10 Online Fitness Coach Success Stories [2022]

10 Online Fitness Coach Success Stories [2022]
Become An Online Fitness Coach

Online fitness coaching is the use of live video or recorded video to offer fitness classes to an online audience at a fee. To become successful in business, online fitness coaches should possess the following personal qualities:

  • Stay focused on clients’ needs and goals
  • Be ready to walk the talk
  • Ask the clients questions
  • Focused on educating the client
  • Adjust to a language clients understand

Increase in number of internet usersand more hours spent online, online businesses will keep thriving.

Therefore, fitness coaches looking to expand their businesses or venture into new markets can consider starting an online fitness coach business.

Here are some real life success stories of starting a online fitness coach:

1. TeamFFLEX ($984K/year)

Ryan Milton (from Las Vegas, Nevada, USA) started TeamFFLEX almost 9 years ago.

Revenue
$82K / month
Team
1 founders / 0 employees
Location
Las Vegas, Nevada, USA

Case Study

I was once just an out of shape, overweight guy with a goal to make a change. I started my health and fitness journey by losing 90lbs. The discipline and drive it took to go from never exercising at all to achieving such significant weight loss taught me a lot about goals and how to attain them.

TeamFFLEX is my online personal training platform that coaches athletes, Hollywood actors, professional musicians and everyday people all around the world. Starting with literally 0 dollars and a hell of a lot of drive I successfully built my business into the 6 figures in less than a year. Today, TeamFFLEX LLC does $48,000 a month and is growing continually month after month.

how-i-started-a-48k-month-business-with-an-online-fitness-training-service

2. Expert PT LTD ($108K/year)

MR ANDREW P GRIFFITHS (from Chester, England, United Kingdom) started Expert PT LTD over 7 years ago.

Revenue
$9K / month
Team
1 founders / 2 employees
Location
Chester, England, United Kingdom

Case Study

My name is Andy Griffiths, I am the founder of Expert PT; an Online Personal Training service that specializes in fast-tracking body transformations.

My clients are wide-ranging in terms of age, culture, background, and demographic, I have consciously set out to achieve this via a persona and tone that does not alienate any one group. I have created a lucrative business model that has minimal static overheads which allows me to work from anywhere and with a global client base.

how-i-started-a-9k-month-online-personal-training-business

3. Ro Anwar Fitness ($24K/year)

Oliver Anwar (from London, England, United Kingdom) started Ro Anwar Fitness about 5 years ago.

Revenue
$2K / month
Team
1 founders / 1 employees
Location
London, England, United Kingdom

Case Study

My name is Oliver Anwar, the owner of www.roanwarfitness.com. I am an online personal trainer that provides bespoke training, nutrition and lifestyle coaching to busy professionals, entrepreneurs and founders trying to lose fat, build muscle and improve their confidence.

I am making around $2,000 USD per month and was featured on the New York Times Best Seller Chris Guillebeau’s Side Hustle Podcast.

how-i-channeled-my-passion-for-fitness-into-a-successful-online-business

4. Fit Healthy Momma ($240K/year)

From burned out freelance writer to making $200+ a day in affiliate sales ... all in less than a year. That’s Tami Smith's story. Tami was writing affiliate content for clients when she had a “why don’t I try that?” moment. Starting in late 2019, Tami went from watching clients make money from th…

Tami Smith (from Williamstown, Massachusetts, United States) started Fit Healthy Momma about 3 years ago.

Revenue
$20K / month
Team
1 founders / 2 employees

Case Study

Tami Smith started Fit Healthy Momma in late 2019. She writes blogs about the latest fitness and wellness-based brands to help her readers make informed choices and live a fit & healthy life!

Through her website, she aspires to create a space for real, legitimate information on reviews of the best D2C fitness and health brands. In less than a year, she went from being a freelance writer to earning more than $200 per day from affiliate sales.

Tami moved from watching her clients profit from the articles she wrote to earning her own affiliate commissions on a website. She is doing an incredible job with Fit Healthy Momma, and it combines two of her passions: fitness and writing.

article

Listen to the full podcast on podcasts.apple.com ➜

5. Tobias Young Fitness ($360K/year)

Tobias Young (from Canada) started Tobias Young Fitness almost 8 years ago.

Revenue
$30K / month
Team
1 founders / 2 employees
Location
Canada

Case Study

Hi! I’m Tobias Young, IFBB Pro, Online Fitness Coach, and Nutrition Expert with 21 years of fitness industry experience.

how-i-started-a-18k-month-online-fitness-coaching-business

6. Winning Mentality Fitness ($120K/year)

Brandon tells us how he scaled his training business online with Everfit so he could stop trading time for money and help more clients achieve their goals.

Brandon is a solo operator of Winning Mentality Fitness, located in the Bay area. He first began training 8 years ago after college and shifted to adding remote coaching right before the pandemic. Brandon invested heavily in himself to perfect his craft of coaching but also to build his business acumen.

Brandon Woo (from Berkeley, California, USA) started *Winning Mentality Fitness * almost 9 years ago.

Revenue
$10K / month
Team
1 founders / employees

Case Study

Winning Mentality Fitness, based in the Bay area, is a fitness training business run solely by Brandon Woo.

He started working out for the first time after graduating from college eight years ago and grew a passion for fitness. This led to his fitness coaching training business which he started in 2014.

In 2020 after the pandemic hit, he came across Everit, an online fitness training software. This discovery proved beneficial as he decided to take his training business online.

In just three months, Brandon expanded his training company to a monthly revenue of $10,000 by using his newly acquired business knowledge. He now maintains a small number of in-person clients while working online with 20 clients.

Since the success of his online training, Brandon has been able to add a new source of income to his training company. Because of this, he could choose the clients he worked with personally and was no longer forced to exchange his time for money.

article

Read the full story on blog.everfit.io ➜

7. Online Fitness Coach with Brian Donovan ($100K/year)

This is the story of how Brian Donovan got on track to double his income to $100,000 a year within two months of graduating from the Hybrid Fitness Business Mentorship Program.

The secret? Finally charging what he was worth.

The breakthrough came after more than six years of unfocused effort as an online fitness coach.

“Before the program I had about 10 clients paying anywhere from $97-$147/month,” says the 35-year-old Chicago online fitness trainer.  “I was on pace to make less than $20K annually.”

“By the end of the program, Eric and Daniel were pushing me to raise my rates. They said I was undervaluing my service,” says Brian.

“Just recognizing the market value and what I have to offer with my experience and then being able to sign-up new clients at a higher rate was a big help.

“It was the push I needed. I also have a different outlook on sales and am more confident when speaking with clients about what I have to offer and what it’s worth.”

Revenue
$8.33K / month

Case Study

This is the story of how Brian Donovan got on track to double his income to $100,000 a year within two months of graduating from the Hybrid Fitness Business Mentorship Program.

The secret? Finally charging what he was worth.

The breakthrough came after more than six years of unfocused effort as an online fitness coach.

“Before the program I had about 10 clients paying anywhere from $97-$147/month,” says the 35-year-old Chicago online fitness trainer.  “I was on pace to make less than $20K annually.”

“By the end of the program, Eric and Daniel were pushing me to raise my rates. They said I was undervaluing my service,” says Brian.

“Just recognizing the market value and what I have to offer with my experience and then being able to sign-up new clients at a higher rate was a big help.

“It was the push I needed. I also have a different outlook on sales and am more confident when speaking with clients about what I have to offer and what it’s worth.”

8. Fierce & Fit ($60K/year)

We are talking to a special guest Michelle Riley, and this is a trainer who built her business from the ground up, starting from making just a couple of hundred dollars a month to over $5,000 per month as an online personal trainer.

Today, we're going to dive into how she’s been able to do that and how you can do that too. Since filming this, Michelle Riley has taken her business even further to making over $10,000 a month. There are a lot of awesome things to be learned, and we’re gonna dive right in!

Michelle Riley-Snyder (from Pensacola, Florida, United States) started *Fierce & Fit * almost 8 years ago.

Revenue
$5K / month
Team
1 founders / employees

Case Study
  • The company Fierce & Fit is owned and run by Michelle Riley-Snyder, a Latina business owner who is a certified trainer & nutrition coach. Through this online platform, Michelle assists Modern professional women in achieving the physical and mental health they truly deserve.
  • Fierce and Fit is ideal for women who need assistance juggling their personal and professional lives while also wanting to maintain their best physical and mental health.
  • Michelle offers personalized workout routines, customized meal plans, and motivation to help her clients reach their objectives.
  • She is also co-founder and co-owner of the Health and Wealth Sisters, as well as the author of the book "The Health and Wealth Sisters' 360 Action Plan".

Michelle took the business from $0 to $5K/month, mainly through social media and leveraging client relationships.

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Read the full story on trainerize.com ➜

9. Camp Gladiator ($479M/year)

Tune in to hear the story of Jeff and Ally Davidson—how interacting with Hulk Hogan jump started their business, how they’ve seen community and exercise drastically affect people’s lives, and how their faith impacts everything they do.

Jeff and Ally Davidson (from Austin, Texas, USA) started Camp Gladiator about 14 years ago.

Revenue
$39.9M / month
Team
2 founders / 1004 employees

Case Study
  • Jeff and Ally Davidson (a husband-wife-duo) started Camp Gladiator, a fitness coaching company. They are passionate about physical fitness and strive to provide trainers and campers with unforgettable, life-changing experiences.
  • The goal of Camp Gladiator is to positively impact people's physical health and, ultimately, their lives. They work towards transforming lives through engaging, enjoyable, and challenging outdoor and online group workouts.
  • Camp Gladiator (CG), founded in 2008 in Austin, Texas, is one of the fitness fads with the fastest expansion rate.
  • CG has expanded exponentially throughout 2020 and 2021! While the majority of fitness-related businesses were closing down.
  • This company has more than 1,000+ elite Certified Personal Trainers and more than 100+ devoted HQ teammates.

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Watch the full video on youtube.com ➜

10. MasalaBody ($120K/year)

Some say starting a successful online business is impossible. I say my kids eat impossible for lunch. Within 6 months of launching my website, I made my first $10K. Today my online business, MasalaBody.com, makes more than $10K every month — plus, I still have a full-time job, and my kids are now 6 1/2 and 5.

Nagina Abdullah (from New York, NY, USA) started MasalaBody over 8 years ago.

Revenue
$10K / month
Team
1 founders / employees

Case Study

Nagina Abdullah is the owner of the online weight loss coaching company MasalaBody.

She lost 40 lbs in 9 months and is now on a mission to help others achieve similar weight loss success.

Women who’ve previously tried everything else lost hope and believed their weight issue might be genetic. But when they consulted Nagina, they could see positive results within a short time.

Nagina assists ambitious professionals and entrepreneurs transform into a healthy lifestyle using a step-by-step habit change approach through 1:1 coaching and online programs.

She works specifically with busy clients and provides strategies for every situation, including while they are at home, networking/business conferences, and traveling.

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Read the full story on growthlab.com ➜

Pat Walls,  Founder of Starter Story
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