Starting a subscription box business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell subscription box, or selling subscription box online, you can use this page as a guide for everything you'll need to know.
Want to learn more? You can check out our full guide on how to start a subscription box business ➜
|Min Startup Costs||Max Startup Costs|
|Office Space Expenses||$35||$3,250|
|Equipment & Supply Expenses||$500||$5,000|
|Advertising & Marketing Costs||$0||$2,450|
|Total Startup Costs||$1,052||$28,819|
|Colorado Springs Gazette||gazette.com||#55,763|
|Packola: Design & Order Custom Boxes & Packaging||packola.com||#62,832|
|Daily High Club||dailyhighclub.com||#130,248|
|Flexibility||You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.|
|Ability to start your business from home||It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!|
|Little startup costs required||The cost to start a subscription box business costs significantly less money than most businesses, ranging anywhere from 1,052 to 28,819.|
|Rewarding work||Starting a subscription box business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.|
|Scalable||With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.|
|Traffic to your website||A subscription box business gives people a reason to visit your website and to keep coming back to you!|
|Crowded Space||Competition is high when it comes to your subscription box business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.|
|Finding The Right Supplier||Most businesses in this space go the supplier/manufacturer route, which isn't a bad thing! However, finding the right supplier can take a lot of time, energy and trial/error. If done properly, this process can save you months (if not years) of time and energy. More on this below in the "finding a supplier" section.|
|Security Issues||With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road.|
|Lack of benefits||With a subscription box business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.|
|Isolation||Often times, as a subscription box business, you typically work alone and do not have much face-to-face interaction with other team members.|
|Taxes||As a subscription box business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.|
Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.
Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.
The affiliate typically gets a unique link where clicks and conversions can be tracked.
You may find yourself in a spot where you're ready to hire a few (or many) salespeople to support the sales conversion process.
Regardless if you have one or thirty salespeople, it's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.
The most tried and true way to grow a subscription box business is through word of mouth - some entrepreneurs would say it's more important than all social media.