7 Food Blog Success Stories [2024]

Updated: November 19th, 2023
Start A Food Blog

Do you love educating people on the importance of keeping healthy food? Starting a food blog can be rewarding and fun.

A healthy food blog can focus on educating website visitors the importance of keeping it healthy food. Besides, you can share recipes for healthy eating and budget-friendly options with the reader. To start, you may hire someone to configure your website and content creator to share insightful information with the audience.

To increase blog interactions, share informative insights with your readers.

Here are some real life success stories of starting a food blog:

1. Kinda Healthy Recipes ($312K/year)

Mason Woodruff started his blog Kinda Healthy Recipes in 2014 as a side project and portfolio for his freelance writing. In 2017, he made the decision to work on the blog full-time and focused on creating recipe and food content. Since then, his blog has experienced revenue growth, attracting over half a million monthly sessions and bringing in $15k-$20k per month.

How much they make: $312K/year
How much did it cost to start: $10K
Current team size: 1

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How I Started A $15K/Month Food Blog For Fitness Enthusiasts

How one food blogger turned his passion into a business that brings in $15k-$20k per month through display advertising, affiliate marketing, and exclusive content, and doubled in revenue every year since going full time in 2018.

About
Mason started Kinda Healthy Recipes almost 7 years ago
Revenue
Mason grew the business to $26K/month
Costs
It cost Mason $10000 to start the business
Read by 11,564 founders

2. Crowded Kitchen ($204K/year)

Lexi Harrison, the co-founder and CEO of Crowded Kitchen, came up with the idea for her plant-based recipe website and content business while studying abroad and facing dietary challenges. With the help of her mom, she grew their audience to 20k followers within the first year. With their expertise in photography and recipe development, they diversified their business by offering content creation services to food and beverage brands, which now accounts for 50% of their revenue.

How much they make: $204K/year
How much did it cost to start: $5K
Current team size: 3

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How I Started A $17K/Month Food Blog And Recipe Development Business

How co-founders of Crowded Kitchen, a plant-based recipe website and creative content business, grew their social media following to nearly 200k and became a leader in the plant-based recipe space, while also offering photography and recipe development services to major food and beverage brands.

About
Lexi started Crowded Kitchen over 6 years ago
Revenue
Lexi grew the business to $17K/month
Costs
It cost Lexi $5000 to start the business
Read by 6,323 founders

So... can you actually make money with a food blog?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. Chefs Resources ($60K/year)

David Buchanan, a professional chef, came up with the idea for Chefs-Resources.com because he wanted easy access to culinary knowledge he had learned. After starting the website as a personal resource in 2005, he added content, studied SEO, and eventually monetized the site through paid subscriptions, resulting in revenue of $44,800 in 2020.

How much they make: $60K/year
How much did it cost to start: $50
Current team size: 1

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I Built A Resource Site For Chefs Like Me That Generates $60K Of Extra Income

Chef David Buchanan generates over $6,000 per month through his website Chefs-Resources.com, which provides professional chefs with free and paid access to detailed culinary information and kitchen management resources such as Excel sheets, resulting in gross revenue of $46,000 to date and a subscriber growth rate of over 1300% from 2015 to September 2021.

About
David started Chefs Resources over 13 years ago
Revenue
David grew the business to $5K/month
Costs
It cost David $50 to start the business
Read by 4,115 founders

4. 40 Aprons ($300K/year)

How much they make: $300K/year
Current team size:

40 Aprons: Failures Behind Growing a Food Blog by 4,000%

This case study details how a food blog grew its income from $500/mo to $18,000/mo in just one year, with a 1,300% increase in traffic.

Revenue
They grew the business to $25K/month
Read by 521 founders

So... can you actually make money with a food blog?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now