31 Affiliate Marketing Success Stories & How Much They Make
Are you looking for a side hustle to pay you a passive income? Affiliate marketing is one of those side hustles that will pay you well over the long term. It is a way to earn money online by promoting other companies' products and services. You will be paid a commission for each sale you make as an affiliate marketer.
To get started, learn how to find the right product and brand to partner with. For example, you may prefer becoming an affiliate marketer for an eCommerce store, partnering with a manufacturer, and marketing their products for a commission.
Here are some real life success stories of starting a affiliate marketing business:
1. Buildapreneur ($960K/year)
Spencer Mecham (from Highland) started Buildapreneur over 5 years ago.
My name is Spencer Mecham. In 2016 I first heard about an industry called affiliate marketing and in 2017 I founded Buildapreneur, an affiliate business.
2. Casino Guru ($9.28M/year)
Jan Kovac (from Bratislava) started Casino Guru almost 8 years ago.
Casino Guru is a website with information about anything related to online casinos.
Better have 2 times higher traffic monetized on 70% than 2 times lower-traffic monetized on 95%.
Learn more about starting an affiliate marketing business:
Where to start?
-> How to start an affiliate marketing business?
-> Affiliate marketing business plan
-> How to finance an affiliate marketing business?
-> How much does it cost to start an affiliate marketing business?
-> Pros and cons of an affiliate marketing business
-> How to get clients for an affiliate marketing business?
-> Examples of established affiliate marketing business
-> Affiliate marketing business slogans
-> Affiliate marketing business names
-> Affiliate marketing business Instagram bios
-> Profitability of an affiliate marketing business
-> Affiliate marketing business tips
-> Email templates for an affiliate marketing business
-> Blog post ideas for an affiliate marketing business
4. Gear Up Hiking ($16.2K/year)
Asen Stoyanchev (from Sofia, Bulgaria) started Gear Up Hiking over 4 years ago.
My name is Asen and I’m the owner and founder of Gear Up Hiking - a niche affiliate blog that offers easy and actionable tips for beginner hikers, campers, and outdoor junkies.
And a graph from Google Analytics showing the traffic for the last month:
5. WebRevenue ($360K/year)
Jerry Low (from Ipoh) started WebRevenue almost 17 years ago.
Hi, I’m Jerry Low, and I’ve been in the Affiliate Marketing and SEO consultancy business since 2004. I own and operate several websites with a small team, including WebHostingSecretRevealed, HostScore, and HideandSeek. Together, they attract over 700,000 visitors each month.
One of our sites gets close to 4 million sessions and 6 million pageviews in 1H 2021
6. Baboo Travel ($600K/year)
Paul Sarfati (from Dover, DE, USA) started Baboo Travel almost 3 years ago.
My name is Paul Sarfati and I am the Founder and CEO of Baboo Travel. We built a travel platform that connects travelers directly with local travel agents or as we call them In-Destination experts to plan Custom Trips.
We are currently still depending greatly on COVID travel restrictions and can’t really operate the entire world as we would wish, but we are starting to see some interest in people traveling from the US to some countries in Latin America like Peru, Costa Rica, Mexico, Ecuador, Chile & Argentina, and also to Europe to Greece, Italy, Spain, Portugal, so that’s good news.
7. Add Value | Growth Marketing Agency ($600K/year)
Joachim Brouckaert (from Antwerpen, Belgium) started Add Value | Growth Marketing Agency about 2 years ago.
Hi, my name is Joachim Brouckaert, I’m 24 years old and I started Add Value 1 year ago. Today, Add Value is a growth marketing agency. We’re focused on full-funnel marketing. Performance marketing, building landing pages, websites, funnels, email marketing flows. We do it all!
Currently, we are working with a team of 5 people for our customers and on our growth. But we are once again looking for an extra Growth Marketer! When we talk about turnover, we do an average of 30k per month. This fluctuates, as we sometimes take on larger, shorter projects. On average, we work for 18 active clients per month. Our retention is generally good, but short projects such as an analytics audit or building a website cause this number to fluctuate.
8. eBiz Facts ($50.4K/year)
Niall Doherty (from Waterford, Ireland) started eBiz Facts over 4 years ago.
My name is Niall Doherty and I started a website called eBizFacts.com, where I try to help people make money online.
So far, it seems to be working, if this graph of my affiliate income is any indication.
9. Web Designer Academy ($504K/year)
Shannon Mattern (from Columbus, Ohio, USA) started Web Designer Academy over 8 years ago.
Hey there! I’m Shannon Mattern and I’ve helped over 15,000 new online business owners learn how to build their websites and market themselves online (even if they’re not a techie and are starting from zero).
And every month on my podcast I break down exactly how much money I make, how I make it and what my expenses are - because I believe it’s important to show the whole picture of what the opportunities and the costs are to run an online business!
10. Todays Business ($6M/year)
Billy Ash (from New Jersey, USA) started Todays Business over 11 years ago.
My name is Billy Ash and I’m the Co-Founder and Chief Digital Officer of Today’s Business. We are a full-service digital marketing agency. We are one of the only full service digital and affiliate marketing agencies in the world.
This journey has been an unbelievable ride and throughout the past 9 years, we have been blessed to be able to work with some pretty amazing clients such as the Cleveland Cavaliers, the Menlo Club, Kushner Properties, Wet Brush, Illinois Bone & Joint Institute and countless others. I think one of the best testaments to our growth is when we made the Inc 5000 list in both 2018 and 2019 as one of the fastest-growing private companies in the United States.
11. The Diamond App ($6K/year)
Tony Florida (from Baltimore, Maryland, USA) started The Diamond App over 6 years ago.
What’s up! My name is Tony Florida (yes my last name is Florida) and I am the founder of The Diamond App, an online diamond price tracker and search engine.
Diamonds range in value from a couple hundred dollars for something the size of a pencil tip all the way up to millions of bucks for a perfectly cut hunk of rock. That being said, the jewelry industry is a highly competitive industry. The Diamond App brings in on average $500 per month in revenue, mostly from affiliate sales.
12. Cash Overflow ($120K/year)
Pardeep Goyal (from Chandigarh, India) started Cash Overflow about 8 years ago.
I am Pardeep Goyal, founder of CashOverflow.com (Awarded as the best personal finance blog in 2017) where I help people in managing their financial life so that they can become financially independent and live a self-sustainable life.
I also sell online courses and help startups to setup zero budget content marketing.
13. The Ways To Wealth ($480K/year)
R.J. Weiss (from Geneva) started The Ways To Wealth almost 7 years ago.
Hello there. My name is R.J. Weiss. In 2016, I created a blog called The Ways To Wealth. Our product is our content on the site, where we teach hundreds of thousands of visitors each month how to save and make more money.
The business earns over $30,000 in monthly revenue from a mix of affiliate and advertising revenue, with the caveat that I drive paid traffic to the site, so my margins tend to run rigger than other publishers.
14. The Modest Man ($48K/year)
Brock McGoff (from Tucson, Arizona, USA) started The Modest Man about 11 years ago.
My name is Brock McGoff, and I run The Modest Man (TMM), a digital media brand dedicated to helping guys dress better and feel more confident, with an emphasis on the man of modest height.
In a given month, TMM generates $10-15k revenue from advertising brand partnerships, digital products (an e-book) and affiliate programs. Since there isn’t any inventory or “cost of goods” profit margins are very high.
15. EMUCoupon ($360K/year)
Elice Max (from Brisbane) started EMUCoupon over 4 years ago.
My name is Elice Max, and I am the co-founder of EMUCoupon. I was born in Boston but currently, I run a business in Brisbane, Australia. My website allows Aussies to save money while shopping online. Since this is an expensive country, the consumers here are always eager to find deals and discounts that reduce the price of certain items.
It’s been more than three years since we founded this website. Every day, thousands of users visit EMUCoupon to avail of deals and learn the latest shopping tips. Our team has grown at the same time, we now have seventeen in-office workers while four of our employees work remotely. We have managed to sustain around a 16% annual growth rate since the company’s inception
16. TechySex ($60K/year)
Martin Moore (from New York, NY, USA) started TechySex over 3 years ago.
Hey everyone, my name is Martin Moore and I’m the founder of TechySex. This website is all about sexual wellness and sex toy reviews. My goal is to help people find answers to questions about their sexuality they may have been too shy to ask.
Currently, we’re making around $5K per month on average. It’s a young business with a lot of growth potential, so the fun is just getting started.
17. BowTied Opossum ($36K/year)
BowTiedOpossum (from ) started BowTied Opossum almost 2 years ago.
Hello, my name is Opossum and I’m the founder of BowTiedOpossum. Did that first sentence confuse you? Well, you’re not alone. We’ll get to that later though.
After 9 months, I’ve managed to grow the newsletter to $3k a month in between my career, outside consulting, personal projects, and family/kids. I’ve done this completely anonymously with 0 ad dollars, by myself, and no prior social media presence to give it a boost.
18. Making Sense of Cents ($900K/year)
Michelle Schroeder-Gardner (from Living on a Sailboat) started Making Sense of Cents almost 12 years ago.
Hello! My name is Michelle Schroeder-Gardner, and I run Making Sense of Cents, a personal finance and lifestyle website that helps readers earn more, save more, and live more.
I earn around $100,000 a month from Making Sense of Cents and have made over $5,000,000 from it over the years. Much of it is profit, as my expenses are extremely low. I am the only full-time employee of my business, but I do outsource some work. I have a virtual assistant, an editor, and a technical manager.
19. LS Trading and Marketing ($14.4K/year)
Lin Simon (from Walvis Bay, Namibia) started LS Trading and Marketing over 3 years ago.
I am Lin (Linekela) Simon, owner, and founder of LS Trading and Marketing. My Company provides free foreign exchange lessons and guidance to potential Forex traders while providing free market analysis to ensure consistent profitability for our network.
20. Zenmaster Wellness ($480K/year)
Matt Oney (from San Diego, CA, USA) started Zenmaster Wellness about 3 years ago.
Hey there! I’m Matt Oney, a digital marketer living in California. I’ve worked in tech for around 7 years, getting my hands dirty in most marketing disciplines, but primarily falling in love with SEO.
And over the past 6 months, I’ve generated average monthly revenue of about $40,000. Due to the nature of my business, this is almost pure profit. Although lately, I’m looking more at the $15,000 range, due to Google algorithm updates and market conditions.
21. ArrowUpz ($60K/year)
M Waseem Aziz (from Bahawalpur, Pakistan) started ArrowUpz about 4 years ago.
Hi, my name is M Waseem Aziz, the founder, and CEO of ArrowUpz. I started this company to help people who need some digital work to be done by some of the greatest remote workers.
So my flagship products spin around different digital services. I remember the first payout for being a graphic designer was around $250. However, adding other services boost my revenue to $5K/mo.
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How to Get Clients For An Affiliate Marketing Business? (In 2023)
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23. OneHourProfessor.com ($360K/year)
Ron Stefanski (from Las Vegas, NV, USA) started OneHourProfessor.com over 8 years ago.
Ahoy! My name is Ron Stefanski and I’ve created dozens of websites, but I’m best known for my popular online business site OneHourProfessor.com where I teach people how to create and grow online businesses.
Since 2014, I’ve made over $1 million in profit from my online business and currently make around $30-$40k/month. One thing very unique about me is I’ve documented my progress with blog income reports every month since I started.
24. Konto-Kredit-Vergleich.de ($24K/year)
Sascha Hunt (from Asperg, Deutschland) started Konto-Kredit-Vergleich.de over 4 years ago.
I am Sascha the founder of Konto-Kredit-Vergleich.de. It is a German finance blog which specializes in loans, banking accounts, and car leasing and subscription accounts. Another vertical worth mentioning is a special type of bank account which protects money after a garnishee order has been received.
25. StatsDrone ($240K/year)
John Wright (from Montreal) started StatsDrone over 5 years ago.
My name is John Wright and I’m the CEO and co-founder of StatsDrone, a B2B affiliate SaaS company. Currently, our flagship product is an affiliate stats aggregator and our customers are iGaming affiliates. Our intention is to support the entire affiliate marketing industry.
26. Points Panda ($45.6K/year)
Frederick Lansky (from Mexico City, CDMX, Mexico) started Points Panda almost 4 years ago.
My name’s Freddy Lansky and I’m the CEO of Points Panda, a points & miles travel blog/award booking consultancy business.
I started Points Panda way back in 2018 as a personal blog to talk about my passion - points and miles. Now, Points Panda has been slowly and steadily growing for the past four years as a sustainable income-generating business.
27. Side Hustle Nation ($420K/year)
Nick Loper (from Sammamish, WA, USA) started Side Hustle Nation about 10 years ago.
In 2013, I started the Side Hustle Nation blog, accompanied by the Side Hustle Show podcast. Naturally, it was a side hustle for me. There was no business model or business plan in the beginning — I just set out to create the kind of content I wanted to consume: light on the theory, heavy on the tactics. With a $50 mic in the corner of the living room, I started interviewing other side hustlers and entrepreneurs about how they got their ideas and grew their businesses.
28. Pursuit of Passive Income ($264K/year)
Michael Morris (from Richmond, VA, USA) started Pursuit of Passive Income over 2 years ago.
Hey there, I’m Michael Morris, Founder & CEO of Pursuit of Passive Income. We exist to help guide aspiring entrepreneurs in their quest to create passive income streams, achieve financial freedom and create a life they love.
29. The Money Maniac ($30K/year)
Daniel Anderson (from New York, NY, USA) started The Money Maniac about 1 year ago.
Hi, I'm Daniel Anderson, and earlier this year I started a personal finance blog called The Money Maniac to help aspiring entrepreneurs learn how to launch businesses, scale through digital marketing, and plan for financial freedom. I'm devoted to teaching people about the basics of business and personal finance, so they build a brighter future for themselves.
30. Yes To Brand ($132K/year)
Veronica Baljak (from Mahopac, NY, USA) started Yes To Brand 7 months ago.
Hello, my name is Veronica Baljak, and I am excited to share my story with you. I am the co-owner of Yes to Brand and a big-time manifestor. I believe all people can get what they want if they see and believe in it. Our Agency helps people start or improve various types of online businesses, from dropshipping, and drop servicing/white labeling, to full-blown affiliate marketing websites and more.
31. CPV Lab Pro ($84K/year)
Julia Draghici (from Bucharest, Romania) started CPV Lab Pro about 5 years ago.
I’m Julia Draghici and I’m a mum and a co-founder at CPV Lab, a performance marketing tracking platform.
We grew to $50K in revenue in the first year of launching CPV Lab Pro with just 2 founders working full-time and one part-time colleague. Now, we have more than 1500 users and with nearly 10% growth month-to-month through organic traffic.
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
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