16 Marketing Automation Platform Success Stories [2023]

16 Marketing Automation Platform Success Stories [2023]
Start A Marketing Automation Platform

Here are some real life success stories of starting a marketing automation platform:

1. Growave ($1.32M/year)

Eldar Galiev (from Bishkek, Kyrgyzstan) started Growave ago.

Revenue
$110K / month
Team
3 founders / 70 employees

Case Study

Hi! My name is Eldar and I’m the founder of Growave - the best all-in-one marketing tool for Shopify brands. I would like to share a little about my story. At first, I studied at the university as a computer engineer but did not complete my studies. From the second year of my studies, I started to work as a developer and began my journey to a programming career. For three years, I worked for an IT company and it helped me understand how IT products are being developed and gain hands-on experience.

We are proud to be the leading IT company with over 70 full-time employees based in Bishkek, Kyrgyzstan. It seemed impossible to believe in from the start, as the company was not profitable for a while. We were pioneers in our field, and many people who came into our company gained a lot of experience and knowledge as we grew together. Now Growave earns over 110,000 USD monthly and has 12,000 merchants using the app worldwide.

how-we-built-a-110k-month-all-in-one-marketing-app-for-shopify-brands

2. User.com ($1.2M/year)

Mike Korba (from Warsaw, Masovian Voivodeship, Poland) started User.com ago.

Revenue
$100K / month
Team
2 founders / 40 employees
Location
Warsaw, Masovian Voivodeship, Poland

Case Study

Hi! I’m Mike Korba. I’m one of the Co-Founders of User.com. Today I want to tell you a little bit about the company which was started by Greg Warzecha who was the owner of the idea. I was brought on and started from beta as one of the product’s first customers.

We have always had big ambitions, even to compete with the top products on the market, despite not being from Silicon Valley, or having massive budgets. When I first came to get to know Greg’s aspirations, it was either insanely extraordinary or foolish, and I knew Greg wasn’t a fool. It was something that attracted me, as something that we could see the depth and the potential capabilities of achieving such dreams even with a small team.

how-we-built-a-100k-month-sales-and-automation-software

Learn more about starting a marketing automation platform:

Where to start?

-> How much does it cost to start a marketing automation platform?
-> Pros and cons of a marketing automation platform

Need inspiration?

-> Examples of established marketing automation platform
-> Marketing ideas for a marketing automation platform
-> Marketing automation platform slogans
-> Marketing automation platform names

Other resources

-> Marketing automation platform tips

4. Instoo ($360K/year)

Rohan Arun (from San Francisco, CA, USA) started Instoo about 4 years ago.

Revenue
$30K / month
Team
1 founders / 3 employees

Case Study

My name is Rohan Arun and I’m the Founder of Instoo, a social automation service. My startups started with computer vision/3D reconstruction for sports in 2010, and I’ve raised a total of 3.9mm for them. I have been granted U.S. patents in 3D reconstruction, distributed computing, and distributing 3D scenes over networks. Automation was initially a hobby that I now focus on.

We now have thousands of global active users across all versions with 30,000 in average monthly revenue including LTD and subscription sales.

i-coded-a-360k-year-tiktok-instagram-automation-tool

5. CLOSEM ($360K/year)

Richard Miles and Laura Betterly (from Clearwater, Florida, United States) started CLOSEM almost 3 years ago.

Revenue
$30K / month
Team
2 founders / 1 employees

Case Study

I’m Richard Miles, along with Laura Betterly, one of the two co-founders of CLOSEM. We developed a super-easy-to-learn-and-use software tool that helps entrepreneurs and small business owners automate the time-consuming work of following up with leads, prospects, and customers and increasing sales.

At the same time, we do get as much, if not more, satisfaction from hearing “your support is fantastic” or “we made $7,000 in our first week” or “I got my first campaign going in 20 minutes.” Or this one, which came in while I was writing this: “Thank you again for the product, I just got deposits for 7 new cities from 2 leads yesterday!”

i-came-home-from-africa-to-build-a-200k-year-sales-automation-software

6. Biteplay ($72K/year)

Henrique Chappuis (from Florianópolis, SC, Brasil) started Biteplay almost 3 years ago.

Revenue
$6K / month
Team
2 founders / 0 employees

Case Study

We’re an early-stage startup with a 1-year old business that generates 5-10k each month and is growing by 30% a month in revenue because we’re in the hot spot of the video era. Moreover, Biteplay is used in 56 countries around the world and we got to be featured in Product Hung as a top 2 product of the day and week competing with the most innovative product and tech in the world.

i-make-8k-month-with-a-tool-to-create-better-youtube-ads-campaigns

7. GreenRope ($1.92M/year)

Lars Helgeson (from San Diego, California, USA) started GreenRope over 14 years ago.

Revenue
$160K / month
Team
1 founders / 15 employees
Location
San Diego, California, USA

Case Study

My name is Lars Helgeson and I am the founder of GreenRope, a CRM and marketing automation platform. Our company started in 2000 as an email marketing SaaS and in 2008 decided to focus on the challenges that businesses face in managing sales, marketing, customer service, and operations.

GreenRope has over 1,000 customers in over 20 countries, ranging from startups to universities and municipalities.

on-starting-a-160k-month-crm-automations-company-after-a-us-air-force-career

8. Dux-Soup ($4.8M/year)

Will van der Sanden (from Amsterdam) started Dux-Soup over 7 years ago.

Revenue
$400K / month
Team
1 founders / 20 employees

Case Study

I’m Will van der Sanden, Founder, and CEO of Dux-Soup. Dux-Soup helps business owners and sales & marketing professionals accelerate business growth by generating more leads with LinkedIn.

We are one of the longest established LinkedIn automation providers and have earned a strong reputation for our speed at bringing new features to market and our highly responsive customer support service – which our users appreciate.

how-i-created-a-5m-year-linkedin-marketing-automation-tool

9. Encharge ($120K/year)

Kalo created Encharge, a marketing automation tool. Without even launching the product, he was able to make $4,000 in pre-orders and validate the idea.

Revenue
$10K / month

Case Study

Kalo created Encharge, a marketing automation tool. Without even launching the product, he was able to make $4,000 in pre-orders and validate the idea.

10. Smart Yeti Creative Agency ($96K/year)

Jeremy Kanne (from Chicago, Illinois, USA) started Smart Yeti Creative Agency about 8 years ago.

Revenue
$8K / month
Team
1 founders / 1 employees
Location
Chicago, Illinois, USA

Case Study

Hello! My name’s Jeremy Kanne and I founded Smart Yeti, a creative agency that helps technical companies in their messaging and marketing.

We’re still small and focused on exceptional quality in service, regularly taking in $8k/mo, but growing in revenues on average $1-2k/mo in 2019. This is thanks to technical companies loving that we speak their language.

switching-careers-and-starting-my-own-digital-marketing-agency

11. Postscript ($37.2M/year)

Today I’m thrilled to have Alex Beller on the show. Alex is the founder of Postscript.io which is the SMS platform that I’m currently using for my ecommerce store.

In just 6 short months, SMS marketing with Postscript has become one of my top 5 revenue drivers! Today, we’re going to talk about…

Adam Turner and Alex Beller (from San Francisco, California, USA) started Postscript over 4 years ago.

Revenue
$3.1M / month
Team
2 founders / 203 employees

Case Study
  • Postscript was founded by Adam Turner and Alex Beller in 2018. This app facilitates communication with customers.
  • Postscript is a strong, user-friendly SMS platform for Shopify stores that also helps to send campaigns, build automation, and generate new revenue with texts, gifs, and more.
  • In a period of just 6 short months, SMS marketing with Postscript has risen to the top 5 revenue-generating positions.
  • They managed to meet their business goal and generated $3.1M per month in revenue.

article

Listen to the full podcast on music.amazon.co.uk ➜

12. JumpX Growth ($18K/year)

One challenge that most new businesses face is the awareness problem – nobody knows you exist. To help erase this problem, I’ve invited Dustin Lien from JumpXmarketing.com back on the show. Dustin first appeared on episode 251 back in 2017. Back then, he was just ramping up JumpX after shutting do…

Dustin Lien (from Austin, Texas, USA) started JumpX Growth about 7 years ago.

Revenue
$1.5K / month
Team
1 founders / 2 employees

Case Study

Dustin Lien is the founder of an E-commerce Marketing Agency named JumpX Growth. He helps consumer brands with audience-focused marketing strategies to multiply their growth and build a strong customer base.

  • He’s grown the business into a 6-figure operation and only works part-time.
  • How he builds his client base: partner workshops, virtual lunch-and-learn sessions

article

Listen to the full podcast on podcasts.apple.com ➜

13. Fomo ($1.08M/year)

Ryan Kulp (from Austin, TX, USA) started Fomo almost 7 years ago.

Revenue
$90K / month
Team
2 founders / 5 employees

Case Study

I’m Ryan Kulp, a marketer and long-time musician turned self-taught developer and micro PE fund manager. I grew up in Atlanta and then lived in NYC and San Francisco for 8 years after finishing school. Throughout this time I worked for a bunch of venture-backed tech startups, learning what to do and more importantly what NOT to do in a founder or management role. I also started and failed a couple of startups, using a mix of personal and “friends and family” funds but losing it all.

Nowadays our revenue is > $1mm annually and last month we were acquired by Relay Commerce.

how-i-bought-a-shopify-app-and-grew-it-to-a-1m-year

14. Dashly ($2.4M/year)

Dimitri Ive (from Wilmington, DE, USA) started Dashly almost 5 years ago.

Revenue
$200K / month
Team
3 founders / 95 employees

Case Study

My name is Dimitri Ive and I’m the CEO and co-founder of Dashly, a platform that brings all conversations from a live chat, emails, socials, and messengers into one place. It simplifies the way businesses communicate with their loyal customers.

Now Dashly is a conversational marketing software with a $200K MRR that is used by 1,000+ businesses globally.

how-we-abandoned-the-agency-model-to-build-a-200k-month-marketing-software

15. eWebinar ($600K/year)

Melissa Kwan (from Vancouver, BC, Canada) started *eWebinar * almost 4 years ago.

Revenue
$50K / month
Team
2 founders / 0 employees

Case Study

My name is Melissa Kwan, I am the co-founder and CEO of eWebinar. I started this company with David Dawson, CTO of eWebinar and also my life partner.

how-a-non-technical-founder-bootstrapped-a-50k-month-automated-webinar-platform

Pat Walls,  Founder of Starter Story
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