Startup Costs: Seo Business

How much does it cost to start a SEO business? The average starting costs are $13.5K.
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If you are planning to start a SEO business, the costs are relatively low. This of course, depends on if you decide to start the business on your own or bring on a big team at first.

We’ve outlined two common scenarios for “pre-opening” costs of a SEO business and outline the costs you should expect for each:

  • The estimated minimum starting cost = $515
  • The estimated maximum starting cost = $23,100

The average starting costs are $13,532.

See our full guide to starting a SEO business ➜

Startup Expenses: Average expenses incurred when starting a SEO business. Min Startup Costs: You plan to execute on your own. You’re able to work from home with minimal costs. Max Startup Costs: You have started with 1+ other team members.
Employee & Freelancer Expenses
Payroll: This number depends on if you decide to pay yourself a salary upfront and how many employees you have on payroll. At first, many founders take on all responsibilities until the business is up and running. You can always hire down the road when you understand where you need help. Keep in mind, if you do plan to pay yourself, the average salary founders make is $50K. $0 $4,000
Total Employee & Freelancer Expenses $0 (min) $4,000 (max)
Website Costs
Website builder: The cost of your website will vary depending on which platform you choose. There are many website builders on the market, so it's important you choose the right one for your business and overall goals. To learn more about your options + how to build a great website, check out this article. $15 $100
Total Website Costs $15 (min) $100 (max)
Office Space Expenses
Rent: This refers to the office space you rent out for your business. To minimize costs, you may want to consider starting your business from home or renting an office in a coworking space. $0 $2,000
Total Office Space Expenses $0 (min) $2,000 (max)
App Development Fees
Developer Costs: If you plan to outsource a developer, the cost is typically around $60-$100 per hour. Depending on the scope of your project and hours allocated to this freelancer, the cost can vary. If you have the ability to code, you may want to consider taking this responsibility on to minimize costs. $0 $12,000
Total App Development Fees $0 (min) $12,000 (max)
Equipment & Supply Expenses
Technology Office Equipment: This includes (but is not limited to) physical items such as: laptops, cameras, monitors, microphones, speakers, headsets. Technology needs grow as your company evolves, so to minimize costs, try and only purchase what is needed for you to run your business at the time. $500 $5,000
Total Equipment & Supply Expenses $500 (min) $5,000 (max)
Total Starting Costs $515 (min) $23,100 (max)

Want to start a SEO business?

See our full guide ➜