Fem 'n STEM

How I Launched A $1.5K/Month Science Box For Kids During COVID-19 Quarantine

August 12th, 2020
Whitney Bowen
Founder, Fem 'n STEM
$1.5K
revenue/mo
1
Founders
1
Employees
Fem 'n STEM
from Virginia, USA
started April 2020
$1,500
revenue/mo
1
Founders
1
Employees
market size
$186B
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
Word of mouth
business model
subscription
best tools
Google Analytics, Wix.com
time investment
Full time
pros & cons
35 Pros & Cons
Discover what tools recommends to grow your business!
platform
analytics
Discover what books Whitney recommends to grow your business!
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Hello! Who are you and what business did you start?

Hello! My name is Whitney Bowen, and I’m the founder of Fem ‘n STEM, a company focused on encouragement and equality in the science fields. I was born and raised outside of Washington D.C., and I just wrapped up my first year of college at Yale University.

Fem ‘n STEM sells STEM (science, technology, engineering and math) themed boxes with all of the necessary materials to carry out four science experiments per box. Our first box, Get Crazy with Chemistry, has been widely successful and includes the components of magnetic slime, homemade lava lamps, self-inflating balloons and DIY bouncy balls. Our products are generally aimed at 8-12-year-olds, though in my opinion, they can appeal to all ages.

Though $1.5k in monthly revenue might be low in comparison to many of the other case studies on Starter Story, it’s serving me well as an 18-year old college student and hopefully will continue to grow as the company expands.

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