20 Innovative Online Education and EdTech Business Ideas You Can Start Today [2022]

20 Innovative Online Education and EdTech Business Ideas You Can Start Today [2022]

Interested in starting a edtech business in 2022?

We put together 20 of the best edtech businesses you can start in today.

For each business idea, we’ll show you real-world examples of other edtech businesses to help you see what it really takes.

Here's the full list:

1. Start a freelance writing business ($1.5M/year)

How Much Can You Make?
$700 — $150,000/month
Average Initial Investment
$633
Time To Revenue
90 days
Skills
Business model

David Tile from Toronto, Ontario, Canada started Article-Writing Co over 11 years ago, a freelance writing business.

  • Revenue: $125,000/ month
  • Founders: 1
  • Employees: 25
  • Location: Toronto, Ontario, Canada

Case Study

In 2011, coming out of college, I miserably tried to start a penny auction website. I studied Political Science at University, which had absolutely no bearing on this idea. I knew I wanted to do something entrepreneurial and was consumed by this auction model. I had my own specific mechanics that I thought would make the game a lot more fair for the average consumer. But alas, 6-8 months later, after burning through thousands of dollars trying to get the technology right, I was absolutely nowhere.

I was resigned to not give up, but the mechanics of the auction are critical to the smooth operation of the website and if you can’t get it right you don’t have a business. So I decided to start taking on some freelance writing work, just to get some cash in.

One thing led to another and I started getting some bigger clients with bigger asks. Eventually, I snowballed hiring some writers and copy editors. Turning this thing into a full-time business operation.

how-i-started-a-80k-month-content-writing-business

2. Create a web development course ($72K/year)

How Much Can You Make?
$500 — $6,000/month
Skills

Seth Kramer from Washington D.C., DC, USA started No Code MBA over 2 years ago, a web development course.

  • Revenue: $6,000/ month
  • Founders: 1
  • Employees: 0
  • Location: Washington D.C., DC, USA

Case Study

I’ve been an entrepreneur for almost 10 years now - I started my first business in college - a meal plan service for college students. I worked on it on nights and weekends while I had a full-time job at a startup, eventually grew it to a 7-figure business, and was able to become a full-time entrepreneur.

I’m always looking for different tools and opportunities, and have been using many no-code tools including Zapier, Typeform and Squarespace before “no-code” was a trend.

About a year ago I came across Glide, a no-code tool to build apps using a google sheet as the backend. At the time, I was looking for a new side-project to start and decided to create a conference app business using Glide called ConferenceTap

the-6k-month-website-that-teaches-how-to-launch-businesses-and-build-apps-with-no-code-tools

3. Start an educational blog ($13.2K/year)

How Much Can You Make?
$1,100 — $5,000/month
Average Initial Investment
$1,686
Skills
Business model

Pete Codes from Edinburgh, UK started No CS Degree about 3 years ago, a educational blog.

  • Revenue: $1,100/ month
  • Founders: 1
  • Employees: 1
  • Location: Edinburgh, UK

Case Study

I had been learning to code for some time and I was looking for inspiration from people who like me hadn’t learned programming at college. I’m a member of quite a few online communities and I had already been asking developers for a while about how they got into software engineering. I knew quite a few people hadn’t been to college and had still done really well in their careers.

For instance, an Austrian developer Richard was making six figures as a self-taught web developer aged 22 years old and I was really impressed by that. Also, Harry Dry made a dating website for Kanye West fans which went viral and he was basically learning how to make it as he went along. One of my biggest influences, Pieter Levels, is also a very successful entrepreneur and makes $600,000 as a self-taught web developer. These stories helped encourage me to keep learning to code so I thought other people would be interested as well.

I knew of course that interview websites like Indiehackers and Starter Story were a good way to start a business so I had some examples to follow already. I figured that over the next 10 years there are going to be so many people learning to code for the first time that I could get ahead of that and making a website for them. I was definitely inspired by the way Pieter Levels took advantage of the trend of remote work with his websites Nomad List and Remote OK aimed at people having a location-independent lifestyle.

how-i-started-a-1k-month-blog-and-newsletter-sharing-stories-from-self-taught-developers

4. Launch an online tuition platform ($9.96M/year)

How Much Can You Make?
$34,567 — $830,000/month
Skills

Tom Hooper from London started Third Space Learning almost 9 years ago, a online tuition platform.

  • Revenue: $830,000/ month
  • Founders: 1
  • Employees: 80
  • Location: London

Case Study

I studied Philosophy and Politics at University, before spending the first few years of my career working in investment in London. Whilst I am glad that I worked in finance, it was never a career for me. I enjoyed meeting company management teams and analyzing their outlook to inform investment decisions. But, in truth, I always wanted to be on the other side of the table helping to build a business. That said, understanding the financial and operational structures of businesses, and how this relates to their plans, is undoubtedly valuable in building a business and working with investors.

I think success is often based on learning quickly enough from your mistakes, such that you are constantly improving.

My family is all entrepreneurs. Both of my parents are, which must have influenced me and my brother and sister. All three of us siblings have founded our own businesses so now we have a full house of entrepreneurs. I guess that growing up in this environment gave us confidence in entrepreneurship as a means of building a career and that the risk was worth it (even if that meant failure). Certainly, it helped to have encouragement and support from our parents that we should go for it and had their total support. I even remember being discouraged from my original decision to work in Finance!

how-i-raised-15m-to-build-a-800k-month-math-online-tuition-platform

5. Start an online exams practice site

Examples of a successful online exams practice site:

Here are some great videos on how to get started with a online exams practice site:

For further info, check out these books and products:

Learn more about starting an online exams practice site ➜

article

6. Start an educational technology product

How Much Can You Make?
$5,000 — $100,000/month
Average Initial Investment
$208,222
Skills
Business model

Examples of a successful educational technology product:

Here are some great videos on how to get started with a educational technology product:

For further info, check out these books and products:

Learn more about starting an educational technology product ➜

Ghazal Qureshi started UpBrainery Technologies, a education products business, over 2 years ago:

Case Study

Hello! My name is Ghazal Qureshi and I am the proud founder and CEO of UpBrainery Technologies. UpBrainery is a startup tech company that focuses on revolutionizing modern education to fit the evolving needs of parents and children.

Within our first few months, we have cultivated relationships with organizations like the Girl Scouts, Girls Inc., Whataburger, NASDAQ, and the Houston Rockets. We are in the works to build a large network of opportunities with other corporations to provide educational content to children in their communities.

how-we-launched-an-educational-platform-during-covid-19-and-landed-partnerships-with-houston-rockets-and-whataburger

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Ghazal Qureshi, on starting UpBrainery Technologies ($87,000/month) full story ➜

7. Start a webinar hosting business ($10.8M/year)

How Much Can You Make?
$2,000 — $897,000/month
Skills

Examples of a successful webinar hosting business:

Here are some great videos on how to get started with a webinar hosting business:

For further info, check out these books and products:

Learn more about starting a webinar hosting business ➜

Philip Baretto started tiiny.host, a web hosting service business, almost 3 years ago:

Case Study

Hi everybody, my name is Philip and I’m the founder of Tiiny.Host - the simplest way to host & share your web project online. It’s perfect for prototyping, demos, testing, learning to code, and small web apps.

I started it around 2 years ago and to date, over 40,000 websites have been uploaded. We’re currently at $2,000 MRR (monthly recurring revenue) and doubling every 3 months. It’s been a rollercoaster couple of years, we were making less than $100 MRR for about the first 12 months but revenue then skyrocketed. It just goes to show the trajectory of SaaS businesses on the internet.

how-i-turned-my-teenage-hobby-into-a-profitable-static-web-hosting-service

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Philip Baretto, on starting tiiny.host ($2,000/month) full story ➜

8. Start an educational bots business

Examples of a successful educational bots business:

Here are some great videos on how to get started with a educational bots business:

For further info, check out these books and products:

Learn more about starting an educational bots business ➜

article

9. Start an educational app development business

Examples of a successful educational app development business:

Here are some great videos on how to get started with a educational app development business:

For further info, check out these books and products:

Learn more about starting an educational app development business ➜

article

10. Start an online academy business

How Much Can You Make?
$55,000/month
Skills

Examples of a successful online academy business:

Here are some great videos on how to get started with a online academy business:

For further info, check out these books and products:

Learn more about starting an online academy business ➜

article

11. Start an educational website business

Examples of a successful educational website business:

For further info, check out these books and products:

Learn more about starting an educational website business ➜

Dr. Latonya Rainwater and Dr. Elizabeth Rainwater started ELRShop, a education products business, 7 months ago:

Case Study

It began when we became ESL teachers a few years ago. We followed a strict curriculum of phonics, grammar, reading, and conversation, but as time went on, we noticed that the lessons did not fit every child. We started to adjust and alter lessons to fit each student's needs and strengthen their skills in each focus.

We took the time to validate each product and idea by thinking like a customer. We asked ourselves this one question 'Are these products that we would buy?' When yes is an unchangeable answer, you know that you have exceptional products.

Our careers as ESL teachers were shaky as ELRSHOP was in the process of being designed because the school we worked for decided to close. For months the school kept teachers in the dark, and finally, the day came when the company made an announcement. ELRSHOP is our way of still providing those unique teaching methods that we brought to the table, but all students and parents will have their copy to learn and teach one another this time.

on-starting-an-etsy-shop-that-sells-educational-products

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Dr. Latonya Rainwater and Dr. Elizabeth Rainwater, on starting ELRShop (/month) full story ➜

12. Start an augmented and virtual reality business

How Much Can You Make?
$10,000/month
Skills

Examples of a successful augmented and virtual reality business:

Here are some great videos on how to get started with a augmented and virtual reality business:

For further info, check out these books and products:

Learn more about starting an augmented and virtual reality business ➜

Kyle Rand started Rendever, a therapy business, about 6 years ago:

Case Study

Older adults have had a very special place in my heart for as long as I can remember. As a kid, my friends and I spent every summer volunteering and scooping ice cream at a local senior living community. I remember the feeling when the residents’ faces lit up if we knew exactly what they wanted (rum raisin with chocolate sprinkles was a favorite combo!). It was profound to learn how such a simple act of kindness could be so impactful.

I then went to Duke and did a dual program in cognitive neuroscience and biomedical engineering, and worked in two laboratories focused on these quite different areas. Part of my research was centered on studying the effects of social sensory inputs on motor activation in monkeys (the laboratory was behind the Walk Again project so all of our research was building towards functional exoskeletons!), and the other part was dedicated to studying the cognitive decline in the aging population. We were particularly interested in decision-making processes, and understanding the correlation between structural changes in the brain and the deficits in sound decision-making that occur as humans age. The day-to-day activities ended up consisting of many hours sitting in a small room with older adults, walking them through these cognitive experiments. Making connections and chatting with each participant after the study was one of the best things, and I learned a lot about interaction design throughout the process.

As I was wrapping up at school, my grandmother was diagnosed with cancer, which triggered a pretty tough decision-making process for our whole family (especially my parents and my aunt and uncle). Ultimately, my family helped her move into a senior living community. The transition wasn’t easy on anyone, and it really opened my eyes to the addressable pain points of the modern aging process, and this stuck with me in the back of my mind until I eventually took the leap and co-founded Rendever.

on-creating-a-virtual-reality-platform

-  
Kyle Rand, on starting Rendever (/month) full story ➜

13. Start a youtube channel

How Much Can You Make?
$800 — $4,500,000/month
Average Initial Investment
$1,700
Time Commitment Per Week
Min. 5 hours/week
Skills
Interests

Examples of a successful youtube channel:

Here are some great videos on how to get started with a youtube channel:

For further info, check out these books and products:

Learn more about starting a youtube channel ➜

Chhavi Agarwal started Mrs Daaku Studio, a youtube channel, about 4 years ago:

Case Study

I am Chhavi, the founder and owner of the blog and YouTube channel Mrs Daaku Studio along with my husband Amit.

Our blog, YouTube channel, and products are designed to help you achieve what we have (...and, more).

how-this-couple-makes-5k-month-generating-content-about-ways-to-make-money-online

-  
Chhavi Agarwal, on starting Mrs Daaku Studio ($5,000/month) full story ➜

14. Start a live classroom business

How Much Can You Make?
$75,000/month
Skills

Examples of a successful live classroom business:

Here are some great videos on how to get started with a live classroom business:

For further info, check out these books and products:

Learn more about starting a live classroom business ➜

Laura Bresko started TeacherMade, a school notices app business, almost 2 years ago:

Case Study

I’m Laura Bresko, an edtech entrepreneur for the past 25 years. I’ve had several successful companies during that time. My partner and I sold/exited our last edtech company in late 2017.

Students prefer to do their homework, classroom handouts, practice, etc. on TeacherMade because they get instant feedback on how well they scored. Educators love it because the app auto-grades student work and makes giving timely feedback to students a reality. Though we are still in the early days, TeacherMade is a fast-growing addition to the classroom.

creating-a-platform-for-digitizing-classroom-activities-and-making-900k-year

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Laura Bresko, on starting TeacherMade ($75,000/month) full story ➜

15. Start a special kids platform business

Examples of a successful special kids platform business:

Here are some great videos on how to get started with a special kids platform business:

For further info, check out these books and products:

Learn more about starting a special kids platform business ➜

article

16. Start an online education fair and summits business

Examples of a successful online education fair and summits business:

Here are some great videos on how to get started with a online education fair and summits business:

For further info, check out these books and products:

Learn more about starting an online education fair and summits business ➜

article

17. Start an online course sales business

How Much Can You Make?
$10,000 — $358,333/month
Average Initial Investment
$100
Skills
Business model

Examples of a successful online course sales business:

Here are some great videos on how to get started with a online course sales business:

For further info, check out these books and products:

Learn more about starting an online course sales business ➜

Rahul Alim started Custom Creatives, a online course sales business, over 17 years ago:

Case Study

Hey Everyone, my name is Rahul Alim and I am the founder of Custom Creatives, a Digital Marketing Agency that helps connect business owners with their dream client, AKA, The Peoples Agency.

Monthly revenue is often the indicator many people use to determine the success of an agency or individual. While I don’t disagree, I put more emphasis on the success of our clients and the fact that we retain clients for many years, and in our case, many for over a decade. We have consistently been over 7-figures year over year.

how-i-started-a-100k-month-digital-marketing-agency

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Rahul Alim, on starting Custom Creatives ($300,000/month) full story ➜

18. Start a gamified courses and classes business

How Much Can You Make?
$35,000 — $40,000/month
Skills

Examples of a successful gamified courses and classes business:

Here are some great videos on how to get started with a gamified courses and classes business:

For further info, check out these books and products:

Learn more about starting a gamified courses and classes business ➜

Karsten Madsen started Morningscore, a seo software, over 2 years ago:

Case Study

I am the co-founder and CEO of Morningscore - an SEO tool built like a computer game. The tool gives you “missions'' that you have to complete. Once you do you level up your website. And as a bonus, you also grow your Google traffic in real life and make money for your business. We sell this software on a subscription basis. So we are a classic SAAS tool.

Luckily many customers seem to dig it. In roughly 3 years we managed to get +600 customers and reach an MRR of 40,000 USD. Nothing extraordinary but we did this without VC funding and still managed to do roughly 300% year over year growth on revenue the last 3 years.

we-created-a-420k-year-seo-tool-with-fun-game-mechanics

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Karsten Madsen, on starting Morningscore ($35,000/month) full story ➜

19. Start an ethical hacking courses

Examples of a successful ethical hacking courses:

Here are some great videos on how to get started with a ethical hacking courses:

For further info, check out these books and products:

Learn more about starting an ethical hacking courses ➜

Zaid Sabih started zSecurity, a ethical hacking courses, about 6 years ago:

Case Study

Becoming an entrepreneur was not a conscious decision, I always liked creating stuff, at the age of 12 I started my CD production “hustle” back in Iraq when CD’s were a thing, by the age of 21 I had started 3 businesses all of which have failed for various reasons.

Things were great until 3rd-year college when needed more money, I spoke with the CEO of iSecur1ty who is a close friend of mine and he suggested I publish an English version of my courses on this website called Udemy, I didn’t think this would work because the website already had lots of ethical hacking courses and the English market, in general, is very saturated with ethical hacking and cybersecurity courses, but I was desperate and I didn’t need to do much to publish a course there because I already have the videos in Arabic, all I had to do is record the audio in English and overlay it using a video editor, so I was able to publish the first version of my English course in about a week!

To my surprise this course received even better feedback than the Arabic version, this was a huge surprise to me because this course was initially made in Arabic and it was translated very very quickly using a very bad microphone, when I saw this I recreated the course from scratch in English with much better production quality and the ratings, the views and the feedback went through the roof, for some reason people seem to like the way I teach!

on-starting-a-cyber-security-company-and-growing-to-600k-customers

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Zaid Sabih, on starting zSecurity (/month) full story ➜

20. Become a computer training provider

Examples of a successful computer training provider:

Here are some great videos on how to get started with a computer training provider:

For further info, check out these books and products:

Learn more about starting a computer training provider ➜

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Pat Walls,  Founder of Starter Story

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