Business Idea

Start A Diy And Crafts Blog

About

Starting a DIY and crafts blog requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell diy and crafts blog, or selling diy and crafts blog online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a DIY and crafts blog ➜

Key stats

market size
$41.6B
revenue (monthly)
$7.8K
starting costs
$16.6K
gross margin
80%
avg product price
$50
time to build
6 months
growth
SEO
business model
E-Commerce
time investment
Side project
work from home?
Yes

About

Starting a DIY and crafts blog requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell diy and crafts blog, or selling diy and crafts blog online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a DIY and crafts blog ➜

Key stats

market size
$41.6B
revenue (monthly)
$7.8K
starting costs
$16.6K
gross margin
80%
avg product price
$50

 

time to build
6 months
growth
SEO
business model
E-Commerce
time investment
Side project
work from home?
Yes

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $151 $352
Equipment & Supply Expenses $500 $5,000
Website Costs $303 $7,215
Business Formation Fees $600 $4,700
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $2,800
Other Expenses $0 $800
Total Startup Costs $2,466 $30,961

Successful Businesses

Business URL Rank
I Heart Nap Time iheartnaptime.net #79,057
Our Pastimes ourpastimes.com #114,974
How Does She howdoesshe.com #121,558
RedTedArt redtedart.com #145,689
Skip To My Lou skiptomylou.org #159,062
Man Made DIY manmadediy.com #206,943
Crafty Morning craftymorning.com #208,307
Creatively Beth creativelybeth.com #253,198
DIY Projects diyprojects.com #260,396
Make It and Love It makeit-loveit.com #271,510
The Imagination Tree theimaginationtree.com #273,803

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Rewarding work Starting a DIY and crafts blog can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Traffic to your website A DIY and crafts blog gives people a reason to visit your website and to keep coming back to you!
Meaningful business connections You never know who you will meet as a DIY and crafts blog. This could be the start of an incredible business opportunity!
Cons Description
Constant maintenance of publication You may find yourself constantly needing to update your DIY and crafts blog in order to stay relevant for your audience and for those searching on google.
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Longer Sales Process A DIY and crafts blog can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Low margins The gross margins for your DIY and crafts blog are typically around 80%, which can make it more challenging to incur new expenses and maintain profitability.
High employee turnover In the DIY and crafts blog, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.
High overhead expenses With starting a DIY and crafts blog, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Social Media Advertising

    Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

    According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.

    Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.