1,000+ Trendy Subscription Box Business Names

•

Updated: June 10th, 2025

So, you've come up with the perfect subscription box business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your subscription box business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best subscription box business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your subscription box business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

AI Subscription Box Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of subscription box business name ideas for free using our AI business name builder, get keyword data, and instantly check domain availability.

🎯 Struggling to name your business?

Try our AI Business Name Generator and get the perfect name + domain in seconds.

Try it free →

Ideas

Catchy subscription box business name ideas

Shutterbug Box
Aspect Box
Rule Box
Optimum Box
Measured Subscription
Premium Box
Subscriptistic
Boxlia
Forward Box
Perspective Subscription
Unleash Box
Lensman Subscription
Approve Subscription
Process Box
Top Subscription
Subscriptnetic
Developed Box
Affiliate Box
Nature Subscription
Progress Box
Infinite Subscription
Prime Subscription
Boxvio
Expert Subscription
Asset Box
Boxnetic
Unlimited Box
Path Box
A1 Box
Solve Subscription
King Sub Box
Boxwind
Affordable Box
Haste Box
Subscriptzilla
Genuine Box
Capture Box
Depot Box
Viewfinder Subscription
Digital Subscription
Subscriptella
Dub Subscription
Boxporium
Boxlada
Boxzen
Boxry
Upgrade Subscription
Boxado
Subscriptorzo
Cool Box Sub
Subscriptvio
Marine Subscription
Resolution Box
Allied Box
Astonish Box
Boxlux
Conversation Box
Subscriptlada
Subscriptprism
Support Subscription
Subscriptaholic
Sage Box
Dart Subscription
Thrive Box
Propel Box
Boxopedia
Lens Box
Method Box
Universal Subscription
Holo Subscription
Obscura Box
Command Box
Platinum Box
Boxable
Capture Subscription
Crucifixion Subscription
Combined Subscribers Collective
Over Subscribers Collective
The Making Toolkit
The Week Membership
Yearly Subscribing Spot
Portable
Moderate
Additional Membership
The Charitable Subscribe
The Non Subscribers
The Private
Box Seat Spot
The Unpaid Registration
Little Boxwood
The Additional Subscriber
Subscribers Collective
The Professional Kit Up
Subscribing Trading Co
IndividualSubscription
Direct
Non Membership Place
Fees Co
SpareKit
IdentiKit
Subscribing Co
Public Unsubscribe Co
The Combined
The Prepared
The Moderate
Production Subscription
The Institutional
Superficial Subscription
WeeklySubscription
Small Corner Group
Smaller Box Seat Group
Prepaid Purchase
Competition Subscription
The Modest Fees
Handsome Unsubscribe Place
The Yearly Fee
Direct Subscribers
The Municipal Unsubscribe
Voluntary Subscriber

Creative subscription box business name ideas

The Voluntary Registration
Complete Pouch Collective
Membership Place
The Top
Lipton Subscription
Inexpensive Toolkit Group
The General Membership
The Heavy
The Rectangular
The Separate
LargestSubscription
The Commercial
Non Subscribing Spot
Charitable Subscribing Spot
Subscribing Pro
Original Subscribers Pro
Subscribing Trading Co
Weekly Subscribers Group
Full Purchase
Original Registration
Combined Subscribers Collective
Connection Subscription
Postal Subscribe Co
Dollar Subscribing Spot
Heroin addiction Subscription
SafeBox
Shoebox Pro
Purchase Co
The Private
PostalSubscription
Combined Subscribers Trading Co
The Issue Subscribers
ClericalSubscription
Mailbox Co
Pouch Pro
Membership Collective
Subdivision Subscription
Kitchen Subscription
The Simple Tools
Foreign Registration Spot
The Empty
Pigeon Subscription
Prepared Kit Up Pro
Full Unsubscribe Place
Tropical Toolkit
Nonmember Fee
The Monthly Registration
Infliction Subscription
RegularSubscription
Contradiction Subscription
Typical Module Group
Eviction Subscription
Shaped Crate
Syndication Spot
The Unpaid Registration
Regular Syndication Trading Co
The Electrical
The Week
The National
Crate Co
Safe
Exception Subscription
The Voluntary Fees
Handy Toolbox Collective
Toolbox Group
The Generous
Nonmember Fee Group
Registration Group
MunicipalSubscription
Monthly Membership
Original Purchase Co
Magic Tools Place
Box Seat Spot
The Additional Subscriber
Charitable Registration
Comprehensive
Minimum
Membership Trading Co
Annual
Benediction Subscription
Props Box
Constriction Subscription
Sops Box
Subscriptions Subscription
Periodical Subscribe Place
ComprehensiveKit
Light Toolkit
The Optional Booklet
The Yearly Subscriber
Module Pro
The Conceptual
Descriptive Subscription
Unsubscribe Place
Free
Module Place
Portable Kit Up
Registration Place
AnnualSubscription
Dereliction Subscription
Handsome Unsubscribe Place
Fees Collective
The Privileged Subscribing
Drug addiction Subscription
HandsomeSubscription
The Dark
The Voluntary
Fruition Subscription
Syndication Group
Compulsory Purchase Collective
Postal Subscriber Collective
Issue Purchase Spot
Wood Mailbox Co
Yearly Unsubscribe
IdentiKit
The Little Package
The Online
Public Subscribe Group
Constructive eviction Subscription
Narrow Corner Co

Learn more about starting a subscription box business:

Where to start?

-> How much does it cost to start a subscription box business?
-> Pros and cons of a subscription box business

Need inspiration?

-> Other subscription box business success stories
-> Marketing ideas for a subscription box business
-> Subscription box business slogans
-> Subscription box business Instagram bios

Other resources

-> Profitability of a subscription box business
-> Subscription box business tips

Funny Subscription Box Business Names

Complimentary Registration Collective
Stringent Subscription
Privileged Unsubscribe Place
Minimum Registration Co
Monthly Membership
Cleaning Tool
Diagnostic Pouch
Initial Membership
YourSubscription
Institutional Membership Collective
CombinedSubscription
PeriodicalSubscription
Benediction Subscription
The Voluntary Purchase
IndividualSubscription
The Durable
The Simple Tools
Privileged Subscriber Pro
Square Package Trading Co
The Moderate
The Free Fee
Chops Box
Brown Briefcase
Professional Package Collective
Minimum Unsubscribe
Original Subscribers Pro
Loose
Sealed Mailbox
Original Membership Place
ClericalSubscription
The Driven
Complimentary Subscribe Trading Co
Subscriber Place
Privileged Registration Spot
Nonmember Subscribing
Periodical Fees
The Week
Largest Subscriber
Institutional Fees
Yourself
Fee Group
Competition Subscription
The Standard Kit Up
The Basic
Institutional
Lined
General Subscribe
General Membership Collective
Voluntary Subscribe Spot
Driven Subscribing Place
Small Mailbox
Handy Toolbox Collective
The Foreign
Pops Box
Driven Syndication
Full Syndication Place
LargestSubscription
The Original
Prepared Kit Up Pro
The Quarterly
Wood
The Postal
SnakebiteKit
The Handsome
Smaller Box Seat Group
ForeignSubscription
The Little Package
The Big
The Public Unsubscribe
Blue Box Seat
Free
Generous Unsubscribe Group
The Light
Additional Membership
The Issue Subscribers
The Shallow
Multimedia Package
Annual Subscribers Place
The Portable
The Full Subscribe
The Municipal Unsubscribe
The Full Registration
Registration Spot
Free Fees Place
Gibson Subscription
Crucifixion Subscription
Minimum Membership Collective
The Safe
Purchase Pro
ConditionalSubscription
Position Subscription
Durable Registration
Week Subscribe
Fees Spot
The Promotional Module
Handsome
Original Registration
The Privileged
The Snakebite Outfit
Blue
Voluntary Subscribe
Small Corner Group
Durable Subscriber Spot
Heavy
Dry Box Seat Spot
The Month
The Identi Tools
ComplimentarySubscription
Membership Group
The Top
Generous Subscribing
Constructive eviction Subscription
Crops Box
The General Membership
Compulsory Unsubscribe Collective
The Privileged Subscribing
Diagnostic
Heroin addiction Subscription
Nominal Purchase

Cool subscription box business name ideas

Whole Module
Subscribing Place
The Your Subscribing
Introductory Subscribers
Original Registration Collective
The Cleaning
Non
The Charitable Unsubscribe
The Periodical
Minimum Subscribe Trading Co
The Survival
The Regular Subscribing
Moderate
Prepaid Fee Pro
Separate Bin Place
The Public Unsubscribe
Public Subscribe Group
Tools Spot
Week Subscribe Spot
HandsomeSubscription
Testing Tools
Compulsory Fee
The Driven
The Popular Purchase
Crate Co
Wood
LightKit
The Charitable
Molecular
The Weekly Fee
Full Fees
Outfit Spot
The General Membership
Stocked Kit Up Place
The Electronic
The Regular Unsubscribe
YourSubscription
General Membership Collective
The Full Subscribe
Charitable Subscribing Spot
Original Purchase Co
Over
Cleaning
AvailableKit
SnakebiteKit
Light
Institutional Membership Collective
Dollar
PeriodicalSubscription
Non Subscribing Spot
The Snakebite Outfit
Science fiction Subscription
Personal Toolkit Pro
The Alert Box Seat
Blue Boot
Over Subscribers Collective
CombinedSubscription
Prepaid
Original Subscribers Pro
The Introductory Fees
Compulsory Syndication Trading Co
Exception Subscription
Competition Subscription
Subscribers Co
Registration Spot
The Annual
The Mail
Tropical Toolkit
GenerousSubscription
Week Subscribe
The Narrow
The Over
Round Mailbox Trading Co
Big
Unsubscribe Group
Subscribers Trading Co
The Nonmember Syndication
OblongBox
Tropical Package
Dollar Subscribe Pro
Postal Unsubscribe Pro
Prepaid Fees
The General Registration
Heavy Toolbox Co
Institutional
The Handsome
Surreptitious Subscription
Special Booklet Pro
The Yearly Fees
The Based
Generous Fees Trading Co
Voluntary Purchase Place
The Making
Membership Spot
Modest Subscribers
Syndication Trading Co
Direct Subscribers
Dollar Unsubscribe Collective
Syndication Pro
The Separate
Fixed Registration
Crops Box
Poor Toolkit
Purchase Spot
Golden
The General Subscribe
Module Pro
Pops Box
The Your Subscriber
Modest
The Institutional
The Private
Hot
Clerical Fee Place
SurvivalKit
Nominal Subscriber
Heavy
The Simple Tools
Dollar Syndication

Unique subscription box business name ideas

Quarterly
Subscribers Pro
Big Bunker
Portable Kit Up
Blue
The Bite Outfit
Additional Membership Spot
Subscriber Place
LargestSubscription
Compulsory Membership Co
Subscribers Collective
Restriction Subscription
Free Fee Collective
Benediction Subscription
Popular Syndication
Private Fee
The Strong Boxwood
Square
The Postal
The Standard Kit Up
Subscriptions Subscription
IssueSubscription
Initial Fees
The Individual Syndication
Full
Original Purchase
Wooden Mailbox Co
Mailbox Co
Pouch Co
Fixed Subscribing
Fee Place
Subscribing Spot
Yearly Syndication Pro
Free Registration Spot
Subdivision Subscription
Unsubscribe Place
Toolbox Place
Municipal Unsubscribe Collective
Mailbox Place
The Special
Nominal Subscribing Collective
Shops Box
The Combined
Individual Subscriber Pro
Module Place
Top Cage
Tops Box
Volition Subscription
Durable
Subscriber Pro
Subscriber Spot
The Free Unsubscribe
The Public Membership
Fixed
Institutional Subscribing Co
The Standard Toolbox
PopularSubscription
Cosmetic Outfit
Driven
The Promotional Module
The Electrical Mailbox
The Monthly Purchase
Month
Shallow Crate
The Promotional
Your Subscribing
The Quarterly Subscribers
BiteKit
Driven Fee
The General
The Accessory
SmallBox
The Free Fee
The Nominal
Tropical Tools
The Snuff
General
Annual Fee Collective
Voluntary
The Largest Fees
The Accompanying
The Yearly Subscribe
The Issue
Purchase Pro
Subscribe Spot
The Sterile
Safe
Year Membership Spot
Original Subscribing
Registration Co
Coefficient of friction Subscription
Driven Membership Pro
Generous Subscribing Trading Co
Handsome Unsubscribe Place
Contradiction Subscription
Yearly Subscribing Spot
The Voluntary Registration
Snuff Package
Little Corner Place
Fees Trading Co
The Quarterly Purchase
YourselfKit
Loge Place
Unpaid
Brown Drawer Collective
Subscribing Collective
Fee Collective
Private Syndication Trading Co
The Yearly Fee
The Prepared
Fixed Unsubscribe
The Foreign Subscribe
Issue
Registration Place
The Introductory
Hand Loge
Charitable Unsubscribe
Ibsen Subscription
The Tiny

Cute subscription box business name ideas

Sops Box
LargeBox
Periodical Fees
StrongBox
Big Boxwood
Brown Bouquet
The Standard
Minimum Subscribers Trading Co
The Your
The Unpaid
The Quarterly
Red Shoebox
The Nominal Fee
Your Purchase Trading Co
The Safe Shoebox
The Over Registration
Initial Unsubscribe Place
The Non Subscriber
Subscriber Trading Co
The Moderate
Loose
Mission Subscription
RoyalBox
The Yearly Subscriber
Wood Mailbox Co
The Full Registration
Charitable
StandardKit
Full Unsubscribe Place
Introductory
The Year
Yearly Membership
The Largest
Additional
Public Subscribe
Regular
Dark Cage Pro
Online Fees Trading Co
The Periodical Fees
Subscribing Trading Co
Nominal Membership
Fruition Subscription
The Fixed
RegularSubscription
Your
SpareKit
Introductory Unsubscribe Collective
Nonmember Subscribers Place
Empty Bin Place
Tools Group
Generous
The Wooden
Complete Pouch Collective
The Plain
Unsubscribe Collective
MonthSubscription
Week Purchase Place
Crucifixion Subscription
Comprehensive
Largest Fees
Subscribe Group
Constriction Subscription
Nonmember Fee Group
CharitableSubscription
The Mail Drawer
TropicalKit
Inexpensive
The Yearly
Largest Subscriber Place
Municipal Subscribers Pro
Brown Bottle
The Loose Drawer
Annual Fees Co
Over Registration Collective
The Light
Generous Syndication Trading Co
The Complimentary
Brown Booth
The Making Toolkit
Toolbox Group
The Electrical
Fee Co
Drug addiction Subscription
Additional Subscribing Trading Co
Individual Fees
Membership Place
Little Boxwood
Professional Package Collective
Weekly Purchase Trading Co
Periodical Subscribers
Handsome Registration
MinimumSubscription
Purchase Place
The Hand
Moderate Fee Pro
The Month Subscribers
Disposable
GeneralSubscription
Mail Boxwood Pro
The Generous
Weekly
The Municipal Unsubscribe
InitialSubscription
The Professional Kit Up
Written Subscription
Non Membership Place
Minimum Registration Collective
Minimum Subscribers Co
The Stocked Booklet
Periodical Unsubscribe
Largest Fee
The Nonmember Membership
AdditionalSubscription
The Monthly Registration
Syndication Group
Subscribe Collective
ForeignSubscription
Voluntary Subscribe Spot
Dollar Purchase Collective

Clever subscription box business name ideas

Week
MedKit
Jurisdiction Subscription
Original Subscriber Group
The Foreign
Moderate Fees
Membership Trading Co
BasedKit
Kit Out Co
Kit Out Spot
Accompanying Box Seat Pro
ConditionalSubscription
Full Syndication Place
Pouch Pro
Smaller Box Seat Group
Yellow
The Dollar
The Weekly Syndication
QuarterlySubscription
Week Fee Trading Co
The Quarterly Subscriber
Additional Subscribe Collective
Postal Subscriber
The Driven Subscribe
Combined Syndication Co
Down Cage
Privileged Registration Spot
Swaps Box
The Dark
The Big
Narrow Corner Co
PrepaidSubscription
Cleaning Tool
Monthly Syndication Co
Heroin addiction Subscription
Nonmember Subscribing
Privileged Subscriber Pro
Annual
Oblong Box Seat
Diagnostic Pouch
The Monthly
The Voluntary Purchase
The Original
Lined Boxwood
Minimum Registration Co
The Compulsory Fee
The Green Bin
The Shallow
Bin Spot
Expression Subscription
Driven Subscribing Place
The Covered Mailbox
Purchase Co
Fixed Fees Trading Co
The Conditional Fee
Fixed Syndication Place
Combined Subscribers Trading Co
Annual Subscribers Co
The Private Subscribers
Big Bottle
BlueBox
Dollar Subscribing Group
The Testing
Modest Subscribe
Introductory Purchase Trading Co
PrivilegedSubscription
The Full
Driven Syndication
Periodical Membership
Combined
Voluntary Subscriber
Decision Subscription
Membership Co
Compulsory Purchase Collective
FixedSubscription
Charitable Subscribing
Municipal
Conditional Syndication Co
Minimum
The Rectangular
Stringent Subscription
Edition Subscription
The Whole
Compulsory
OriginalSubscription
Durable Subscriber Spot
Subscribing Pro
Smaller Loge
Cylindrical Shoebox Trading Co
The Strong Package
Original Subscribe
Annual Membership
The Typical Outfit
The Basic
The Charitable Subscribe
Optional Package
Whole
Wishing Subscription
Shoebox Spot
Session Subscription
Alert
YearSubscription
Unsubscribe Spot
Magic Package Collective
The Quarterly Syndication
The Unpaid Registration
The Commercial
Snuff
General Subscribe
PostalSubscription
Unsubscribe Trading Co
Mailbox Collective
Blue Booth
The Identi Tools
The Regular
Connection Subscription
Charitable Registration
Nominal Purchase
CompactKit

Best subscription box business name ideas

LightBox
Light Toolkit
The Overnight
The Heavy Mailbox
Big Bin
Props Box
Annual Subscribers Place
The Shallow Shoebox
OnlineSubscription
Yearly
Kitchen Subscription
Complimentary Registration Group
The Yourself
Booklet Group
Private
Free Fees Place
The Unpaid Syndication
Lipton Subscription
Membership Group
ModerateSubscription
Yearly Unsubscribe
CompulsorySubscription
SurgicalKit
Dry Box Seat Spot
The Brown
Complimentary Subscribe Trading Co
The Monthly Unsubscribe
IntroductorySubscription
The Nonmember
The Conceptual Package
Nixon Subscription
Plastic Package
Clerical Subscribing
Week Subscribing
Fees Group
Conviction Subscription
Postal Registration
Subscribe Pro
The Voluntary Fees
Simple
Yourself
Addiction Subscription
Yearly Syndication Group
Periodical Unsubscribe Co
The Nonmember Subscribers
Fees Spot
IdentiKit
Corner Pro
Clerical Membership Group
Blue Briefcase
Clerical Unsubscribe Collective
MunicipalSubscription
Regular Subscribers Collective
ComprehensiveKit
Subscribe Co
Unpaid Unsubscribe Collective
Ops Box
Unsubscribe Co
Fishing Subscription
Handsome Subscriber
DryBox
Original
Institutional Subscriber
Multimedia Package
The Individual Subscribers
Foreign
Full Registration
Driven Unsubscribe Pro
Foreign Unsubscribe Co
Survival Toolbox Spot
Regular Syndication Trading Co
Monthly Membership
Stops Box
Yearly Membership Trading Co
Clerical
Nonfiction Subscription
WeeklySubscription
The Additional
Kitten Subscription
Small Mailbox
ClericalSubscription
Registration Group
The Loose
The Test
Little Drawer Place
The Issue Subscribers
Institutional Fees
Fee Pro
Original Membership Place
Blue Bouquet
The Free Purchase
The Multimedia
The Online
VoluntarySubscription
Green Package Co
Foreign Registration Spot
Prepaid Purchase Place
Yearly Registration
Lined Corner Group
Yearly Subscribe Trading Co
The Little Package
Position Subscription
Introductory Subscriber
Dixon Subscription
Round Shoebox Co
NonmemberSubscription
IndividualSubscription
Depiction Subscription
Tradition Subscription
Medical
Shoebox Group
Box Seat Spot
SafeBox
Test
Inexpensive Toolkit Group
Pigeon Subscription
DirectSubscription
Nonmember Subscribe
Complimentary

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Subscription Box Business:

Simple is always better

This means a few different things. Your subscription box business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your subscription box business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Subscription Box Business: Everything You Need To Know

‹

›

meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile