12 Email Marketing Agency Success Stories [2024]
Here are some real life success stories of starting a email marketing agency:
1. Boundless Labs ($99.6M/year)
Chase Dimond, the co-founder of Boundless Labs, came up with the idea for his email marketing agency after realizing the potential of email marketing for eCommerce brands. With impressive figures, such as driving over $25 million in email attributable revenue and working with clients who generate ~30% of their total revenue from email, Boundless Labs quickly became a successful and sought-after agency in just 18 months.
How much they make: $99.6M/year
Current team size: 2
Boundless Labs is an email marketing agency for eCommerce brands that has generated over $25 million in email attributable revenue for their clients since launching 18 months ago and currently makes around $90K per month, with plans to reach $100K per month by the end of January 2020 through client referrals, strong relationships, and hard work.
2. Hustler Marketing ($2.4M/year)
After trying various jobs and experiencing financial struggles, Bostjan decided to go all-in and start the "Hustle House" in Barcelona with three other entrepreneurs. While working on his craft as a copywriter, Bostjan started offering email marketing services and quickly learned the technical aspects. Through hard work and dedication, his agency, Hustler Marketing, grew rapidly and now manages retention marketing for 70 eCommerce stores worldwide, generating impressive revenue figures.
How much they make: $2.4M/year
How much did it cost to start: $1K
Current team size: 68
Hustler Marketing, a remote email and SMS marketing agency, manages retention marketing for about 70 eCommerce stores worldwide, closed its 4th year at about $2.2M, and will aim to do $3-4M in 2022, with a net profit of around 30%.
So... can you actually make money with a email marketing agency?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
3. Electric Sauce ($90K/year)
The founders initially started as Shopify developers but quickly realized the need for email marketing strategies in the eCommerce space. They used Upwork as a platform to find clients and focused on providing valuable services at reasonable prices. Their dedication to simplicity and accountability helped them attract and retain customers, with their main client being acquired through Upwork.
How much they make: $90K/year
How much did it cost to start: $2K
Current team size: 0
Electric Sauce, a data-driven, retention-focused, email marketing micro-agency founded by two Seans, generates $12,500 a month through pricing their services from $3,500 to $5,000 for established brands, and $1,500 to $2,500 for startups through patient learning, frugality, simplicity, extensive outreach on Upwork, and utmost accountability while using tools like ClickUp, and exposure to thought leaders on YouTube and courses like Klaviyo and Smart Marketer.
4. Zero Gravity Marketing ($9.6M/year)
Chris Uzzo, the founder of Zero Gravity Marketing, came up with the idea for his digital marketing agency after building and overseeing the SEO and PPC departments for multiple agencies. With a focus on data-driven strategies and a commitment to transparency, Zero Gravity Marketing has experienced impressive growth, including being recognized by Inc as one of the fastest-growing privately-owned companies and projecting over $10 million in revenue for 2022.
How much they make: $9.6M/year
How much did it cost to start: $10K
Current team size: 70
Zero Gravity Marketing is a five-star rated digital marketing agency with Premier Google Partnership and recognized by Inc 5000 for the last three years, on track to gross over $10M in 2022, specializing in SEO, paid media management, social media marketing, email marketing, website design, CRO, content marketing and creative services.
So... can you actually make money with a email marketing agency?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
5. 930Tech ($72K/year)
Joshua Hurley, founder of 930TECH, came up with the idea for his digital marketing and technology solutions company after noticing a gap in the market. With his background in nonprofit organizations, he saw a need for comprehensive and up-to-date technology services. Despite launching during the height of the pandemic, Hurley's hustle and determination allowed him to attract customers and exceed his financial goals.
How much they make: $72K/year
How much did it cost to start: $3K
Current team size: 2
This case study follows Joshua Hurley, an executive turned entrepreneur who started a digital marketing company, 930TECH, during the pandemic and is currently making around $3,000 per month, with plans of becoming one of the top three digital companies in Tennessee.
6. iContact ($28.8M/year)
How much they make: $28.8M/year
Current team size: 151
iContact was built by Ryan Allis and Aaron W. Houghton to provide user-friendly email marketing tools for small businesses worldwide, resulting in the recent $169 million purchase of the company by Vocus.
So... can you actually make money with a email marketing agency?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
7. Cold Email Studio | Cold Email As A Service 💌 ($300K/year)
How much they make: $300K/year
Current team size:
"Learn how one founder aims to reach $50k MRR by offering cold email services with Cold Email Studio."
8. ZenOutreach ($120K/year)
How much they make: $120K/year
Current team size: 3
Founder shares how his B2B cold-emailing software hit $1 million annual ARR.
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- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
