How Much Does It Cost To Start An Etsy Digital Products Business? (In 2023)

Pat Walls

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Updated: January 18th, 2023

Start An Etsy Digital Products Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

The cost of opening a an etsy digital products business can vary based on several factors. However for a an etsy digital products business you can expect to spend $12 to $21,740 with an average cost of $11,015.

The minimum startup costs for an etsy digital products business: $12
The maximum startup costs for an etsy digital products business: $21,740
The average startup costs for an etsy digital products business: $11,015

Here's a detailed list of an etsy digital products business startup costs:

Learn more about starting an etsy digital products business:

Where to start?

-> Pros and cons of an etsy digital products business

Need inspiration?

-> Other etsy digital products business success stories
-> Examples of established etsy digital products business
-> Marketing ideas for an etsy digital products business

Other resources

-> Etsy digital products business tips

Equipment & Supply Expenses

Starting an etsy digital products business may require purchasing some equipment, whether that's for producing the product or packaging the goods, or equipment needed in the back office.

Cost	Required?	Min Cost	Max Cost
Cleaning Supplies ➜	Optional	$63	$200
First-aid Equipment ➜	Optional	$3	$500

Software Expenses

Your etsy digital products business needs software to run efficiently!

Why spend money on software? Because it can help you save time and automate certain parts of the business, so you can focus on the most important matters. Software and technology can help you grow your business, and save you from expensive personnel costs.

Cost	Required?	Min Cost	Max Cost
Email marketing tool	Recommended	$0	$100
Accounting & Invoicing Software	Recommended	$0	$50
CRM Software ➜	Recommended	$12	$300
Project Management Software	Recommended	$0	$25
Design Programs & Software	Optional	$0	$50
Social Media Management Tools	Optional	$0	$50

Office Space Expenses

It will be your call to determine if you need office space. It is not a requirement but may be necessary as your etsy digital products business grows.

Cost	Required?	Min Cost	Max Cost
Rent ➜	Optional	$0	$5,750
Utility Costs For Office Space ➜	Optional	$0	$1,150
WiFi & Internet ➜	Optional	$0	$100

Inventory Expenses

If you sell a physical good, you'll likely have to start with some inventory.

Cost	Required?	Min Cost	Max Cost
Inventory Storage	Optional	$0	$5,000
Package Design ➜	Optional	$50	$3,000
Shrinkage	Optional	$0	$1,000
Distribution costs	Optional	$0	$750

Advertising & Marketing Costs

Cost	Required?	Min Cost	Max Cost
Business Cards ➜	Optional	$0	$50
Local fairs and festivals	Optional	$0	$500
Direct Campaigns, Printing and Mailing	Optional	$0	$300
Affiliate Marketing Commission & Fees	Optional	$0	$250
Influencer Marketing	Optional	$0	$750
Press	Optional	$0	$500
Google Ads	Optional	$0	$300
Facebook & Instagram Ads	Optional	$0	$350

Website Costs

Every business should have a website, and it's worth spending a bit of money to set it up right.

Cost	Required?	Min Cost	Max Cost
Domain Name ➜	Required	$12	$200
Business Email Hosting Service ➜	Recommended	$1	$15

Specific Industry Expenses

Cost	Required?	Min Cost	Max Cost
Handyman Tools	Optional	$0	$500

Part of

Starting An Etsy Digital Products Business: Everything You Need To Know

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Pat Walls, Founder of Starter Story

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