Starting an email marketing tool requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell email marketing tool, or selling email marketing tool online, you can use this page as a guide for everything you'll need to know.
Want to learn more? You can check out our full guide on how to start an email marketing tool ➜
|Min Startup Costs||Max Startup Costs|
|Office Space Expenses||$35||$3,250|
|Employee & Freelancer Expenses||$0||$5,500|
|Equipment & Supply Expenses||$500||$5,000|
|Business Formation Fees||$5,600||$20,400|
|App Creation Costs||$1,000||$20,000|
|Advertising & Marketing Costs||$0||$3,000|
|Total Startup Costs||$7,517||$67,494|
|THE BUSINESS JOURNALS||bizjournals.com||#4,884|
|Mailigen: Email Marketing Software||mailigen.com||#56,450|
|Schedule emails to send later||rightinbox.com||#114,120|
|Traffic to your website||A email marketing tool gives people a reason to visit your website and to keep coming back to you!|
|High customer retention rates||Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.|
|Pick & choose the clients you work with||Email Marketing Tooles have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients!|
|Gain exposure and experience||This career allows you to gain experience working for multiple different businesses - which will benefit your resume and also keep things interesting for you!|
|Unlimited income potential||With starting an email marketing tool there is no cap as to how much income you can make. The stronger your business skills and the more energy/time you put into your career, the more you'll make.|
|Amazing perks and discounts||Working in the email marketing tool comes with its perks! As a seller for these products/services, you typically also get to enjoy industry perks and discounts.|
|Security Issues||With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road.|
|High employee turnover||In the email marketing tool, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.|
|Taxes||As a email marketing tool, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.|
|High overhead expenses||With starting an email marketing tool, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below.|
|You may need to charge sales tax||If you are selling your products in various states, you may be required to charge sales tax. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. To learn more about sales tax, check out [this article](https://www.thebalancesmb.com/do-i-need-to-collect-sales-taxes-in-my-state-398913)|
|Time commitment||With starting an email marketing tool, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.|
You may find yourself in a spot where you're ready to hire a few (or many) salespeople to support the sales conversion process. Regardless if you have one or thirty salespeople, it's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.
The most tried and true way to grow a email marketing tool is through word of mouth - some entrepreneurs would say it's more important than all social media.
If you can afford to hire someone to help support your email marketing tool, outsourcing is a great way to save you time and energy. Most importantly, outsourcing can help you focus on the core growth of your business, versus spending your time on day to day tasks that other people can do just as well!
If you do plan to outsource your work, it's important to be hyper-familiar with the actual work involved.