Casino Guru

How I Started A $500K/Month Website About Online Casinos

March 16th, 2021
Jan Kovac
Founder, Casino Guru
$773K
revenue/mo
2
Founders
54
Employees
Casino Guru
from Bratislava
started June 2015
$773,000
revenue/mo
2
Founders
54
Employees
market size
$17B
avg revenue (monthly)
$67.7K
starting costs
$11.7K
gross margin
90%
time to build
210 days
growth channels
SEO
business model
guide
best tools
Ahrefs, Twitter, Instagram
time investment
Full time
pros & cons
39 Pros & Cons
tips
9 Tips
Discover what tools recommends to grow your business!
social media
seo
Discover what books Jan recommends to grow your business!

Hello! Who are you and what business did you start?

Casino Guru is a website with information about anything related to online casinos.

Business model: SEO as a source of traffic, visitors search information, the primary goal is visitor satisfaction. Natural monetization via affiliate business model - our visitors tend to play in online casinos and take our recommendations, the majority of casinos have an affiliate program.

The company generates around $500k/month in revenue and has 50+ full-time employees.

Currently, we are the world’s #3 in our segment, aspiring to become #1.

Our customer is a visitor of an online casino, however, they don’t pay directly to us.

Better have 2 times higher traffic monetized on 70% than 2 times lower-traffic monetized on 95%.

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