Food Blog

8 Tips For Starting A Successful Food Blog (2025)

Updated: April 14th, 2025

Want to start your own food blog? Here are some tips you should know:

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a food blog:

#1: Mason Woodruff, founder of Kinda Healthy Recipes:

We chatted with with Mason, founder of Kinda Healthy Recipes ($26K/month). In our interview, Mason says:

Perfect is the enemy of good. If I’d waited for perfection to start, I’d still be waiting.

Additionally:

As a creator, your core audience is the ultimate asset in your business. As they say, earning trust takes forever but destroying it takes seconds. If you’re unsure about a partnership, don’t do it.

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Read the full interview ➜

#2: Lexi Harrison, founder of Crowded Kitchen:

We chatted with with Lexi, founder of Crowded Kitchen ($17K/month). In our interview, Lexi says:

There’s SO much that goes into a successful blog. Improving SEO is essentially a never-ending process, but there’s incredible potential to make huge ad revenue over time.

Additionally:

We haven’t ever had content go crazy viral on social media and gained 10k followers overnight, but we have been incredibly consistent over the last several years and have grown a high-quality organic audience as a result.

Further:

Do your research early on. Especially when it comes to SEO and website best practices! I’ve had to essentially re-write almost every single post on the blog (of which there are hundreds) more than once over the last few years.

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Read the full interview ➜

#3: Mason Woodruff, founder of Kinda Healthy Recipes:

We chatted with with Mason, founder of Kinda Healthy Recipes ($26K/month). In our interview, Mason says:

I’d encourage you to make sure you’re working on the right things and not be afraid to scrap what’s not working.

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Read the full interview ➜

#4: Mason Woodruff, founder of Kinda Healthy Recipes:

We chatted with with Mason, founder of Kinda Healthy Recipes ($26K/month). In our interview, Mason says:

Making $10k/month from my business was once a dream. As soon as I reached that number, the goal moved to $20k, then $30k, and now $40k. It’s important to find enjoyment in the work and where you’re at now instead of constantly chasing the next goal.

Additionally:

Once you find what’s working, triple down on that. We’ve had a breakthrough this year with our content creation process and overall blogging strategy

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Read the full interview ➜