Software Development Agency

16 Software Development Agency Success Stories [2024]

Updated: July 4th, 2024

Starting a software development agency is a great way to build a profitable business. Businesses are always on the lookout for ways to save time and money, so it's no surprise that they're increasingly turning to software developers as a way of streamlining their operations.

Software developers are in high demand, and people who can develop custom-built solutions for businesses are able to charge top dollar for their services.

If you want to know how to build your own software development agency (SDA), these successful case studies and examples will act as a great starting point.

Here are some real life success stories of starting a software development agency:

Learn more about starting a software development agency:

Where to start?

-> How much does it cost to start a software development agency?
-> Pros and cons of a software development agency

Need inspiration?

-> Marketing ideas for a software development agency

Other resources

-> Profitability of a software development agency

So... can you actually make money with a software development agency?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

1. Balsamiq ($6.6M/year)

Balsamiq Wireframes, a low-fidelity wireframing tool, was founded by Giacomo "Peldi" Guilizzoni in 2008. The idea for the tool came from Peldi's experience working at Adobe, where he realized the need for a simple sketching tool that could be used by any contributor in product meetings. With a focus on constant learning and improvement, Balsamiq has grown into a team of 33 people with a monthly revenue of about $550,000.

How much money it makes: $6.6M/year
How many people on the team: 29

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How We Started A $550K/Month Wireframing Software Company

How Balsamiq became a $550k/month company through staying focused on simplicity and taking care of their team and community.

Read by 5,904 founders

2. Wolfpack Digital ($3.6M/year)

Gina, the founder of Wolfpack Digital, came up with the idea for her app development agency after realizing the lack of soft skills and business strategy in the tech ecosystem in Romania. With a diverse background in engineering, psychology, and business, Gina was able to bring together her interests and tap into the impressive tech talent pool in her hometown of Cluj. Since launching in 2015, Wolfpack Digital has experienced impressive growth, reaching a yearly revenue of over $1.5 million.

How much money it makes: $3.6M/year
How many people on the team: 88

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How I Started A $150K/Month Web And App Development Company

Wolfpack Digital, an award-winning app development agency from Romania, founded by Gina Lupu, with a team of 50 in-house employees, has exceeded the $1.5M yearly revenue threshold, with an impressive 15-20% profit margin, focusing on fintech, health tech, IoT, social, and transportation industries.

Read by 6,100 founders

So... can you actually make money with a software development agency?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. ThirstySprout ($2.4M/year)

David Stepania, the Founder of ThirstySprout, came up with the idea for his business while taking a break on a Hawaiian beach. With a background in startups and a realization that building an extraordinary startup required an extraordinary technical team, David decided to solve the problem of connecting startups with top technical talent they could trust. ThirstySprout was born out of this desire for growth and success, and it has since grown to a team of over 40 people with $2.5 million in gross revenue last year.

How much money it makes: $2.4M/year
How much did it cost to start: $500
How many people on the team: 0

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Starting A $2.5M/Year Top-Tier Technical Talent Marketplace From Scratch

ThirstySprout, a talent acquisition platform, connects remote technical talent with high-growth startups and enterprises, boasting a team of 40-60 remote contractors and $2.5 million in gross revenue last year, with plans to double that in the next year or two.

Read by 2,991 founders

4. SteelKiwi ($1.8M/year)

Steelkiwi, a Ukrainian outsourcing company for web and mobile app development, was founded by Anton Baterikov and another individual in 2011. They noticed a gap in the market for offering businesses an alternative to PHP development and decided to provide high-quality products using Python. Today, Steelkiwi has expanded its expertise and works with businesses in various industries, with over 80 employees helping clients grow digitally.

How much money it makes: $1.8M/year
How much did it cost to start: $1K
How many people on the team: 80

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How We Started A $150K/Month Website And Mobile Development Outsourcing Company

How we started a 150k/month website and mobile development outsourcing company that has grown to 80+ employees and offers services in graphic design, QA, business analysis, project management, and marketing in addition to web and mobile app development.

Read by 6,526 founders

So... can you actually make money with a software development agency?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Krit ($1.09M/year)

Andrew, the founder of Krit, initially had no intention of starting a software agency. However, after taking an intro to Computer Science class in college, he became hooked on programming and the startup world. Through various pivots and a failed product launch, Andrew and his team eventually made the tough decision to shut down their product and transition into a full-time agency.

How much money it makes: $1.09M/year
How many people on the team: 7

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How I Started A $69K/Month Software Agency After A Failed Product Launch

A software agency started by a non-technical founder helps diverse clients with their minimum lovable product, boasting a revenue of over $700,000 this year with a 20% profit margin and a team of 8.

Read by 25,228 founders

6. The Jed Mahonis Group ($960K/year)

Tim Bornholdt, co-founder of The Jed Mahonis Group, came up with the idea to start a custom iOS and Android app development consultancy after realizing the potential of the App Store. With a passion for technology and a friend who believed in the business, they started the company with just $250 each and have since grown it into a nearly seven-figure a year agency working with clients such as Great Clips and Profile by Sanford Health.

How much money it makes: $960K/year
How much did it cost to start: $500
How many people on the team: 8

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How We Started A $82K/Month Custom iOS And Android Apps Development Agency

"We started a custom iOS and Android app development consultancy that now makes nearly seven-figures a year by landing clients like Great Clips and the USA CUP after building successful concept apps."

Read by 10,626 founders

7. theta. ($864K/year)

Emmanuel Iroanya, the founder of theta, had a unique journey that led him to start his civic and government-focused digital firm. Inspired by his father's entrepreneurial efforts in working with the City of Baltimore to provide mental health and family preservation services, Emmanuel realized he could make a difference by working with federal agencies. His time at a large federal systems integrator solidified his idea to create a company that existed at the intersection of technology and government, with the goal of addressing the limitations and implications of technology in the public sector.

How much money it makes: $864K/year
How many people on the team: 0

Inspired By My Father, I Started A $72K/Mo Digital & Management Firm [Baltimore]

Digital and management firm theta. has served over six government agencies since its inception, providing innovative solutions to unique computing problems that meet client needs so effectively, it has doubled its employee number and is aiming for a 50/50 prime-subcontractor revenue split.

Read by 4,091 founders

8. Infinite MLM Software ($780K/year)

Abdul Majeed, one of the directors of Infinite Open Source Solutions, came up with the idea for their flagship product, Infinite MLM Software, when they realized the need for MLM companies to have a software solution to manage their operations efficiently. After launching the software, they focused on digital marketing and content marketing strategies to attract and retain customers worldwide, achieving a monthly income of around $60,000 and a monthly revenue of around $1,00,000.

How much money it makes: $780K/year
How many people on the team: 100

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How We Started A $65K/Month Network Marketing Software

Software development company IOSS achieved a monthly income of around $60,000 and monthly revenue of $100,000 by offering their flagship product, Infinite MLM Software, which successfully manages the huge product sale with all types of commissions, MLM plans, and MLM business reports.

Read by 8,885 founders

9. Byldd ($600K/year)

Ayush, the founder of Byldd, came up with the idea for his business after seeing the struggle that founders, especially non-technical ones, face when building their first product. He wanted to solve this problem by helping founders build revenue-generating minimum viable products (MVPs) that are just good enough to solve a problem and get customers to pay for it. Since starting as a side project in 2019, Byldd has grown to a team of 35 people and is now making over $50K MRR.

How much money it makes: $600K/year
How much did it cost to start: $10K
How many people on the team: 35

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How This Business Generates $50K/Month Building MVPs For Non-Technical Founders

Byldd is a startup that democratizes software entrepreneurship by making it easier and less capital-intensive for non-technical founders to start software businesses, building very focused revenue-generating MVPs for bootstrapping founders, growing from a side project to a team of 35 people and making over $50K MRR.

Read by 2,092 founders

10. Modern Launch ($600K/year)

Cody Benedetto and Ryan Serkes, founders of Modern Launch, started their custom software development company after experiencing success with their own business ventures. Within just three months of launching, they generated over $100k in revenue and have been profitable since their third week in business. Their services include mobile application development, website development, and custom software development.

How much money it makes: $600K/year
How much did it cost to start: $5K
How many people on the team: 2

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We Launched A Product Agency & Generated $100K In 3 Months

Modern Launch, a custom software development company, generated over $100k in revenue and achieved profitability within its first 3 weeks of bootstrapping, offering services including mobile application development, website development and design, and custom software development.

Read by 3,654 founders

11. Weblium ($444K/year)

David Braun, co-founder and CEO of Weblium.com, came up with the idea for the company after running Templatemonster.com and realizing the drawbacks of using various website platforms. He wanted to create a website builder that took care of all the issues "under the hood" without bothering customers. With a team of 24 people, Weblium is now creating 20-30 websites every day and growing 200% month over month, on track to reach the milestone of 100 custom websites a day.

How much money it makes: $444K/year
How many people on the team: 51

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Growing A Website Builder Tool & Agency Hybrid to $37K Per Month

Weblium, a hybrid website builder that allows customers to switch between doing it themselves or having it done for them, has grown 200% month over month and is making 20-30 websites daily, with plans to reach 100 custom websites a day while partnering with banks and company registrars to offer website creation as part of their packages.

Read by 5,999 founders

12. Pioneer Mobile Applications ($360K/year)

Phil Scarfi, founder of Pioneer Mobile Applications, came up with the idea for his business while in college. He noticed the inefficiency in accessing dining hall menus online and developed an app that consolidated all the menus in one place. Word quickly spread about his app, leading to opportunities to develop apps for others and ultimately forming Pioneer Mobile Applications.

How much money it makes: $360K/year
How many people on the team: 3

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How I Started A Successful Mobile App Development Agency

Phil Scarfi, Founder of Pioneer Mobile Applications, shares how he tripled his client base and nearly doubled his website's monthly visitors through SEO, social media marketing and standardization of the development process.

Read by 12,630 founders

13. UniqueSide ($120K/year)

How much money it makes: $120K/year
How much did it cost to start: $0
How many people on the team: 1

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I Made $65K From My MVP Development Service

Aspiring founder successfully grows software development service, UniqueSide, to $65K in revenue within 8 months, working with 9 founders from 4 countries, leveraging personal branding on Twitter for customer acquisition and retention.

Read by 4,212 founders

14. Common Sense Holdings ($120K/year)

Maanda Mulaudzi, founder of Common Sense Holdings, came up with the idea for his technology solutions startup during a bus trip in South America. After realizing he wanted to leave his corporate job behind, he started the company upon returning to South Africa and now focuses on rapid prototyping to meet client needs. With a turnover of $5,000 a month, Mulaudzi aims to increase monthly revenue by 100% in the coming year.

How much money it makes: $120K/year
How many people on the team: 2

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How I Left A Professional Skateboarding Career To Start Developing IT And Mobile Solutions

South African startup Common Sense Holdings, founded by Maanda Mulaudzi, specializes in mobile apps, web-based applications, and IT consulting in the education and business sectors and is on track to double its $5,000 monthly revenue with new clients.

Read by 5,926 founders

15. Brainverse Technologies Ltd ($72K/year)

Brian Nyagol, the founder and CEO of Brainverse Technologies, started the business as a way to finance himself in college. After experimenting with various projects and learning from his mistakes, he revived Brainverse in 2018, building a team and focusing on helping small and medium-sized enterprises digitize their business. Their success is evident in their monthly revenue of $4,500, with 80% of their projects coming from referrals and 20% from direct marketing efforts.

How much money it makes: $72K/year
How much did it cost to start: $1K
How many people on the team: 15

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How I Started A $4.5K/Month Digital Services And Software Development Agency

Founder Brian Nyagol started Brainverse Technologies in Kenya, Africa, focusing on helping small and medium-sized enterprises digitize their business, digitalize their processes and build effective digital footprints, with an average monthly revenue of $4,500, serving a total of 113 clients in the past 2 years through referrals and online advertising.

Read by 7,587 founders

16. Apps:Lab ($72K/year)

a team member as a dedicated product manager to handle their project and ensure successful delivery. Our current revenue stands at $3,500 per month, with 85% generated from software development services and the remaining 15% from our flagship on-demand food delivery app, LetaFood. Despite the challenges in the current market, we are focused on expanding our in-house projects and product development to drive future growth and change the narrative of technology adoption in Kenya and Africa.

How much money it makes: $72K/year
How much did it cost to start: $1.2M
How many people on the team: 5

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How I Started A $3.7K/Month Software Company In Kenya

Apps: Lab KE is a software development company generating $3,500 per month, specializing in problem-solving using technology and data for businesses and communities.

Read by 9,828 founders