20 Real Estate Business Ideas You Can Start In 2023
From becoming a landlord to becoming a realtor, we put together 28 potential real estate and property business ideas you can start in 2022.
In this list you'll find tons of different types of real estate businesses, some you might never have thought of.
1. Start a real estate investment club ($7.2M/year)
Real estate investment clubs are a non-profit organization where investors join together to buy real estate properties and make joint investments. Real Investment clubs are created by individuals to bring investors, real estate industry experts, and real estate professionals together to network, learn, and do business. Many clubs focus on real estate crowdfunding, bringing people together for the sole purpose of pooling their money to buy a property.
There is no set number of people required to start a real estate investment club, groups can range from private partnerships to nationally accredited real estate investment associations called REIAs. These groups could include commercial or rental properties, crowdfunded real estate or single-family homes.
Real Estate Investment clubs can work on 2 models: free to join for all or charge an annual fee which would be less than few hundred dollars. Every Real Estate Investment clubs should offer knowledge about different investment practices, how to advertise a service or a business, networking with fellow professionals in the real estate industry etc.
To start a real estate club, you should consider the below points:
- Conduct market research and reach out to people who already have expertise in this field
- Attend meetings and find out how other clubs operate.
- Get familiarized with real estate laws and current market conditions.
- Once you decide your mission, start recruiting people and promoting your club
Investing in real estate can be a big step, hence it is always beneficial to form a partnership and find the best deal. Ideally, a club may charge between $50 to $150 per year. "
2. Become a real estate agent ($4.2M/year)
Real estate agents are professionals who assist clients in marketing and selling their properties. They also assist the buyers in purchasing properties. Their services include meeting clients, advising them about market conditions, providing guidance through the process of buying or selling properties.
The real estate industry has grown rapidly in the past few years and is likely to grow in the coming years as well. To become a real estate agent, you will need the below skills to perform the task efficiently:
- Administrative work: scheduling appointments, managing the property listing, creating legal documents and contracts
- Research: perform market analysis, search for properties
- Marketing: manage social media presence, run advertising campaigns
An average salary of a real estate agent is $50,000 in the US. Every state’s real estate licensing requirements are different. Based on the state's requirement, a real estate agent will need to pass the real estate license examination.
A real estate career can be financially rewarding. However, the work requires good management skills, organization skills, customer service, handling complex paperwork and socially promoting yourself.
The pros of becoming a real estate agent include earning extra commission from clients and also setting your own working hours.
3. Start an airbnb management company ($420K/year)
An Airbnb management company manages every aspect on behalf of an owner and manages a complete day-to-day running of a rental property.
The services offered by the AirBnB management company includes: marketing a property, optimize financing, meet and greet guests, repairs, maintenance and cleaning.
An Airbnb management company fee structure is generally based on commission, flat rate and guaranteed income.
AirBnB management companies can easily increase the Rental Income by a minimum 30% to 50% without compromising on the guest experiences.
To become an Airbnb property manager, one should be able to find homeowners who will be interested in the services offered by you. Airbnb property managers can make an average annual salary of $55,000 or $27 per hour."
4. Start a landscaping business ($13.2M/year)
A landscaping business is engaged in maintaining the lawns and gardens, trimming the trees and shrubs, and providing landscape maintenance and beautification services. Landscaping costs vary depending on the size and location.
An increased public interest in well-maintained outdoor spaces has increased the demand and value of landscaping businesses in the US.
For small jobs such as taking care of the lawn and trees, the cost can vary from $50 to $100 per hour. The average wage of a landscape designer is $70,000 to $90,000, and a landscape architect makes around $50,000 to $100,000 per year.
For basic maintenance and mowing services, a single person who runs a landscaping business can get started with as little as $5,000 or less. However, a proper landscaping business will require a large investment. The average start-up cost is between $15,000 to $20,000.
There are 2 types of landscaping business :
- Residential Landscaping Services
- Commercial Landscaping Services
Based on the niche, the types of services also vary. Once the type of service is decided, the list of tools and equipment can be purchased. The best way to succeed in a landscaping business is to provide quality service and deliver long-lasting beautiful landscapes, this will not only retain existing clients but also promote and attract new customers.
1. Start a home staging service
A home staging service can quickly turn into a full-time business if you have a knack for making homes look beautiful and inviting. Home staging is all about using furniture, art, and other decor to enhance the appeal of a property.
If you're interested in starting a home staging business, you'll need to be creative, organized, and have a good eye for design. You'll also need to be comfortable working with clients and be able to manage your time effectively.
A home stager visits clients' homes, assesses the space, and then makes recommendations on how to improve the look of the property. Once they made their recommendations, it's up to the client to decide whether or not to follow through with them.
Lead staging assistants and home stagers alike work hard to make sure the property looks its best. While the average salary for a lead stager is $49,616 per year with some earning as much at 80k or more annually.
The current trend of selling houses online is making the home staging business more popular than ever. In order to make a property stand out online, it needs to look its best. This is where home stagers come in! By preparing properties for sale and making them look their best, home stagers are able to help sellers get the most money for their property.
Starting a home staging service is a great idea because it's a low-cost business to get into and has the potential to be very profitable. Additionally, it's a business that you can easily scale according to your own time and resources.
The star of HGTV's 'Staged to Perfection' spent 18 years working as a screenwriter, but her career path was completely unscripted.
- In 1998, Meredith Baer offered to renovate her friend's home that has been on the market unsold for over a year. With her own furniture and potted plants, she decorated the place and showed buyers how they can live in this space. The house was sold for $500,000 and with this, her journey as a home stager began.
- Soon brokers started reaching out to her and she was flooded with projects staging numerous properties. This is how her company Meridith Baer & Associates was born.
- In 2012, she renamed her company Meridith Baer Home.
- Her company touched new heights year after year and she expanded her business from California to Connecticut, New York, Florida, San Francisco, Las Vegas and to global locations like Cabo San Lucas.

Read the full story on entrepreneur.com ➜
2. Start a property flipping business
Are you thinking about getting into the property flipping business?
Flipping houses (or homes) involves buyers purchasing distressed properties, fixing them up, and then reselling them for a good profit. The trick is to find a house that you can buy below market value and then turn around, sell it, and make money on it.
My Tennessee Home Solution (MTHS), a renowned off-market Real Estate Investment Company in Tennessee, was created by co-founders Jordan Isham, Briar Bearss, and Charles Chandler.
MTHS specializes in buying residential properties, repositioning the asset as an investment, and then selling the investment to institutional and active investors or selling the property as a house to retail customers.
Their network of investor clients covers all 50 states in the US as well as other countries. Since their founding in 2021, they have acquired and transacted more than $40M in residential real estate.
Jordan, a co-founder of My Tennessee Home Solution, is in charge of the organization’s general strategy, brand building, and revenue expansion.
They established this business to change the world. They remain committed to making a difference, helping struggling homeowners who need to leave unpleasant situations, or giving money to nonprofit Veteran organizations.
The company is now consistently making $80,000 per month after investing many long weeks and a significant amount of personal resources to get started.
The business is handled by a team of veterans who make selling your home stress-free. They now advise and mentor those who want to establish their real estate businesses.

3. Start a real estate podcast
Starting a real estate podcast is another popular business idea in the real estate industry. This involves starting a podcast that covers topics related to real estate. These topics can range from investing tips and advice to industry news and updates.
As a real estate podcast host, you'll be responsible for planning, recording, and editing episodes. You'll also need to promote your podcast and build an audience. If you're successful, you could generate income through sponsorships and advertising.
The current trend of people wanting to learn more about real estate and investing is making the real estate podcast business more popular than ever. People are always looking for new and interesting ways to learn about the industry, and a podcast is a great way to reach a wide audience of potential listeners.
My name is Max Heaney. I was 30 years old when I started Max Options Trading. My main product is education. I look to help anyone who truly wants to learn stocks, stock options, and technical analysis. My goal has consistently been to teach people the tools and techniques to use within the stock market. One of my mottos is “I do not fish for you, I teach you how to fish so you can make a secondary stream of income”. With this approach, I have been able to educate thousands of my subscribers on stocks and stock options.
We’ve now reached about $24,000/month in revenue with over 400 active monthly members.
4. Start a moving company
Moving companies help people move their belongings from one location to another. The services can involve packing and shipping household items to physically moving them from one place to another. The moving can include anything from local moves to long-distance relocations.
Moving companies typically charge by the hour or job, so you’ll need to price your services accordingly. You’ll also need to invest in moving equipment, such as trucks and dollies.
My name is Max Maher I am a serial entrepreneur, lifelong learner, and a founder of Skinny Wimp Moving!
I am now 23 years old and my locations average $115,000 a month in revenue with record monthly sales of $158,000.
5. Start a cleaning service
A housecleaning side business is a beautiful idea for people with free time on weekends or even weekdays. The side hustle idea requires little capital to start. During the launch, you can choose to offer the service to your neighbors and scale as you gain experience. The average salary for a house cleaner is $17.32 per hour.
By starting a house cleaning business, you are tapping into an enormous market with plenty of clientele. There could always be demand for your cleaning service, which keeps you in business as you help homeowners keep their homes spotless.
Hey! My name is Neel Parekh and I am the Founder and CEO of MaidThis® & MaidThis® Franchise, a cleaning franchise that helps residential homeowners and short-term rental hosts (Airbnb, VRBO, etc) with their cleanings.
- We made our niche focus on cleaning Airbnbs and vacation rentals, in addition to regular home cleaning, which is a rapidly growing industry. We became the first cleaning franchise specializing in vacation rental cleaning.
- Local businesses are often pretty old school and typically aren’t the best with marketing, especially digital marketing. We’re bringing new-age marketing tactics to this old-school industry.
- Remote work: we’ve been able to stay extra nimble and lean with having a global workforce. This was initially done out of necessity so I could travel, but quickly became a huge competitive advantage. Our office team works across 8 different countries.
6. Become a landlord
One of the most common ways to make money in the real estate industry is by becoming a landlord. You can purchase one or more rental properties and then lease them out to tenants. As a landlord, you'll be responsible for maintaining the property and collecting rent from your tenants.
Landlords are in the perfect position to build their own legacy. The cash flow that comes from being a landlord offers you both freedom and stability, while also providing an investment asset with potential for growth - all without sacrificing too much of your hard-earned money!
With mortgage payments to contend with and the tough competition, you may be able profit $200-$400 per month on your property.
The current popularity of renting rather than buying is making the landlord business model more popular than ever. More and more people are choosing to rent properties instead of buying them, which means that there is a high demand for rental properties. This trend is only expected to continue, so now is a great time to get involved in the landlord business!
This real estate business is a great way to build long-term wealth, while also enjoying the benefits of being your own boss. And, it's a perfect option for those who want to be involved in the real estate industry without having to deal with the day-to-day grind of property management.
7. Start a real estate blog
Blogging about real estate is a great way to share your knowledge and connect with potential clients. As a real estate blogger, you'll be responsible for creating content that covers topics like buying and selling property, home improvement, and landlord-tenant law.
You'll need to be a good writer and have a strong understanding of the industry to be successful. But, if you're passionate about real estate and have something to share, starting a blog could be the perfect business idea for you.
To make a living from their blog, bloggers usually have to monetize their site through advertising, sponsorships, or affiliate marketing. Every time one clicks on an advertisement, they make a small amount, usually somewhere between $0.50 and $5.00 depending on the advertisement.
The current trend of people wanting to learn more about real estate and investing is making the real estate blog business more popular than ever. People are always looking for new and interesting ways to learn about the industry, and a blog is a great way to reach a wide audience.. Plus, it's a relatively low-cost business to start up, making it a great option for those on a budget.
You can use your blog to generate income through advertising and affiliate marketing. Or, you could use it to build a client base and eventually start your own real estate consulting business.
8. Create an online course
Online course businesses are one of the fastest-growing online business models. Creating an online course is an awesome way to generate extra income because it allows you to monetize the knowledge you already have. More people are taking online courses every day, and the COVID pandemic has accelerated that, with some online learning platforms having seen 15-fold growth in the number of users.
Another advantage is that these new platforms are so easy to use for instructors that you don't have to worry at all about the tech side of the business. You just need to focus on creating exciting content that is informational & engaging at the same time.
Starting an online course allows you to eliminate some of the huge costs associated with setting up a physical training facility, and it's a great way to reach as many people as possible.
Hey! We are Kelan and Brittany Kline the founders and co-owners of the popular personal finance blog The Savvy Couple.
We are currently on pace to make over $250,000 this year alone with our personal finance blog!
9. Start a real estate appraisal service
Starting a real estate appraisal service is a great way to get involved in the industry without having to buy or sell property. As a real estate appraiser, you'll be responsible for estimating the value of properties. This can involve anything from single-family homes to commercial buildings.
To be successful, you'll need to have a strong understanding of the real estate market and the factors that affect property values. You'll also need to be licensed in your state. But, if you're up for the challenge, starting a real estate appraisal business can be a great way to make money in the industry.
Licensed appraisers can make between $40,000 and 100K. They can work for an appraisal management company (AMC), lending institution or government agency. Salary starts at about 40k with top end reaching up to 120 K depending on experience.
Starting a real estate appraisal business offers a niche opportunity that can be very profitable. Appraisers can often work from home, making it a great option for those who want the flexibility of being their own boss.
With the increase in transactions, there is a need for appraisers to accurately value properties. If you have the skills and experience, starting your own appraisal business can be a great way to make money in the real estate industry.
It 's important to note that, while there is a demand for appraisers, the industry is highly regulated. You'll need to be licensed and have the proper credentials to operate your business.
10. Become a real estate photographer
A real estate Photographer is responsible for taking photos of properties. These photos are used by buyers, sellers, and real estate agents to market and sell properties.
As a real estate photographer, you'll need to have an eye for detail and be able to take quality photos. You'll also need to be familiar with the latest editing software so that you can make your photos look their best.
The average salary for a real estate photographer is $53,633. Salaries can vary based on experience and location to as much at 60K with the high end earners making over 150k per year!
This real estate business trend is a great way to make money if you're creative and have a good eye for composition. With the different abilities, there is a need for quality photos of properties. If you have the skills and experience, starting your own photography business can be a great way to make money in the real estate industry.
You can use your photography skills to generate income through advertising and affiliate marketing. Or, you could use them to build a client base and eventually start your own real estate photography business.
11. Become a real estate bird dog
A real estate bird dog is someone who finds properties for investors. This can be a great business for those who have a strong understanding of the real estate market and know where to find good deals.
As a real estate bird dog, you'll be responsible for finding properties that meet the criteria of your clients. You'll need to be familiar with the area in which you're working and have a good network of contacts. You could start your business by working with a real estate agent or investor. Or, you could market your services online and work with clients directly.
The bird dog referral fee depends on the type of contract you have. For flat rates, they typically cost between $100 and 500 dollars per closed deal while percentage-based contracts can range from 2% up to 10%.
The current trend of people wanting to invest in real estate is making the real estate bird dog business more popular than ever. Bird dogs often work on a freelance basis, making it a great option for those who want the freedom to set their own hours.
This business requires very little start-up capital and can be a great way to make money in the real estate industry. To be successful, you'll need to be familiar with your local real estate market and have a good understanding of how to find undervalued properties.
12. Become a property manager
A property manager is responsible for the day-to-day operations of a property. This can include tasks such as marketing and leasing units, collecting rent, and maintaining the property.
To succeed in this business, you’ll need to have strong people skills and be comfortable working with various clients. You’ll also need to be organized and detail-oriented. If you have these skills, starting your own property management business can be a great way to make money in the real estate industry.
The average property manager's salary in the United States is $54,183/year. The low-end range falls between 36k at 12% below to 79K+, which represents 24%.
With the recent craze of people wanting to invest in real estate, property management has never been more popular than now. Property managers often have the opportunity to work from home, making it an excellent option for those who want the flexibility of being their own boss.
The property management business is a great way to make money if you’re familiar with the real estate market and have strong people skills. You can make a lot of money by managing properties for investors.
We are Eugenio Ferrante and Ahmed Nizar, co-founders of Casa Mia Coliving.
Today, we have 150 bedrooms in central Singapore across popular neighborhoods such as River Valley, Tiong Bahru, and Orchard. We have reached an annualized revenue of $2.5M, and we’re growing fast!
17. Become a freelance app developer ($1.09M/year)
A freelance app developer is a programmer who creates apps for mobiles for both Android and iOS devices. Freelance app development business targets in creating a variety of apps that give a user-friendly experience.
Freelance app developers are majorly hired by firms which are small-scale in budget. A freelancer can offer a better professional product when compared to an app builder at a lesser cost of a professional development firm.
The demand of a quality app developer is increasing rapidly. Once you get a solid amount of projects in your resume, you will have ample opportunities to work as an app developer. A mobile app developer can earn up to $100,000 annually. On an average, a freelancer can charge from $60 - $90 an hour based on the requirement of the app.
To become a freelance app developer, you will first need to touch up on your skills. There are several courses available online. Once you obtain the certification, choose your niche and focus on your skillset.
Then the best way to showcase your work is to build a portfolio website where you will display your skills, projects and testimonials. Another way to promote yourself is create your own brand and start a blog. This will in turn build a network and you will be able to connect with people and attract more clients.
13. Start a real estate marketing agency
If you're a marketing whiz, starting your own real estate marketing agency could be the perfect business idea for you. As a real estate marketing agency, you'll be responsible for creating and executing marketing campaigns for clients in the real estate industry. This could include tasks like developing marketing materials, managing social media accounts, and conducting market research.
To be successful in this business, you'll need to have strong marketing and people skills. You'll also need to be comfortable working with a variety of clients. If you have these skills, starting your own real estate marketing agency can be a great way to make money in the real estate industry.
The salaries for those in the Real Estate Marketing industry are varied. The average earnings hover around ₹21lakhs, but can reach up to 50 lakh rupees depending on your qualifications and experience level.
The current trend of people searching for properties online is making the real estate marketing agency more popular than ever. In order to market a property effectively online, real estate agents need to work with a marketing agency that knows how to do just that. This trend is only expected to continue, so now is a great time to get involved in the real estate marketing business!
This is a great business idea for those with strong marketing skills. You can work with a variety of clients, which can be great for networking and building your business.
My name is Haley Ingram and I created Coffee and Contracts, the go-to marketing toolkit for real estate professionals.
As a child, I loved art and selling things! I held art shows in my bedroom and made my family purchase my work (only for their pocket change). I once sold a painted rock to a passerby at a yard sale. In high school, I sold graphic design t-shirts as a fundraiser. They weren’t good, but my friends showed their support anyway!
14. Start a construction company
Running a construction company can be very rewarding and require hard work, attention to detail, and a hustle mentality.
Construction companies are responsible for building/designing a variety of apartments, buildings, properties, housing, infrastructure, facilities & developments, motorways, roads, paths, pavement, and more.
With a little luck, and a lot of gaming the YouTube algorithm, I was able to experience the viral effects of the internet. It has now been seen by over 25m people through my channel and other media networks.
20. Become a real estate broker
Examples of a successful real estate broker:
Here are some great videos on how to get started with a real estate broker:
For further info, check out these books and products:
Learn more about starting a real estate broker ➜
My name is Rachel Hernandez and I’m the founder of Adventures in Mobile Homes. I started the website to share my stories and experiences in mobile home investing.
As a sub-niche within real estate investing, there’s less competition in mobile home investing as compared to other asset classes in real estate. Overall, it has been a very profitable and rewarding business.
21. Become a real estate investor
Examples of a successful real estate investor:
Here are some great videos on how to get started with a real estate investor:
- How To Become A Millionaire Through Real Estate Investing (Newbies!)
- How To Get Started In Real Estate Investing: First Steps To Becoming A Real Estate Investor
For further info, check out these books and products:
- How To Invest In Real Estate: The Ultimate Beginner's Guide To Getting Started: Brandon Turner
- How To Be A Real Estate Investor: Phil Pustejovsky
I’ve been called many things in life - “window kid” (don’t ask…), Sasquatch (for obvious reasons), “the world’s most handsome man” (thanks Mom!), but “entrepreneur” was never on the list.
True, real estate might be a little boring. However, as I hope to convince you in the paragraphs that follow, this little investment firm is not what you might think, and more importantly, it’s something YOU can do as well.
22. Become an Airbnb host
Examples of a successful Airbnb host:
Here are some great videos on how to get started with a Airbnb host:
For further info, check out these books and products:
Learn more about starting an Airbnb host ➜
My name is Gary Fox, and I run HostButlers, an Airbnb concierge service in Dublin, Ireland.
Since we started nearly four years ago, we have hosted over 200,000 people and have been profitable from month 5.
23. Start a real estate inspections business
Examples of a successful real estate inspections business:
Here are some great videos on how to get started with a real estate inspections business:
- Home Inspection Class: "How To Become Certified"
- Home Inspection Marketing How To Get More Home Inspections
For further info, check out these books and products:
- Real Estate Home Inspection
- How To Start A Foreclosure Cleanup Business: Property Preservation Industry: Cassandra Black
Learn more about starting a real estate inspections business ➜
24. Start a home repair business
Examples of a successful home repair business:
Here are some great videos on how to get started with a home repair business:
- How To Start A Property Maintenance Company – Doing It Successfully
- How To Start A Profitable Handyman Business
For further info, check out these books and products:
- How to Start a Home-Based Handyman Business: *Turn Your Skills Into Cash *Schedule Your Jobs *Build Word-Of-Mouth Referrals *Manage Insurance Issues ... Smart And Safe (Home-Based Business Series): Terry Meany
- The Ultimate Guide to Starting A Credit Repair Business: Launch your own profitable recurring-revenue business with just a computer and a phone
Learn more about starting a home repair business ➜
Taerra Chiba, the owner, and operator of The Practical Diva, is a fully certified and insured home renovation contractor in New York, NY.
She is in charge of both major and minor residential remodels. She also helps homeowners who wish to tackle the process on their own. Taerra can assist with project planning but is also ready to give advice and assistance.
Taerra is an extraordinary lyric soprano and an engaging stage performer with a lovely, agile, warm voice as an opera singer. She is a gentle and experienced instructor. She has formerly taught at the university level and has a private studio in New York City.
She is a student at Southern Virginia University and studied BA in music in 2005. She is interested in various activities, from athletics and choir to theater and Student Government.
She began freelancing as an opera singer in Soprano in 2012. She later offered individual vocal lessons to music majors and nonmajors at Southern Virginia University.
Taerra has a proven track record of growing this side business comfortably. She made roughly $14,000 in her first year, $36,000 in her second year, and is presently making about $4,000 each month.
She acquired more high-quality assignments and revenue with fewer obligations after switching to HomeAdvisor. She began with roughly ten weekly tasks and works 2-4 depending on the workload.

25. Become a real estate developer
Examples of a successful real estate developer:
Here are some great videos on how to get started with a real estate developer:
- How To Become A Real Estate Developer
- How To Become A Real Estate Developer [Everything You Need To Know]
For further info, check out these books and products:
- Making It In Real Estate: Starting Out As A Developer: John McNellis
- How Real Estate Developers Think: Design, Profits, And Community (The City in the Twenty-First Century): Peter Hendee Brown
Learn more about starting a real estate developer ➜
I’ve been called many things in life - “window kid” (don’t ask…), Sasquatch (for obvious reasons), “the world’s most handsome man” (thanks Mom!), but “entrepreneur” was never on the list.
True, real estate might be a little boring. However, as I hope to convince you in the paragraphs that follow, this little investment firm is not what you might think, and more importantly, it’s something YOU can do as well.
How to start a real estate business?
Real estate businesses can take many different forms. Some people become real estate agents, working for a broker and helping clients buy or sell properties. Others choose to start their own brokerage, which involves more responsibilities but also allows for more control over the business.
There are a few key things that anyone interested in starting a real estate business should keep in mind.
First, it is important to have a good understanding of the industry and the local market. This knowledge will help you identify opportunities and make better decisions for your business.
Second, it is important to build a strong network of contacts. These contacts can be helpful in many different ways, from providing leads on potential properties to offering advice and support.
Finally, it is important to be prepared for the financial investment that starting a real estate business requires.
While there is no shortage of opportunities in the industry, success ultimately depends on making smart decisions and being prepared for the long-term commitment that starting a business entails.
What are types of real estate businesses?
There are many different types of businesses that fall under the umbrella of "real estate."
These businesses can be divided into two broad categories: those that deal with the sale or lease of property, and those that provide services related to real estate.
Businesses that deal with the sale or lease of property include agents and brokerages, developers, and landlords.
Businesses that provide services related to real estate include title companies, home inspectors, and appraisers.
While there is some overlap between these two categories, each type of business provides a unique service to its clients.
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
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