23 Innovative Business Ideas For Videographers
Interested in starting a business as a videographer in 2025?
If managed well, building a business as a videographer could be more lucrative than employment. So, which are the best business ideas for Videographers?
We put together 23 of some of the best videographer business ideas you can start in today.
For each business idea, we'll show you real-world examples of other videographer businesses to help you see what it takes.
Here's the full list:
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1. Start a video production company ($161K/month)
As a videographer, starting a video production company could offer you a multitude of avenues to supplement your income and potentially grow a full-fledged business. You could diversify your work by creating commercials, online ads, and product showcases for clients, translating your current technical skills into highly sought-after marketing content. This not only leverages your existing talents but also places you at the intersection of creative and corporate needs.
Additionally, offering services such as corporate videos and employee training videos could open up steady revenue streams, as businesses continually seek engaging content for internal and external communication. With your background in videography, you could efficiently manage a video production company and produce high-quality work that meets the increasing demand for video content across industries. This entrepreneurial path allows you to build on your expertise while exploring new professional horizons.
How much you can make: $10,000 — $1,500,000/month
How much does it cost to start: $5,000 (?)
How long does it take to build: 72 days (?)
Lemonlight CEO, Hope Horner, co-founded an on-demand video production company that has produced over 7,000 videos for more than 3,000 brands, generating over $6 million in sales and growing to a 45-person team, all without taking any outside capital and being recognized in Inc 5000 and Entrepreneur 360 for three years in a row.
2. Start a freelancer platform ($366K/month)
As a videographer, you could explore the lucrative opportunity of creating a freelancer platform tailored specifically for video production professionals. By developing a specialized marketplace, you could connect skilled videographers, editors, and motion graphic designers with clients seeking high-quality audiovisual content for their projects. This platform could serve as an ideal side business, allowing you to leverage your industry knowledge and network to facilitate meaningful connections between freelancers and businesses.
Given the rapid growth of the freelancing industry and the increasing demand for multimedia content, your platform could quickly attract a diverse range of projects—from corporate videos and event coverage to social media content and creative short films. By offering targeted services, robust portfolios, and transparent pricing, you could provide value to both freelancers and clients, helping them find the perfect match for their needs.
Moreover, building a freelancer platform in the video production niche taps into the global market opportunity projected to reach $6.7 billion by 2025. As a result, you could supplement your income while fostering a community of creative professionals, expanding your career horizons beyond traditional videography.
How much you can make: $1,000 — $5,000,000/month
How much does it cost to start: $6,100 (?)
How long does it take to build: 95 days (?)
CloudDevs, a tech talent platform that sources and vets freelance tech talent and matches them with companies, has achieved $1 million in GMV in its first year, plans to achieve 100% growth year on year, and focuses on customer loyalty through its Net Promoter Score metric.
3. Start a youtube channel ($158K/month)
As a videographer, starting a YouTube channel could serve as an excellent side business or even a primary source of income. Your background in videography places you at an advantage because you possess the technical skills and creative insights necessary to produce high-quality, compelling content—attributes that attract viewers and, subsequently, subscribers.
By capitalizing on YouTube's established monetization system, you could potentially earn extra income through ad revenue, sponsorship deals, and partnerships. Engaging storytelling combined with your technical expertise could help you reach the minimum requirements of 1,000 subscribers and 4,000 watch hours, bringing you closer to joining the YouTube Partner Program.
Additionally, showcasing your work on YouTube could enhance your personal brand, attract new clients, and even open doors to other ventures such as online courses, tutorials, and speaking engagements.
How much you can make: $800 — $1,000,000/month
How much does it cost to start: $625 (?)
How long does it take to build: 90 days (?)
Time commitment per week: Min. 5 hours/week
Learn how this entrepreneurial couple made $5-7k a month by helping others find legitimate work from home jobs and creative ways to make money online through their blog and YouTube channel, as well as offering two flagship products designed to help beginner freelancers and new bloggers accelerate growth.
4. Start a podcast ($204K/month)
As a videographer, starting a podcast could be an innovative way to supplement your income and diversify your skillset. With your existing expertise in audio and visual production, you can create high-quality podcast episodes that engage listeners and stand out in the crowded market. This could be done on a budget by simply choosing a niche you're passionate about, acquiring basic recording equipment, and using your experience to ensure top-notch editing and sound quality.
Moreover, a podcast allows you to showcase your storytelling abilities in a new medium while potentially attracting sponsors or advertisers. By leveraging social media and online communities for promotion, you have the opportunity to build a loyal audience and open up new revenue streams. This venture could either serve as a profitable side hustle or grow into a full-fledged business, amplifying your personal brand and expanding your professional opportunities.
How much you can make: $400 — $2,600,000/month
How much does it cost to start: $2,000 (?)
How long does it take to build: 60 days (?)
Time commitment per week: Min. 2 hours/week
A successful podcast production company that grew from one client making $15/hour to a team of 10 contractors producing over 30 shows per week with revenue of over $10k/mo, primarily through referrals and with a focus on providing high personal touch and being picky about working only with clients who are a good fit.
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5. Start a photography blog ($10.1K/month)
Starting a photography blog could be an innovative way for a videographer to diversify income streams and build an online presence. By sharing high-quality content such as tutorials, gear reviews, behind-the-scenes stories, and interviews with industry professionals, you could engage a dedicated community of photographers and enthusiasts. This not only supplements your income but also establishes you as an authority in the photography and videography space.
To run a successful photography blog, consistency and high-quality content are key. Staying up-to-date with industry trends and experimenting with different content types will help you resonate with your audience. Monetization opportunities abound, from advertising and sponsorships to offering paid content like eBooks, courses, or personalized coaching sessions.
Specializing in a specific niche—be it landscape, portrait, or street photography—can help you stand out in a crowded market. This specialized focus could attract a loyal following and open up collaboration opportunities with brands and businesses. Overall, a photography blog can be a rewarding side business or even a full-time venture with the right amount of dedication and hard work.
How much you can make: $1,200 — $27,400/month
How much does it cost to start: $5,000 (?)
How long does it take to build: 180 days (?)
A software engineer turned founder started a digital camera review website as a side-hustle which turned into a successful online publication with up to 1.3 million unique monthly visitors, generating around $1,000 per month, attracting visitors through guest posts, focusing on desirable quality content, and through answering popular questions on Stack Exchange, providing helpful advice for other entrepreneurs.
6. Start a healthy meal delivery service ($138K/month)
Diversifying your income as a videographer could involve venturing into a healthy meal delivery service, leveraging your understanding of busy schedules and the demand for convenience. With your creative background, you could produce engaging and high-quality content highlighting the benefits of your meal prep service, attracting health-conscious millennials and busy professionals alike.
Launching an e-commerce site to offer nutritional DIY meal kits or ready-to-eat meals can save customers time and reduce food waste, aligning with your knack for efficiency and innovation. Given the lower overhead costs compared to traditional restaurants, you could invest strategically in groceries to maximize profitability, all while maintaining your videography career.
How much you can make: $60,000 — $300,000/month
How much does it cost to start: $500 (?)
How long does it take to build: 7 days (?)
Healthy Chew is a profitable weekly meal preparation service that grew from 200 to 10,000 weekly bowls in just over 3 years, with an overall sales figure of $1.8 million, achieved through effective branding and personalised customer service.
7. Start a video content creation business ($845K/month)
Starting a video content creation business is a natural extension of your skills as a videographer. You could produce a variety of engaging and impactful visuals, including promotional videos, social media content, and tutorials. This isn’t just about filming; it's about mastering editing and understanding audience engagement to truly capture viewers' attention.
With a surging demand for video content across platforms, there’s a significant market waiting for talented creators like yourself. You could work with small businesses aiming to enhance their online presence or influencers needing polished, professional videos. By investing in basic video equipment, editing software, and building a strong portfolio, you could leverage your passion for storytelling and creativity into a profitable business.
How much you can make: $7,000 — $5,166,666/month
How much does it cost to start: $2,500 (?)
How long does it take to build: 90 days (?)
This case study article is about ContentCreator.com, an online education platform that teaches professional content creation, which started with just $60 spent on Facebook ads and scaled to over $35,000 in sales per week within the first month, becoming an 8-figure business that has helped launch the careers of thousands of aspiring content creators.
8. Start a business podcast ($109K/month)
Starting a business podcast could be a smart and innovative way to diversify your income as a videographer. By creating audio content that delves into industry insights, trends, and expert interviews, you could carve out a unique niche and engage a loyal listener base. This allows you to leverage your existing skills in storytelling and content creation, but in a different medium that complements your videography work.
Imagine interviewing industry leaders and sharing their insights with your audience, while also discussing your own journey and tips as a videographer. This could not only generate ad revenue but also expand your brand and professional network. Since podcasts have low upfront costs and flexible schedules, it would fit seamlessly into your current lifestyle, offering a rewarding side business venture.
How much you can make: $4,000 — $349,983/month
How much does it cost to start: $1,000 (?)
How long does it take to build: 135 days (?)
Empire Flippers is a thought leader in brokering online business deals, having brokered over $50 million worth of deals and grown their pool of potential buyers by hundreds every month through a focus on content marketing and middle-of-funnel content.
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9. Start a freelance marketplace business ($134K/month)
As a videographer looking to supplement your income, starting a freelance marketplace business could be a lucrative and innovative idea. By creating a platform where companies can easily find and hire skilled videographers for temporary projects or special events, you could tap into the growing demand for remote work and freelance services. This is especially relevant as the freelancing economy continues to expand, with more workers opting for flexible career opportunities.
Creating a niche freelancing marketplace specifically for video production work could cater to the unique needs of both clients and videographers. By offering a secure and user-friendly platform, you could help clients post their video projects while allowing videographers to submit proposals, showcase their portfolios, and secure contracts. With the right design and effective marketing, your marketplace could become a go-to destination for video production jobs, providing a steady stream of projects and income for freelance videographers.
How much you can make: $100 — $500,000/month
How much does it cost to start: $2,000 (?)
How long does it take to build: 90 days (?)
Flexiple is a customer-funded profitable business, generating $80K in gross monthly revenues on an average over the last 6-months, driven by their focus on connecting high-quality freelancers with companies looking for reliable and remote talent, while continuously iterating on their business model and expanding into complementary areas like tech hiring and content marketing.
10. Start an online hobby classes ($3.9M/month)
As a videographer, you could leverage your expertise in filming and editing to create engaging and professional online hobby classes. Using your high-quality camera, microphone, and editing skills, you could produce well-crafted tutorials on a range of topics, from photography basics to advanced video production techniques. This not only allows you to share your passion but also adds a new revenue stream to your business.
The online education industry is booming, with projections expecting it to reach $350 billion by 2025, presenting a timely opportunity for you to step in. By offering high-quality, well-organized curricula and catering to your students’ needs, you could build a loyal customer base. Additionally, positive reviews from satisfied students can help you solidify your reputation and attract more participants.
Starting an online hobby class business enables you to monetize your skills and experience, turning your hobbies into a profitable venture. With the potential for significant growth, this could supplement your income while allowing you to continue doing what you love.
How much you can make: $1,000 — $7,800,000/month
MillionCenters is a hyperlocal TUTOR/COACHING-CENTER connecting platform that aims to be the one-stop platform for all learning needs, with 50,000 plus downloads and growing in double digits growth rate month-over-month and a customer acquisition rate of USD 1.
11. Start a travel guide website ($15K/month)
Starting a travel guide website could be a natural extension of your skills as a videographer, allowing you to merge your creative talents with entrepreneurial ambition. By leveraging your expertise in capturing compelling visuals, you could create visually stunning and engaging travel content that sets your guide apart from others. This can attract a broader audience and keep visitors coming back for fresh, up-to-date travel insights.
Imagine producing high-quality video guides for specific destinations, such as a scenic tour of Kenya or an elaborate exploration of train travel across Europe. Your audience would not only read about travel tips but also see them come to life through your lens, making your website a go-to resource for travelers seeking both inspiration and practical information.
Additionally, integrating SEO strategies and online marketing campaigns can help drive traffic to your site, ensuring travelers can find your exceptional content. As your site gains popularity, opportunities for partnerships and sponsorships may arise, transforming your side project into a profitable business venture.
How much you can make: $50 — $30,000/month
How much does it cost to start: $8,250 (?)
How long does it take to build: 90 days (?)
TravelMamas.com founder Colleen Lanin shares how she turned a family travel blog into a business that generates $15K in monthly revenue through ad network sales, affiliate sales, sponsored posts, book sales, public speaking appearances, and media campaigns.
12. Start a recruiting agency ($102K/month)
Starting a recruiting agency as a videographer could be a lucrative side business or even a full-time venture. You could leverage your creative skills to produce engaging video content to attract both job seekers and companies looking for talent, setting your agency apart from traditional text-based recruitment platforms. With the global online recruitment market projected to grow to $43 billion by 2027, the potential for success is substantial.
In your role, you could focus on producing testimonial videos from satisfied clients to build credibility and showcase the results your recruiting agency has achieved. This visual approach could resonate well with potential clients and candidates, making your recruiting agency more appealing. By capitalizing on your videography expertise, you could create a unique niche in the competitive recruitment market.
How much you can make: $100 — $320,000/month
How long does it take to build: 90 days (?)
DistantJob is a unique recruitment agency that specializes in finding full-time remote employees, and with $3 million in annual revenue, they offer small to medium-sized tech companies an edge over big competitors who are not willing to hire remotely.
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13. Start a bracelet business
As a videographer, starting a bracelet business could provide a creative outlet that complements your existing skill set and offers additional revenue streams. Your eye for detail, storytelling, and composition can translate into designing unique, visually appealing bracelets that can stand out in a competitive market. Additionally, your prowess in videography can be leveraged to create stunning promotional content for your brand, showcasing your products in a compelling and professional manner.
You could also document the process of creating your bracelets, weaving your storytelling abilities into branded content that engages potential customers and builds a loyal following. This combination of visual artistry in both your primary profession and side business can help build a cohesive and captivating brand identity. Moreover, during slower periods of videography work, focusing on the bracelet business could ensure steady income and entrepreneurial growth.
Starting a bracelet business could also facilitate collaborations with other artists and creators within your network, expanding your reach and business opportunities. The entrepreneurial journey of balancing videography and a bracelet business could not only diversify your income but also enrich your professional skill set.
14. Start a social media marketing service ($150K/month)
As a videographer, starting a social media marketing service could be an excellent way to supplement your income and capitalize on your video production skills. This business involves helping companies enhance their online presence, attract more followers, and drive engagement using platforms like Facebook, Instagram, and LinkedIn. Your expertise in creating high-quality video content would give you a significant edge in crafting compelling visuals that can captivate audiences and boost client success.
By merging your videography skills with a keen understanding of social media trends and marketing best practices, you could offer comprehensive services that go beyond simple video production. You could create and manage content, analyze engagement metrics, and fine-tune strategies to maximize your clients' social media impact.
This venture allows for flexible hours and can scale as you gain more clients, making it ideal for a side business or even a full-time endeavor. Establishing your expertise in this area could lead to recurring revenue, offering both stability and growth while positioning you as an indispensable asset to other businesses.
How much you can make: $333 — $1,783,333/month
How much does it cost to start: $1,260 (?)
How long does it take to build: 60 days (?)
MeetEdgar, a bootstrapped social media automation tool founded in 2014 by Laura Roeder, has grown to $4 million in annual recurring revenue and more than 5,000 customers, with a team size of two dozen, achieved through content marketing, social media marketing, and organic search.
15. Become a social media consultant ($97.4K/month)
As a videographer, venturing into social media consultancy could be a natural and lucrative extension of your skill set. Given your expertise in creating engaging video content, you could help businesses enhance their social media presence by advising on and producing high-quality visual media. Your ability to craft compelling visual stories would be invaluable in a social media strategy, where captivating content is key to audience engagement.
Starting as a social media consultant offers you the flexibility of working with various clients and projects, allowing you to supplement your income or even transition into a full-time business. By taking courses in content marketing, public relations, and communication, you could further refine your skills to optimize and grow your clients' social media presence effectively. Specializing in a specific industry or niche could also set you apart and attract a dedicated client base, increasing your earning potential.
How much you can make: $100 — $550,000/month
How much does it cost to start: $2,250 (?)
How long does it take to build: 60 days (?)
MeetEdgar, a bootstrapped social media automation tool founded in 2014 by Laura Roeder, has grown to $4 million in annual recurring revenue and more than 5,000 customers, with a team size of two dozen, achieved through content marketing, social media marketing, and organic search.
16. Start an innovation and technology co. ($1.99M/month)
Starting an Innovation and Technology Co. could be a compelling way to leverage your skills as a videographer and tap into the booming tech consulting market. You could advise businesses on integrating cutting-edge technologies like AI, blockchain, and IoT into their operations. This venture allows you to capitalize on your technical prowess and creative problem-solving abilities, offering customized tech solutions that streamline workflows and enhance productivity.
As a videographer with a passion for technology, you could help companies stay current and competitive in their respective industries. The rapid pace of tech advancements means there’s a steady demand for consulting services, creating a lucrative side business or a potential full-time endeavor. By staying ahead in tech trends and engaging with clients to craft bespoke solutions, you could build a successful venture that addresses critical business needs while satisfying your tech-savvy instincts.
How much you can make: $1,000 — $13,500,000/month
How long does it take to build: 135 days (?)
UK-based Idea Drop is a software-as-a-service (SAAS) allowing businesses to identify, refine and execute innovative ideas through its platform, which is already being used by MT, Ericsson, and the Kent Police Force, offering a public challenge facility allowing clients to crowdsource ideas, with one Covea idea implemented via the platform estimated to save the company £2.5m over five years.
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17. Start a digital marketplace ($418K/month)
As a videographer, you could leverage your industry expertise to start a digital marketplace specifically tailored for video-related services and products. This platform could connect freelance videographers, editors, and even actors with clients looking for their specific skills, creating a niche community that thrives on your knowledge of the field.
Because the marketplace doesn't own any products and merely facilitates transactions, it's a low-cost and low-maintenance way to supplement your income. By providing a secure trading and escrow service, you'll be able to build trust among users, potentially generating a passive income stream over time.
How much you can make: $1,000 — $2,000,000/month
How long does it take to build: 110 days (?)
Reedsy, a book publishing services marketplace that connects authors with freelancers, has driven over $1m in GMV, features over 1,500 vetted freelance professionals, and sees over 1,000 projects every month.
18. Start a real estate marketing agency ($82.6K/month)
If you're a videographer looking to supplement your income or start a side business, launching a real estate marketing agency could be an ideal move. Your skills in creating engaging visual content can seamlessly translate into developing high-quality marketing campaigns for real estate agents, who need compelling videos to showcase properties online.
Besides producing captivating property tours, you could also expand your services to include managing social media accounts and creating other marketing materials, thereby increasing your revenue streams. As the trend of online property searches continues to grow, your expertise could fill a crucial gap for real estate firms looking to stand out, making now the perfect time to dive into this opportunity.
With the average earnings in the real estate marketing industry around ₹21 lakhs, and potential to reach up to 50 lakh rupees, this venture offers a lucrative chance to make significant income while leveraging your existing videography skills.
How much you can make: $8,333 — $350,000/month
How long does it take to build: 63 days (?)
Coffee and Contracts is a digital marketing subscription service for real estate professionals that has helped over 7,000 members in just two years, with an average monthly revenue of around $165,000, and has grown at a rate of about 5% each month through organic traffic from Instagram and word of mouth.
19. Start a sales leads business ($479K/month)
As a videographer, starting a sales leads business could supplement your income by leveraging your existing networking and data skills. You could help businesses find potential customers by generating, verifying, and selling contact information and other pertinent details of prospects. Your experience in researching for video projects and connecting with clients can be directly applied to collecting and managing data for sales leads.
This venture could prove particularly advantageous due to the high demand for quality leads across various industries. Many companies prefer to outsource the intricate and time-consuming task of lead generation, providing you with a steady stream of clients willing to pay for accurate and valuable information. Balancing this side business with your videography career could not only diversify your income but also expand your professional network exponentially.
How much you can make: $1,000 — $3,333,333/month
How much does it cost to start: $1,500 (?)
How long does it take to build: 150 days (?)
Dux-Soup is a LinkedIn automation tool that helps business owners and sales & marketing professionals generate more leads, increase efficiency, and save time; with over 70,000 users and revenue of nearly $5 million, it offers automated top-of-the-funnel LinkedIn outreach activities, targeted LinkedIn campaigns and multi-touch & personalized LinkedIn drip campaigns for lead generation.
20. Start an online reputation management business ($167K/month)
As a videographer, starting an online reputation management (ORM) business could leverage your existing storytelling and content creation skills to help clients present their best digital self. You could use your expertise in video production to create compelling and positive content that enhances the online presence of individuals and companies. The visual storytelling techniques you're already familiar with can play a crucial role in curating a powerful narrative that resonates with audiences and mitigates negative commentary.
Your background in video editing and production positions you perfectly to offer high-quality content creation as part of your ORM services. With the addition of search engine optimization (SEO) and public relations strategies, you could provide comprehensive solutions that not only showcase the best of what your clients have to offer but also improve their search engine rankings. Transitioning into this billion-dollar industry allows you to diversify your income streams while continuing to work creatively and manage your business from virtually anywhere.
How much you can make: $710 — $550,000/month
How long does it take to build: 60 days (?)
ReputationStacker is a subscription software that simplifies and automates the process of getting more online reviews, helping businesses to manage their online reputation and grow their customer base; currently generating over $300k monthly revenue with low churn rates and a strong customer support team.
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21. Start a niche newsletter ($34.8K/month)
As a videographer, you could leverage your industry insights by starting a niche newsletter tailored to video production trends, techniques, and tools. Targeting an audience of amateur videographers, aspiring filmmakers, or even seasoned professionals seeking to stay updated, your newsletter could offer valuable tips, gear reviews, editing tutorials, and exclusive interviews with industry experts.
You could supplement your income by monetizing your newsletter through subscription fees, sponsored content, and affiliate marketing. By consistently delivering high-quality, specialized content, you could establish yourself as an authority in the field, attract a dedicated readership, and potentially open up additional business opportunities like workshops, online courses, or consulting services.
How much you can make: $400 — $250,000/month
How much does it cost to start: $3,000 (?)
How long does it take to build: 30 days (?)
Sex blogger turns a free WordPress blog into a $2,000 a month part-time digital business by investing in education, self-hosting, and building relationships within the NSFW community.
22. Start an online newsletter writing business ($522K/month)
As a videographer, you could leverage your expertise and industry insights to create a compelling online newsletter tailored for fellow videographers and video production enthusiasts. Your newsletter could feature exclusive tips and tricks, equipment reviews, and the latest trends in video editing and cinematography, providing valuable information that keeps your subscribers engaged and coming back for more. By sharing behind-the-scenes content from your own projects, you could also offer unique perspectives and practical advice that resonate with your audience.
Starting an online newsletter business would allow you to build a community around your brand and position yourself as an authority in the videography niche. You could offer subscription tiers, monetize through advertising, or even promote your own videography services and courses. With a well-defined strategy and engaging content, an online newsletter could significantly supplement your income and potentially grow into a profitable standalone business.
How much you can make: $500 — $4,100,000/month
How much does it cost to start: $500 (?)
How long does it take to build: 22 days (?)
College student, Whitney Bowen, launched Fem 'n STEM during the COVID-19 lockdown selling STEM boxes for kids between the ages of 8-12 and has earned $1.5k in monthly revenue within the first month of launch using social media to advertise and using WIX to create an online store.
23. Start an online food business ($764K/month)
As a videographer, you could leverage your visual storytelling skills to create compelling content that promotes your online food business. High-quality videos showcasing mouthwatering dishes, behind-the-scenes preparation, and customer testimonials could elevate your brand and attract a loyal customer base. This visual approach taps into the influential power of social media and video marketing, ensuring your culinary creations stand out in a competitive market.
Additionally, your expertise in video production could lend itself perfectly to developing engaging cooking tutorials or hosting virtual cooking classes, broadening your business horizons. By combining your passion for visual arts with an entrepreneurial spirit, you could carve out a niche in the online food landscape, transforming your side gig into a flourishing venture. Engaging content paired with delicious food could be a recipe for success, making your business both innovative and profitable.
How much you can make: $2,000 — $12,500,000/month
How long does it take to build: 135 days (?)
Healthy Chew is a profitable weekly meal preparation service that grew from 200 to 10,000 weekly bowls in just over 3 years, with an overall sales figure of $1.8 million, achieved through effective branding and personalised customer service.
