How I Started A $3K/Month Blog Writing About Motherhood
Hello! Who are you and what business did you start?
My name is Audrey and I am a blogger at Mommy Enlightened. This site is focused on giving new mothers advice on pregnancy, babies, toddlerhood, and motherhood in general. I started Mommy Enlightened with the intention of making money, but I genuinely wanted to give moms like me a place to find good information. A year after I started it, I realized the mother’s I wanted to reach were the ones who were struggling with their self-confidence, so this is who I write to now (when I write - I have a writer who I pay to write most of the content).
I sell a small pregnancy journal. Graphic design is another passion of mine (and I actually have another blog that I share with my husband on it) so I made it for fun and now I sell it. It does fairly well, but I do plan to create a toddler product this month because that is where my most engaged audience is. My target reader is a toddler mom who wants to discipline her child in a loving way but isn’t really sure how to do it without being a pushover. She is overwhelmed by motherhood and life in general, and my hope is to ease that overwhelm and help her build up confidence.
My current flagship product is actually...
