Idea

Solopreneur

Ideas for Solopreneurs

We scoured the internet for the biggest solopreneurs, and dug deep into their businesses.

Ask the data real businesses · real revenue · cited

Matching your filters

17 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$5K /mo

Middle half earn $2K – $20K/mo

How they grow

Business models

Showing 17 of 17 case studies

Sort By

Growth

ICP

Personal finance blogging guide

Personal finance blog for earning, saving, and living smarter.

makingsenseofcents.com

$80K /mo Reported

Personal finance coaching platform

'Personal finance blog empowering millennial women.'

fitnancials.com

$10K /mo Reported

Sex toy review platform

Sexual wellness blog offering tech-savvy toy reviews.

techysex.com

$5K /mo Reported

Health-focused recipe hub

Wellness blog offering healthy recipes for women.

cleaneatingkitchen.com

$3K /mo Reported

Blogging for passive income

Blog guiding entrepreneurs to passive income success.

pursuitofpassiveincome.com

$20K /mo Reported

Entrepreneur interview platform

Entrepreneurship blog offering resources and PR services.

startupily.com

$2K /mo Reported

Sports underdog story platform

Media platform sharing inspiring sports underdog stories.

jokermag.com

$2K /mo Reported

Automotive news and reviews

Unbiased automotive insights for Pakistan's car enthusiasts.

carspiritpk.com

$400 /mo Reported

Diy home renovation blog

DIY blog for farmhouse renovation enthusiasts.

grandmashousediy.com

$2K /mo Reported

Kids' crafting inspiration hub

Crafts blog inspiring kids to create easily.

redtedart.com

$20K /mo Reported

Gray hair blog

Blog and community helping women embrace natural gray hair

katiegoesplatinum.com

$6K /mo Reported

Men's style and skincare blog

Men’s travel, style, and skincare blog with honest reviews.

onyourmarkyvr.com

$2K /mo Reported

Diy craft tutorial hub

DIY craft tutorials blog with handmade craft accessories.

thecraftygentleman.net

$1K /mo Reported

Blogging success course

Personal growth blog and courses for aspiring full-time bloggers

letsreachsuccess.com

$5K /mo Reported

Car reviews and insights

Automotive insights and reviews for enthusiasts.

carblog.co.uk

$900 /mo Reported

Customized weight loss plans

VPT offers an AI-driven eHealth platform focused on sustainable weight loss and prevention of lifestyle-related diseases. Available on web and mobile, it uses a freemium model with ad-supported and PRO plans. Our users are health-conscious individuals, and future clients include clinics and insurers. Backed by scientific publications, our small expert team combines tech, health, and business skills to drive impact globally.

virtual-personaltrainer.com

$400K /mo Reported

Men's style advice site

Men's style and confidence website for shorter men

themodestman.com

$30K /mo Reported

Idea	Revenue	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Personal finance blogging guide makingsenseofcents.com Personal finance blog for earning, saving, and living smarter.	$80K /mo Reported	Affiliate marketing +4	Affiliate program Word of mouth +1	Side Hustlers +3	CO +18	Founded 2011 · Solo founder · $100 to start	82	Build this
Personal finance coaching platform fitnancials.com 'Personal finance blog empowering millennial women.'	$10K /mo Reported	Affiliate marketing +4	Email marketing SEO	Millennial Women +3	CO +16	Founded 2013 · Solo founder · $100 to start	79	Build this
Sex toy review platform techysex.com Sexual wellness blog offering tech-savvy toy reviews.	$5K /mo Reported	Affiliate marketing +2	SEO	Adults +3	YO	Founded 2020 · Solo founder · $20 to start	75	Build this
Health-focused recipe hub cleaneatingkitchen.com Wellness blog offering healthy recipes for women.	$3K /mo Reported	Ad revenue +3	Affiliate program Facebook Community +1	Women Recovering From C... +1	+5	Founded 2009 · Solo founder · $4K to start	74	Build this
PP Blogging for passive income pursuitofpassiveincome.com Blog guiding entrepreneurs to passive income success.	$20K /mo Reported	Affiliate marketing +4	Email marketing SEO	Aspiring Entrepreneurs +3	SU JA +2	Founded 2021 · Solo founder · $500 to start	79	Build this
Entrepreneur interview platform startupily.com Entrepreneurship blog offering resources and PR services.	$2K /mo Reported	Advertising +8	Word of mouth Advertising on social media +1	Entrepreneurs +3		Founded 2016 · Solo founder · $50 to start	66	Build this
Sports underdog story platform jokermag.com Media platform sharing inspiring sports underdog stories.	$2K /mo Reported	Affiliate marketing +4	Word of mouth SEO +1	Athletes +2	+6	Founded 2017 · Solo founder · $200 to start	76	Build this
C Automotive news and reviews carspiritpk.com Unbiased automotive insights for Pakistan's car enthusiasts.	$400 /mo Reported	Ad revenue +1	Word of mouth Facebook Community +1	Car Enthusiasts +2	AD +12	Founded 2016 · 2 people · $200 to start	66	Build this
Diy home renovation blog grandmashousediy.com DIY blog for farmhouse renovation enthusiasts.	$2K /mo Reported	Blog +4	Word of mouth Advertising on social media +1	DIY Enthusiasts +4	+7	Founded 2015 · Solo founder · $1K to start	73	Build this
Kids' crafting inspiration hub redtedart.com Crafts blog inspiring kids to create easily.	$20K /mo Reported	Blogging +7	Pay Per Click Advertising SEO +1	Parents +3		Founded 2010 · Solo founder · Built in 7 days	81	Build this
Gray hair blog katiegoesplatinum.com Blog and community helping women embrace natural gray hair	$6K /mo Reported	Blog +6	Facebook Community SEO +1	Women +2	AD +66	Founded 2018 · Solo founder · $500 to start	71	Build this
Men's style and skincare blog onyourmarkyvr.com Men’s travel, style, and skincare blog with honest reviews.	$2K /mo Reported	Ad monetization +1	Advertising on social media SEO	Men +2	+2	Founded 2009 · Solo founder · $2K to start	63	Build this
Diy craft tutorial hub thecraftygentleman.net DIY craft tutorials blog with handmade craft accessories.	$1K /mo Reported	Sponsored content +3	Advertising on social media SEO	Crafters +2	AD +1	Founded 2013 · Solo founder · Nottingham, United Kingdom	58	Build this
Blogging success course letsreachsuccess.com Personal growth blog and courses for aspiring full-time bloggers	$5K /mo Reported	Online course +5	Email marketing SEO	Side Hustlers +4	CO +12	Founded 2013 · Solo founder · $100 to start	79	Build this
Car reviews and insights carblog.co.uk Automotive insights and reviews for enthusiasts.	$900 /mo Reported	Advertising +1	Advertising on social media SEO +1	Automotive Enthusiasts +1		Founded 2010 · 2 co-founders · $60 to start	54	Build this
Customized weight loss plans virtual-personaltrainer.com VPT offers an AI-driven eHealth platform focused on sustainable weight loss and prevention of lifestyle-related diseases. Available on web and mobile, it uses a freemium model with ad-supported and PRO plans. Our users are health-conscious individuals, and future clients include clinics and insurers. Backed by scientific publications, our small expert team combines tech, health, and business skills to drive impact globally.	$400K /mo Reported	Advertising +4	Advertising on social media SEO +1	Fitness Enthusiasts +2	GO +15	Founded 2014 · Solo founder · United States	75	Build this
Men's style advice site themodestman.com Men's style and confidence website for shorter men	$30K /mo Reported	Digital media +4	Affiliate program SEO	Men of Modest Height Se... +5	+20	Founded 2012 · 8 people · Tucson, Arizona, USA, United States	67	Build this

HubSpot uses your information to contact you about our products and services, and you agree to share it with Starter Story for similar purposes. Unsubscribe from either at any time. For more, see our Privacy Policy.

Have an account? Login by entering your email or continuing with Google.

Create A Password

Check your email

If there's a Starter Story account associated with that email you'll get an email with a link to automatically log in. The link will expire in 24 hours.

Your existing password still works, should you want to log in with it later.

Starter Story

Find the business ideas that actually make money.

Search 3,825+ real, revenue-generating projects — the tools they built on, how they grew, and the full breakdown behind each one.

Starter Story

starterstory.com/data

Live

Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo