Business Idea: Start A Men's Underwear Brand in 2024
Underwear is essential to any person’s wardrobe, and the men’s underwear industry has grown quite large.
Many companies, such as Calvin Klein, Ralph Lauren, and Hugo Boss, specialize in men’s underwear. These companies have been able to keep up with the demand of this growing industry by offering quality products at reasonable prices.
The demand for men’s underwear has risen because it offers an alternative to traditional cotton briefs. Men are increasingly realizing that they don’t want the same old thing when it comes to their underwear; they want something that feels like luxury and provides them with comfort and support.
With so many opportunities available today, it’s easy to see why more people are turning to this industry to start their businesses.
Revenue & Profitability
How much do men's underwear brands make?
- On average, successful men's underwear brands report $5.73M/year in revenue.
- 50% of men's underwear brands report being profitable.
Examples Of Successful Men's Underwear Brands
Successful men's underwear brand businesses and case studies
TomboyX, a gender-neutral clothing company, has consistently increased its revenue over 100% each year and expanded from zero employees to 15 in just two years by focusing on quality underwear and listening to customer feedback.
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Learn how Robert Patton grew a premium men's pouch underwear line to generate over $4K a day in sales with his latest women's line projected to double by the end of summer 2019 through persistence, learning from past mistakes, and keeping things simple.
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See full list of successful men's underwear brands.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.