Start A Journal Brand

How Much Does It Cost To Start A Journal Brand?

Startup Costs

Wondering how much it costs to start a journal brand?

  • The minimum startup costs for a journal brand: $62
  • The maximum startup costs for a journal brand: $40,236
  • The average startup costs for a journal brand: $23,255

Here's a detailed list of a journal brand startup costs:

Business Formation Fees

There are a few key costs associated with forming your business entity, such as setting up an LLC and getting trademarks, copyrights, and patents sorted.

Cost Required? Min Cost Max Cost
Set up business: LLC & Corporations Required $50 $500
Small Business Insurance Recommended $500 $2,000
Permit and License Fees Optional $50 $700
Trademark Optional $0 $700
Lawyer Fees Optional $0 $1,500
A Patent ➜ Optional $5,000 $15,000

Software Expenses

Your journal brand needs software to run efficiently!

Why spend money on software? Because it can help you save time and automate certain parts of the business, so you can focus on the most important matters. Software and technology can help you grow your business, and save you from expensive personnel costs.

Cost Required? Min Cost Max Cost
File Hosting Service Recommended $0 $299
Email marketing tool Recommended $0 $100
Accounting & Invoicing Software Recommended $0 $50
Internal Communication Tool Recommended $0 $20
Design Programs & Software Optional $0 $50
Social Media Management Tools Optional $0 $50
IT Support ➜ Optional $150 $2,000
Payroll Software Optional $0 $200

Office Space Expenses

It will be your call to determine if you need office space. It is not a requirement but may be necessary as your journal brand grows.

Cost Required? Min Cost Max Cost
Rent ➜ Optional $0 $5,750
Utility Costs For Office Space ➜ Optional $0 $1,150
WiFi & Internet ➜ Optional $0 $100

Employee & Freelancer Expenses

Cost Required? Min Cost Max Cost
Payroll Costs & Fees ➜ Optional $150 $250
Employee Hiring Expenses Optional $1 $2
Employee Rewards ➜ Optional $0 $100

Website Costs

Every business should have a website, and it's worth spending a bit of money to set it up right.

Cost Required? Min Cost Max Cost
Domain Name ➜ Required $12 $200
Website Hosting Costs ➜ Required $0 $300
Website Builder ➜ Recommended $10 $500
Business Email Hosting Service ➜ Recommended $1 $15
Website & Live Chat Tool Recommended $0 $200
Web Designer ➜ Optional $200 $6,000

Advertising & Marketing Costs

Cost Required? Min Cost Max Cost
Business Cards ➜ Optional $0 $50
Direct Campaigns, Printing and Mailing Optional $0 $300
Affiliate Marketing Commission & Fees Optional $0 $250
Influencer Marketing Optional $0 $750
Press Optional $0 $500
Google Ads Optional $0 $300
Facebook & Instagram Ads Optional $0 $350