Business Idea: Start A Journal Brand in 2026
A journal is a newspaper or a magazine that covers a particular subject or a professional activity based on the author's thoughts and feelings. The beauty of journaling is there is no right or wrong way to start.
The approach depends on your personal experience and can take many forms.
Find a journaling habit that works for you and create a writing routine. Get creative and journal about anything that comes to mind, so long as it interests your target audience.
Revenue & Profitability
How much do journal brands make?
Startup Costs
How much does it cost to start a journal brand?
- It can cost as low as $100 to start a journal brand.
- It can cost as high as $15,000 to start a journal brand.
Learn more about the costs of a journal brand.
Examples Of Successful Journal Brands
Successful journal brand businesses and case studies
MindJournal is a journaling brand for guys that has helped over 3,000 men feel more in control of their emotions and improve their life satisfaction and self-worth.
Cookbook designers, Stefan Johnson and Eliot Dudik launched a Kickstarter campaign in 2018 hitting its funding target in 24 hours, thus kickstarting the business that has 6 new products, a monthly revenue of around $40,000, and over 45,000 products sold with plans to double its turnover by 2020 by expanding product line and corporate offering.
See full list of successful journal brands.
