9 Secrets For Starting A Successful Socks Business

Want to start your own socks business? Here are 9 tips you should know.
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We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a socks business:

#1: Mari & Matt McNamara, founder of No Cold Feet LLC:

We chatted with with Mari, founder of No Cold Feet LLC ($20K/month). In our interview, Mari says:

Keep overhead as low as possible to reduce exposure in downturns or at least make them predictable and manageable.

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Read the full interview ➜

#2: Mari & Matt McNamara, founder of No Cold Feet LLC:

We chatted with with Mari, founder of No Cold Feet LLC ($20K/month). In our interview, Mari says:

Do not dismiss platforms that align with your products or brand! It is critical to have a product that people want and offer fantastic service but these platforms have a lot of reach, literally worldwide.

Additionally:

It’s really important to stay lean and price your product appropriately. Just as personal finances are critical, so are your business finances. Knowing your numbers, understanding them, and spending responsibly enables you to take risks and grow the business more comfortably.

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Read the full interview ➜

#3: Taylor Offer, founder of FEAT Socks:

We chatted with with Taylor, founder of FEAT Socks ($100K/month). In our interview, Taylor says:

We did this for the rest of senior year and ended up selling 20,000 pairs of socks.

Additionally:

If you need someone to tell you to quit your job and start a company, then you probably shouldn't. This drive should come from within - you'll know when it's time.

Further:

I've met a lot of people who think they need a co-founder and end up forcing it. If you don't have one, you don't need one. Needing a co-founder is an excuse. Start it yourself.

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Read the full interview ➜

#4: Dane Jensen, founder of Sock Club:

We chatted with with Dane, founder of Sock Club ($1M/month). In our interview, Dane says:

If you have an idea the market wants, you will have lots of competition. Competition is a constant, even for a niche idea.

Additionally:

In running a business that makes a physical product, you learn why MBAs exist.

Further:

The internet is such an echo chamber the pressure to cargo cult and do the things that you think successful startups do instead of doing the things your customers want.

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Read the full interview ➜

Want to start a socks business?

See our full guide ➜