards, and archival prints.

This gratitude has been met with great support not only with the wonderful turnouts we get at our events but in the sales we have had in just our first few months of being open, word of mouth has been our biggest asset.

how-i-built-two-successful-small-businesses-as-an-artist

31. Bluminary ($6K/year)

Lauren Costanza (from Los Angeles, California, USA) started Bluminary over 3 years ago.

Revenue
$500 / month
Team
1 founders / 1 employees
Location
Los Angeles, California, USA

Case Study

Hello! My name is Lauren Costanza, and I recently started a candle business called Bluminary. I was born and raised in Texas but spent a year in the Netherlands, earning my Master’s degree. While there, I spent my weekends traveling throughout Europe, crossing different locations off my bucket list. I photographed every moment, and it will forever be a favorite time in my life.

Bluminary started in early September, and while there have been challenges and hurdles to overcome, I am proud to say we are slowly starting to earn back our initial investment of $3,000. Over the Christmas holidays in December, we generated $1,292.86 in sales. From September 2019 - today, we’ve made $2878.99 in sales.

how-i-started-a-500-month-nature-inspired-candles-side-hustle

32. Aziza Jewelry ($60K/year)

Aziza Browne (from Asheville, North Carolina, USA) started Aziza Jewelry ago.

Revenue
$5K / month
Team
1 founders / 1 employees
Location
Asheville, North Carolina, USA

Case Study

Hi there! My name is Aziza and I am the founder of Aziza Jewelry. Some of my most well-known pieces include my colorful gemstone hoop earrings and Mother-Daughter Earring Sets. My Mother-Daughter Earring Sets have become quite popular lately as a gift that men have been purchasing for the women in their lives as “Push Presents” (gifts for a new mom just after giving birth).

how-i-started-a-5k-month-side-hustle-selling-custom-word-necklaces

33. Anuprerna ($180K/year)

Amit Singha (from Kolkata, West Bengal, India) started Anuprerna about 38 years ago.

Revenue
$15K / month
Team
1 founders / 15 employees
Location
Kolkata, West Bengal, India

Case Study

In 1983, inspired by the artisan community around, this small endeavor started out of a small village of West Bengal, India.

We strive to create a recognition for the beautiful handwoven textiles to bestow value onto the ordinary lives of these artisans with extraordinary skills. We believe, once the value is recognized globally, it should translate into higher wages for weavers.

how-i-started-a-15k-month-platform-to-sell-ethical-sustainable-artisanal-textiles

34. Galen Leather ($480K/year)

Zeynep Prens (from Istanbul, Turkey) started Galen Leather almost 11 years ago.

Revenue
$40K / month
Team
2 founders / 4 employees
Location
Istanbul, Turkey

Case Study

Merhaba! (that’s hello in Turkish). My name is Zeynep and along with my brother Yusuf, we run Galen Leather from our workshop in Istanbul. Combining our love for stationery items and skills in leather-making, we design and handcraft our own line of handmade leather travel journals, notebook covers, personal accessories and now, so much more!

In the last year, we’ve broken sales records, experiencing a 138% increase in revenue to hit an average of around $40,000 in sales each month. Most of our products are made to order, and as a small team of four, we believe what we’ve been able to achieve so far is no small feat!

how-i-overcame-life-s-roadblocks-and-started-a-500k-business

35. Lever Gear ($504K/year)

Mike Scully (from Greenville, South Carolina, USA) started Lever Gear about 8 years ago.

Revenue
$42K / month
Team
1 founders / 3 employees
Location
Greenville, South Carolina, USA

Case Study

Hi guys. I’m Mike Scully, founder of Lever Gear. We design “everyday carry” tools and accessories that are easy to carry and help people get things done.

Since then, we’ve sold over 25,000 toolcards in over 80 countries. We just launched our next products, the BitVault and BitLight, which are currently on Indiegogo. We hope to begin selling the BitVault in November and the BitLight soon after.

inventing-a-keychain-tool-and-growing-to-42k-month

36. Tini Lux ($264K/year)

Jackie Burke (from New York, New York, USA) started Tini Lux over 5 years ago.

Revenue
$22K / month
Team
1 founders / 1 employees
Location
New York, New York, USA

Case Study

My name is Jackie Burke and I am the founder of Tini Lux. Tini Lux is the first line of fashion earrings made specifically for people with metal allergies and sensitive ears.

This month, Susan Kelechi Watson, a star of the NBC show This Is Us is was on the COVER of Good Housekeeping magazine wearing a pair of Tini Lux earrings. Seeing that cover photo was a serious pinch-me moment.

how-i-launched-a-profitable-earrings-business-in-one-year

37. Aura Sensory ($24K/year)

Danna Norek (from COPLEY) started Aura Sensory about 11 years ago.

Revenue
$2K / month
Team
1 founders / 1 employees

Case Study

Hello, my name is Danna Norek and I am the founder of Aura Sensory. I am a company of one, supported enthusiastically by my husband who lends the occasional genius business idea. My company offers a growing line of safer, high-quality, effective skin, and hair care products that are universally affordable.

Aura Sensory has a solid customer base of roughly 350 returning customers and is growing this list every day. Based on upcoming product and enhancement ideas, projections are to add at least another 200 returning customers by this time next year as new avenues of customer acquisition and new product ideas are explored.

how-i-start-a-2k-month-skin-and-hair-care-brand

38. Felony Case ($1.44M/year)

Andrew Moore (from Toronto, Ontario, Canada) started Felony Case about 11 years ago.

Revenue
$120K / month
Team
1 founders / 1 employees
Location
Toronto, Ontario, Canada

Case Study

Hi, I’m Andrew Moore, the founder, and designer at Felony Case, a Toronto based company designing unique iPhone cases. I founded Felony Case in 2012, and since then we’ve created several flagship iPhone case designs.

how-i-started-and-grew-a-50k-mo-phone-case-business

39. Mini Materials ($240K/year)

Jared Waters (from Portland, OR) started Mini Materials about 8 years ago.

Revenue
$20K / month
Team
2 founders / 2 employees
Location
Portland, OR

Case Study

My name is Mat Hofma, and I created Mini Materials. We sell miniature masonry and woodworking supplies like cinder blocks, red bricks, pallets, lumber, and even molds to pour your own cinder blocks.

Since then we've expanded to different styles of mini masonry and even kits to build models.

selling-mini-construction-supplies-and-making-17k-mo

40. Any Old Lights ($420K/year)

Nick Griffiths (from Fowey, England, United Kingdom) started Any Old Lights almost 9 years ago.

Revenue
$35K / month
Team
2 founders / 3 employees
Location
Fowey, England, United Kingdom

Case Study

I’m Nick Griffiths. For 25 years I was a freelance journalist in London; now I run Any Old Lights, selling vintage nautical and industrial lighting, online and from a shop by the sea in Cornwall, UK. You never quite know where life will take you!

Any Old Lights has won awards along the way and keeps growing in popularity, selling worldwide to anyone from high-street giants and celebrity bars to Middle Eastern hotel groups, turning over last year £250,000.

starting-a-lighting-store-and-growing-to-35-000-per-month

41. SmartyPits ($2.2M/year)

Stacia Guzzo (from Bend, OR, USA) started SmartyPits about 9 years ago.

Revenue
$183K / month
Team
2 founders / 13 employees
Location
Bend, OR, USA

Case Study

My name is Stacia Guzzo, and I’m the founder of SmartyPits Deodorant. SmartyPits is free of aluminum, phthalates, parabens, and propylene glycol, and we give a portion of sales back to breast cancer research and survivor support.

In the last 21 months, SmartyPits has grown from making under $100,000 in 2016 to making over $500,000 by the end of Q3 in 2018.

how-stacia-guzzo-pivoted-and-started-a-58k-month-deodorant-product

42. The Christmas Tree Hugger ($420K/year)

Ryan Kenny (from Atlanta, Georgia, USA) started The Christmas Tree Hugger about 6 years ago.

Revenue
$35K / month
Team
1 founders / 2 employees
Location
Atlanta, Georgia, USA

Case Study

Hello My name is Ryan Kenny. I’m the founder of The Christmas Tree Hugger, and our product has one goal... Fixing The Fake!

We are making an average of 35K a month and the trend is gaining a ton of momentum since airing on QVC & Shark Tank in 2017.

how-ryan-kenny-started-the-christmas-tree-hugger

43. Chicken Armor® ($9.6K/year)

Jill Bong (from Oregon, USA) started Chicken Armor® about 12 years ago.

Revenue
$800 / month
Team
2 founders / 2 employees
Location
Oregon, USA

Case Study

I’m Jill Bong, co-founder of Chicken Armor®. We designed a different chicken saddle that makes it not only affordable but low-maintenance as well.

Since its inception, Chicken Armor® has sold over 50,000 saddles. Our saddles have protected chickens in all 50 states and on 4 continents.

how-i-started-a-business-online-with-no-money

44. Retro Radio Farm ($48K/year)

Allen Chiang (from Connecticut, USA) started Retro Radio Farm about 9 years ago.

Revenue
$4K / month
Team
2 founders / 2 employees
Location
Connecticut, USA

Case Study

My name is Allen Chiang, and I founded Retro Radio Farm, where I repair and restore old radios. I offer Bluetooth MP3 upgrade if the customer wants to play digital music.

Right now, I make about $50K a year for the work I put in primarily on weekends. While it’s highly profitable, it has not yet lucrative enough yet for me to quit my day job. Although, the business has been growing 20% every year.

finding-and-repairing-retro-radios-turned-into-a-successful-side-hustle

45. Puppet Pelts ($120K/year)

Laurie Nickerson (from Las Vegas, Nevada, USA) started Puppet Pelts about 10 years ago.

Revenue
$10K / month
Team
2 founders / 2 employees
Location
Las Vegas, Nevada, USA

Case Study

My name is Laurie Nickerson and I and the co-owner of Puppet Pelts. At Puppet Pelts, we manufacture and sell hand dyed fabric used for puppet skins to professional puppet builders around the world.

Our Pelts are made from a textile that is really only used for puppets. It is a wonderfully stretchy nylon fleece fabric that is milled in the United States. We buy the fabric in white and dye it a bunch of colors to sell to our customers.

growing-to-9-000-month-selling-hard-to-find-puppet-fabric

46. Funky Monkey Children ($168K/year)

Lauren, who ran her Etsy shop for four years "Funky Monkey Children".

Lauren Keplinger (from Hendersonville, North Carolina, USA) started Funky Monkey Children about 7 years ago.

Revenue
$14K / month
Team
1 founders / 1 employees

Case Study

Lauren Keplinger ran her Etsy shop for four years but made less than minimum wage from her efforts. So, she closed down, rested, and re-evaluated.

When she opened back up in 2016, she employed a new strategy: get rid of every marketing tactic or time-sucking activity that wasn’t producing results and focus only on what was growing her business.

The result? She now works less than 10 hours a week and makes $14,000/month on Etsy.

Apart from her Etsy store she has also launched a new website of the same name, Funky Monkey Children, and directly sells from this website.

Also, Lauren has recently started another website under her own name where she helps other people looking to grow successful with her proven tips, strategies, and guidance material.

article

Read the full story on handmadeseller.com ➜

47. OpossumRotStudio ($12K/year)

Today I have an extra special guest on the show, Erick Strider. Erick is not her real name but it's the name she uses when she sells her products on Etsy.

Erick is only 16 years old, yet she has a side hustle that makes her over a thousand dollars a month on Etsy.

Erick had no experience runn…

Erick Strider (from Austin, TX, USA) started OpossumRotStudio about 3 years ago.

Revenue
$1K / month
Team
1 founders / employees

Case Study
  • The founder of OpossumRotStudio goes by the name Erick as she lists her goods for sale on Etsy.
  • She has a side business on Etsy that earns her more than $1,000 a month despite being only 16 years old.
  • Before starting her Etsy shop, Erick had no prior experience managing an online store, and she had no customers.
  • However, this 16-year-old learned about running and managing an Etsy business on her own and managed to generate 4 figures per month income by selling Possum pins on Etsy.

article

Listen to the full podcast on podcasts.apple.com ➜

48. Tag Pup ($720K/year)

Vlad Kuksenko (from Washington D.C., DC, USA) started Tag Pup about 4 years ago.

Revenue
$60K / month
Team
1 founders / employees

Case Study
  • In 2019, Vlad Kuksenko founded TagPup, an Etsy shop selling pet supplies.
  • The company offers custom collars, pet tags, dog bandanas, and a wide range of other pet products.
  • Only a few years ago, Vlad invested $500 to launch TagPup. He now generates $60K in revenue each month with a 50% profit margin.
  • Before starting TagPup, the founder worked as a graphic designer and product consultant.

article

Watch the full video on youtube.com ➜

Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

Hey! 👋 I'm Pat Walls, the founder of Starter Story.

Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.

Starter Story
Unlock the secrets to 7-figure online businesses
Dive into our database of 4,418 case studies & join our community of thousands of successful founders.
Join thousands of founders