Idea

David Vs Goliath

These Apps Just Copied Other Proven Apps

Ask the data real businesses · real revenue · cited

Matching your filters

25 businesses

92% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$100K /mo

Middle half earn $30K – $500K/mo

How they grow

Business models

Showing 25 of 25 case studies

Sort By

Built With

Affordable optometrist-designed specs

"Affordable, optometrist-designed British eyewear for all."

cambridgespectacle.com

$100K /mo Reported

Textured hair extensions brand

Textured hair extensions brand for black women.

regirlworld.com

$30K /mo Reported

Affordable quality eyewear

Affordable, high-quality eyewear for stylish individuals.

tomahawkshades.com

$20K /mo Reported

Projection equipment specialists

"E-commerce specialist in premium projection equipment."

projectorscreen.com

$2M /mo Reported

Sustainable electric bike maker

Electric bikes for adventure enthusiasts and daily commuters.

pedalelectric.com

—

Eco-friendly laundry detergents

Eco-friendly, effective laundry detergent leveraging green chemistry.

dirtylabs.com

$20K /mo Reported

Premium ski goggles and helmets

Premium ski goggles and helmets for recreational skiers.

shopglade.com

$100K /mo Reported

Modest women’s clothing line

Modest women's clothing online and in Costco.

sexymodest.com

$500K /mo Reported

Carry-on travel backpacks

Carry-on travel backpacks for hassle-free adventures.

tortugabackpacks.com

$300K /mo Reported

Custom rugs online store

Online store selling custom rugs from Spain.

mundoalfombra.com

$40K /mo Reported

Elastic apple watch bands

Elastic Apple Watch bands with style and comfort.

braxleybands.com

$100K /mo Reported

3d printer for kids

"3D printing platform for custom kid's toys."

make.toys

$200K /mo Reported

Affordable bike tools online

Affordable, high-quality bike tools for all cyclists.

probiketool.com

$800K /mo Reported

Nutritionally complete meal solutions

"Nutritionally complete meals for health-conscious urbanites."

jimmyjoy.com

$600K /mo Reported

Fashion for tall women

Online clothing store for tall women 5’10” and over.

height-of-fashion.com

$30K /mo Reported

Lightweight ski mountaineering gear

High-performance gear for dedicated backcountry ski mountaineers.

haganskimountaineering.com

$90K /mo Reported

Iceless beer case cooler

"Iceless cooler for portable beverage cooling."

kangacoolers.com

—

Custom fixed gear bicycles

Direct-to-consumer stylish fixed gear bicycles.

solebicycles.com

$300K /mo Reported

Nespresso-compatible chocolate pods

Hot chocolate and coffee pods for Nespresso machines.

mugpods.com

$20K /mo Reported

Sustainable wooden sunglasses

Sustainable wood sunglasses funding eye care initiatives.

growneyewear.com.au

$10K /mo Reported

Minimalist shoe brand

Minimalist footwear for natural movement enthusiasts

xeroshoes.com

$4M /mo Reported

Onsite event locker rentals

Mobile locker rentals for event-goers.

themobilelockerco.com

$30K /mo Reported

3D printing made easy

Affordable 3D printers for global creators.

robo3d.com

$200K /mo Reported

Open source software directory

Community-driven list of open-source software alternatives.

openalternative.co

—

Idea	Revenue	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Affordable optometrist-designed specs cambridgespectacle.com "Affordable, optometrist-designed British eyewear for all."	$100K /mo Reported	Direct to consumer +3	Word of mouth Pay Per Click Advertising +1	Consumers +1	+13	Founded 2021 · 7 people · $30K to start	55	Build this
Textured hair extensions brand regirlworld.com Textured hair extensions brand for black women.	$30K /mo Reported	E-commerce +1	Direct sales SEO +1	Black Women +2	LO +2	Solo founder · $3 to start · Built in 60 days	71	Build this
Affordable quality eyewear tomahawkshades.com Affordable, high-quality eyewear for stylish individuals.	$20K /mo Reported	E-commerce +1	Affiliate program Word of mouth +1	Stylish Individuals	+4	Founded 2011 · 3 people · $1K to start	60	Build this
Projection equipment specialists projectorscreen.com "E-commerce specialist in premium projection equipment."	$2M /mo Reported	E-commerce +1	Word of mouth Pay Per Click Advertising +1	Homeowners +4	AD +26	Founded 2014 · 12 people · $5K to start	64	Build this
Sustainable electric bike maker pedalelectric.com Electric bikes for adventure enthusiasts and daily commuters.	—	E-commerce	Affiliate program Word of mouth +1	Adventure Enthusiasts +2	+20	Founded 2019 · 16 people · $2K to start	65	Build this
Eco-friendly laundry detergents dirtylabs.com Eco-friendly, effective laundry detergent leveraging green chemistry.	$20K /mo Reported	Direct to consumer +2	Advertising on social media Email marketing +1	Homeowners +2	+3	Founded 2018 · 7 people · $3M to start	54	Build this
Premium ski goggles and helmets shopglade.com Premium ski goggles and helmets for recreational skiers.	$100K /mo Reported	E-commerce +1	Word of mouth Advertising on social media +1	Recreational Skiers +2	+4	Founded 2016 · 3 people · $5K to start	72	Build this
Modest women’s clothing line sexymodest.com Modest women's clothing online and in Costco.	$500K /mo Reported	E-commerce +3	Word of mouth Advertising on social media +1	Women +1		Founded 2009 · 15 people · $5K to start	45	Build this
Carry-on travel backpacks tortugabackpacks.com Carry-on travel backpacks for hassle-free adventures.	$300K /mo Reported	E-commerce +1	Affiliate program Email marketing +1	Travelers +2	+50	Founded 2010 · 9 people · Remote, United States	64	Build this
Custom rugs online store mundoalfombra.com Online store selling custom rugs from Spain.	$40K /mo Reported	E-commerce	Advertising on social media Pay Per Click Advertising +1	Homeowners +4	+33	Founded 2001 · 5 people · $3K to start	59	Build this
Elastic apple watch bands braxleybands.com Elastic Apple Watch bands with style and comfort.	$100K /mo Reported	E-commerce +1	Affiliate program Word of mouth +1	Apple Watch Owners +1	+60	Founded 2017 · 3 people · $20 to start	67	Build this
3d printer for kids make.toys "3D printing platform for custom kid's toys."	$200K /mo Reported	Hardware sales +3	Press Direct sales +1	Parents +2	+44	Founded 2017 · 3 people · $10K to start	68	Build this
Affordable bike tools online probiketool.com Affordable, high-quality bike tools for all cyclists.	$800K /mo Reported	E-commerce +2	SEO Organic social media +1	Cyclists of All Abilities +8		Founded 2015 · 2 people · Marlow Bottom, England, United Kingdom, United Kingdom	65	Build this
Nutritionally complete meal solutions jimmyjoy.com "Nutritionally complete meals for health-conscious urbanites."	$600K /mo Reported	Digital Products & Courses +3	SEO Press +1	Health-Conscious Urbanites +3		Founded 2014 · 30 people · $500 to start	66	Build this
Fashion for tall women height-of-fashion.com Online clothing store for tall women 5’10” and over.	$30K /mo Reported	E-commerce +3	Advertising on social media Press +1	Tall Women +7	+4	Founded 2017 · Solo founder · Melbourne Victoria, Australia, Australia	75	Build this
Lightweight ski mountaineering gear haganskimountaineering.com High-performance gear for dedicated backcountry ski mountaineers.	$90K /mo Reported	E-commerce +1	Direct sales Email marketing +1	Backcountry Ski Mountai... +7	+21	Founded 2010 · Solo founder · $10K to start	70	Build this
Iceless beer case cooler kangacoolers.com "Iceless cooler for portable beverage cooling."	—	E-commerce +1	Advertising on social media	Beer Drinkers +6	AD +41	Founded 2017 · 8 people · $50K to start	51	Build this
Custom fixed gear bicycles solebicycles.com Direct-to-consumer stylish fixed gear bicycles.	$300K /mo Reported	Direct to consumer +3	Word of mouth Partnerships +1	City Dwellers Seeking L... +5	+10	Founded 2009 · 14 people · Los Angeles, California, USA, United States	49	Build this
Nespresso-compatible chocolate pods mugpods.com Hot chocolate and coffee pods for Nespresso machines.	$20K /mo Reported	E-commerce +2	Advertising on social media Email marketing +1	E-commerce Shoppers Int... +5	+20	Founded 2015 · 2 people · Manchester, England, United Kingdom, United Kingdom	71	Build this
Sustainable wooden sunglasses growneyewear.com.au Sustainable wood sunglasses funding eye care initiatives.	$10K /mo Reported	E-commerce +2	Word of mouth Email marketing +1	Eco-Friendly Product Co... +5	VI +11	Founded 2011 · 4 people · Byron Bay, New South Wales, Australia, United States	65	Build this
Minimalist shoe brand xeroshoes.com Minimalist footwear for natural movement enthusiasts	$4M /mo Reported	E Commerce +7	Word of mouth Pay Per Click Advertising +1	Barefoot Runners +7	+106	Founded 2009 · 83 people · Broomfield, Colorado, USA, United States	66	Build this
Onsite event locker rentals themobilelockerco.com Mobile locker rentals for event-goers.	$30K /mo Reported	Rental +1	Word of mouth Direct sales +1	Concert Venues +6	+1	Founded 2014 · 2 people · $80K to start	51	Build this
3D printing made easy robo3d.com Affordable 3D printers for global creators.	$200K /mo Reported	E-commerce +1	Advertising on social media Direct sales +1	Educators Using 3D Prin... +9	+10	Founded 2017 · 30 people · San Diego, California, USA, United States	42	Build this
Open source software directory openalternative.co Community-driven list of open-source software alternatives.	—	Services +3	Product Hunt Hacker News +1	Entrepreneurs +4		Founded 2024 · Solo founder · Built in 12 days	79	Build this

HubSpot uses your information to contact you about our products and services, and you agree to share it with Starter Story for similar purposes. Unsubscribe from either at any time. For more, see our Privacy Policy.

Have an account? Login by entering your email or continuing with Google.

Create A Password

Check your email

If there's a Starter Story account associated with that email you'll get an email with a link to automatically log in. The link will expire in 24 hours.

Your existing password still works, should you want to log in with it later.

Starter Story

Find the business ideas that actually make money.

Search 3,848+ real, revenue-generating projects — the tools they built on, how they grew, and the full breakdown behind each one.

Starter Story

starterstory.com/data

Live

Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo