Career Coaching Business

How Much Does It Cost To Start A Career Coaching Business? (In 2024)

Updated: July 23rd, 2024

Looking to start a career coaching business?

But curious about:

  • how much it costs to start a career coaching business?
  • what are the typical career coaching business startup costs?
  • or the actual cost of starting career coaching businesses?

Well, we have the data to prove it, supported by real career coaching businesses and how much they actually cost to start.

Let's go over it.

What is the average cost of starting a career coaching business?

Based on our data reported by actual career coaching business founders, the average cost of starting a career coaching business is between $100 and $50,000.

Additionally, our data shows that the the median startup costs for a career coaching business are around $1.5K.

Remember, though, not all career coaching businesses are the same - and neither are people's budgets. It's important to distinguish between different levels or types of career coaching businesses

Real World Examples: How much does it cost to start a career coaching business?

We asked real career coaching business founders and business owners how much it actually cost to get started?

Here is what they said:

Austin Belcak

Founder of Cultivated Culture ($20K/month)

"Launching the business was incredibly easy and low cost for me. I think the entire thing cost me about $250 up front."

Austin Belcak is the founder of Cultivated Culture, a business that helps people land jobs at top companies without applying online.

Read by 12,010 founders

Patrick Curtis

Founder of Wall Street Oasis ($200K/month)

"I used $1,000 of my own savings and Google AdSense to help fund the start-up costs...which were really just server costs."

Patrick Curtis is the founder of Wall Street Oasis, an online community focused on careers in finance started in 2006.

Read by 22,039 founders

Nissar Ahamed

Founder of CareerMetis.com ($3K/month)

"My costs were little — annual domain registration, monthly hosting fee, and a Gmail account. All of this cost less than $20 a month."

Nissar Ahamed is the founder of CareerMetis.com, an online publication geared towards job seekers and freelancers that started in 2015.

Read by 7,910 founders

Lydia Lee

Founder of Screw The Cubicle ($10K/month)

"My costs were low to run my coaching business by choosing tools that were affordable or completely free to use like Zoom, Skype, and hosting my courses on Teachable."

Lydia Lee is the founder of Screw The Cubicle, a career transition coaching business that helps people find alternative career pathways beyond the traditional 9-5 job.

Read by 9,759 founders

Anastasia Andreani

Founder of Vizio Makeup Academy ($235K/month)

"We started this business with $4,000. Working from the ground up, we utilized everything we had learned and put all our knowledge into this academy. We spent $500 on trademarking Vizio Makeup Academy and a few hundred dollars on legal fees."

Anastasia Andreani is the founder of Vizio Makeup Academy, an online professional makeup academy that allows individuals to take professional makeup courses online.

Read by 15,133 founders

Michael Gardon

Founder of Rejoin Media ($100K/month)

"To break the corporate shackles, AND if I wanted to stay away from raising money, I would need clients to bring in money that I could apply towards the growth of my sites. However, becoming an agency was off the table. There are some great agencies out there, but that is not a model that fits well within my life."

Michael Gardon is the founder of Rejoin Media, a portfolio of web-based businesses that operates on a private equity model, generating around $100,000 per month in revenue.

Read by 949 founders

Todd Baker

Founder of Project 9 Life ($40K/month)

"Costs to get started were $40-$50k, for all the systems, continued education, books, memberships, etc… These costs were for education and books and classes about self development, a website, and all the support behind it from Zoom and calendly to a funnel and CRM."

Todd Baker is the founder of Project9LIFE, a life coaching business that helps people gain clarity, simplicity, and progress through an 8-week group coaching program.

Read by 931 founders

h.resendez

Founder of National Trade Institute ($160K/month)

"All I knew was who bootstrapped this school for 30k."

Hector [LASTNAME] is the co-founder of the National Trade Institute, an online trade school in Texas offering Healthcare, Office Development, HVAC, Electrical, and Plumbing courses.

Read by 1,909 founders

Dominic Monn

Founder of MentorCruise ($40K/month)

"It ended up taking years to build some intuition about this."

Dominic Monn is the founder of MentorCruise, a career coaching marketplace launched in 2018 that now generates $24,000 per month in commissions.

Read by 5,941 founders

George

Founder of Loopcv ($15K/month)

After a couple of months, we also received angel investment, and this is how things started becoming more serious! We found the investor through a European competition after being accelerated for a couple of months!

George Avgenakis is the founder of Loopcv, a job search automation platform that helps job seekers and businesses streamline the hiring process.

Read by 11,646 founders

Enjoyed reading these real world examples?

Our platform is full of case studies of successful career coaching businesses that you can learn from.

Starting a career coaching business - what you should know:

Delving into the specifics of starting a career coaching business can help you manage costs effectively.

Initial Setup Costs

The initial setup costs can vary significantly based on location and business structure. Generally, you can expect to spend anywhere from $500 to $5,000. Registering a business name and obtaining necessary licenses may cost between $100 to $500. If you work from home, you'll save on office rental fees, which can otherwise range from $500 to $2,000 per month depending on your location.

Marketing and Branding

Marketing is crucial for attracting clients, and you can allocate a budget ranging from $200 to $2,000 for initial efforts. Building a professional website can cost between $500 to $5,000, depending on the complexity and whether you hire a developer or use DIY tools like WordPress or Wix. Additionally, investing in social media ads or Google AdWords could be an effective strategy, costing between $100 to $500 per month.

Certification and Training

While not always mandatory, earning a coaching certification can significantly boost your credibility. Programs offered by organizations like the International Coach Federation (ICF) or the Center for Credentialing & Education (CCE) can cost between $1,000 and $7,000. This investment can differentiate you from competitors and justify higher pricing for your services.

Ongoing Costs

Ongoing costs such as internet, phone, and software subscriptions should also be factored in. These can run you between $50 to $300 per month. Professional liability insurance, which can cost between $200 and $1,000 annually, is a smart investment to protect your business against potential claims.

Understanding these cost components will help you create a realistic budget and financial plan for your career coaching business.

Potential Costs of Starting a Career Coaching Business

Starting a career coaching business involves a variety of costs, from initial setup to ongoing expenses. Below is a detailed breakdown of these potential costs.

Cost Component Description Approximate Cost Range
Website Development Custom-designed website including professional design, content creation, and functionality. $1,000 - $5,000
Web Hosting Monthly or annual fees to host your website. $10 - $30/month
Domain Registration Annual registration of the business domain name. $10 - $50/year
Licensing & Permits Business registration and any required professional licenses. $100 - $500
Office Space Cost of renting a physical office space, if applicable. $500 - $2,000/month
Marketing & Advertising Online ads, print materials, business cards, etc. $200 - $2,000 monthly
Insurance Professional liability and business insurance. $500 - $1,500/year
Accountant/Bookkeeping Hiring an accountant or using accounting software. $300 - $1,000/year
Professional Training & Certification Costs for obtaining relevant coaching certifications. $1,000 - $4,000
Coaching Tools & Software Subscriptions to platforms like Zoom, CRM tools, and other software specific to coaching. $50 - $300/month
Legal Fees Costs associated with setting up your business legally, including consulting with a lawyer. $500 - $2,000
Branding Materials Logo design, brochures, and other branding expenses. $200 - $1,000
Technology & Equipment Computer, phone, a good quality headset, webcam, etc. $1,000 - $2,500
Training Materials Books, courses, and other materials needed for professional development. $100 - $500/year
Networking Membership fees for networking groups or professional organizations. $100 - $500/year
Workshops/Seminars Hosting or attending events to enhance your skills and network. $200 - $1,000/year
Emergency Fund Reserved funds for unexpected expenses. $1,000 - $5,000

Starting a career coaching business may require initial investments followed by ongoing expenses. Planning these costs can help ensure a smoother establishment and operation of your business.