How Much Does It Cost To Start A Journal Brand? (In 2023)

Updated: January 18th, 2023
Start A Journal Brand

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

The cost of opening a a journal brand can vary based on several factors. However for a a journal brand you can expect to spend $62 to $40,236 with an average cost of $23,255.

  • The minimum startup costs for a journal brand: $62
  • The maximum startup costs for a journal brand: $40,236
  • The average startup costs for a journal brand: $23,255

Here's a detailed list of a journal brand startup costs:

Learn more about starting a journal brand:

Where to start?

-> How to start a journal brand?
-> Pros and cons of a journal brand

Need inspiration?

-> Other journal brand success stories
-> Examples of established journal brand
-> Marketing ideas for a journal brand
-> Journal brand slogans
-> Journal brand names

Other resources

-> Journal brand tips
-> Journal brand calculator

Business Formation Fees

There are a few key costs associated with forming your business entity, such as setting up an LLC and getting trademarks, copyrights, and patents sorted.

Cost Required? Min Cost Max Cost

Set up business: LLC & Corporations

Required

$50

$500

Small Business Insurance

Recommended

$500

$2,000

Permit and License Fees

Optional

$50

$700

Trademark

Optional

$0

$700

Lawyer Fees

Optional

$0

$1,500

A Patent ➜

Optional

$5,000

$15,000

Software Expenses

Your journal brand needs software to run efficiently!

Why spend money on software? Because it can help you save time and automate certain parts of the business, so you can focus on the most important matters. Software and technology can help you grow your business, and save you from expensive personnel costs.

Cost Required? Min Cost Max Cost

File Hosting Service

Recommended

$0

$299

Email marketing tool

Recommended

$0

$100

Accounting & Invoicing Software

Recommended

$0

$50

Internal Communication Tool

Recommended

$0

$20

Design Programs & Software

Optional

$0

$50

Social Media Management Tools

Optional

$0

$50

IT Support ➜

Optional

$150

$2,000

Payroll Software

Optional

$0

$200

Office Space Expenses

It will be your call to determine if you need office space. It is not a requirement but may be necessary as your journal brand grows.

Cost Required? Min Cost Max Cost
Rent ➜

Optional

$0

$5,750

Utility Costs For Office Space ➜

Optional

$0

$1,150

WiFi & Internet ➜

Optional

$0

$100

Employee & Freelancer Expenses

Cost Required? Min Cost Max Cost
Payroll Costs & Fees ➜

Optional

$150

$250

Employee Hiring Expenses

Optional

$1

$2

Employee Rewards ➜

Optional

$0

$100

Website Costs

Every business should have a website, and it's worth spending a bit of money to set it up right.

Cost Required? Min Cost Max Cost
Domain Name ➜

Required

$12

$200

Website Hosting Costs ➜

Required

$0

$300

Website Builder ➜

Recommended

$10

$500

Business Email Hosting Service ➜

Recommended

$1

$15

Website & Live Chat Tool

Recommended

$0

$200

Web Designer ➜

Optional

$200

$6,000

Advertising & Marketing Costs

Cost Required? Min Cost Max Cost
Business Cards ➜

Optional

$0

$50

Direct Campaigns, Printing and Mailing

Optional

$0

$300

Affiliate Marketing Commission & Fees

Optional

$0

$250

Influencer Marketing

Optional

$0

$750

Press

Optional

$0

$500

Google Ads

Optional

$0

$300

Facebook & Instagram Ads

Optional

$0

$350

Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

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