How Two Friends Bootstrapped Nude Project to $30 Million in Revenue
Who is Bruno Casanovas?
Bruno Casanovas and Alex Benlloch, both hailing from Madrid and born in 2000, started Nude Project from their dorm rooms in Barcelona at the age of 19 with just 600 euros, sharing a passion for social media and entrepreneurship.
What problem does Nude Project solve?
Nude Project solves the problem of self-expression for Gen Z, offering unique streetwear that resonates with their artistic, cultural, and individualistic values without breaking the bank.
How did Bruno come up with the idea for Nude Project?
Bruno Casanovas and Alex Benlloch, the founders of Nude Project, stumbled upon their business idea by examining a gap in the Spanish market for streetwear that resonated with cultural and artistic influences. Initially contemplating a bikini brand, they quickly realized it wasn't a viable option as it didn't resonate with their personal identities. Instead, they turned their attention to streetwear, inspired by American...
