Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

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2 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$300K /mo

Middle half earn $50K – $300K/mo

How they grow

Business models

Showing 2 case studies

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Growth

ICP

Financial freedom education platform

Community-driven platform for unconventional business acquisitions.

contrarianthinking.co

$300K /mo Reported

Virtual assistant training system

"Comprehensive training for aspiring Virtual Assistants."

fullybookedva.com

$50K /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Financial freedom education platform contrarianthinking.co Community-driven platform for unconventional business acquisitions.	$300K /mo Reported	$1000-$1500 per sale	Newsletter +4	Direct sales Email marketing +1	Entrepreneurs +3	CO +17	Founded 2019 · 4 people · $5K to start	82	Build this
Virtual assistant training system fullybookedva.com "Comprehensive training for aspiring Virtual Assistants."	$50K /mo Reported	—	Subscription +3	Affiliate program Word of mouth +1	Side Hustlers +6	+2	Founded 2014 · Solo founder · $200 to start	71	Build this

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Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo