7 Healthy Meal Delivery Service Success Stories [2023]
A meal prep delivery business offers nutritional and healthy meals to customers daily or weekly. These services provide either DIY meal kits or Ready-to-eat meals via e-commerce sites. All of them are meant to save time and eliminate food waste.
People who have busy work schedules find meal delivery services very beneficial. The trend is also noticed in Millenials who are health conscious and prefer nutritional food in the comfort of their home rather than visiting a restaurant.
The primary reason consumers order food online is that it is time-saving, convenient, and literally at their fingertips.
There are different types of meal services:
Online meal kits: These services may cost between $8.55 and $9.99 per serving. They will send everything you need to make excellent, restaurant-quality meals at home and save all your prep work time. Some of the popular services are Sun Basket, Blue Apron, HomeChef, etc.
Fast food delivery services: This service connects you with a broad range of local restaurants and food so that you can order from the full menus of your local favorites from the comfort of your home. Some popular services are Uber Eats, Foodsby, DoorDash, etc.
5 Benefits of Food Delivery Service
- Exposure to new customers
- Convenient
- Variety of options
- More business opportunities
- Cost-effective promotions
A Meal Prep Delivery Business can be very profitable when compared to restaurants. If you love to cook good nutritional food, you can also start a meal prep business from your home.
Preparing food from home save costs on a storefront, and you can promote the business by creating e-commerce websites. To make a good profit, you should invest less in groceries and ensure you have many customers. One can make a comfortable living even with lower monthly sales by charging around $20 to $40 an hour.
Here are some real life success stories of starting a healthy meal delivery service:
1. Healthy Chew ($720K/year)
TJ Clark (from Little Rock, Arkansas, USA) started Healthy Chew about 7 years ago.
When we first started, we sold around 200 bowls each week. We currently sell around 10,000 bowls each month. Most companies like this start the same way, cooking from their primary residence for family and friends. We were no exception. But as we continued to grow, we spent time and money to work out of rentable commercial kitchens until we were able to afford our own.
2. Fit2Go ($1.56M/year)
Cesar Quintero (from Miami, Florida, USA) started Fit2Go almost 19 years ago.
My name is Cesar Quintero and I’m the founder of Fit2Go, which I started in 2005. Our vision is to make it easy for professionals to eat smart and lead a healthy lifestyle by removing the obstacles to meal planning. A hectic professional schedule can make it a real struggle to find variety, nutrition, and value in a meal, and that’s the issue we solve.
We currently deliver over 650 meals per day, employ 23 people, and have revenue over $1.4 million. Our revenue growth has been consistent at more than 34% annually during the last five years, with around 80% of that based on referrals.
Learn more about starting a healthy meal delivery service:
Where to start?
-> How much does it cost to start a healthy meal delivery service?
-> Pros and cons of a healthy meal delivery service
Need inspiration?
-> Examples of established healthy meal delivery service
-> Marketing ideas for a healthy meal delivery service
-> Healthy meal delivery service slogans
-> Healthy meal delivery service names
Other resources
-> Healthy meal delivery service tips
4. Portable Chef ($744K/year)
Uri Attia (from Manhattan Community Board 1, New York, USA) started Portable Chef ago.
We make 25,000 custom meals a year, and our average monthly revenue is $60,000.
5. Sweetgreen ($300M/year)
Nicolas Jammet and Jonathan Neman met at Georgetown University in 2003 and quickly bonded over their frustration at the lack of healthy food on campus. So during their senior year, along with a third friend, Nathaniel Ru, they decided to open a 500 square-foot restaurant serving fresh salads made with organic produce. They had no idea what they were doing and almost ran out of money five months in. But today, Sweetgreen has over 100 locations, and is using new technology to re-imagine the fast-casual model, even as it faces unprecedented challenges from the coronavirus crisis.
Jonathan Neman (from Manhattan Community Board 1, New York, USA) started Sweetgreen ago.
Nicolas Jammet and Jonathan Neman met at Georgetown University in 2003 and quickly bonded over their frustration at the lack of healthy food on campus. So during their senior year, along with a third friend, Nathaniel Ru, they decided to open a 500 square-foot restaurant serving fresh salads made with organic produce. They had no idea what they were doing and almost ran out of money five months in. But today, Sweetgreen has over 100 locations, and is using new technology to re-imagine the fast-casual model, even as it faces unprecedented challenges from the coronavirus crisis.
6. MealSurfers ($60K/year)
Paul founded SPUDS, a men’s apparel company based in California. After many prototypes, they launched on Kickstarter and were able to raise $15,000.
Paul founded SPUDS, a men’s apparel company based in California. After many prototypes, they launched on Kickstarter and were able to raise $15,000.
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