Researched profile. Starter Story's AI research system compiled this page from 33 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
How The Modest Man makes money
Monetization →The Modest Man is funded primarily through advertising and affiliate commissions, including display ads and affiliate programs such as Amazon Associates, RewardStyle, Skimlinks, and AdThrive. The business also earns from sponsorships and brand partnerships, with a dedicated video reportedly costing a brand $4-6k and a 60-second ad reportedly approximately $2-3k. It has also sold a premium e-book through an automated email funnel, which the source describes as a very small part of the business.
How The Modest Man grew
Growth →The Modest Man grew largely through content published on its blog and YouTube channel, with a focus on search traffic, shareable infographics, and relationships that led to guest posts and interviews. Website traffic nearly doubled in one year after the owner returned to publishing high-quality blog content with organic potential, which the owner said meant ad and affiliate revenue doubled too. Infographics about getting clothes tailored were shared tens of thousands of times on Pinterest and Reddit, and the site reached almost a million people each month across platforms, with over 166k YouTube subscribers. Affiliate programs, including Amazon, and display advertising were its main monetization channels, with the owner focusing on display ads and affiliate revenue.
Founder
Founders →
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Key facts
- Website
- themodestman.com
- Category
- Clothing & Fashion
- Customers
- B2B
- Founded
- 2012 · 14 years ago
- Makes money via
- Affiliate / referral commissions, Advertising revenue +3
- Sources
- 33 public sources
Sources 33
Sources →21 web pages · 8 podcasts · 2 YouTube videos
Each sourced figure on this page is a verbatim quote from a public source. Hover the marker to preview it, click to read it in context.
