Idea

Solopreneur

Ideas for Solopreneurs

We scoured the internet for the biggest solopreneurs, and dug deep into their businesses.

Ask the data real businesses · real revenue · cited

Matching your filters

13 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$40K /mo

Middle half earn $20K – $300K/mo

How they grow

Business models

Showing 13 of 13 case studies

Sort By

Growth

ICP

Clear Filters

Vintage-inspired travel patches

Vintage-inspired travel patches for standout luggage.

vagabondheart.co

$10K /mo Reported

Natural soapberry skincare

Gentle skincare for sensitive skin using Soapberry.

treetotub.com

$500K /mo Reported

Men's grooming product line

Men's grooming products for beards and moustaches.

canyouhandlebar.com

$100K /mo Reported

Artist-designed minimalist wallets

Artist-designed minimalistic wallets made from durable Tyvek.

paperwallet.com

$600K /mo Reported

Comfortable athletic cup

Comfortable athletic cups for young boy athletes.

thecomfycup.com

$30K /mo Reported

Dog hair containment onesie

Dog onesies to control shedding and reduce anxiety.

sheddefender.com

$80K /mo Reported

Walnut wood sunglasses brand

Woodies: Affordable walnut wood sunglasses for stylish minimalists.

woodies.com

$300K /mo Reported

Acne and folliculitis serum

Acne and folliculitis treatment with mandelic acid.

almondclear.com

$20K /mo Reported

All-natural dog treats

Natural, healthy dog treats brand from Toronto.

treatshappen.com

$20K /mo Reported

Magnetic levitation display

Levitating planters for home and office decor.

levdisplay.com

$4K /mo Reported

Ergonomic ice cream scoop

Ergonomic ice cream scoop for effortless hard scooping.

midnightkitchentools.com

$20K /mo Reported

Everyday carry tool card

Everyday carry tools for efficient problem-solvers.

levergear.com

$40K /mo Reported

Natural soy candle maker

Eco-friendly candles with soy wax and wood wicks.

waxandwick.co

$500K /mo Reported

Idea	Revenue	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Vintage-inspired travel patches vagabondheart.co Vintage-inspired travel patches for standout luggage.	$10K /mo Reported	E-commerce +3	Word of mouth Email marketing +1	Etsy Handmade Sellers +6	+17	Founded 2017 · Solo founder · $2K to start	60	Build this
Natural soapberry skincare treetotub.com Gentle skincare for sensitive skin using Soapberry.	$500K /mo Reported	E-commerce +3	Word of mouth Email marketing +1	Consumers Seeking Natur... +6	+10	Founded 2016 · 23 people · San Francisco, California, USA, United States	54	Build this
Men's grooming product line canyouhandlebar.com Men's grooming products for beards and moustaches.	$100K /mo Reported	E-commerce +2	Advertising on social media Email marketing +1	Barbershops +9	+4	Founded 2012 · 10 people · $400 to start	54	Build this
Artist-designed minimalist wallets paperwallet.com Artist-designed minimalistic wallets made from durable Tyvek.	$600K /mo Reported	E-commerce +3	Advertising on social media Email marketing +1	Artists Looking for Col... +9		Founded 2007 · Solo founder · New York, New York, USA, United States	79	Build this
Comfortable athletic cup thecomfycup.com Comfortable athletic cups for young boy athletes.	$30K /mo Reported	Product +5	Pay Per Click Advertising SEO +1	Youth Boy Athletes +11	+32	Founded 2016 · 2 people · $30K to start	60	Build this
Dog hair containment onesie sheddefender.com Dog onesies to control shedding and reduce anxiety.	$80K /mo Reported	E-commerce +1	Advertising on social media Direct sales +1	Pet Owners Seeking Hair... +6		Founded 2016 · 2 people · $50K to start	50	Build this
Walnut wood sunglasses brand woodies.com Woodies: Affordable walnut wood sunglasses for stylish minimalists.	$300K /mo Reported	E-commerce +2	Pay Per Click Advertising Email marketing +1	Amazon Customers +5	+25	Founded 2012 · Solo founder · $5K to start	77	Build this
Acne and folliculitis serum almondclear.com Acne and folliculitis treatment with mandelic acid.	$20K /mo Reported	E-commerce +1	Pay Per Click Advertising SEO +1	Individuals Seeking Acn... +6	+19	Founded 2017 · Solo founder · $500 to start	76	Build this
All-natural dog treats treatshappen.com Natural, healthy dog treats brand from Toronto.	$20K /mo Reported	E-commerce +1	SEO Direct sales +1	Pet Owners Seeking Heal... +5	+1	Founded 2015 · 2 co-founders · Toronto, Ontario, Canada, United States	46	Build this
L Magnetic levitation display levdisplay.com Levitating planters for home and office decor.	$4K /mo Reported	E-commerce +1	Press Email marketing +1	DIY Enthusiasts +6	+7	Founded 2017 · Solo founder · Denver, Colorado, USA, United States	66	Build this
Ergonomic ice cream scoop midnightkitchentools.com Ergonomic ice cream scoop for effortless hard scooping.	$20K /mo Reported	E-commerce +2	Kickstarter Press +1	Ice Cream Parlors +6	+2	Founded 2014 · 4 people · South Lyon, Michigan, USA, United States	58	Build this
Everyday carry tool card levergear.com Everyday carry tools for efficient problem-solvers.	$40K /mo Reported	E-commerce +4	Press Affiliate program +1	Everyday Carry Enthusiasts +8	+12	Founded 2015 · 3 people · Greenville, South Carolina, USA, United States	58	Build this
Natural soy candle maker waxandwick.co Eco-friendly candles with soy wax and wood wicks.	$500K /mo Reported	E-commerce +2	Email marketing Affiliate program +1	Amazon Customers +4	+4	Founded 2019 · 20 people · Schaumburg, Illinois, USA, United States	42	Build this

HubSpot uses your information to contact you about our products and services, and you agree to share it with Starter Story for similar purposes. Unsubscribe from either at any time. For more, see our Privacy Policy.

Have an account? Login by entering your email or continuing with Google.

Create A Password

Check your email

If there's a Starter Story account associated with that email you'll get an email with a link to automatically log in. The link will expire in 24 hours.

Your existing password still works, should you want to log in with it later.

Starter Story

Find the business ideas that actually make money.

Search 3,825+ real, revenue-generating projects — the tools they built on, how they grew, and the full breakdown behind each one.

Starter Story

starterstory.com/data

Live

Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo