58 Companies That Use Klaviyo [2023]
Klaviyo’s the ultimate ecommerce marketing platform trusted by 50,000+ brands, like Chubbies, Living Proof, and Hint. Deliver higher-value, personalized marketing experiences across email, mobile, and web.
We put together a list of the biggest companies that use Klaviyo, along with some Klaviyo testimonials and Klaviyo case studies.
Here's the list:
1. BrüMate
BrüMate is a drinkware brand started by Dylan Jacob in 2016. BrüMate uses Klaviyo for their email.
More about BrüMate: Say goodbye to warm alcohol forever. Shop our collection of can coolers and insulated tumblers designed to keep your drinks the perfect temperature while you’re on the go.
We use Klaviyo for our email marketing and we have a huge focus on our email list - we currently have around 250,000 subscribers and they make up roughly 20% of our monthly revenue stream. I am sure you have heard it over and over again, but email marketing is SO important.
2. ChipMonk Baking
ChipMonk Baking is a food startup started by David Downing in 2019. ChipMonk Baking uses Klaviyo for their email.
More about ChipMonk Baking: Low carb keto snacks & dessert. Made with Nut & Seed Flours Sweetened with Monk Fruit & Allulose Gluten Free No Added Sugar Free Shipping Shop top rated keto cookies & brownie bites today: White Chocolate Macadamia, Chocolate Chip, Coconut, Peanut Butter, Lemon, Snickerdoodle, Red Velvet, Banana, Espresso, Cinnabun
By and far the greatest marketing channel for us is email. We use Klaviyo for regular email blasts to our subscribers as well as automated flow emails based on user behavior on our website (e.g., automated message to someone who added a product to their cart but didn’t check out). Our email campaign open rates are typically over 15% and in recent months they generated nearly $10,000 in sales.
3. Milla Rose
Milla Rose is a florist started by Alexandra in 2020. Milla Rose uses Klaviyo for their email.
More about Milla Rose: Real flowers with an ongoing impact. We specialise in luxury preserved and dried flowers. They are low maintenance, long lasting and sustainable.
We use Klaviyo for email marketing, which integrates well with Shopify. Their flows are already set up, it’s simply a matter of making small tweaks and pressing publish.
4. MuskOx
MuskOx is a men's clothing line started by Bradley Hoos in 2019. MuskOx uses Klaviyo for their email.
More about MuskOx: At MuskOx, we're passionate about creating quality clothes to support your everyday adventures. Rugged and modern, MuskOx knows a job worth doing is a job worth doing well, which is why we're committed to quality and durability. We've got you.
For MuskOx emails, we use Klaviyo, which provides a great way to design beautiful emails and intricately segment our customer base.
5. Olori
Olori is a fashion accessories brand started by Tomide Awe in 2017. Olori uses Klaviyo for their email.
More about Olori: Gorgeous Africa-Inspired Handbags that Empower Women.
For email, we use Klaviyo; they offer many customization options and functionalities, which help create dynamic communications.
6. janori
janori is a food startup started by Johanna and Raphael Spannocchi in 2020. janori uses Klaviyo for their email.
More about janori: Nachhaltig Genießen mit janori.de! Ob Bio Schokolade, Bio Kaffee, Bio Säfte oder vegane Energiekugeln. janori ist der nachhaltige Shop für Geschenke für Mama, Gin aus München oder einfach etwas Besonderes. Lokal einkaufen, bequem von zu Hause aus, und dabei deutsche Food Startups entdecken.
Email marketing is also really good for us. We use Klaviyo and have some basic flows (abandoned cart, welcome flow, launch flow) as well as some campaigns.
7. Oru Kayak
Oru Kayak is a kayak store started by Anton Willis in 2012. Oru Kayak uses Klaviyo for their email.
More about Oru Kayak: Oru Kayak believes that connecting to nature is a deep human need. They draw inspiration from all sorts of experiences—most obviously Greenland kayaks and Japanese origami. Throughout their journey, they have won multiple awards i.e. Gearjunkie, ISPO product of the year, and many more.
We use Klaviyo for email marketing, which is great— it lets us tailor our messages for particular groups of people.
8. Protein Package
Protein Package is a healthy snack food business started by George Greenhill in 2017. Protein Package uses Klaviyo for their email.
More about Protein Package: At Protein Package you can mix and match any high protein snacks! Pick and mix the best protein bars, cookies, shakes, donuts and much more. Build your Protein Package with healthy protein snacks from Grenade, Fulfil, Quest and hundreds of other top supplements brands. Get up to 15% off your order!
Recent reports show that ‘email generates $42 for every $1 spent, which is an astounding 4,200% ROI, making it one of the most effective options available’ (Litmus, 2021).
For our emails, we use Klaviyo which has a direct integration with Shopify to automatically pull in all of our products We’ve created plenty of different templates and presets in the software to speed up the process of building the marketing from the ground up which otherwise takes up a lot of time from your day.
Our email marketing is very successful, the Bang Energy Drinks email you can see in the image had a click-through rate of 5.6%, an open rate of 27% and an unsubscribe rate of 0.05% which all fall above the average benchmarks for our industry.
We currently have an email subscriber list of 26,000 engaged customers and a combined social media following of 36,000 people that we can easily communicate with to introduce new product ranges and brands
9. Boredwalk
Boredwalk is an online t-shirt business started by Matt Snow & Meredith Erin in 2014. Boredwalk uses Klaviyo for their email.
More about Boredwalk: Smart funny tshirts for men women and kids
Our other big sales channel — especially when it comes to retention — is email. We use Klaviyo to build out automated flows that are triggered based on customer actions on our site, and we try to tailor our messaging in kind, but lots of e-commerce businesses do that. Where we shine is our campaign emails. We send three every week, M-W-F, and other than a hero shot at the top showcasing one of our designs, we make no effort to sell products in these emails. They’re designed to educate, entertain, and delight.
10. Ice Shaker
Ice Shaker is a drinkware brand started by Chris Gronkowski in 2016. Ice Shaker uses Klaviyo for their email.
More about Ice Shaker: Ditch your old smelly plastic shakers and say hello to the insulated Ice Shaker™ protein shaker. This tumbler is odor-free and holds ice for over 30 hours. Take your workout or beach party to the next level! ✓Seen on Shark Tank!
11. Nooks
Nooks is a men's underwear brand started by Zaid Shahatit in 2020. Nooks uses Klaviyo for their email.
More about Nooks: The world's most comfortable men's underwear made with sustainable materials, like beechwood pulp, micromodal microfibre and elastane. Nooks men's underwear is designed to wick 50% more moisture than cotton, keep you cool and fit your every move all while being incredibly soft. Join the comfortable today.
I can’t say enough about Klaviyo. The email marketing platform is fantastic.
12. Parker Baby Co.
Parker Baby Co. is a children's clothing business started by Kirsten and Sam in 2015. Parker Baby Co. uses Klaviyo for their email.
More about Parker Baby Co.: Parker Baby Co. offers affordable and quality baby products to simplify the lives of parents.
If you’re in eCommerce and don’t use Klaviyo, you need to check it out. We’ve just scratched the surface of Klaviyo’s capabilities and it more than pays for itself.
13. PureFilters
PureFilters is a water filter store started by Jay Vasantharajah in 2015. PureFilters uses Klaviyo for their email.
More about PureFilters: Purify your air and water with PureFilters, a trusted air and water filtration brand. We're your online source for filtration products like humidifier pads, water filters & furnace filters in Canada. We carry all the major brands and sizes and we make customers size filters as well.
14. ABS Protein Pancakes
ABS Protein Pancakes is a food startup started by Ashley Drummonds in 2014. ABS Protein Pancakes uses Klaviyo for their email.
More about ABS Protein Pancakes:
15. Sawyer
Sawyer is a children's clothing business started by Cameron Olthuis in 2017. Sawyer uses Klaviyo for their email.
More about Sawyer: Discover and explore a whole world of adventure for your children right in your neighborhood.
16. Think Crucial
Think Crucial is an appliance repair business started by Chad Rubin in 2008. Think Crucial uses Klaviyo for their email.
More about Think Crucial: Quality replacement parts with free shipping & unbeatable pricing! Think Crucial sells filters for your vacuum, pool or HVAC, to home, garden & office supplies.
17. Dick At Your Door
Dick At Your Door is a dessert boxes store started by Adam Hascall in 2015. Dick At Your Door uses Klaviyo for their email.
More about Dick At Your Door:
18. Mini Materials
Mini Materials is a woodworking business started by Mat Hofma & Erik Polumbo in 2015. Mini Materials uses Klaviyo for their email.
More about Mini Materials: Miniature Cinder Blocks and Mini Construction Materials
19. Joker Greeting
Joker Greeting is a Greeting Cards Business started by Travis Peterson in 2015. Joker Greeting uses Klaviyo for their email.
More about Joker Greeting: Joker Greeting is a prank musical greeting card. Cards lasts 3+ hours and get louder when you press button again. Joker Greeting is the funniest greeting card.
20. Starter Story
Starter Story is a niche blog started by Pat Walls in 2017. Starter Story uses Klaviyo for their email.
More about Starter Story: Starter Story interviews successful entrepreneurs and shares the stories behind their businesses. In each interview, we ask how they got started, how they grew, and how they run their business today.
21. Beardbrand
Beardbrand is a men's grooming company started by Eric Bandholz in 2012. Beardbrand uses Klaviyo for their email.
More about Beardbrand: Beard care products from the best beard company. Shop for natural beard oil, mustache wax, soap, combs and beard kits from Beardbrand.
22. Natural Stacks
Natural Stacks is a supplements company started by Benjamin Hebert in 2013. Natural Stacks uses Klaviyo for their email.
More about Natural Stacks: We create cutting-edge, results driven nutritional products that yield optimal performance without compromise. Also home of the official CILTEP Nootropic Stack.
23. The Gentlemen’s Lounge
The Gentlemen’s Lounge is a dropshipping men's grooming products started by Jack Scrimshire in 2017. The Gentlemen’s Lounge uses Klaviyo for their email.
More about The Gentlemen’s Lounge: Welcome to JC Grooming, where all-natural, hand crafted grooming products are what we do. Come inside to see what we have for you today.
24. Slyde Handboards
Slyde Handboards is a surfboard business started by Angela Watts in 2010. Slyde Handboards uses Klaviyo for their email.
More about Slyde Handboards: Bodysurfing Handboards that are easy to learn for any age or skill level, Perfect for getting barreled, Our handboards allow you to take your bodysurfing to the next level. They allow you to travel light and fit in most backpacks, catch more waves and have more fun! EPIC WAVE RIDING IN THE PALM OF YOUR HAND.
25. Alitura Naturals
Alitura Naturals is a skin care product line started by Andy Hnilo in 2014. Alitura Naturals uses Klaviyo for their email.
More about Alitura Naturals: The best all natural skin care products. Exfoliate Skin. Minimize Pores. Stimulate Blood Flow. Experience Ultra-Premium, Anti-Aging Skin Care.
26. HUSKYBEARD
HUSKYBEARD is a dropshipping men's grooming products started by Ray Moyers in 2016. HUSKYBEARD uses Klaviyo for their email.
More about HUSKYBEARD: Simply the best beard care grooming products available. Shop Beard Oils, Beard Combs, Beard Brushes, Trimming Scissors, and Beard Grooming Kits at HUSKYBEARD.
27. OceanZen
OceanZen is a women's clothing line started by Steph Gabriel in 2014. OceanZen uses Klaviyo for their email.
More about OceanZen: OceanZen Bikini is Australia's leading ethical and sustainable swimwear and bikini label. Our swimwear pieces are made from recycled plastic bottles and fishing nets from the ocean. Shop our latest sustainable and ethical bikini Collection. 100% great for the environment.
28. The Fabric Loft
The Fabric Loft is an online fabric store started by Chantelle Taylor & Brenda McArthur in 2013. The Fabric Loft uses Klaviyo for their email.
More about The Fabric Loft: Where modern fabric lovers go to shop for quilting and sewing fabric online in Canada. Sign up for our beautifully curated monthly fabric subscription clubs.
29. Engravers Guild
Engravers Guild is a personalized gift business started by Elliot Bishton in 2017. Engravers Guild uses Klaviyo for their email.
More about Engravers Guild: Engravers Guild of London delivers beautifully engraved gifts for men and women. Complimentary engraving and 48 hour delivery for all engraved gifts in UK
30. Project Repat
Project Repat is a quilt business started by Ross Lohr in 2012. Project Repat uses Klaviyo for their email.
More about Project Repat: Best price guaranteed, over 300,000 sold! With Project Repat T Shirt Quilts and Blankets, wrap yourself in your tshirt memories.
31. ScrubzBody Skin Care Products
ScrubzBody Skin Care Products is a skin care product line started by Roberta Perry in 2006. ScrubzBody Skin Care Products uses Klaviyo for their email.
More about ScrubzBody Skin Care Products: Your skin will be soft, smooth and moisturized, but not greasy! Simple, natural ingredients make simply awesome skincare!
32. Xero Shoes
Xero Shoes is a shoe brand started by Steven Sashen in 2009. Xero Shoes uses Klaviyo for their email.
More about Xero Shoes: Xero Shoes provides comfortable footwear for men, women, kids. It promises to give your foot the right protection, support, and comfort. It is backed by their 5,000-mile sole warranty. Xero Shoes is founded by husband and wife duo Steven and Lena. Their shoes have been featured in Los Angeles Times, Runners, NBC, The New York Times, and many other platforms.
33. Tradlands
Tradlands is a women's clothing line started by Jeremy Roberts in 2012. Tradlands uses Klaviyo for their email.
More about Tradlands: Clothing To Live In Now and Love Forever. Free Shipping Worldwide on Orders Over $200.
34. Tortuga
Tortuga is a backpack line started by Fred Perrotta in 2010. Tortuga uses Klaviyo for their email.
More about Tortuga: "The Best Carry On Travel Bag." -The Wirecutter. Shop carry-on-sized travel backpacks, daypacks, and duffles. Free shipping in the US for orders $49+. Flat-rate shipping worldwide.
35. GhostBed by Nature's Sleep
GhostBed by Nature's Sleep is a bedding company started by Marc Werner in 2001. GhostBed by Nature's Sleep uses Klaviyo for their email.
More about GhostBed by Nature's Sleep : Ghost Bed Mattresses are beautifully designed & engineered to improve your sleep. Built in the USA with a 20-year warranty & 101-day risk free trail. From $499.
36. Treats Happen
Treats Happen is a dog treat business started by Lucas Walker in 2015. Treats Happen uses Klaviyo for their email.
More about Treats Happen: Tasty and healthy grain free dog treats and long lasting chews. Dogs love the taste and you'll love the quality. Shop online or find a local retailer.
37. Sole Bicycles
Sole Bicycles is a bicycle company started by Jonathan Shriftman in 2009. Sole Bicycles uses Klaviyo for their email.
More about Sole Bicycles: Sole Bicycles is an online bicycle store that was founded in 2009 by a group of best friends. Their purpose is to bring fashion-forward yet affordable bicycles for everyone. These bicycles are 90 percent assembled and delivered to your doorstep.
38. KPOP Foods
KPOP Foods is a hot sauce business started by Theo Lee in 2017. KPOP Foods uses Klaviyo for their email.
More about KPOP Foods: KPOP Foods is the new brand helping people discover and enjoy Korean food and flavors. The LA startup creates delicious food products such as a versatile gochujang sauce and an organic, roasted seaweed snack that invite today’s generations to easily take part in the ultimate social experience that is Korean food.
39. Pulleez
Pulleez is a hair accessories company started by Laura Pardi Duprey in 2011. Pulleez uses Klaviyo for their email.
More about Pulleez: Pulleez ponytail holders are sliding ponytail hair accessories that feature custom charms that are like accessory, ties, elastics and bands for hair.
40. Love Is Project
Love Is Project is a jewelry product started by Chrissie Lam in 2017. Love Is Project uses Klaviyo for their email.
More about Love Is Project: The #loveisproject connects people around the world through a universal message of LOVE. Empower artisan communities through an ethical supply chain. Shop now!
41. The Longhairs
The Longhairs is a hair product line started by Chris Healy in 2014. The Longhairs uses Klaviyo for their email.
More about The Longhairs: The Longhairs publishs tips and tactics for guys with locks, interview successful professionals and educate guys growing their manes.
They are industry leaders in hair products for men's long hair with ten thousand five-star reviews and have even been featured on Shark Tank.
42. SmartyPits
SmartyPits is a deodorant brand started by Stacia Guzzo in 2014. SmartyPits uses Klaviyo for their email.
More about SmartyPits: SmartyPits is helping the world go aluminum-free, one deodorant stick at a time. Plus. a portion of sales go towards fighting breast cancer! Order today:
43. Outlaw
Outlaw is a soap business started by Danielle Vincent in 2013. Outlaw uses Klaviyo for their email.
More about Outlaw: Handmade soaps, body wash, lip balms, and colognes that smell like whiskey, campfire, leather, and bacon... basically, everything that makes life worthwhile.
44. Data Over Ego
Data Over Ego is an email marketing business started by Darin Hager in 2018. Data Over Ego uses Klaviyo for their email.
More about Data Over Ego: Design driven, performance high top gym sneakers for the freshest bodybuilders, powerlifters and fitness athletes who embrace an active fitness lifestyle in and out of the gym.
45. Sene
Sene is a women's clothing line started by Ray Li in 2017. Sene uses Klaviyo for their email.
More about Sene: As featured in the LA Times, Forbes, GQ, Fashionista, and Glossy. Modern custom clothing for men and women by the industry leader in accuracy. Based in Los Angeles. Get custom suits, custom shirts, custom coats, custom outerwear, custom t-shirts, custom pants. Made-to-measure with bespoke precision, shipped to you.
46. Pearls of Joy
Pearls of Joy is a jewelry making business started by Kevin Canning in 2003. Pearls of Joy uses Klaviyo for their email.
More about Pearls of Joy: As featured in Forbes... Luxury grade pearls at direct to consumer prices. Every order comes with free 100-Day no-hassle returns. Find out why 30,000+ customers LOVE us.
47. Million Dollar Collar
Million Dollar Collar is a men's clothing line started by Rob Kessler in 2013. Million Dollar Collar uses Klaviyo for their email.
More about Million Dollar Collar: Our patented sewn-in collar support technology prevents the placket of your shirt from crumbling under the weight of the collar.
48. Temples and Markets
Temples and Markets is a fashion business started by Judith Treanor in 2015. Temples and Markets uses Klaviyo for their email.
More about Temples and Markets: Ethically Sourced Accessories, Bags, Jewellery and Decorative Gifts. Supporting Social Enterprise, Emerging Designers and Artisans from South East Asia. Curated Store where every Product has a Story. Temples and Markets is your Go-TO online store for Unique gifts handmade with love.
49. Plain Jane
Plain Jane is a CBD business started by Evan Marshall in 2018. Plain Jane uses Klaviyo for their email.
More about Plain Jane: The purpose of Plain Jane is to make CBD hemp flower products more accessible and affordable. It is located in Southern Oregon and licensed by the Oregon Department of Agriculture. Their products come from high-quality, all-natural Hemp Flower.
50. The Unofficial Shopify Podcast
The Unofficial Shopify Podcast is a podcast started by Kurt Elster in 2014. The Unofficial Shopify Podcast uses Klaviyo for their email.
More about The Unofficial Shopify Podcast: Kurt Elster, a senior eCommerce consultant, and Shopify Plus Partner hosts the Unofficial Shopify Podcast. These podcasts aim to help new entrepreneurs and Shopify startups to grow their e-commerce business. Their episodes hold discussions of eCommerce growth strategy & tactics.
51. AlmondClear
AlmondClear is a skin care product line started by Leslie Eisen in 2017. AlmondClear uses Klaviyo for their email.
More about AlmondClear: Harness the power of pure Mandelic Acid (and experience carefree skin! Formulated from bitter almonds, our serums are effective on a variety of skin concerns.
52. Comfy Cup LLC
Comfy Cup LLC is an outdoor sports store started by Kyler Russell in 2016. Comfy Cup LLC uses Klaviyo for their email.
More about Comfy Cup LLC: Comfy Cup LLC is committed to creating a comfortable, light-weight, flexible, protective athletic cup designed specifically to fit youth athletes just getting started with contact sports. They also donate a percentage of net profits to programs that support young inventors and entrepreneurs.
53. Final Straw
Final Straw is a reusable straw business started by Emma Rose Cohen in 2018. Final Straw uses Klaviyo for their email.
More about Final Straw: The Original Collapsible & Portable Straw. Save the Oceans. Get FinalStraw.
54. Modern Producers
Modern Producers is an online course started by Adrian Wood in 2015. Modern Producers uses Klaviyo for their email.
More about Modern Producers: Radio ready Hip Hop and R&B drum samples, producer drum kits, hip hop vocal samples, FL studio samples and much more! Only high quality sounds.
55. Popov Leather
Popov Leather is a leather business started by Ryan Popoff in 2013. Popov Leather uses Klaviyo for their email.
More about Popov Leather: Handmade Leather Wallets made to order. We make mens card holders, wallets, passport covers and more. No hassle-returns and guaranteed for life.
56. CRIK Nutrition
CRIK Nutrition is a supplements company started by Alex Drysdale in 2015. CRIK Nutrition uses Klaviyo for their email.
More about CRIK Nutrition: Delicious | Nutritious | Sustainable | Ethical Looks, Smells, Tastes like any other protein on the market. Mixes instantly in water 100% Taste Guarantee
57. Pristine Sprays
Pristine Sprays is a personal care products started by Pristine Sprays in 2014. Pristine Sprays uses Klaviyo for their email.
More about Pristine Sprays: Pristine toilet paper spray is a wet wipe alternative that is sprayed directly onto dry toilet paper to give you the comforts of wipes without the chemicals and clogged pipes.
58. GloveStix
GloveStix is a cleaning products business started by Krista Woods in 2014. GloveStix uses Klaviyo for their email.
More about GloveStix: GloveStix and ShoeStix are an odor management solution for sports gloves, shoes, boots, helmets, knee pads, arm pads, more. Our Stink Stix inhibit bacteria growth, absorb moisture, and deodorize. Reduces odor in as little as 24 hours. Non-toxic and chemical free deodorizing for all your athletic gloves and shoes.
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