58 Companies That Use Klaviyo [2024]

Updated: May 23rd, 2022

Klaviyo’s the ultimate ecommerce marketing platform trusted by 50,000+ brands, like Chubbies, Living Proof, and Hint. Deliver higher-value, personalized marketing experiences across email, mobile, and web.

We put together a list of the biggest companies that use Klaviyo, along with some Klaviyo testimonials and Klaviyo case studies.

Here's the list:

1. BrüMate

BrüMate is a drinkware brand started by Dylan Jacob in 2016. BrüMate uses Klaviyo for their business.

Klaviyo Testimonial

We use Klaviyo for our email marketing and we have a huge focus on our email list - we currently have around 250,000 subscribers and they make up roughly 20% of our monthly revenue stream. I am sure you have heard it over and over again, but email marketing is SO important.

Dylan Jacob, on starting BrüMate ($12,000,000/month)   full story ➜

Revenue
$12M / month
Team
1 founders / 57 employees
Location
Denver, Colorado, USA

article

I Grew A Drinkware Brand To $1.1M/Month At 23 Years Old

BruMate is a successful insulated drinkware brand focused on the adult beverage community, with a flagship product that generated $2.1M in sales in 2017 and is now doing over $1.1M per month in sales, with plans to do $20M this year.

About
Dylan started BrüMate over 8 years ago
Revenue
Dylan grew the business to $12M/month
Skills
Design Skills
Costs
It cost Dylan $5000 to start the business
Read by 101,589 founders

2. ChipMonk Baking

ChipMonk Baking is a food startup started by David Downing in 2019. ChipMonk Baking uses Klaviyo for their business.

Klaviyo Testimonial

By and far the greatest marketing channel for us is email. We use Klaviyo for regular email blasts to our subscribers as well as automated flow emails based on user behavior on our website (e.g., automated message to someone who added a product to their cart but didn’t check out). Our email campaign open rates are typically over 15% and in recent months they generated nearly $10,000 in sales.

David Downing, on starting ChipMonk Baking ($90,000/month)   full story ➜

Revenue
$90K / month
Team
2 founders / 10 employees

article

How We Started A $25K/Month Low-Carb, Gluten-Free Desserts Business

ChipMonk co-founders built a mail-order bakery selling low carb, gluten-free desserts, making around $25,000 a month with growth through e-commerce, and plans to tighten budgets and conserve cash in challenging times.

About
David started ChipMonk Baking about 5 years ago
Revenue
David grew the business to $90K/month
Costs
It cost David $5000 to start the business
Read by 13,402 founders

3. Milla Rose

Milla Rose is a florist started by Alexandra in 2020. Milla Rose uses Klaviyo for their business.

Klaviyo Testimonial

We use Klaviyo for email marketing, which integrates well with Shopify. Their flows are already set up, it’s simply a matter of making small tweaks and pressing publish.

Alexandra, on starting Milla Rose ($9,600/month)   full story ➜

Revenue
$9.6K / month
Team
1 founders / 3 employees

article

With Just $300, I Started A Dried Flower Arrangement Business And Now Make $10K/Month

Milla Rose, a boutique online flower arrangement business based in Melbourne, Australia, started as a side project in a bedroom and has grown into a nearly $10k a month business, with monthly revenue doubling since last year, selling almost 3000 arrangements to all corners of Australia.

About
Alexandra started Milla Rose almost 4 years ago
Revenue
Alexandra grew the business to $9.6K/month
Costs
It cost Alexandra $250 to start the business
Read by 3,391 founders

4. MuskOx

MuskOx is a men's clothing line started by Bradley Hoos in 2019. MuskOx uses Klaviyo for their business.

Klaviyo Testimonial

For MuskOx emails, we use Klaviyo, which provides a great way to design beautiful emails and intricately segment our customer base.

Bradley Hoos, on starting MuskOx ($30,000/month)   full story ➜

Revenue
$30K / month
Team
1 founders / 4 employees

article

How We Started A $10K/Month Men's Outdoor Apparel Brand

MuskOx, a men's outdoor apparel brand created in 2019, has gained a supportive customer base and already generated $10k in monthly revenue, offering quality gear for everyday adventure that is designed to last.

About
Bradley started MuskOx over 4 years ago
Revenue
Bradley grew the business to $30K/month
Costs
It cost Bradley $50000 to start the business
Read by 8,461 founders

5. Olori

Olori is a fashion accessories brand started by Tomide Awe in 2017. Olori uses Klaviyo for their business.

Klaviyo Testimonial

For email, we use Klaviyo; they offer many customization options and functionalities, which help create dynamic communications.

Tomide Awe, on starting Olori ($15,000/month)   full story ➜

Revenue
$15K / month
Team
1 founders / 1 employees

article

I Started A $180K/Year Africa-Inspired Handbags Brand

Olori founder Tomide Awe shares how she turned her love for African textiles into a profitable e-commerce business, with a Kickstarter campaign that raised over 112% of their goal, over 2,000 units sold, and a profitable revenue of $180k/year.

About
Tomide started Olori almost 7 years ago
Revenue
Tomide grew the business to $15K/month
Costs
It cost Tomide $10000 to start the business
Read by 2,936 founders

6. janori

janori is a food startup started by Johanna and Raphael Spannocchi in 2020. janori uses Klaviyo for their business.

Klaviyo Testimonial

Email marketing is also really good for us. We use Klaviyo and have some basic flows (abandoned cart, welcome flow, launch flow) as well as some campaigns.

Johanna and Raphael Spannocchi, on starting janori ($3,000/month)   full story ➜

Revenue
$3K / month
Team
2 founders / 0 employees

article

How We Started A $3K/Month Local, Organic Foods Online Store

Janori, an online store founded by Raphael and Johanna Spannocchi, sells local, organic food and offers monthly food boxes with 80+ products from 14 vendors, with its best-seller being the Christmas box, and aims to create a circle of support for suppliers by focusing on the people and creating compelling content.

About
Johanna started janori over 3 years ago
Revenue
Johanna grew the business to $3K/month
Costs
It cost Johanna $10000 to start the business
Read by 4,576 founders

7. Oru Kayak

Oru Kayak is a kayak store started by Anton Willis in 2012. Oru Kayak uses Klaviyo for their business.

Klaviyo Testimonial

We use Klaviyo for email marketing, which is great— it lets us tailor our messages for particular groups of people.

Anton Willis, on starting Oru Kayak ($400,000/month)   full story ➜

Revenue
$400K / month
Team
2 founders / 10 employees
Location
Emeryville, Ontario, Canada

article

How We Started A $400K/Month Origami Folding Kayaks Business

Oru Kayak's founder Anton Willis discusses how he turned a passion for kayaking and design into a $5 million per year business selling origami folding kayaks, discussing their launch on Kickstarter, and how they have built and retained a passionate customer base.

About
Anton started Oru Kayak over 11 years ago
Revenue
Anton grew the business to $400K/month
Read by 7,713 founders

8. Protein Package

Protein Package is a healthy snack food business started by George Greenhill in 2017. Protein Package uses Klaviyo for their business.

Klaviyo Testimonial

Recent reports show that ‘email generates $42 for every $1 spent, which is an astounding 4,200% ROI, making it one of the most effective options available’ (Litmus, 2021).

For our emails, we use Klaviyo which has a direct integration with Shopify to automatically pull in all of our products We’ve created plenty of different templates and presets in the software to speed up the process of building the marketing from the ground up which otherwise takes up a lot of time from your day.

Our email marketing is very successful, the Bang Energy Drinks email you can see in the image had a click-through rate of 5.6%, an open rate of 27% and an unsubscribe rate of 0.05% which all fall above the average benchmarks for our industry.

We currently have an email subscriber list of 26,000 engaged customers and a combined social media following of 36,000 people that we can easily communicate with to introduce new product ranges and brands

George Greenhill, on starting Protein Package ($90,000/month)   full story ➜

Revenue
$90K / month
Team
1 founders / 4 employees

article

I Started A $1.08M/Year Snacks Ecommerce At 17 [With Only $300]

How a 17-year-old founded a successful snacks eCommerce, with over 400% YoY growth for the past four years, reinventing the traditional 'pick and mix' for health-conscious consumers and offering an unrivaled choice of quality brands at the best prices when mixing and matching.

About
George started Protein Package over 6 years ago
Revenue
George grew the business to $90K/month
Costs
It cost George $300 to start the business
Read by 7,139 founders

9. Boredwalk

Boredwalk is an online t-shirt business started by Matt Snow & Meredith Erin in 2014. Boredwalk uses Klaviyo for their business.

Klaviyo Testimonial

Our other big sales channel — especially when it comes to retention — is email. We use Klaviyo to build out automated flows that are triggered based on customer actions on our site, and we try to tailor our messaging in kind, but lots of e-commerce businesses do that. Where we shine is our campaign emails. We send three every week, M-W-F, and other than a hero shot at the top showcasing one of our designs, we make no effort to sell products in these emails. They’re designed to educate, entertain, and delight.

Matt Snow & Meredith Erin, on starting Boredwalk ($275,000/month)   full story ➜

Revenue
$275K / month
Team
2 founders / 10 employees

article

How We Started A $150K/Month Original Designs Apparel And Accessories Brand

Boredwalk, a lifestyle brand selling original art and graphic design on functional goods, grew rapidly in the last 2-3 years with an average MoM growth of 10-12% and YoY growth of 50-100%, offering casual apparel, accessories, and decor products for customers primarily aged 25-55 interested in art, mental health, progressive politics, monster movies, and Satan.

About
Matt started Boredwalk about 10 years ago
Revenue
Matt grew the business to $275K/month
Costs
It cost Matt $50000 to start the business
Read by 10,243 founders

10. Ice Shaker

Ice Shaker is a drinkware brand started by Chris Gronkowski in 2016. Ice Shaker uses Klaviyo for their business.

Revenue
$450K / month
Team
2 founders / 9 employees
Location
Southlake, Texas, USA

article

How Chris Gronkowski Left The NFL And Became An Entrepreneur

Chris Gronkowski, former NFL player, launched Ice Shaker just one year ago, but has since exploded into the drinkware scene with over 65 variations, $3 million in sales, and shelf placement in big retail locations such as GNC.

About
Chris started Ice Shaker over 7 years ago
Revenue
Chris grew the business to $450K/month
Costs
It cost Chris $5200 to start the business
Read by 6,170 founders

11. Nooks

Nooks is a men's underwear brand started by Zaid Shahatit in 2020. Nooks uses Klaviyo for their business.

Klaviyo Testimonial

I can’t say enough about Klaviyo. The email marketing platform is fantastic.

Zaid Shahatit, on starting Nooks ($800/month)   full story ➜

Revenue
$800 / month
Team
1 founders / 1 employees
Location
Toronto, Ontario, Canada

article

On Starting A Men's Underwear Brand

A sustainable men's underwear brand, Nooks, started with a $500 investment and has grown through unconventional marketing routes like Imgur and Reddit, as well as email marketing and a small but engaged Instagram community.

About
Zaid started Nooks over 4 years ago
Revenue
Zaid grew the business to $800/month
Costs
It cost Zaid $1240 to start the business
Read by 9,844 founders

12. Parker Baby Co.

Parker Baby Co. is a children's clothing business started by Kirsten and Sam in 2015. Parker Baby Co. uses Klaviyo for their business.

Klaviyo Testimonial

If you’re in eCommerce and don’t use Klaviyo, you need to check it out. We’ve just scratched the surface of Klaviyo’s capabilities and it more than pays for itself.

Kirsten and Sam, on starting Parker Baby Co. ($500,000/month)   full story ➜

Revenue
$500K / month
Team
2 founders / 2 employees
Location
Colorado, USA

article

How We Started A $325K/Month Practical Baby Products Brand

Husband and wife team from Colorado started Parker Baby Co. in 2015, specializing in practical baby products that experienced rapid sales growth of 300%, 87%, and 48% in 2017-2019 and is expecting more than 65% growth in 2020, with $325k monthly earnings.

About
Kirsten started Parker Baby Co. over 8 years ago
Revenue
Kirsten grew the business to $500K/month
Costs
It cost Kirsten $1500 to start the business
Read by 11,334 founders

13. PureFilters

PureFilters is a water filter store started by Jay Vasantharajah in 2015. PureFilters uses Klaviyo for their business.

Revenue
$200K / month
Team
2 founders / 4 employees
Location
Canada

article

Launching a Furnace Filter Store and Growing to $60k/month

PureFilters is an online supplier of furnace filters in Canada with a focus on customer experience, boasting a wide selection of the best brands and a roster of 300 five-star reviews, all achieved through rigorous process building, investments in automation and use of outsourced help to manage this $60k/mo business with less than 10-12 hours spent per week.

About
Jay started PureFilters almost 9 years ago
Revenue
Jay grew the business to $200K/month
Costs
It cost Jay $1000 to start the business
Read by 8,529 founders

14. ABS Protein Pancakes

ABS Protein Pancakes is a food startup started by Ashley Drummonds in 2014. ABS Protein Pancakes uses Klaviyo for their business.

Revenue
$25K / month
Team
1 founders / 1 employees
Location
Tampa, Florida, USA

article

Launching a Healthy Protein Pancake Business

ABS Protein Pancakes founder, Ashley Drummonds, tells the story behind the growth of her business from making her pancake recipe in her apartment kitchen to an appearance on the US TV show Shark Tank and how social media has played a crucial role in her marketing.

About
Ashley started ABS Protein Pancakes almost 10 years ago
Revenue
Ashley grew the business to $25K/month
Read by 17,094 founders

15. Sawyer

Sawyer is a children's clothing business started by Cameron Olthuis in 2017. Sawyer uses Klaviyo for their business.

Team
2 founders / 3 employees
Location
Park City, Utah, USA

article

Starting a Kids Clothing Brand and Growing to $12k/mo

Sawyer, a direct-to-consumer kids clothing brand, encourages kids to explore nature through durable products with striking designs; despite being bootstrapped and manufacturing in house, the brand growth sees consumers frequently purchasing up to 8 times in less than a year, with a solid brand strategy based on quality products and timeless design.

About
Cameron started Sawyer over 6 years ago
Revenue
Cameron grew the business to $0/month
Read by 13,536 founders

16. Think Crucial

Think Crucial is an appliance repair business started by Chad Rubin in 2008. Think Crucial uses Klaviyo for their business.

Revenue
$100K / month
Team
1 founders / 1 employees
Location
Fort Lee, New Jersey, USA

article

Starting A Vacuum Business and Growing to $100k/month

Chad Rubin, founder of Think Crucial and CEO of Skubana, shares his experience in building and scaling his e-commerce business from scratch using scrappy tactics and integrated e-commerce management software.

About
Chad started Think Crucial over 16 years ago
Revenue
Chad grew the business to $100K/month
Read by 6,935 founders

17. Dick At Your Door

Dick At Your Door is a dessert boxes store started by Adam Hascall in 2015. Dick At Your Door uses Klaviyo for their business.

Revenue
$125K / month
Team
1 founders / 3 employees
Location
California, USA

article

I Make $1.5M/Year Shipping Chocolate Penises To Your Friends

Dick At Your Door is an e-commerce shop that grew almost 10x within the last eight months by selling anonymous pranks such as 5 oz chocolate penises, and its founder shares his journey that started as a joke to becoming a professional chocolatier.

About
Adam started Dick At Your Door over 9 years ago
Revenue
Adam grew the business to $125K/month
Read by 15,439 founders

18. Mini Materials

Mini Materials is a woodworking business started by Jared Waters in 2015. Mini Materials uses Klaviyo for their business.

Revenue
$20K / month
Team
2 founders / 2 employees
Location
Portland, OR

article

I Make $20K/Month Selling Tiny Cinder Blocks Online

Startup Mini Materials sells miniature masonry and woodworking supplies with a cult following gained through viral videos, social media and email newsletters.

About
Jared started Mini Materials about 9 years ago
Revenue
Jared grew the business to $20K/month
Read by 29,156 founders

19. Joker Greeting

Joker Greeting is a Greeting Cards Business started by Travis Peterson in 2015. Joker Greeting uses Klaviyo for their business.

Revenue
$100K / month
Team
2 founders / 0 employees
Location
Irvine, California, USA

article

I Created A Prank Card Company & Grew It To $30K/Month

Joker Greeting sells unique prank gifts, including a non-stop musical birthday card, an idea raised by the founders visiting their mom's house, having no website or marketing and yet raising $92,073 on Kickstarter in 30 days due to being picked up by media, enabling them to sell 15,000 units in the first year, owned SEO for their niche, selling almost 40,000 units in 2017 and expected to reach 50,000 to 60,000 in 2018 with a small team, using Shopify and various social media channels with lots of organic traffic.

About
Travis started Joker Greeting about 9 years ago
Revenue
Travis grew the business to $100K/month
Costs
It cost Travis $1000 to start the business
Read by 13,447 founders

20. Starter Story

Starter Story is a niche blog started by Pat Walls in 2017. Starter Story uses Klaviyo for their business.

Revenue
$91K / month
Team
1 founders / 6 employees
Location
New York, New York, USA

article

How I Built Starter Story

Starter Story grew to 1.4 million monthly visitors and $500,000 in annual revenue, and offers frameworks for growing your own site.

About
Pat started Starter Story over 6 years ago
Revenue
Pat grew the business to $91K/month
Costs
It cost Pat $100 to start the business
Read by 53,753 founders

21. Beardbrand

Beardbrand is a men's grooming company started by Eric Bandholz in 2012. Beardbrand uses Klaviyo for their business.

Revenue
$100K / month
Team
1 founders / 11 employees
Location
Austin, Texas, USA

article

Starting a Beard Branded Store Earning Over $100k/mo

American men's grooming company Beardbrand has grown from a $30 investment to seven figures and bootstrapped its expansion, thanks to a focus on content creation that allows the firm to control its audience and own its email database. The company originated after founder Eric Bandholz attended a beard enthusiasts' gathering and coined the term "urban beardsman" to describe traditional men who "didn't fit the typical stereotypes," and has benefited from coverage including a New York Times piece and TV appearance on Shark Tank.

About
Eric started Beardbrand about 12 years ago
Revenue
Eric grew the business to $100K/month
Read by 45,502 founders

22. Natural Stacks

Natural Stacks is a supplements company started by Benjamin Hebert in 2013. Natural Stacks uses Klaviyo for their business.

Revenue
$200K / month
Team
2 founders / 10 employees
Location
Seattle, Washington, USA

article

Starting a Mental-health Focused Supplements Company and Growing To $200,000/month

NaturalStacks.com co-founder Benjamin Hebert shares how the company thrives in the competitive supplement industry with a patented nootropic formula and prioritizes transparency, customer experience, and niche marketing to grow its business, which generated over $100,000 in revenue in its first 100 days.

About
Benjamin started Natural Stacks over 10 years ago
Revenue
Benjamin grew the business to $200K/month
Read by 13,553 founders

23. The Gentlemen’s Lounge

The Gentlemen’s Lounge is a dropshipping men's grooming products started by Jack Scrimshire in 2017. The Gentlemen’s Lounge uses Klaviyo for their business.

Revenue
$1K / month
Team
1 founders / 0 employees
Location
Virginia, USA

article

Starting A Men's Grooming Brand And Growing Your Online Presence

Men's grooming brand sees explosive growth with monthly earnings of $1,000 and month-over-month growth, aiming to reach $10,000/month by the end of 2018 by prioritizing automation, efficient use of financial resources, and a strong social media strategy that includes Instagram.

About
Jack started The Gentlemen’s Lounge over 6 years ago
Revenue
Jack grew the business to $1K/month
Costs
It cost Jack $2000 to start the business
Read by 11,255 founders

24. Slyde Handboards

Slyde Handboards is a surfboard business started by Angela Watts in 2010. Slyde Handboards uses Klaviyo for their business.

Revenue
$80K / month
Team
2 founders / 3 employees
Location
San Clemente, California, USA

article

Landing A $200K Shark Tank Investment and Growing to $80k/mo

Slyde Handboards, co-owned by Steve Watts and his wife, saw revenue double every year since its LLC in 2010, becoming successful at attracting and retaining customers through its onsite content and efficient press coverage, and offering useful advice on how to find a manufacturer for a new product.

About
Angela started Slyde Handboards over 13 years ago
Revenue
Angela grew the business to $80K/month
Read by 14,724 founders

25. Alitura Naturals

Alitura Naturals is a skin care product line started by Andy Hnilo in 2014. Alitura Naturals uses Klaviyo for their business.

Revenue
$150K / month
Team
1 founders / 6 employees
Location
Los Angeles, California, USA

article

Near Fatal Car Crash to $150k/month Selling Skincare Products

Andy Hnilo, founder of Alitura Naturals, shares how his life-changing accident led to the creation of a successful all-natural skincare line with over 1000 reviews at an average 4.9/5.0 rating, sold in 76 countries and counting.

About
Andy started Alitura Naturals almost 10 years ago
Revenue
Andy grew the business to $150K/month
Read by 11,164 founders

26. HUSKYBEARD

HUSKYBEARD is a dropshipping men's grooming products started by Ray Moyers in 2016. HUSKYBEARD uses Klaviyo for their business.

Revenue
$3.5K / month
Team
1 founders / 1 employees
Location
Queen Creek, Arizona, USA

article

Growing And Selling An Online Beard Care Business

A 22-year-old Korean American entrepreneur shares the story of how he pivoted from a beard growth cosmetic business to a beard care brand, built a strong community with a 30% customer retention rate, and scaled to a six-figure revenue with primarily Facebook ads.

About
Ray started HUSKYBEARD over 7 years ago
Revenue
Ray grew the business to $3.5K/month
Read by 15,748 founders

27. OceanZen

OceanZen is a women's clothing line started by Steph Gabriel in 2014. OceanZen uses Klaviyo for their business.

Revenue
$25K / month
Team
1 founders / 0 employees
Location
Maroochydore, Queensland, Australia

article

Starting A Sustainable Swimwear Label As A Solo Founder

OceanZen is a successful sustainable swimwear brand that has manufactured and sold thousands of bikinis worldwide, after being launched by Steph with only $5000 in her final year at university.

About
Steph started OceanZen over 10 years ago
Revenue
Steph grew the business to $25K/month
Costs
It cost Steph $5000 to start the business
Read by 13,465 founders

28. The Fabric Loft

The Fabric Loft is an online fabric store started by Chantelle Taylor & Brenda McArthur in 2013. The Fabric Loft uses Klaviyo for their business.

Revenue
$10K / month
Team
1 founders / 2 employees
Location
Okotoks, AB, Canada

article

Bootstrapping An Online Fabric Shop and Growing to $20K/mo

Fridays Off Fabric Shop increased revenue by over 600% by building a substantial email newsletter list, using Instagram and Facebook ads, pushing search engine optimization, and delivering killer customer service.

About
Chantelle started The Fabric Loft about 11 years ago
Revenue
Chantelle grew the business to $10K/month
Costs
It cost Chantelle $15000 to start the business
Read by 16,926 founders

29. Engravers Guild

Engravers Guild is a personalized gift business started by Elliot Bishton in 2017. Engravers Guild uses Klaviyo for their business.

Revenue
$200K / month
Team
1 founders / 7 employees
Location
London, England, United Kingdom

article

Starting A Personalized Gift Retailer Online and Growing to $30k/month

Engravers Guild, an online personalised gift retailer, has expanded its collection from seven cufflink pairs to over 200 lines and now turns over more than $30,000 per month, a significant increase from its $3,000 turnover 18 months ago.

About
Elliot started Engravers Guild about 7 years ago
Revenue
Elliot grew the business to $200K/month
Costs
It cost Elliot $50000 to start the business
Read by 7,487 founders

30. Project Repat

Project Repat is a quilt business started by Ross Lohr in 2012. Project Repat uses Klaviyo for their business.

Revenue
$800K / month
Team
2 founders / 2 employees
Location
Boston, Massachusetts, USA

article

Project Repat: $10MM Business Making Quilts From Old T-Shirts

Project Repat turned their customers' memorable t-shirts into 2,000 custom quilts per week backed with cozy fleece, generating $10MM in sales per year from fine-tuning the production process making textile jobs more affordable and eco-friendly in the United States, with grown revenue of 70% over last year.

About
Ross started Project Repat about 12 years ago
Revenue
Ross grew the business to $800K/month
Read by 9,401 founders

31. ScrubzBody Skin Care Products

ScrubzBody Skin Care Products is a skin care product line started by Roberta Perry in 2006. ScrubzBody Skin Care Products uses Klaviyo for their business.

Revenue
$16.3K / month
Team
2 founders / 2 employees
Location
Farmingdale, New York, USA

article

Creating A Product For Yourself And Turning It Into A Business

ScrubsBody Skin Care uses customer service and specialty parties to grow slowly and steadily from Kitchen to being offered in 28 Whole Food Markets, and after being the finale episode on Sell it Like Serhant they experienced rapid growth both in store and online.

About
Roberta started ScrubzBody Skin Care Products almost 18 years ago
Revenue
Roberta grew the business to $16.3K/month
Read by 21,555 founders

32. Xero Shoes

Xero Shoes is a shoe brand started by Steven Sashen in 2009. Xero Shoes uses Klaviyo for their business.

Revenue
$4M / month
Team
2 founders / 67 employees
Location
Broomfield, Colorado, USA

article

Xero Shoes: Growing A Shoe Brand to $460K/month

Xero Shoes, co-founded by Steven Sashen, is a minimalist shoe company that has grown at a rate of 80-102% per year since 2014, with 2017 sales of $5.53M, and has been repeatedly listed as one of INC. 5000’s fastest-growing companies, and has a projected $15M in sales for 2019.

About
Steven started Xero Shoes over 14 years ago
Revenue
Steven grew the business to $4M/month
Read by 14,843 founders

33. Tradlands

Tradlands is a women's clothing line started by Jeremy Roberts in 2012. Tradlands uses Klaviyo for their business.

Revenue
$134K / month
Team
2 founders / 4 employees

article

How This Couple Started A $130K/Month Women’s Effortless, Refined, Quality Clothing Brand

This case study showcases the journey of Tradlands, a women's clothing brand generating $134k in monthly revenue, which was started with just $15k, and grew through email marketing, Instagram, and influencer collaborations.

About
Jeremy started Tradlands almost 12 years ago
Revenue
Jeremy grew the business to $134K/month
Costs
It cost Jeremy $15000 to start the business
Read by 9,465 founders

34. Tortuga

Tortuga is a backpack line started by Fred Perrotta in 2010. Tortuga uses Klaviyo for their business.

Revenue
$300K / month
Team
2 founders / 9 employees
Location
Remote

article

How We Started A $300K/Month Business Selling Carry On Travel Backpacks

How Tortuga bootstrapped their way to seven figures in revenue, by solving a problem for travelers with their carry-on sized travel backpacks, after overcoming challenges in design, manufacturing, and advertising.

About
Fred started Tortuga almost 14 years ago
Revenue
Fred grew the business to $300K/month
Read by 12,052 founders

35. GhostBed by Nature's Sleep

GhostBed by Nature's Sleep is a bedding company started by Marc Werner in 2001. GhostBed by Nature's Sleep uses Klaviyo for their business.

Team
2 founders / 100 employees

article

36. Treats Happen

Treats Happen is a dog treat business started by Lucas Walker in 2015. Treats Happen uses Klaviyo for their business.

Revenue
$15K / month
Team
2 founders / 0 employees
Location
Toronto, Ontario, Canada

article

How This Couple Started A Healthy Dog Treat Business

Toronto-based Treats Happen saw a gap in the market for healthy dog treats, and now makes roughly $15K per month. Their biggest lesson? As a brand, they don't just sell on their website but want to be available on as many profitable channels as possible.

About
Lucas started Treats Happen about 9 years ago
Revenue
Lucas grew the business to $15K/month
Read by 14,671 founders

37. Sole Bicycles

Sole Bicycles is a bicycle company started by Jonathan Shriftman in 2009. Sole Bicycles uses Klaviyo for their business.

Revenue
$250K / month
Team
2 founders / 14 employees
Location
Los Angeles, California, USA

article

How We've Generated $10M In Sales With Our Online Bicycle Business

Solé Bicycles is a direct-to-consumer, lifestyle brand that has sold over 40,000 bicycles, generating over $10M in sales with only $300k of capital raised through collaborations, word-of-mouth marketing, and local community engagement.

About
Jonathan started Sole Bicycles over 14 years ago
Revenue
Jonathan grew the business to $250K/month
Read by 7,768 founders

38. KPOP Foods

KPOP Foods is a hot sauce business started by Theo Lee in 2017. KPOP Foods uses Klaviyo for their business.

Revenue
$200K / month
Team
2 founders / 5 employees
Location
Los Angeles, California, USA

article

How Two Students Made $100K Bringing Korean Hot Sauce To America

KPOP Foods, a Korean food company, generated nearly $100,000 in revenue since last year through its successful Kickstarter campaign and Amazon's Choice badge; they have entered over 90 specialty stores throughout the west coast and are currently raising an investment round to expand their distribution into major retailers and are launching new sauces later this year.

About
Theo started KPOP Foods about 7 years ago
Revenue
Theo grew the business to $200K/month
Read by 9,317 founders

39. Pulleez

Pulleez is a hair accessories company started by Laura Pardi Duprey in 2011. Pulleez uses Klaviyo for their business.

Team
2 founders / 5 employees
Location
New Jersey, USA

article

40. Love Is Project

Love Is Project is a jewelry product started by Chrissie Lam in 2017. Love Is Project uses Klaviyo for their business.

Revenue
$200K / month
Team
1 founders / 2 employees
Location
San Francisco, California, USA

article

Selling $1.2M Love Bracelets For A Good Cause

Love Is Project generated over $1.2 million in revenue by utilizing a "Pay It Forward" business model, creating 1,200+ jobs for female artisans around the world, and utilizing storytelling to attract and retain customers.

About
Chrissie started Love Is Project over 7 years ago
Revenue
Chrissie grew the business to $200K/month
Read by 8,129 founders

41. The Longhairs

The Longhairs is a hair product line started by Chris Healy in 2014. The Longhairs uses Klaviyo for their business.

Revenue
$100K / month
Team
2 founders / 3 employees
Location
San Diego, California, USA

article

How The Longhairs Grew To $30K Per Month Selling Hair Ties For Men

The Longhairs started their business in 2014 with no following and over four years they’ve grown their audience to 60K monthly website visitors, 20K email subscribers, and 28K YouTube subscribers, with monthly revenue of $30K by creating original, quality content, building their community, driving email optins and converting subscribers into customers.

About
Chris started The Longhairs over 9 years ago
Revenue
Chris grew the business to $100K/month
Costs
It cost Chris $10000 to start the business
Read by 17,445 founders

42. SmartyPits

SmartyPits is a deodorant brand started by Stacia Guzzo in 2014. SmartyPits uses Klaviyo for their business.

Revenue
$183K / month
Team
2 founders / 13 employees
Location
Bend, OR, USA

article

How Stacia Guzzo Pivoted and Started A $58K/Month Deodorant Product

SmartyPits is a fast-growing deodorant company that has gone from making under $100,000 in 2016 to making over $500,000 by Q3 2018, after the founder's experience as a breast cancer survivor led to developing an aluminum-free deodorant.

About
Stacia started SmartyPits over 10 years ago
Revenue
Stacia grew the business to $183K/month
Read by 11,902 founders

43. Outlaw

Outlaw is a soap business started by Danielle Vincent in 2013. Outlaw uses Klaviyo for their business.

Revenue
$380K / month
Team
2 founders / 13 employees
Location
Sparks, NV, USA

article

Leaving The Cubicle To Start A $23K/Month Soap Company

Outlaw Soaps, a soap company that started with just $13.72 of supplies, now makes an average of $23,000/month, with 46% of website orders from repeat customers who are loyal to the company's unique products and top-notch customer service.

About
Danielle started Outlaw about 11 years ago
Revenue
Danielle grew the business to $380K/month
Costs
It cost Danielle $200 to start the business
Read by 23,522 founders

44. Data Over Ego

Data Over Ego is an email marketing business started by Darin Hager in 2018. Data Over Ego uses Klaviyo for their business.

Team
3 founders / 30 employees
Location
Framingham, Massachusetts, USA

article

On Launching My Own Gym Sneakers Brand And Getting Featured In Tons Of Media

Footwear designer Darin Hager's brand Heyday Footwear created a successful business by transitioning from a wholesale to direct to consumer model, offering unique design-driven performance gym sneakers for the fitness-focused market, achieving widespread product placement PR without outside help and using apps such as Klaviyo and Zipify to improve sales, but ultimately the venture had to close due to inadequate funding.

About
Darin started Data Over Ego over 6 years ago
Revenue
Darin grew the business to $0/month
Read by 5,536 founders

45. Sene

Sene is a women's clothing line started by Ray Li in 2017. Sene uses Klaviyo for their business.

Revenue
$40K / month
Team
1 founders / 3 employees
Location
Los Angeles, California, USA

article

I Started A $40K/Month Custom Tailored Clothing Line

Sene founder Ray Li used data science to replace the tailor, developing custom-fit clothing's luxury experience with a digital platform for men and women, generating $800,000 annual recurring revenue through Shopify and adjusting marketing tactics to opt for influencer campaigns focusing on visual photo and video content.

About
Ray started Sene over 7 years ago
Revenue
Ray grew the business to $40K/month
Read by 11,894 founders

46. Pearls of Joy

Pearls of Joy is a jewelry making business started by Kevin Canning in 2003. Pearls of Joy uses Klaviyo for their business.

Revenue
$200K / month
Team
1 founders / 4 employees
Location
Los Angeles, California, USA

article

Pearls of Joy: Starting The World’s Fastest Growing Pearl Jewelry Company

Kevin Canning, founder of Pearls of Joy, established the world's fastest-growing pearl jewelry company by sourcing top-grade pearls for 80% below traditional luxury retail, enabling the company to trend at around 150% growth while expecting to close 2018 with $2.5M in revenue.

About
Kevin started Pearls of Joy over 21 years ago
Revenue
Kevin grew the business to $200K/month
Read by 6,811 founders

47. Million Dollar Collar

Million Dollar Collar is a men's clothing line started by Rob Kessler in 2013. Million Dollar Collar uses Klaviyo for their business.

Revenue
$40K / month
Team
3 founders / 0 employees
Location
Atlanta, GA, USA

article

How Rob Kessler Invented A Permanent Collar Stay for Dress Shirts

Rob Kessler, co-founder of Million Dollar Collar, invented the world's first permanently installed placket stay for dress shirts that has already helped people in 100 countries upgrade 200,000 of their own dress shirts, with aims of changing the dress shirt industry as a whole.

About
Rob started Million Dollar Collar about 11 years ago
Revenue
Rob grew the business to $40K/month
Costs
It cost Rob $100000 to start the business
Read by 6,916 founders

48. Temples and Markets

Temples and Markets is a fashion business started by Judith Treanor in 2015. Temples and Markets uses Klaviyo for their business.

Revenue
$6K / month
Team
1 founders / 0 employees
Location
Sydney, New South Wales, Australia

article

How Judith Treanor Started A Business Sourcing Products From Southeast Asia

Temples and Markets founder Judith Treanor sources handmade, unique and sustainable artisan products from Southeast Asia for her online store, curating accessories, bags, jewelry and home decor to appeal to conscious consumers aged 30-55 who love to travel, with a 24% returning customer rate and an online conversion rate of .33%.

About
Judith started Temples and Markets about 9 years ago
Revenue
Judith grew the business to $6K/month
Read by 6,241 founders

49. Plain Jane

Plain Jane is a CBD business started by Evan Marshall in 2018. Plain Jane uses Klaviyo for their business.

Revenue
$275K / month
Team
2 founders / 16 employees
Location
Chatsworth, Ontario, Canada

article

How Two College Roommates Started An Online CBD Business

Plain Jane, an online CBD company founded by two college roommates, offers unique products and has generated over $20K a month in sales within five months, attracting and retaining customers through social media, authentic stories, and content.

About
Evan started Plain Jane almost 6 years ago
Revenue
Evan grew the business to $275K/month
Read by 16,456 founders

50. The Unofficial Shopify Podcast

The Unofficial Shopify Podcast is a podcast started by Kurt Elster in 2014. The Unofficial Shopify Podcast uses Klaviyo for their business.

Revenue
$9K / month
Team
2 founders / 0 employees
Location
Skokie, Illinois, USA

article

How Kurt Elster Monetized And Grew A Podcast to 750K Downloads

Unofficial Shopify Podcast has generated 750,000 downloads and has four sponsors, resulting in significant monetary gain for ecommerce consultant and host, Kurt Elster, who has created a thriving business and community around his podcast.

About
Kurt started The Unofficial Shopify Podcast over 9 years ago
Revenue
Kurt grew the business to $9K/month
Read by 4,303 founders

51. AlmondClear

AlmondClear is a skin care product line started by Leslie Eisen in 2017. AlmondClear uses Klaviyo for their business.

Revenue
$15K / month
Team
1 founders / 0 employees
Location
Portland, Oregon, USA

article

Starting A Skin Care Product Business as a Middle School Teacher

Almond Clear, a line of skincare products formulated with mandelic acid, saw a revenue increase of about 20% each month for the first nine months after launching on Amazon in December 2017, finishing the first year of sales averaging around $15,000 per month in revenue.

About
Leslie started AlmondClear over 6 years ago
Revenue
Leslie grew the business to $15K/month
Costs
It cost Leslie $500 to start the business
Read by 7,147 founders

52. Comfy Cup LLC

Comfy Cup LLC is an outdoor sports store started by Kyler Russell in 2016. Comfy Cup LLC uses Klaviyo for their business.

Revenue
$25K / month
Team
2 founders / 2 employees
Location
Midwest, Kansas, USA

article

How A 12 Year Old Started A $100K Athletic Cup Product

A 12-year-old invented The Comfy Cup, a more comfortable athletic cup for boys, which has grown into a successful business venture grossing over $100k in revenue last year, available on Amazon, The Grommet, and in local sporting goods stores.

About
Kyler started Comfy Cup LLC over 7 years ago
Revenue
Kyler grew the business to $25K/month
Costs
It cost Kyler $25000 to start the business
Read by 6,438 founders

53. Final Straw

Final Straw is a reusable straw business started by Emma Rose Cohen in 2018. Final Straw uses Klaviyo for their business.

Team
2 founders / 4 employees
Location
Santa Fe, Argentina

article

How I Created A Collapsible Metal Straw And Raised $1.89M on Kickstarter

Final has sold 300,000 FinalStraws that have prevented approximately 27,000,000 single-use straws from entering the environment and generated $5 million in revenue within the first nine months, all started from a voracious Amazon search and a Kickstarter campaign that raised $1.89 million in one month.

About
Emma started Final Straw almost 6 years ago
Revenue
Emma grew the business to $0/month
Read by 6,849 founders

54. Modern Producers

Modern Producers is a music software business started by Adrian Wood in 2015. Modern Producers uses Klaviyo for their business.

Revenue
$120K / month
Team
1 founders / 0 employees
Location
Los Angeles, California, USA

article

How I Make $85K/Month Selling Tools To Music Producers

Modern Producers is an e-commerce platform that sells software and tools for modern music producers and has more than doubled its revenue annually, earning $1.1 million in sales in 2019.

About
Adrian started Modern Producers almost 9 years ago
Revenue
Adrian grew the business to $120K/month
Costs
It cost Adrian $500 to start the business
Read by 10,063 founders

55. Popov Leather

Popov Leather is a leather business started by Ryan Popoff in 2013. Popov Leather uses Klaviyo for their business.

Revenue
$200K / month
Team
2 founders / 21 employees
Location
Nelson, BC, Canada

article

Popov Leather: From Handmade Leather Wallets to $900K Revenue

Popov Leather is a Canadian company that makes and sells small leather goods online, with 2018 generating over $850k in revenue and doubling in revenue year-over-year since 2013 through direct-to-consumer sales, primarily for wallets, and backed by great customer service.

About
Ryan started Popov Leather over 11 years ago
Revenue
Ryan grew the business to $200K/month
Costs
It cost Ryan $200 to start the business
Read by 11,231 founders

56. CRIK Nutrition

CRIK Nutrition is a supplements company started by Alex Drysdale in 2015. CRIK Nutrition uses Klaviyo for their business.

Team
1 founders / 1 employees
Location
Pennsylvania, USA

article

57. Pristine Sprays

Pristine Sprays is a personal care products started by Pristine Sprays in 2014. Pristine Sprays uses Klaviyo for their business.

Team
2 founders / 2 employees
Location
San Antonio, Texas, USA

article

58. GloveStix

GloveStix is a cleaning products business started by Krista Woods in 2014. GloveStix uses Klaviyo for their business.

Revenue
$60K / month
Team
1 founders / 1 employees
Location
Ashburn, Virginia, USA

article

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.