How Profitable Is A Mystery Game Store? (Updated for 2023)

Updated: September 20th, 2023
Start A Mystery Game Store

How Profitable Is A Mystery Game Store? (Updated for 2023)

So you want to start a mystery game store?

And the first question that came to your mind was, “Well, is a mystery game store profitable?”

With a market size of $159B there’s plenty of business to go around. Especially considering the initial investment is $2.5K and potential revenue is $30.5M per year with gross margins being 43%.

There’s money to be made. Don’t worry.

But, I don't want to spoil it all. Below we’ll cover everything you need to know when it comes to the profitability of a mystery game store.

Let’s dive in!

Is a mystery game store profitable?

Yes, a mystery game store is generally a profitable one. However, you still need to consider several factors since these things always impact the overall outcome.

For instance, since your potential revenue is $30.5M per year with a gross margin of 43%, you can recover your investment within 9 months or even less.

Of course, it all comes down to how much you earn compared to the potential revenues of your mystery game store.

To determine whether your business is profitable, you should earn more than your expenses within 9 months. However, while you're in your first month, it can be challenging to know what to expect.

Therefore, you should maintain a record of your monthly expenses and income to determine whether you're meeting your goals. By doing this step, you can see how your mystery game store is doing and if any changes or adjustments need to be made to enhance or maintain your efforts.

Is a mystery game store worth it?

If you’re wondering if a mystery game store is worth it, the answer is a big YES. With these types of businesses, you can earn as much as $30.5M per year.

Further, you can have your initial investment of $2.5K back within 9 months. Simply put, it’s a business worth a shot, especially if you have the resources and make the necessary efforts to achieve or surpass the target.

With a market size of $159B, it will be possible for you to enjoy a monthly revenue of $1.09M. As such, it’s the type of business you should consider starting.

Of course, you must learn and understand every aspect of running a mystery game store to ensure success. Still, as long as you have the initial investment and can endure 9 months before your actual gains, this business is worth it.

You might even need to get some financing to launch such a business. We have a guide exactly for you on how to finance a mystery game store.

Learn more about starting a mystery game store:

Where to start?

-> Mystery game store plan
-> How to finance a mystery game store?
-> How much does it cost to start a mystery game store?
-> Pros and cons of a mystery game store
-> How to get clients for a mystery game store?

Need inspiration?

-> Other mystery game store success stories
-> Examples of established mystery game store
-> Marketing ideas for a mystery game store
-> Mystery game store slogans
-> Mystery game store names

Other resources

-> Mystery game store tips

How much can you make in a mystery game store?

With a mystery game store, you can make as much as $30.5M per year since it has a gross margin of 43%.

All you need is an initial investment of $2.5K. Then, with proper knowledge and sustained effort, you can have the ROI (or return of investment) within 9 months.

Generally, a mystery game store can offer you a monthly profit of $1.09M since you’re catering to a market size of $159B. But, of course, this size varies depending on your area of choice.

How much does a mystery game store make a week?

The weekly profit for a mystery game store ranges around $273K. As such, you can enjoy a monthly profit of $1.09M.

To know if your mystery game store achieves the weekly profit target, you need to keep track of the total earnings you get per day. Afterward, you'll want to consider subtracting the expenses you have daily.

Learning your weekly profit can also show whether you're hitting your target goal for your mystery game store.

How much does a mystery game store owner make?

The income of a mystery game store owner can vary depending on various factors such as location, size, competition, and the owner's business skills.

But to give you some idea, the weekly salary of the owner of an established mystery game store is about $273K. But it can also be 80% lower or higher depending on so many factors it's almost impossible to say exactly.

While the potential for earning a good income as a mystery game store owner exists, success in this field requires a commitment to providing quality products and services and building a strong reputation within the community.

Mystery game store profit margins

Generally speaking, mystery game store makes a profit margin of around 43%. Profit margins refer to the percentage of revenue that remains after deducting all expenses associated with running a business. In the case of a mystery game store, profit margins can vary depending on various factors, such as the type and quality of products sold, the size of the store, and the level of competition in the area.

However, these figures can vary depending on the pricing strategy, inventory management, and overall efficiency of the business. To maintain healthy profit margins, mystery game store owners must focus on managing costs, negotiating favorable supplier terms, and providing high-quality products and services to attract and retain customers. By doing so, mystery game store owners can ensure long-term sustainability and profitability for their business.

Mystery game store owner salary

The salary of a mystery game store owner is an unpredictable figure. It's significantly influenced by numerous factors, including the store's location, its size, and the degree of competition. An owner of a well-established mystery game store, in a prime position, might see an average weekly salary around the ballpark of $273K.

But it's worth noting, such numbers aren't always consistent. The earnings can vary wildly, potentially swinging by as much as 80% either way.

Achieving consistent success and maintaining a reliable income stream in this industry requires a deep commitment. It's imperative to offer high-quality products, deliver impeccable customer service, and nurture a trusted bond with the community you serve.


In a nutshell, a mystery game store is quite promising if you plan on starting such. With a market size of $159B, you can enjoy a potential revenue of around $30.5M per year with a gross margin of 43%.

Considering this information, you can enjoy a return of investment within 9 months, especially if you have a monthly profit of $1.09M. Overall, the success of your mystery game store also depends on your effort and knowledge about it. If you persevere with these things, you can ensure that this mystery game store is profitable.

Make sure you have a proper mystery game store plan and know how to get clients for your mystery game store.

Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

Hey! 👋 I'm Pat Walls, the founder of Starter Story.

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