Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

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4 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$800K /mo

Middle half earn $200K – $2M/mo

How they grow

Business models

Showing 4 case studies

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3D printed waterproof casts

"Custom 3D-printed waterproof casts for active lifestyles."

activarmor.com

$60K /mo Reported

Stuffed animal gift service

E-commerce brand sending stuffed animal care packages.

sendafriend.co

$800K /mo Reported

Pain-blocking therapy devices

Thermo-mechanical pain relief tools for acute and chronic pain.

paincarelabs.com

$200K /mo Reported

Weighted blanket for calming

Weighted blankets for reducing anxiety and improving sleep.

hushblankets.com

$2M /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
3D printed waterproof casts activarmor.com "Custom 3D-printed waterproof casts for active lifestyles."	$60K /mo Reported	—	Productized service +2	Email marketing SEO +1	Doctors +4	+11	Founded 2014 · 3 people · $800K to start	66	Build this
Stuffed animal gift service sendafriend.co E-commerce brand sending stuffed animal care packages.	$800K /mo Reported	—	E-commerce +2	Word of mouth Advertising on social media +1	Gift Givers +4	+7	Founded 2018 · 20 people · $1K to start	68	Build this
Pain-blocking therapy devices paincarelabs.com Thermo-mechanical pain relief tools for acute and chronic pain.	$200K /mo Reported	—	E-commerce +3	Word of mouth Direct sales +1	Parents of Kids with Ch... +8	+67	Founded 2006 · 3 people · $200K to start	62	Build this
Weighted blanket for calming hushblankets.com Weighted blankets for reducing anxiety and improving sleep.	$2M /mo Reported	—	E-commerce +5	Advertising on social media SEO +1	Older Women Seeking Sle... +14	CO +4	Founded 2018 · 20 people · $200K to start	53	Build this

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Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo