7 Outdoor Sports Store Success Stories [2024]

Updated: November 19th, 2023
Start An Outdoor Sports Store

Here are some real life success stories of starting a outdoor sports store:

1. Be Activewear ($1.5M/year)

Julie New, founder of Be Activewear, came up with the idea for her online retail store after realizing there was a need for a place where women of all sizes could find affordable Australian activewear and swimwear. With only $150, Julie launched the store in October 2014 and now generates over $1.5 million a year in sales, attracting customers through strategic Facebook and Instagram campaigns.

How much they make: $1.5M/year
Current team size: 1

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Starting A $1.5M/Year Business As A Single Mom

Australian woman launches affordable activewear store with only $150 and now sees over $1.5 million a year in revenue, using Shopify as the sales platform and Facebook and Instagram campaigns as the best source of advertising.

About
Julie started Be Activewear over 9 years ago
Revenue
Julie grew the business to $125K/month
Read by 7,091 founders

2. Comfy Cup LLC ($300K/year)

At just 8 years old, Kyler was frustrated by the uncomfortable athletic cup his baseball coach required him to wear. Instead of complaining, his parents challenged him to come up with a solution, and thus the idea for the Comfy Cup was born. Now, at 12 years old, Kyler's invention has grown into a successful business venture, with the Comfy Cup grossing over $100,000 in revenue last year and being sold in all 50 states, Canada, and Australia.

How much they make: $300K/year
How much did it cost to start: $25K
Current team size: 2

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How A 12 Year Old Started A $100K Athletic Cup Product

A 12-year-old invented The Comfy Cup, a more comfortable athletic cup for boys, which has grown into a successful business venture grossing over $100k in revenue last year, available on Amazon, The Grommet, and in local sporting goods stores.

About
Kyler started Comfy Cup LLC over 7 years ago
Revenue
Kyler grew the business to $25K/month
Costs
It cost Kyler $25000 to start the business
Read by 6,502 founders

So... can you actually make money with a outdoor sports store?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. Boxraw ($7.92M/year)

How much they make: $7.92M/year
Current team size: 31

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How to Get Out of a Bad Contract: Boxraw’s Founder Shares His Secrets

Boxing lifestyle brand Boxraw brings in $660k/month with 31+ employees, fueled by their passion and partnerships rather than paid endorsements.

About
Ben started Boxraw over 7 years ago
Revenue
Ben grew the business to $660K/month
Read by 539 founders

So... can you actually make money with a outdoor sports store?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

4. Dispatch Custom Cycling Components ($300K/year)

Brian De Groodt, the founder of Dispatch Custom Cycling Components, came up with the idea for his business while looking for ways to diversify the revenue of his custom bicycle frame company. After experimenting with laser-engraved bicycle headset caps and realizing their popularity, he made the difficult decision to shut down the frame manufacturing and focus on Dispatch full-time. Since then, Dispatch has grown steadily, with over 20,000 cyclists customizing their bikes with their unique products.

How much they make: $300K/year
How much did it cost to start: $20K
Current team size: 1

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How I Disrupted The Cycling Industry And Grew My Business To $300K/Year

Dispatch Custom Cycling Components has grown its business by 40% since 2021, generating over $300,000 in annual revenue while selling products such as customizable headset caps and bar-end plugs for bikes, aimed at passionate cyclists.

About
Brian started Dispatch Custom Cycling Components over 6 years ago
Revenue
Brian grew the business to $25K/month
Costs
It cost Brian $20000 to start the business
Read by 2,558 founders